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Did you know 50% of people research your restaurant's website before coming through your doors? So if your website is missing these 8 restaurant branding & marketing essentials, you're leaving money on the table...
Many restaurant owners don't pay attention to their website. They think it is just one of those things you check off. But a frustrating, slow, out-dated website is actually costing them $10,000s each year.
You need to step in the shoes of a consumer. How do they tend to find, look up, and decide on a restaurant to eat at or have an occasion at? Usually, it is either through conversation with friends or scrolling around the internet. Most of the time, they'll end up on the restaurant's website. Either to see what time it is open until, how are the prices on the menu, the address, any awards they've won, etc.
And if your website is slow, difficult to navigate on mobile, the menu is out-dated or hard to read, hard to find on google (poor seo), missing basic info like address, the person will go to a competitor instead. Just think how many times you've done this.
But if you WORK and implement these 8 items onto your website, you'll make sure potential customers find what they are looking for and make the decision to visit you. You want to do as much as possible to reduce ANY obstacle and friction for them.
So if you're a restaurant owner, restaurant management, in charge of restaurant marketing, a small business owner, then keep on watching!
This video is sponsored.
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ABOUT WILSON:
I’m Wilson, your new restaurant business partner. I’m here to help turn your food and beverage concept into a reality with expert tips & tricks for success.
My videos are based on years spent in the industry building multi-million dollar businesses, including my own international dessert chain (720sweets.com/) with locations spanning the globe. Since my franchise was acquired (2020) it’s been my mission to share this knowledge with people like you who have great ideas, but just can’t seem to break through. If I did it all with no experience, so can you. I know firsthand the struggles and mistakes most entrepreneurs make, and want to show you exactly how to avoid them.
I’ve helped hundreds of restaurant owners and entrepreneurs create explosive Food & Beverage businesses. You don’t have to take my word for it. I’ve been awarded Top 30 Under 30, Young Entrepreneur of the Year, Top 10 Emerging Entrepreneurs, and recently a Forbes Business Council Member.
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