Adding UTMs to Google Ads - 2024

  Рет қаралды 1,048

MeasurementMarketing,io

MeasurementMarketing,io

Күн бұрын

Trying to figure out how to add UTMs to your Google Ad? Look no further, we walk you through step-by-step how to add UTMs to your Google Ads.
Links:
- Create custom parameters for advanced tracking:
support.google.com/google-ads...
- Set up tracking with ValueTrack parameters:
support.google.com/google-ads...
- About auto-tagging:
support.google.com/google-ads...
CTA SCRIPT:
Want to build measurement muscle on your team?
Join the Measurement Marketing Academy:
measure.tips/getacademy

Пікірлер: 12
@joeybidner
@joeybidner Күн бұрын
would be super helpful to have the 2 different account level UTM's available in the show notes for us to copy paste.
@grayvision946
@grayvision946 3 ай бұрын
this was fantastic explanation. Thank you. My one thing was custom parameters
@SelaPalomo
@SelaPalomo Ай бұрын
Hi, thanks for the video! One question, how to deal with PMax campaigns where there are no adgroups? Imagine that i would like to have the adgropId in one of the UTMs values. If a single template is used at account level and, in the same account there are search campaigns and PMax campaigns, adgroupId cant go to the account template, right? In this case, should the template goes at campaign level?
@chrilleswybrandt9640
@chrilleswybrandt9640 3 ай бұрын
I am very lost here. What is the use case here? Why would I use UTMs and not auto tagging? Or, why do I enable auto tagging if I use UTMs? I am very confused. Why is UTMs IDs showed first if they should not be used? Is it just me who are lost here? That said, I do really appreciate your videos a lot. They are (usually) very very helpful. Thanks.
@MeasurementMarketing
@MeasurementMarketing 3 ай бұрын
Thanks for your feedback. We will take this into account for our next recording. We recommend auto tagging and UTMs as UTMs can be used to tell a story from your traffic vs auto tagging sometimes only provides source and medium. As for the IDs, we totally see your point and will update that in the next recording.
@bzcapital
@bzcapital 3 ай бұрын
@@MeasurementMarketing Hello, where can I find the template using in your presentation? Thanks!
@scoutBerlin
@scoutBerlin 3 ай бұрын
@@MeasurementMarketing I used utm and auto tagging. When i check the reporting i see two campaign name in the report. One campaign which i give in google ads and second one is campaign name's of utm. it is a bit confusing. Should I use utm same campaign name for utm and google campaign name? How do you do in order to consolidate them
2 ай бұрын
@@MeasurementMarketing I got the same question and doubts from @chrillesbrandt9640. At least, Google don't consider that a best practice, or do they now?? Plus, don't we run the risk of getting duplicate traffic in ppc?
2 ай бұрын
@MeasurementMarketing, despite my other comment, what is the difference in using tracking template with and without custom parameters. Ty.
@mindulachulitha210
@mindulachulitha210 3 ай бұрын
How can I track utms on PMax asset groups on GA4
@4o4naatfound
@4o4naatfound 14 күн бұрын
"Free template"- Just a click bait!! I tried getting the tracking template, but it seems you claim it to free in the video but it actually a clickbait for promoting your own course!!
@MeasurementMarketing
@MeasurementMarketing 11 күн бұрын
When you create your free "Toolbox" membership it'll be in the "Starter Pack" section. (While we definitely sell courses, no purchase is required to get the Traffic Tracking Toolkit.)
How to See Your User Journey in GA4
22:30
MeasurementMarketing,io
Рет қаралды 538
[UPDATES!!!] What's New in June 2024
20:09
MeasurementMarketing,io
Рет қаралды 178
Каха и суп
00:39
К-Media
Рет қаралды 6 МЛН
HAPPY BIRTHDAY @mozabrick 🎉 #cat #funny
00:36
SOFIADELMONSTRO
Рет қаралды 18 МЛН
WHAT’S THAT?
00:27
Natan por Aí
Рет қаралды 13 МЛН
Setting Up Enhanced Conversion Tracking for Google Ads
9:43
MeasurementMarketing,io
Рет қаралды 149
How to Set Up I's On the Journey
44:35
MeasurementMarketing,io
Рет қаралды 221
Is Consent Killing Conversions!?!
10:56
MeasurementMarketing,io
Рет қаралды 165
SearchGPT - OpenAI's attempt to copy Perplexity
8:03
David Ondrej
Рет қаралды 2,5 М.
Economist fact-checks Scott Galloway’s Anti-Boomer TED Talk
26:05
Money & Macro
Рет қаралды 37 М.
The Perfect Strategy to Measure Results in GA4 & Any Platform
10:12
MeasurementMarketing,io
Рет қаралды 252
Каха и суп
00:39
К-Media
Рет қаралды 6 МЛН