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Super apps. Elon Musk wants to build one and they're already hugely popular in Asia.
So we all know what an app is, right? But what makes an app super?
11:FS's David Barton-Grimley breaks down what super apps are, the popularity of them in Asia, how possible it is we may see a super app in the west and if we do, who is going to build it?
Time stamps:
0:17 - What is a super app?
1:55 - What makes an app super?
3:04 - Will we see super apps in western markets?
4:22 - The contenders to build a western super app
5.38 - The battle for our attention is underpinned by the battle for our data
#superapps #fintech #financialservices
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