10 Google Tag Manager mistakes you should avoid

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Analytics Mania - Google Analytics & Tag Manager

Күн бұрын

Here’s the list of the most common Google Tag Manager mistakes I’ve seen. Of course, this list is not definitive (because there are millions of ways how things can be messed up).
If you want to learn even more tips, here’s a blog post, too: www.analyticsmania.com/post/c...
=== TIMESTAMPS ===
00:00 - Intro
00:29 - Timing
01:21 - Testing
02:07 - Form tracking
02:46 - Naming convention
04:03 - Maintenance
04:56 - Developers
05:58 - Event parameters vs User properties
06:27 - Page performance
07:46 - Migration to GA4
08:17 - Data layer declaration
08:52 - Final words
=== LINKS ===
Subscribe to our KZfaq channel / @analyticsmania
⭐⭐ Google Tag Manager and Google Analytics 4 courses ⭐⭐
www.analyticsmania.com/course...
📕 Free e-book: Getting Started with Google Analytics 4
www.analyticsmania.com/p/gett...
📕 Free e-book: Getting started with Google Tag Manager
www.analyticsmania.com/free-e...
✭ Blog post with more tips: Most common Google Tag Manager mistakes
www.analyticsmania.com/post/c...
=== CONNECT WITH JULIUS & ANALYTICS MANIA ===
✭ Facebook / analyticsmania
✭ Twitter / fedorovicius
✭ Linkedin / fedorovicius
Subscribe to our KZfaq channel / @analyticsmania
#googletagmanager

Пікірлер: 9

@Ibrahimbeparyy Ай бұрын

Great video! Thanks for highlighting these common Google Tag Manager mistakes. Very informative and helpful for both beginners and experienced users looking to optimize their tag management. Keep up the good work!

@JatiIID Ай бұрын

Nice opening, Julius! :D

@zobecookingcorner4391 Ай бұрын

great exploration of mistakes

@boomboom-pro Ай бұрын

Is the Google Tag (Initialization) always required for GA4 event? If we have tracking code manually added to the site, and we add the Google Tag will it duplicate the tracking? Thanks very much.

@shuaiyang3797 Ай бұрын

hahaha! I like the fact you admit to you can't count to 10. I take that as a funny joke. no hard feeling. x

@n4bb12 Ай бұрын

4:56 most important tip

@yeti402 Ай бұрын

Hi Julius, I'm completely confused by 'mistake #1', as it does not make any sense to me. If your GA4 configuration tag fires before an event, then that event isn't captured/sent to GA4? Because of this, how is GTM supposed to work at all exactly? Can you please redo mistake #1 as a completely separate and new video? I'm completely lost on your description and examples provided.

@user-tm2lw7es3m 28 күн бұрын

I believe what Julius meant is that if you have parameters (such as page category) that you want to send along with the event to GA4, the data layer push must happen before the tag is fired. He's talking about any GA4 tag and not exclusively the GA4 config tag; that was only an example.