Marko Antonio One would have to be relatively well off in '57 for a Buick. Imperial competed with Cadillac and The Chrysler New Yorker competed with Buick. Buick was still a pretty high end line in the 1950s, A 1958 Buick Limited actually cost MORE then a 1958 Cadillac Series 62. They Plymouth buyers cross shopped Chevy and Ford, A Buck guy looked at Chrysler, Hi spec DeSotos or Hi Spec Mercurys.

LMAO Me either.

@Marko Antonio You failed to notice the exclusion of the one fine quality auto that no manufacture would dare to compare, the Continental MK II ... .... crickets. 😎

Buick was a high line car but can not blame you younger kids for not knowing this. Buick was one step below Cadillac and some models were right with it or above in price and luxury.@@WAQWBrentwood

@Marko Antonio most people had Fords chevys and Plymouths/dodges

This is called the "Yes-road". Basic sales technique

When you hear the tone, turn to the next page.

@@HunterShows Thank you, I was wondering why.

Ding?

🤣🤣🤣 Agreed! Ohhhh one of my Favorites 58 Plymouth.

Dad had one,he bought it in Singapore and had it shipped to England. It was beautiful in two tone blue and it was right hand drive. We went camping in the Forrest of dean and the rear axle broke. For two weeks we had nothing to eat except spam, tinned tomatoes and peaches. Wonderful spam spam spam spam.

Agreed...The Imperial probably rides like a truck in comparison to the Cadillac. lol

+ted marshall I disagree with that from personal experience. I know the Chrysler Imperial I rode in was a 1974 but the Imperial I rode in rode like a cloud and float like riding on air.

Moon shiners always preferred Chryslers.

Actually rode much better than a Cadillac you obviously never rode in one LMAO>@@MegaTmarshall

...Or a Jeep. :-)

Lowness! Such a wonderful advancement lol

You laugh, but up until that point they had to build them high because the president of Chrysler at the time thought men should be able to wear their hats in the car.

What about Packards, the shared torsion bar was supposed to be stiffer on corners, and softer over bumps.

Yeah 57 looked too much like a bel air with lipstick, but the old mopar ass did cherry pick the lowest trip Cadillac to compare lol. Complete scam artists.

@@brettknoss486 the Packard suspension was much more sophisticated than the Mopar system. It essentially used fore-aft torsion bars as anti-sway bars to prevent dive and squat. In the Mopar the torsion bar simply replaces the coil or leaf spring. There's no performance difference, just packaging.

@@theeoddments960 If you've ever driven a '57 Mopar vs a '57 Caddy (I have) you'd know the handling claim is no scam. The Caddy wallowed like cow.

The days when u used a car instead of a bloated expensive 2020 pickup

Yes they were banned in the demolition derby's because they crushed everything and kept going. Imperials used bigger axles drive shafts and every other suspension part was extra heavy duty and only used exclusively on Imperials.

@@erics9754 They were full frame and braced like a convertible through the '66 model year as well.

that's why majority of them were destroyed in derbies, they were built like tanks.

Oh what a hero. Geesh! You shouldn't be putting any good automobile out in a derby you imbecile, your the reason why they are lacking more and more everyday. But don't tell the fool that sugar is sweet, let him figure it out when the sugar is lacking at a shortage and price of it goes up by 7 marks.!

@@artdecotimes2942 when they were being wrecked in the derbies of the 70s and 80s nobody gave a shit about a 64 Imperial....most people still dont...don't be a tool....

Lol!!!

😂

🤣🤣

Thats the point of this demonstration. 😏

The Newyorker was almost twice the price of the Imperial, the purpose was to show you that you get similar performance in a car that costs as much as a Cadillac 62.

I like the 1975 New Yorker

@Vegan Goy then why would they compere it to a car that costs less, but performs better?

Buy the 1979 Chrysler New Yorker

Chrysler had the best suspension but had worse rust out problems.

Imperial hands down...!!!

I grew up near there as well, but couldn't place the tracks thanks for pointing those out.

Growing up , we had a '57 Imperial , And a '57 300C ! Both excellent cars .

kansascitycomputers l'll wait for the 1959 models to roll out of the assembly lines before I get mine.

I like the New Yorker better.

I think is even better than the Imperial.

kansascitycomputers Me three.

kansascitycomputers yes me to

GENERAL MOTORS CHEVROLET

Or the all new Ford Lincoln.

Well it obviously didn't have enough recognition.

Buick Cadillac.

@@MisterMikeTexas that's more like it

I loved my great-grandmother's 58; the Crysler products always looked bizarre!

Naaahhhh neither of the companies even coated the panels under the rear windshield until like 1980 something

lol i got the joke

The 1960 Cadillac looks better than all 3 of these cars!

In college, my brother and I owned a '57 Caddy. It was a great car. Imperials were not popular.

@@MisterMikeTexas Subjective. And many out there find Caddy's tacked-on fins to be not as pretty as Mopar's integral ones (at least from '57-59, before the Imps got just as cartoony as the Caddys).

I hear you! 😊

Ándele!

That was the reason... To keep that '46 Chevy P/U in the family... Those were cool trucks!!! One of the first post-war vehicles!!!

You went from grand to utilitarian! 😂It's hard to believe! I still love the big, old great dames! Wish I had that 57 Imperial! 😅

Most Cadillacs do, but the 3.6 has been a good engine.

It’s really not necessary anymore,

Take a look at horsepower and torque and compare those. Although you can get a Chrysler with a v8 if you like.

no you don't.

@Christian Yes, the OHV V-8 engines were very nice... Especially the Chrysler products... Chhysler had the HEMISPHERICAL combustion chamber heads in several of their cars back then... Standard equipment in several cases...

Josh Davis Lol.

Not necessarily best build quality though.

@@MisterMikeTexas yeah we will just focus on the engineering😉

Tianze Li who, cadillac?

Back in the day, would have loved that Chrysler dual quad 392" Hemi engine in a '64 Chevelle convertible... candy apple red... white interior and top...

@Terry Melvin - Sounds like some serious fun!

Rival? Don't you mean far exceed, hands down!

The Chrysler 300 with the HEMI is a bad ass car

I have a total of 8 headlights

@@goldenboy5500 What years, makes and models are they from?

@@Dinosorable 2023 Hyundai Santa Cruz Limited

@@goldenboy5500 Was hoping you were gonna say Family Truckster.

I noticed that too, I guess with color film that shenanigans wouldn't fly that well.

A 1957 Imperial was NOT a Chrysler, top of the line or otherwise. It was its own separate make. Pricewise, featurewise, and quality of the materials were pretty much comparable between the two cars except Imperial didn't have a model comparable to the Eldorado.

A 60 special was awfully close to a limo, so its handling of railroad tracks would not likely be BETTER than the Imperial. Long wheelbase makes a better ride, but it looks like the torsion bar front suspension does a better job over the tracks.

Imperial never had it's own engine line separate from other Chrysler products, which led to it always being considered the top level Chrysler rather than it's own luxury make. This persisted even when Chrysler went unibody and Imperial remained body on frame. Due to middling sales they finally just merged it back into the Chrysler lineup. The 75 Imperial and the 76-78 New Yorker Brougham are the same cars.

Mark C If I could, I'd give you 100 Likes! 👍🏼😉

TorqueFlite tranny has 5:1 (2 x 2.5:1) off the line compared to Hydramatic 4:1 as the video shows... but 30' out the TorqueFlite has dropped to 2:50:1 as the torque converter drops from 2:1 to 1:1... Whereas the HydraMatic is still at 4:1 until the shift into 2nd gear... TorqueFlite is 3 gears forward... HydraMatic is 4 gears forward... Chryslers have the bigger engine and would have been even quicker with a Hydramatic tranny!... I think Chrysler and Ford/Lincoln bought GM's/Old's/Cadillac's HydraMatic tranny earlier for their biggest luxury cars...

Which was kind of the point. Bigger engine, roughly same price.

Yes, but the smell of a new one was the best smell in the world, other than ...

ESPECIALLY those "Furies" , they were buh, buh, buh, bad to the bone!

D Filice That's messed up! 😂🤣 While I like the comfort of a full size car, I've only owned coupes & convertibles. I have a Challenger now.💕

+orange70383 Many states had yet to make quad headlights legal during 1957. The proving grounds were presumably in a state where they were not yet legal.

+Daniel McLean Yep, Until 1958, and even in states where they WERE legal, they were only optional (as stated in the filmstrip.)

Quad lights optional.

The 4-headlight was an option. 2-headlight was the standard.

dual headlights were optional that year, according to the film. (I didn't know that either)

I think they chose the 62 because it was of comparable price. The Brougham was in Rolls Royce territory and Chrysler didn't build anything to match. Just looked it up and the Brougham 4 door hardtop was over $13,000 in 1957.

This video might possibly be biased, wouldn't you say?