Got that right

He did that by stripping each car down to bare bones, so people could opt to add those features back if they wanted to. Either way, it made it easier for more people to “step up to Cadillac.” A very savvy move. He was a tremendous businessman.

I've never seen her smoke however she did pass away from a rare form of cancer. Her husband started a foundation in her name upon relocating to Miami Beach.

Homer would call them the grousome twosome

@@robbroberts you could smoke anywhere back then. Even in restaurants and hotels

Back in the late sixties inflation went nuts things were going up it went from 5 cents 8 cents a LB. for bacon, now it is over 4$ a lb.

Inflation isn't the half of it. The buying power back then was way stronger than it is now.

Disaster ahead,The Caddilac 8-6-4 and digital FI 4.1 V8 and Diesel Fiasco was about to turn loyal customers into Foreign car buyers. Lexus is now the worlds biggest luxury car maker for a good reason "Quality".

@@lilibethdoherty295 the 8-6-4 Caddy engine was 1981, this commercial was for used Caddy’s in 1977.

@@petermartinijr.1012 Just glad my 81 Trans am got too much of the wrong kind of attention that in my hurry to get another car as luck would have it my 81 Olds 98 has had a forty year trouble free life and is as solid a car as any GM ever made.

@@lilibethdoherty295 i liked to ‘81 98’s. I actually liked the 98’s styling better than the ‘80-‘84 Caddy Devilles, especially the 2-doors. I never liked the styling of the ‘80-‘84 Coupe Deville. I’m really starting to feel old. I remember all these cars when they were new. I don’t remember this particular commercial, but I remember the Potamkin Caddy commercials on TV. Just before each model year, she would do the Potamkin commercial with all the new Caddy’s under a sheet, and was something to the affect we can’t show you the new models yet, but come to Potamkin and see them in our showroom. My father bought a few Caddy’s from Potamkin, in the ‘70’s.

@@petermartinijr.1012 I remember when they would cover the showroom windows so you could not see in and the unveiling date for the new caddilacs would be on the placards at the outside it was like a Hollywood movie opening!

Yep. Everyone was excited about the smaller Sedan de Ville at that time. You’re right, they drove just like a Caprice though.

@@TVHouseHistorian Have you ever driven on of those 20 foot long pre 77 model caddies ? The engine was smooth but when you went from a stop to highway speed it would pull the front end up and the right side of the car would sink down a few inches from the torque of the engine, my Dads Mark III Lincoln drove so much better than those 1965 to 1976 Caddies. I still have my Mint Condition 1980 Olds 98 with a 350 and is a D II body which were all full size RWD from 1977 till 1996.

@@lilibethdoherty295 Yes, I test drove a ‘75 Coup de Ville at a used car lot when I was in high school. My dad went with me and refused to let me buy it. I was so upset!!! Then several years later I had the pleasure of test driving a 1976 Eldorado. Yes, they drove so smooth. I loved them! But in 1977, I remember as a kid many of the adults were buzzing about the new downsized Caddys, and a family up the hill from us bought one brand new. I remember it being incredibly smooth as well.

@@TVHouseHistorian When GM Engineering actually was at it's best. Now it is to give you nothing but grief, My 05 Colorado only has a driver side door lock only, they could not spend 2 bucks to put one on the passenger side as well? I have repaired a few defects myself the Blower resister switch, etc. all annoying easy fixes though.

@@TVHouseHistorian GM scored a win, and the same FWD platform from the Seville was used on the 1977 Eldo. Riv. and Toronado. The Seville came out in 1976 and I was parking them at the local mob restaurant at that time and remembered the MB 450 SE Had navigation with a map on the screen and it was so far ahead like the Germans usually are. The guy with the MB 450 se went to club fed for a variety of reasons though.

It was time for a body style change and to be more economical. Loved the 77, 78 and 79. They were cut down again with side mounted engines in 1985.

@@robbroberts Yes, the ‘85’s were quite a departure for Cadillac. An abomination though they were, it was still exciting to watch the evolution. Cadillac’s never been the same since 1984.