3 Golden Rules of Email Marketing in 2024 (Podcast)

Рет қаралды 63,475

Күн бұрын

Everyone knows that email is the most powerful tool in digital marketing. Still, how many of us know how to get the maximum out of it?
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In this episode, I have a chat with Joshua Chin, the co-founder of Chronos Agency. They are a world-class email marketing agency that generates over $200 million in revenue for its clients. Joshua shares his story about how he gained his knowledge and how you can change your email game. If you are just starting or you are planning on launching soon, there are some excellent tips that you can follow to increase your sales.
We go beyond the usual 10% off pop up and placing the subscribe button on the footer. Grab a pen and paper and write down these great points and scale up your email game today!
Chapters -
00:00 - Introduction
00:34 - Meet Joshua Chin
03:48 - How to get started with email marketing
06:06 - Golden rules of email
09:24 - Ways to grow your email list
11:18 - Segmentation in Klaviyo
16:00 - Getting the maximum from Klaviyo
19:58 - Split testing emails (A/B Testing)
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DISCLAIMER: The content provided in this KZfaq video is for informational purposes only and should not be considered as professional advice. Any recommendations, reviews, or opinions expressed are based on personal experiences and research, and individual results may vary. Viewers are encouraged to conduct their own due diligence and consult with relevant professionals before making any purchasing decisions or implementing strategies discussed in this video. The creator of this content shall not be held liable for any direct, indirect, incidental, or consequential damages arising from the use of information presented herein.
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Charm - promo code DAVIE (50% off a Starter or Professional plan for viewers & then paid a percentage after 3 months) charm.io/
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Optimonk - www.optimonk.com?p_id=58318642
Postscript - postscript.grsm.io/TheDavieGroup
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Пікірлер: 79

@mobythewhale3828 2 жыл бұрын

My business is in a different industry (construction) but the concepts in Davie’s videos are absolutely golden for any industry. Keep it up 🔥

@jevonr26 2 жыл бұрын

Loving this series Davie. Nothing else like this on youtube right now.

@nikokrainermusic1363 2 жыл бұрын

INSANE how much value you bring us for free, thank you for that sincerely! If you see this comment consider making in details everything explained here on a real example and then monitor changes :)

@DavieFogarty 2 жыл бұрын

Thank you. I will dive deeper into email marketing in my ‘How To Build A Million Dollar Brand’ series. :)

@nigelleon6995 2 жыл бұрын

Thanks, you guys are the best man. The level of attention to details is amazing and it has helped me a lot.

@knotified354 2 жыл бұрын

Such a good watch from start to finish - massive thank you for the time & tips 👍

@chronos-agency 2 жыл бұрын

SUCH a great conversation! So much value from this.

@joannahong6262 2 жыл бұрын

Thanks for the tips! What is the tool you mentioned you use to gauge statistical significance when doing split testing? Is it a tool within Klaviyo or an external one?

@evolving.angels 2 жыл бұрын

This is amazing I'll start new flows and tests right away! Thanks Joshua and Davie

@IamDavidGauthier 2 жыл бұрын

Super helpful. Keep them coming!

@kasforai 2 жыл бұрын

I just opened my agency good to see this video!!

@queenofheartselena2067 2 жыл бұрын

I'm so much waiting for this video

@michaelberenis6993 2 жыл бұрын

lots of great tips!! thank you!

@teddy7426 2 жыл бұрын

Brilliant guys …thanks for the information. keep up the good work 👌

@kevins_copy_converts Жыл бұрын

Great video honestly! You really get a good insight.

@thanhsaigon8848 2 жыл бұрын

I have just watched the video for 5 mins and found out a lot of interesting information. Pls keep up the good work

@timimuller4578 2 жыл бұрын

Amazing content, we are all soo lucky that you are here on KZfaq. Best content I have ever seen here, and you are also so humble I can't believe. :) I have a question if you read this: You are in Australia and you sell to Australia as well....what do you suggest to people who are in Europe but want to sell to the US (because of the one-language and big customer volume)? It means I need to do everything remote...will it make my life harder?

@UTravis Жыл бұрын

Loved this pod. Thanks David, learnt alot.

@marcellovalsesia3498 2 жыл бұрын

Great Video Davie ! I would love to see a video of you about pricing and about when to hire the first employee... as looking at theOodie is incredible the price that you established the products in that market and when you decided that you had enough capital to hire. Thank you

@vernetteng 2 жыл бұрын

Thanks! There are so many golden nuggets in there, tab so again

@shann0nfrost 2 жыл бұрын

this was amazing. wealth of knowledge.

@GetR3al 3 ай бұрын

Great video, thanks!

@andrewcase18 2 жыл бұрын

Got a lot of work to do thanks davy!

@niccolosebastiancino1798 2 жыл бұрын

Hi Davie, i would like to thank you from the bottom of my heart for all the value you share world-wide for free. You are changing my life change,you’re making the difference man. Thanks from Itlay!

@DavieFogarty 2 жыл бұрын

Wow, thank you!

@meetalg 8 ай бұрын

Many many thanks Josh and Davie for drilling down into some very critical aspects of email strategy and the continuous journey !

@kurtcobain2741 Жыл бұрын

Never learned so much things in 25 minutes! Good video!

@dinosaurizedanarmystore8629 2 жыл бұрын

great podcast man thank you

@orkhanhajiyev3625 5 ай бұрын

aweosme conversation..good luck guys

@hugosoriano9957 2 жыл бұрын

GREAT VIDEO👏🏼 I really learn a lot watching your videos, just one think I would loved you guys talked it’s about the changes that iOS 15 will bring to the email marketing.

@okay4403 2 жыл бұрын

I do email marketing for a brand with 35k customers and this blew my mind.

@ItsMoVillain 2 жыл бұрын

This is one of the best videos i've ever watched in my life, so far

@joes2735 2 жыл бұрын

Very helpful video.

@StuartMacadam 2 жыл бұрын

Another great video #legend

@AmsterdamEats 2 жыл бұрын

Hi Davey - could you do a video about how to get PR for your product? i.e. how to get journalists/publications/magazines/bloggers talking and writing about your product. Thanks and keep up the long form content!!

@jeremychongcheeyuan5152 8 ай бұрын

THE VALUE HE brought up is TRULY GOLDEN!

@oliverlenehan4918 2 жыл бұрын

Hi Davie great video. Do you use the same 3PL for international shipping or a different 3PL for each country?

@eliasmangi7593 2 жыл бұрын

How farkin good is this!!! Cheers Davie. Uppppaaahhhh

@cookiehourmia443 2 жыл бұрын

Thank you Davie!

@GirishVenkatachalam 2 ай бұрын

Very neat.

@LennyYT 2 жыл бұрын

Awesomeness! Where do you find offers and other tests ideas? Maybe you can share a swipe file 😍🙏🍾

@stefaniabatt 2 жыл бұрын

Just started working on email marketing in Klaviyo last month. Super handy tips, thank you!

@DavieFogarty 2 жыл бұрын

Glad it was helpful!

@henrymarroquin5294 2 жыл бұрын

One of the best videos on email marketing I seen

@DavieFogarty 2 жыл бұрын

Appreciate that!

@Andres_Alla 2 жыл бұрын

Greetings from Perth!

@jesseortiz4548 2 жыл бұрын

How the hell does this not have more views!? This is amazing stuff. Davie I think I have a great business idea in a certain niche that there is space for in the market with somewhat of a sock factor. I would love to run it by you!?

@DavieFogarty 2 жыл бұрын

Feel free to post it in the facebook group and our engaged community can assist you!

@ianmaynard2025 2 жыл бұрын

this was amazing

@DavieFogarty 2 жыл бұрын

Thank you appreciate it!

@IvanDimitrovGiovanni 2 жыл бұрын

These videos should be way way longer :)

@officialryanelliott Жыл бұрын

Thank you

@DavieFogarty Жыл бұрын

You're welcome!

@Incomestreamsurfers 2 жыл бұрын

Absolute legend for doing these types of videos. I try to offer value in my videos but I can't offer this kind of value... Respect.

@tildemogensen2837 Жыл бұрын

Love how you put this! What do you think about email marketing tools? Planning to buy MailEngine It seemed more affordable to me than any other software out there. Plus there are cool features like spintext & spam word detector.

@DavieFogarty Жыл бұрын

You can try out other email platforms, but the top eCom experts all use Klaviyo as it's geared amazingly towards eCommerce.

@dtesmanovic 2 жыл бұрын

Recently found your channel.. so much content from I can learn and get ideas! Thanks a lot!

@gregorios777 2 жыл бұрын

Davie, you made a video about an upsell app you use that offers an instant sale after check out I can’t find it now though did you delete it?

@zachdinge 2 жыл бұрын

Davie coming in clutch!

@lightonkalumba 2 жыл бұрын

When i come to Davie Forgaty's Channel i always dream one day he will also interview me when I will be successful.

@ratatata5952 2 жыл бұрын

Is Segmentation still possible after iOS update ?

@kunaljha5388 2 жыл бұрын

This video is probably insane but being a copywriter I would disagree with Joshua at one place... That is using of octane ai, because people pretend what they like to become not who they actually are! I am gonna explain it with an example: in a survey people were asked to choose one beer bottle from a set, where one bottle was marketed on quality while other was marketed on price. And on the spot they choose the beer which they felt to be good (which was marketed by quality) and opposite to it... Advertising results displayed the reality which was they went to buy the less-priced bottle. So we all choose answers which appeal good to us and seems to be logically good and not what we actually want. I won't tell it's solution now that... How to find their real opinions! Wait for Davie's next video😈😈 Hope You Enjoyed!!

@MoMo-gw1xd 2 жыл бұрын

❤️

@zakhariahk.8720 2 жыл бұрын

how amazing amazingly amazing

@tbbanshee8516 2 жыл бұрын

Hey everyone, where were the split tests in 22:19 made? Is it in Klaviyo that you can tell if the results are significant or is it a different software?

@benperceval136 2 жыл бұрын

All in Klaviyo mate. Start with what you want to test & improve (hypoth), then set up your test and run it.. results are all visible and only focus on the key metric for your test (subject = opens, CTAs = clicks etc)

@tbbanshee8516 2 жыл бұрын

@@benperceval136Thank you my friend. Helped me a lot.

@kamalyadav3027 3 ай бұрын

How to get email lists

@atheermd4357 2 жыл бұрын

I like this accent

@georgiastoeva2982 2 жыл бұрын

How to segment those who didn’t open a single email if after the iOS update the data is wrong ... you might be cleaninng the list from the wrong people :(

@DavieFogarty 2 жыл бұрын

There are many ways to skin a cat! You can also segment using clicks now as opposed to open rates which have been affected by the iOs updates

@sunni96 2 жыл бұрын

Davie putting an end to all the gurus once again.

@RepayEvilWithGood 2 жыл бұрын

You often mention content, but not what to do with it. Where does all this content go?

@suzanne6554 2 жыл бұрын

I HAVE BEEN MAKING LOSSES TRADING MYSELF...I THOUGHT TRADING ON DEMO ACCOUNT IS JUST LIKE TRADING THE REAL MARKET... CAN ANYONE HELP ME OUT OR AT LEAST ADVICE ME ON WHAT TO DO?

@jeffgoldstein1000 Жыл бұрын

Guys, I have a quick question about email marketing. I bought (yes bought) a list from a company called Data Axel for 2000 Men Age 60+. I am marketing a prostate product and 60+ is the age group (talking from experience here). I asked them how they got the list and they said, Permission Marketing. Aweber and I believe Constant Contact refused to send the list because they did not optin on my site. Question is, how can I email this list legally without worrying about can=spam. Thanks for the help . - Jeff

@DavieFogarty Жыл бұрын

You will most likely receive a high spam score since it has no relevance to your brand whatsoever.