Did you know that 76% of customers make decisions while in the store?
Did you know that certain store layouts can lead to higher sales and increased customer engagement? Ever wondered why some stores feel cozy while others are open and inviting? Curious to know the types of store layouts and their impact on your shopping experience?
“ 05 types of Store Layout”
What are the different types of store layouts and designs?
There are several layout types used in grocery shops, each with its own advantages and disadvantages. Here are some of the most common types:
1. Grid layout: This features a supermarket aisle layout of shelving arranged in a grid-like pattern, allowing for easy navigation and efficient use of space.
The grid layout is common in drug, hardware stores, convenience stores, and grocery stores
2. Racetrack layout: This layout features a circular path around the store, with aisles branching off the main path. This can create a sense of exploration and encourage customers to explore more of the store.
brands like Target: With a broad range of goods that range from electronics to frozen foods and beyond, Target uses a racetrack store layout to keep its aisles organized and easily navigated.
3. Free-flow layout: This layout features a more open floor plan with displays and product placement guiding customers through the store. This can create a more engaging and visually interesting shopping experience.
4. Fixed Path Layout: In a retail store with a fixed path layout, the aisles and shelves are arranged in a predetermined order. The layout is designed to guide customers through the store in a specific way, often starting with fresh produce and ending with the checkout.
IKEA showrooms use a “fixed path” layout - there's a designated road that you must follow, and it guides you through the store in one direction
5. Hybrid layout: This layout combines elements of multiple layouts to create a unique shopping experience that meets the needs of a specific store and its customers.
There are several retail layout design types each with its own strengths and weaknesses. The choice of layout should depend on the specific needs of the store, product categories displayed, and customers' buying behavior.
Follow our videos to learn more about retail store layout, how store layout affects sales, how to design a retail store layout, boutique layout, store layout in retail management, grid layout in a retail store, how to layout a retail store, what are store layout in retail management, store design, and layout and many more topics on retail and e-commerce industry
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0:00 - Intro
0:37 - Grid Layout
0:52 - Racetrack Layout
1:16 - Free flow Layout
1:28 - Fixed path Layout
1:50 - Hybrid Layout