Most online ads are 'interruptive', interrupting users who may not be interested
But Google Paid Search Ads target users searching right now for your keywords...
And they're pay-per-click (PPC) - only pay when they click!
Watch this video to find out how to get started (or go to www.everywheremarketer.com/bl... for the full guide)...
1. Create your Google Ads account (or log in)
2. Define your campaign goal - do you want sales, leads, views...?
3. Set up campaign settings - use geo-location, language and device type to narrow down who should see your ads
4. Determine your budget and bidding
5. Create your first ad group - for best results, focus on a specific keyword
6. Craft your ad copy
7. Review and launch
8. Monitor and optimize - the most important step!
That's just a summary... go to www.everywheremarketer.com/bl... for the full guide on Google paid search ads