$4m in 30 days with ecommerce | How to run google ads in 2024

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$4m in 30 days with ecommerce | How to run google ads in 2024

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Күн бұрын

$4m in 30 days with ecommerce | How to run google ads in 2024. How to grow your ecommerce brand in 2024 using google ads.
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This video will show you how to run Google Ads in 2024 that helped achieve us an astounding $4M in 30 days. This video is a comprehensive guide for both beginners and experienced marketers and ecommerce brand owners looking to maximize their Ecommerce results with Google Ads.
Google Ads Overview: I'll start by giving an overview of Google Ads, discussing its evolution and what's new in Google Ads 2024 compared to Google Ads 2023. Understanding these changes is crucial for effective ad campaigns.
Google Ads Tutorial for Beginners: If you're new to Google Ads, this section of the video will walk you through the basics. I'll cover Google Ads for beginners and provide a step-by-step Google Ads tutorial.
Google Ads Strategy for Ecommerce: Discover advanced strategies for using Google Ads for Ecommerce. Whether you're running a Shopify store or another Ecommerce platform, these strategies will be pivotal.
Google Ads Course: I'll share snippets from my Google Ads course that focus on creating winning ad campaigns specifically for Ecommerce businesses.
How to Use Google Ads Effectively: Learn how to use Google Ads to your advantage, including detailed guidance on keyword research, campaign setup, and optimization techniques.
Google Shopping Ads Explained: I'll delve into Google Shopping Ads, providing a detailed Google Shopping Ads tutorial. Understand how to effectively use these for your Ecommerce business, especially if you're using Shopify Google Ads.
Google Ads Keyword Research: Keyword research is a critical component of Google Ads. I'll show you how to do Google Ads keyword research effectively to target your ideal customers.

Пікірлер: 45

@bsulka 7 ай бұрын

Fantastic video. One thing I want to call out is that "Presence" vs. "Presence or Interest" does matter. This doesn't apply to all e-commerce brands but "Presence or Interest" can show your ads to people who aren't physically in your targeted location. It can show your ads to someone across the globe who has shown "interest" in the United States for example. This user could be a waste of money for the advertiser if they are only looking to sell to US based customers.

@SamPiliero 6 ай бұрын

Spot on! Appreciate your note.

@bsulka 6 ай бұрын

@@SamPiliero No worries! Love your content, man. Would love to connect sometime and talk Google Ads/ECom

@fernando-rv5yv 7 ай бұрын

Hey sam got some great info and thnks for that, btw I think that you deserve to have great thumbnails in your videos and I could help you with that......

@madinacooks 8 ай бұрын

Finally someone who looks like knows what he is doing and legit

@SamPiliero 8 ай бұрын

Appreciate the recognition!

@nonefvnfvnjnjnjevjenjvonej3384 8 ай бұрын

lmao. loved the sarcasm!

@SamPiliero 8 ай бұрын

😅@@nonefvnfvnjnjnjevjenjvonej3384

@pettfybrasil 4 ай бұрын

Thanks for value content, Sam! Could you quickly explain the division of campaigns? Because you said that you divide the campaigns for ticket but at the same time you have a catch it all campaign. But in Google Ads if you put the same product in 2 different campaigns, it will spend in only one

@SamPiliero 4 ай бұрын

Ah great catch, you are a step ahead. the catch all campaign excludes the other campaigns products. we do not have the same products in any duplicate campaigns

@sydneybencriscutto5086 6 ай бұрын

Hey @sampiliero great video! When you make the Catch All Campaign should you exclude the bestsellers to prevent overlap? Or keep them in?

@SamPiliero 6 ай бұрын

Exclude for sure. Great comment

@Cave214 6 ай бұрын

Are you using business ad account

@houseofvalue 7 ай бұрын

very interesting thank you !

@SamPiliero 7 ай бұрын

Glad you enjoyed it!

@projecteuroau 6 ай бұрын

Do you recommend we use Image and Video assets? If so it, would be great if you could put out a video on best practices for each asset format and which campaigns to use them on :)

@SamPiliero 6 ай бұрын

Absolutely use both image and video assets. Great suggestion on the video, I have a lot in the works but I will add this to my list

@markpommett5712 6 ай бұрын

This is impressive and I've seen a lot of accounts. Awesome job. How did you scale the PMAX spend so high? Just by setting a 300% tROAS and increasing your spend once you reached your goal?

@SamPiliero 6 ай бұрын

Thank you and yeah once we found the correct products groupings and the structure was properly setup then small tweaks got us much much further

@mikhailvinokurov6276 7 ай бұрын

What's your take on the feed only P-max and dynamic search for ecommerce?

@SamPiliero 7 ай бұрын

Definitely depends on the client. If the business is aesthetically pleasing and has a variety of products and I would recommend including assets in your pmax campaign. However, if the business does not have strong photography or is a limited category than a feed only campaign would be great. To add a little more context: a feed only campaign will limit your retargeting and therefore your overall conversions but the benefit is that most of your conversions will be net new to the business.

@mikhailvinokurov6276 7 ай бұрын

@@SamPiliero Thanks! Quick question - in another video you mentioned running standard shopping along p-max - what bid strategy you recommend for the standard shopping campaign?

@calfman509 7 ай бұрын

Hi sam, in p max campaigns what are the audience signals used?? Is there any feed only p.max? You should have mentioned that too..

@SamPiliero 7 ай бұрын

Sometimes we use feed only but it’s not 100% needed. The audience signals are case by case but generally all existing purchasers is the key.

@oscarlarsen9250 4 ай бұрын

Can you recommend any Google ads courses on the market?

@user-hb3nw6pd9h 7 ай бұрын

thank for share

@newwaveclubx 5 ай бұрын

Silly question, this brand breaks even at 2x, what would be a reason to break even at all? After shipping & packaging and other expenses, they will surely loose money

@SamPiliero 5 ай бұрын

Break even and targets fully account for all expenses including shipping, packaging, etc.

@digitalwithjohn 3 ай бұрын

Are you l max campaigns feed only or do you add creative assets as well?? Thank you 😊

@SamPiliero 3 ай бұрын

Both!

@Nivarubasha 6 ай бұрын

great work however context is very important in these videos - what was the inital budegt spend to recive $4M in 30 days? becasue you didnt just make 4M in 30 days out of organic reach

@Gustoking37 6 ай бұрын

241k he mentions it

@SamPiliero 6 ай бұрын

All is covered in the video