5 Brand Personality Examples [To Inspire Your Brand Persona]

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In this video, you’re going to learn how the world’s most loves brands connect with their audience on a human level through brand personality.
If you want to see all 16 examples, check out the full blog post here:
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Questions What makes an effective brand personality and how do the best brands in the world express theirs?
There’s no question at this point.
We live in the time of “The Human Brand”.
The days of corporate sounding entities with a one-way broadcast message are a distant memory (for those old enough to remember).
If you want to connect with your audience in this modern consumer powered world, you better know who your audience is and how to approach them in the right way.
The key?
Characteristics and personality that represent who the audience is or who they aspire to be.
Modern brands of today have human brand personas and personalities designed to connect with their audience through human emotion.
To inspire you to develop your brand personality, here are 16 of the best examples.

Are you a brand builder?
Have you put aside time to develop a personality for the brand you’re building right now?
Have any of the above examples given you any inspiration for the characteristics you want to display through your brand?
Let me know in the comments Right Now!
0:00 5 Brand Personality Examples [To Inspire Your Brand Persona]
1:09 Brand Personality Example #1 - Harley Davidson
2:16 Brand Personality Example #2 - Red Bull
3:18 Brand Personality Example #3 - Diesel
4:41 Brand Personality Example #4 - Dollar Shave Club
5:40 Brand Personality Example #5 - Patagonia
#brandpersonality #brandstrategy #brandvoice
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Пікірлер: 14

@graphicflame7874 4 жыл бұрын

Thanks for sharing. Really nice content.

@BrandMasterAcademy 4 жыл бұрын

Thanks for watching!

@eddie9159 3 жыл бұрын

Thank you for the content. It's very helpful as well as the BMS course. I wonder how could you create your brand core message and personality if your company is in strategy and design?

@BrandMasterAcademy 3 жыл бұрын

Directly related to who your audience - What do they look for in a brand like yours and what characteristics would confirm to them that you have what they need?

@jannepuu 7 ай бұрын

Thank you for the video! Do you have any examples of B2B brands that really stand out?

@BrandMasterAcademy 7 ай бұрын

100%! Salesforce and Slack are great examples of B2B brands that stand out. They excel in engaging their audience and offering user-friendly solutions.

@jannepuu 7 ай бұрын

Nice ones! Now that I saw these, Mailchimp came to my mind.@@BrandMasterAcademy

@triggerdc3gaming617 4 жыл бұрын

how would someone relate brand personality to a gaming youtube channel? like how can i make my channel more welcoming to my target market / viewers?

@BrandMasterAcademy 4 жыл бұрын

When it comes to gaming your visuals are very important. Vibrant sand energetic goes without saying but your tone of voice and the language you use are of significant importance in this space. Analyse the gamer influencers and see if you can identify the characteristics that appeal most to the gaming community

@triggerdc3gaming617 4 жыл бұрын

Brand Master Academy cool, thank you so much, the colours came vibrancy could be shown through the channel art and make it more professional in sense so I’ll start working on that along with the analyzing of other more successful KZfaqrs.

@xavierrosero8947 Жыл бұрын

So what comes first? Developing the Brand Personality or knowing your audiences/customer and then develop (with that knowledge) your brand personality!?

@BrandMasterAcademy Жыл бұрын

100% customer... Everything stems from the customer