It was SO fun to look back on old haul videos and see how my habits and tastes have changed. Is there anything you used to shop for that you don't anymore?

I think minimalism is easier and more appealing once you've already developed a better sense of self.

I still get physical books, so instead of buying a 'thing' when I'm on a trip, I've decided to start buying postcards, writing a great trip memory on it, and using it as a bookmark. Can't wait to grow my collection when I travel again!

Alison I honestly think this represents such growth. Back in the earlier days of KZfaq, the beauty community was completely centred around consumerism, and I think everyone got caught up in the hype. I think of it now the way you described it in another video, buying for your fantasy self, eg buying heels when you hate wearing them. It’s so refreshing to see people like yourself moving away from this and being so much more conscious of what you’re buying, and now buying meaningful purchases and not buying for the sake of having “stuff”.

1. Sales 2. Decor 3. Seasonal Decor 4. Makeup 5. Nail polish 6. Skincare “extras” 7. Body wash 8. Shaving cream 9. Artificial fragrances 10. Candles 11. “Speciality” outfits 12. Handbags 13. Uncomfortable shoes 14. Physical books 15. Souvenirs

I've been a follower for a long time and I've also realized that I am no longer that interested in hauls or getting lots of decor. I think this is proof that we have matured and grown (or gotten older hahaha) and shifted our mind sets. Less seems to be more these days.

This is definitely a huge step in the adulting process. When you get to be in your thirties you realize that all of it is just materials and meaningless. Also, this stuff is expensive and the older we get, the more bills we get too it shows that you are becoming more mindful of that. Great video!

My motto: IT'S NOT A GOOD DEAL IF YOU DON'T NEED IT!!

My Grandaddy used to always say, “you’ll go broke buying bargains.” Facts tho lol

A good video I think would be a one about WHY you think you’ve shifted into a more minimal, intentional lifestyle. I’d love to see this video because what you said in this video could have been me speaking exactly. I started watching you years ago back when you did do hauls and love makeup and it wasn’t you that made me change but I happened to notice that I was starting to change my spending habits and becoming more minimal and intentional in my belongings. I dont know what caused the shift in mindset but it’s happened! Gotta admit tho I’m still a sucker for a sale and have a real online shopping habit I need to get in control. I just placed a Sephora VIB sale order 😆 I don’t wear makeup as much but I DO love trying new skincare. I love the direction your channel is taking and I’d love to see more videos about your current lifestyle ☺️

Share your skincare products!!

You are SO lucky and smart to realize what you don’t need at your age! You’ve taken control of your life. I was 58 before learning these things. Love how you help anyone willing to listen.

I feel like there’s such a negative connotation surrounding minimalism in the sense that it means all neutrals, having nothing and living a boring life. It doesn’t have to be that at all. For me, the key is to get fewer, better things that provide more versatility. Also, it’s about only having what you actually use. I have a large nail polish collection, but can honestly say I love and wear every color I own. I only own one foundation because that’s all I wear. I made sure that one foundation was buildable to get more versatility in coverage.

“CANDLES” *Instantly transported back to April 1, 2013 watching Amarixe’s newest What’s in My Purse video*

i gasped when you said you no longer buy candles. bravo sister, you've come a long way.

The colour of the wall in the background is so dope such a good studio look 😀😀

i went to waldorf schools growing up and really the only candles i have ever known are the 100% beeswax candles, we would do a candle making circle every year and it was always really fun and they smell great, are good for the environment and definitely don’t contain harmful chemicals, you don’t have to make your own of course but there’s plenty of places to buy them, locally and online (local supports bee keepers which is really important)

Allison! I have followed you since I was a sophomore in high school (I've been out of college for two years now), and I remember the day and the video that you decided that you were going to become a minimalist, and you went through pretty much every area of your Seattle loft apartment and purged every area down. It inspired me so much when I saw that and I have been pretty minimalist since then! I moved to college and fit everything I owned in two suitcases and a duffle bag. Now that I have a home, I obviously have more furniture stuff, but even to this day I still go through things with the lens that I think you would!

Omg I used to be such a candle hoarder! I haven’t bought them in two years - still using candles from Black Friday 2017 😳

This was such a great video! I’ll been moving out into my own place within the next year or two and definitely feel like I’d like a more minimal vibe in my space. This gave me some good pointers on things I should hold back on purchasing ☺️

My obsession is wax warmers instead of candles. Change out the wax whenever and store all your seasonal wax to use the next season. Also no flame, no smoke. Love them! There are some AMAZING scents for wax warmers.

I’d love to read your simple makeup or skincare routine!

Literally been here since Revlon lip butter days, and had about the same curve. Hardly wear any makeup anymore, I do still wear nail polish, but I buy like one or two a year, as opposed to like 50... xD Now I splurge on yarn, mugs and coffee.. ok, and Mr. Puffs. lol (Food in general, but OMG, FIRST place I go after quarantine, I'm obsessed!) It's great to declutter, but I also try not to declutter too much either. Keep it contained, but also don't just throw away everything that doesn't "spark joy" on the moment.. Without being a hoarder, I'm crafty, and I love a good comeback story, giving an item second life by being clever is my superpower.. xD Like I LOVE me some seasonal decor, but I keep it versatile. I'll find a seasonal cushion, but the back is white! Boom, works year round! Instead of buying a ceramic pumpkin at Homegoods, now I'd rather buy raw wood pumpkins and stain or repaint them, instead of a sign that has some quirky joke about pumpkin spice lattes, I got a felt letter board, so I can switch it up! (Right now it says "My birthstone is a coffee bean", and I put a succulent and a mason jar full of coffee beans next to it as "decor" xD) And then it's not just something I put on a shelf and don't enjoy, it becomes part of the evolving environment of my home! I enjoy it more if I made it, as opposed to just bought it, and the joy lasts longer! You appreciate the things around you more.

As an aspiring minimalist who's planning to get married next year, I would LOVE to see a video of how you did your wedding makeup! The idea of wearing a more natural look without foundation and still look as gorgeous as you did on your day is just so inspiring!

I think I first heard the term “fantasy self” from you and it just made everything click for me. I wish I had learned this earlier and saved myself a ton of money but my life has followed a similar path as yours and it’s been great. Happy for you!

I definitely remember the Market Peach obsession! I also remember wanting an acrylic shelf full of nail polish like yours even though I HATED wearing nail polish. I wanted to be like you so badly. I've loved watching you and your videos grow through those phases and into what you are now. Now I want to be like you NOW.

This was so refreshing to watch! I just turned 30 and I’ve definitely paired down my spending in most of these areas. I would love to see the skincare and makeup products that you do use because you always look so naturally beautiful!

I’m using up all my BBW candles and shower gels and lotions. Also my Scentsy and Walmart wax melts. Not even tempted to get more. It’s so nice to see the pile get smaller!!

I love how excited you are at how much you’ve changed and I like how you aren’t deleting your old videos but referencing them too! Love this!!

I really like the person you have become, I follow you since 2010 and I always like your personality and now I like even more

I remember following you years ago and watching all your hauls and makeup videos. And then for a while (more like a long while) I kinda stopped. About a year ago I found you again and BOOM your channel had/has become exactly what I need! I love that you make travel and photography videos instead of beauty videos and hauls. And honestly I feel like you're so much more yourself this way! I love this version of you! xx

I feel this in my soul! Decor whether year round or seasonal feels like such a waste of money and space to me! Especially the storage of seasonal stuff. Less is more. I buy and re buy the things I truly love and use. If I want to try something new, I wait until I finish what I have and when trying something new I look for a smaller or trial size to figure out if I like it.

I've been subscribed to you since your makeup hauls and tutorial days. I feel like I have grown and changed so much just like you. I love this new minimalist and all natural vibe you are putting out. There are actual nontoxic candles, soy candles or coconut based candles with essential oils are things you should look for when buying candles.

Would love a video on your current, minimal skin care and makeup routine! Maybe diving into how you streamlined your look, how you decided what to keep and get rid of.

Love the self-reflection in this - as someone who has been watching KZfaq throughout all of this, I can so relate!!!! Wonder if you could do the minimalist stuff I buy now? Or maybe a items that you love and is happy you spent money on?

I’m slowly switching to this lifestyle! Just seems so much better for my mental health and wallet 🥰

I love how you’ve evolved with your channel. I can relate to living a more minimalistic lifestyle now in my 30s and enjoying getting rid of the clutter. Would you consider doing a video sharing some of your simple staple wardrobe pieces?

I greatly shifted the clothes I bought when I started practicing minimalism. I now stick to neutral colors and basically wear the same thing every day! I save time and money with the reduced coginitive load.

I love that you started renting clothes for special occasions!! Such an amazing idea, I have lots of friends' weddings on the horizon and I'm definitely looking into this. so much more sustainable and affordable xx

Hi Allison, I’ve been watching your videos for years. I really love how much you have matured. Just like you, I had that “nail polish stage” too and had about 100 nail polishes but now I don’t paint even my nails anymore. Also, as I grow older, I’ve become more a minimalist. Every time before I get something, I ask myself if it’s something I need or something I want. I actually feel great about not owning excessive things.

I really can’t believe how parallel our changes in lifestyle are 😂 I’ve been watching you for YEARS and years and ive been phasing our candles, nail polish, body wash/shaving gel, skincare products etc, for years. I love that

When you said “Market Peach,” I felt a sense of nostalgia that I forgot was there, lol!

My favorite “souvenirs” are a deck of cards and a postcard! I love having the postcard, and play lots of cards so it’s fun to sort through the pile and remember all the fun places I’ve been!

I love this! I was so into all the makeup videos (including yours of course) and I had to stop watching most beauty videos because they made me feel like I had to buy EVERYTHING. I love seeing how your preferences have changed and taking a realistic look at what you will actually use

Honestly, I haven’t seen one of your videos since you were decluttering your nail polish! And WOW! I’m extremely proud of where you are right now? You were such an inspiration then with your decluttering journey, and even more so now! Thanks for giving me another breath of life into minimizing my life! ❤️ adding you to my KZfaq routine again!

Ok now I’m dying to see your apartment!! It must be so minimalist and perfect 😍

I can identify with the “sale” shopping. I have sooo many items that I do not wear or use because of this.

I love this video! I've followed your channel for YEARRRS now and I remember when you used to do hauls but i feel like I've grown up with you and this kind of video definitely feels mature and it's so helpful to reexamine things I buy that I really don't need.

I’d love to see you go through the things you have kept! I’ve been on a similar journey as you. I have a capsule wardrobe and have for the past 4 years. I purged everything right before moving out of my moms home , and I’m so thankful I did. My own homes have been so me, calm and orderly since. It’s nice not to constantly be preoccupied with what I “ need” to buy next. And the things I have I appreciate ten times more. What things bring you joy? What items of clothing, home decor, makeup etc? I’d love to see!

This came at the right time for me. I needed to hear this. Thank you 🙏🏼

I've been embracing minimalism and found that I love to shop but when I get the item I never use it and the thrill of that particular item is gone. I still have bottles of body mist/lotion from VS semi-annual sales. Bath and body works candles, trendy cult makeup, even school supplies that I am still working my way through years later. I've have a personal 'pan list' to remind myself of which products I'm focusing on using so I can eliminate the clutter!

I just came across your videos today for solo trip planning, and have been on autoplay of your videos. Just wanted to say, I can see how you matured and so did your content. LOVED IT!

I've been following you since day one, so it was so lovely to see all your thumbnails from years ago - SO much nostalgia! I have always trusted and adored your recommendations, no matter what you've been talking about and sharing with us. I've loved following along with your journey and growth, but there will always be a special place in my heart for Amarixe 💗

The color of your background is so lovely and soothing! 😍

I can relate with ALL of this. I think a lot of this has to do with getting older and appreciating non-material things. Love the video and the wall color :)

I love this!! I totally remember all of those hauls and shopped right along with you and every other youtuber. So glad to see so many making this transition.

I really, strongly resonated with this video. As I've gotten older, and because I've learned more about what *I* want, focused less on what's trendy, or what other people are doing, I have been able to ask myself what I want, what I need, and slowly getting rid of all the STUFF I've accumulated over the years for no reason. I'm FAR from perfect or knowledgeable in everything I want to move towards, but I'm learning a day at a time, and my Life has really improved. Thank you so much for sharing this. It helps to connect with others who are on a similar path.

I remember the market peach! girl, i've been a long time subscriber and stopped watching you the past few years. feels like I just had coffee with an old friend

This was the coolest thing to watch! So happy for you that you were able to make so many healthy lifestyle changes! I'm very inspired :)

love this! i also transitioned to some of the things you mentioned (using bar soaps instead of stuff that comes in plastic bottles, using rent the runway instead of buying event clothing, etc.) but also learned something new. I'm shocked you don't use foundation! It makes me want to visit a dermatologist to make sure my skincare is on point.

Omg Allison, I remember your old vids from about 10yrs ago! It’s so refreshing to see you change and grow and be yourself! I don’t wear foundation any more either (I’m almost 40...!) and I can’t tell you how many candles you inspired me to buy back in the day! 🤣

This is like a breath of fresh air. I've been a long time Amarixe-r and Ive loved the transformation of you and this channel! Makes me feel like we're all just growing up together. :)

It’s like she’s narrating my life in this video🤣🤣 and all this while I thought i have a simple boring life and seeing all these videos started to pop up makes me feel appreciated my mindset😊

I am so glad I stumbled on this video. So many of the things that you are no longer buying, I have also stopped buying. I love the idea of renting a photographer and actually saving vacation memories in that way. I am currently working on streamlining my wardrobe and the idea renting a wardrobe for certain occasions is a wonderful idea. I have business clothes that I will never wear, because I now wear scrubs for work. My current plan is to take them to a consignment shop. I came up with a solution to remember some important memorabilia, without storing it. I am taking pictures of and making an album. It's amazing how much fuller your life is when you simplify it.

Thank you so much for this content! All the Sephora sale hauls/recommendations this week, in light of the COVID-19 world events, have really sit poorly with me. It is great to see people with platforms focusing on buying less!

This was like listening to myself, I can relate to so many things on your list!

I was waiting for candles to be on the list lol but I’m so with you on this, i don’t purchase much of anything anymore lol such a good video!

I’ve been following for quite a while, and I definitely remember all of the haul videos! They for sure played a part in my urge to go out and do the same thing lol. I’m happy to report that I think we’re both on the same path of eliminating certain purchases these days. Every time I light one of my bath and body works candles I think of the time you had one burning and your wall caught on fire!! Makes me nervous every single time! I too recently read something about candles being toxic and have chosen to no longer purchase the bath and body works candles (just using up what I have).. I think some soy candles are safe to burn, but I’m not exactly an expert on the topic. Great video! Took me down memory lane for sure (: Thanks, Allison!

This is SO SO refreshing and definitely easy to relate to!

hahah that is too funny "what are you out here to get today??? i dont know!!" definitely been there! great video!

My nail polish “graveyard” is still hung up in my childhood home! I was obsessed with nail polish and changing them every day with the acrylic holders on the wall. I joined the military and for 6 years, I could only use “flesh” colored nail colors so the appeal was basically nil.

I love this so much! My goal for this year was to switch to as many sustainable practices as possible and I am loving all the changes I've made. Last year I blocked all the fast fashion sites I used to frequent and that really helped. I will say, I love physical books so much, so I started frequenting my local library and it made me fall even more in love with reading. (although now during quarantine I don't have access to the library). The more I borrow from the library the more funding they get too, which makes me feel good and I love talking to the librarians, it's so charming!

Good for you! Great to see influencers growing, maturing and understanding that haul culture isnt good for the environment & doesn’t necessarily bring so much satisfaction in the long run! 👏🏻👏🏻👏🏻

GIRL I remember the Market Peach days!! I've downsized my candle obsession significantly, and I stick with locally-made, natural-fragrance soy candles these days. Definitely not a candle expert, but I'm not ready to nix them from my life completely (yet)...

Curious what your makeup routine is that you’re much more of a minimalist. :)

This is absolutely too relatable. You've always been one of my favorite KZfaqrs, and through all of your personal changes, I've loved hearing your inner dialogue...the candle thing? Yeah girl. I feel you!

Love that you did this video! It’s great to see how we all change and grow! ❤️ the photo idea is fantastic over a souvenir!

I’m also into minimizing my lifestyle. Also, your wall color is stunning!

you were one of the first youtubers i watched & kept up with when i was younger, and i was just like you with the nail polish rack and alllll the shopping sprees. now, i am so pared down from that version it's overwhelming to think about! i loved looking back on old times with this vid and see how you and i have both changed!!

I haven’t seen one of your videos in years. I cannot BELIEVE how much you’ve changed, and I’m so proud of you!! So glad you’re on the minimal trend. I hope other beauty influencers follow!

Haha Allison when you said candles, I said aloud, "Market Peach!"

I used to watch you in like 2013 and i was like "oooo this is what i want to be as a grown up", in your personal growth i'm actually relating to you more now! I think I'll be watching a lot more now

Love this! Content creators cut themselves short by using shopping/hauls as an easy subject to develop/film. Viewers get a warped sense of how much a person needs -- especially makeup, skin care, clothes, etc.

Instead of candles, I’ve started using a essential oil diffuser (my daughter in law sells them). I really like it and know that it’s healthier. I live in the Seattle area too and have followed you since your college days. I spend more on skin care and sunscreen, while minimal on makeup. Love seeing your growth!

I’ve also stopped buying a lot of things mentioned, I used to own about 10 mascaras at once, now I have 1, same with a lot of things x

I agree with almost everything. We’ve just been having too many possessions with time, I think we are fed up.

Amen to the uncomfortable shoes! It got to a point where I could never even enjoy what I was doing due to my feet being in so much pain. So when I’d look back on those times, my foot pain is all I would remember! That’s when I knew they needed TO GO! Inspiring video! :)

Where are you filming?! I must know the name of that wall color - gorgeous!

I remember when you and Ingrid would do hauls together !! Gosh that was forever ago !!

I'm so glad you made this video! I'm in the process of trying to streamline and minimize certain areas of my life and this gives me some food for thought on what I can "declutter" from my life. Thanks!

I used to be subscribed to you back in the nail polish makeup days! As my lifestyle changed I completely abandoned my old subscriptions and started anew. But I am soo glad I rediscovered you! I love the direction your channel has taken!

Omg I love this! I remember when you burnt your wall 😂 I was obsessed with all the beauty gurus and now I don’t wear nail polish or make up either! And I no longer have stock pile of candles

I just found your channel again after a couple of years, love it! I used to be so tempted by haul's but never need any of it anyway! Quarantine has helped me realise how little I really need to get by! Definitely donating more clothing and items when donation centres open up again! Love

This video is so amazing! I’ve been following for so long and we’ve grown up together!!! To wild looking back on everything! Love this so much!

I’ve followed you for years throughout all your buying adventures!! I’ve gone through the same purchasing transformation as you to some extent! Still love skincare and candles but other than that my spending on frivolous things has decreased! Loving this mindful shopping

I stil love my seasonal decor tho!!!

I remember the old videos. I’ve been around for a while. 😂 I honestly burn seasonal candles all year round.

I loved your old videos but I love you even more now! Simple, classic, minimalism is the best! I find that as I mature, I'm interested in the same things as well. Thank you for being so authentic and relatable! Love your videos!

Yessssss all of this! I use dr. bronners liquid soap and have recently made the change to use it as body wash, shaving cream, hand soap, and all purpose cleaner. I love it!

I look for soy candles because I heard a similar thing years ago but I’m not sure if this is one hundred percent correct!