What Is Design Thinking? An Overview

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Күн бұрын

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What is Design Thinking? Why is it still so important? In this video AJ&Smart CEO Jonathan Courtney shares the definition of Design Thinking, an overview of the processes, and why they're so important to innovation!
Do you use the Design Thinking mindset and principles to develop products or other innovative practices? What workshops and exercises do you undertake for each step, and why?
🤔 Share your thoughts and insights on these, in the comments below!
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🔎 Check out the featured Workshopper.com long form article on Design Thinking here:
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What Is Design Thinking? (2020)
• What Is Design Thinkin...

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@AJSmart 4 жыл бұрын

What more do you want to know about Design Thinking? What exercises and workshops are you undertaking to implement Design Thinking in your organisation? Share your insights with us below in the comments and let's start a discussion! . If you want access to exclusive UX / UI design resources, links and commentary - sign up for our FREE (and non-spammy!) weekly newsletter here: 👇 📝aj-smart.ck.page/21100f1c73 👀 . Also if you haven't already, subscribe to our KZfaq channel for weekly UX / UI / Career / and Design Sprint videos: ❤️kzfaq.info&Smart?sub_confirmation=1 😉 . Check out our latest Design Sprint Case Study here: kzfaq.info/get/bejne/bcqGjal2qM_ae2w.html

@mestune5043 4 жыл бұрын

Hey, I'd love to see a walkthrough of the wireframing process. Where do you go to find inspiration? What is your mindset when wireframing? Apologies if you've covered this already haha, I'm new to the channel.

@MaoGenesiss 4 жыл бұрын

I'm doing homework about this ty for uploading this video. Also If there's a chance to explain in another video about the methods that are used in the design thinking like the six thinking hats, blue ocean, or brainstorming I would really appreciate it. thx in advance.

@angadrajput3705 4 жыл бұрын

Hello, the video was very good and very informative. Can you also make a video in which you can explain the Design Thinking process using an example? That would really help!

@imranwebdesigner 3 жыл бұрын

Hi Jonathan, can we call the UCD process that we use to create an app, as design thinking process? Coz they both seem to be totally identical. Plz let me know.

@muznashihabi 3 жыл бұрын

Any online design thinking courses ?

@Alex-kc9yr 4 жыл бұрын

The Design thinking EDICT: Empathize with the person Define the problem Ideate solutions Create a prototype Test your product

@sajjadahmed289 4 жыл бұрын

I have watched and read so many "Design Thinking" definition and videos but this one is the best and to the point.

@AJSmart 4 жыл бұрын

WOW we're honoured Sajjad! Thanks for the lovely feedback!

@shakuntalaveerfashion9798 2 жыл бұрын

Great. This is my first one. Commentsaves times

@maheshkumbhare1250 2 жыл бұрын

Yes you right

@akmalmaulana7704 Жыл бұрын

Yes, and I think I don't need to wasting my time find out from other sources

@pablographx 4 жыл бұрын

Thanks! I was getting overwhelmed with all the exercise options when it comes to design thinking. I like the idea of “It’s a philosophy” and there’s no strict step-by-step solution. I’ll keep it simple for my first product idea.

@shamhaabsathaar2895 4 жыл бұрын

so as soon as my class dismissed i dogged in to youtube to understand in a much simpler concept of " design thinking" and i found this. thanks a lot for saving my day. really helpful.

@eristonmansambu8225 3 жыл бұрын

Thank you very much Jonathan. I'm majoring at Business Intelligence where this topic was spoken about but I couldn't get the best of it after the teacher's explanation. After watching your video, I really understood what DESIGN THINKING is about generally speaking and I even took note, haha. I'm already thinking about learning even much more about this beautiful topic. Thanks again!

@ozzyalvarez5906 4 жыл бұрын

This video is great! I'm a design student at a reputable art and design school in Pasadena. For the first time, I feel like I understand design thinking. Thank you!

@nelsonzirxagent1248 3 жыл бұрын

My favorite part was the end... Great reminder that awesome videos don't just happen... You gotta put in the work! Thanks!

@nickygoh 4 жыл бұрын

Great video! I like the bit where you explained design thinking = philosophy + set of tools + creative problem solving! Pretty much clears out a lot of confusion as to what exactly is design thinking all about.

@emilvonschwartzenberg4339 3 жыл бұрын

Yes, thank you so much for making me finally understand the in's and out's of design thinking! The graphics were really helpful in making me understand the process. 👍🏼

@rodrickngonyoku5042 4 жыл бұрын

Thank you for going off topic, you've taught me a new concept ...Design sprint.

@leonidaskalai8767 4 жыл бұрын

Thanks so much for this! Would be helpful to know what kinds of questions to ask and how to go about asking them, when in the empathise step. There are specifics types of questions and ways of asking them, that illicit the most helpful feedback.

@yubanihernandezmiranda9252 2 жыл бұрын

Very concise and clear! Thank you. These stages in design are very similar to social work and treatment planning. UX is definitely something I want to go into.

@losleben5235 3 жыл бұрын

Loved how you clearified what is meant by Design Thinking vs Design Sprinting. One question that came up for me here was: What is the difference to Lean Design and Testing Hypothesis?

@Divya_Rodrigues 3 жыл бұрын

I'm so glad I found your channel. The way you explain things is so good! Thank you for helping us out.

@glendacruz4879 3 жыл бұрын

I wanna use this model for my dissertation in science education. This overview about DT is a great guide. I hope you can help me sort out things as I walk on this journey. Thanks AJ&Smart!

@omarpasha2968 2 жыл бұрын

I learned something! But, it's basically saying to start off with a rough draft. Then, iterate through it multiple times doing finer and finer fine tuning methods until you are totally satisfied with the product!

@solomonkwarteng5742 3 жыл бұрын

I have watched so many videos on design thinking and I feel this is probably my best so far. Thanks

@jesussaves2822 9 ай бұрын

Design Thinking is a philosophy and a set of tools to help you solve problems creatively. Thank you for the videos. Reminds me of the things i learnt. Good reminder.

@mohmmedshareef8862 2 жыл бұрын

I am a student this is my first time learning about design thinking and it couldn't have been more satisfying

@isgalida 3 жыл бұрын

Hi, Jonathan and AJS staff. I am a newie in the field and still watching all your awesome videos on every topic. I appreciate them so much and thankful to you all for your wonderful efforts! My question: What are the channels or programs or websites to apply for internship (paid or unpaid) in UI/UX. Is it very competitive? If you could share your expertise in this topic, it would be awesome! Thanks in advance!

@nesapa9885 4 жыл бұрын

HI before I watched this video I didn't have any idea about the design thinking !!! But now I understand about what is really exactly it is Thank you very much, you learned me such amazing thing

@RyanJohnson 2 жыл бұрын

I love the ending in a video about design thinking as to where you get your ideas for your videos.

@greeppl 4 жыл бұрын

Really clear explanation, I've logged in to give a thumbs up & also subscribed.

@TheMagicSauce 2 жыл бұрын

Just sent this one to a friend who confuses Design Sprints with Design Thinking. Too many people want to do "the whole thing in 3 hours..." Perfect explanation here, Jonathan.

@antonkurban9579 4 жыл бұрын

Hi, great explanation. Please tell more about all phases with examples (maybe a set of videos with one case study). But what is really unclear for me is a Define and Ideate steps, what are the best practices (flows) from the point when you gathered a ton on info to the starting prototyping.

@emanuellukwaro399 28 күн бұрын

Very clear and straigt foward insights!! Thanks

@dipsikhadutta6412 4 жыл бұрын

Thank you so much these videos are so helpful, can you guys make a video on the exact responsibility of a UX designer and what skills should they have. I've just started a course to become a UX designer so these videos are really helping me in my journey.

@susanhart-lamont1008 4 жыл бұрын

seriously the best presentation I've seen. I like the fresh and engaging way you explain concepts. Absolutely loved the bloopers at the end - very authentic of you! Thank you . Subscribe people - they are terrific!

@MyAmericanDreams 4 жыл бұрын

I just wanted to take a minute to say how amazing your videos are! Thank you so much. This helps me to implement a design process into my organization.

@AJSmart 4 жыл бұрын

Thanks a lot! We really appreciate that and glad they're helping you!

@shivanivlog5280 3 жыл бұрын

@@AJSmart Please please help me I want know the answers of these 4 questions please sir help me 1.A users experience means more than just a product interface. It encompasses the whole experience a person will have with a _______ and their overall satisfaction with a product. 2.Innovation is often in the details and design thinking does not need to ________ more. 3.Which companies have design thinking as part of their company operations? Choose three. Nissan Ford Microsoft Apple Google Volkswagen 4.Ideally, design leads to innovation and innovation ________ design 5.The paths for people centered design are flexible as they allow you to ________ a path if you need or want to.

@mariamthegreat2018 8 ай бұрын

Thank you this is clear and simple!

@TonyCostaBsb 4 жыл бұрын

I loved the video and I would like to see more videos of examples of what kind of design thinking tools exist nowadays and we can use through weeks, months, years into the the precess, according to the product, goals, etc... Thank you a lot. keep the good work! o/

@clicavoli 4 жыл бұрын

I love this explanation of Design thinking as the high level map and toolbox of free form tools you can choose from where Design Sprints takes core tenants of Design Thinking and dials it into an exact recipe of what to do when in each phase of the process. I'd love to hear and see more on concept, marketing and strategy sprints and how Aj&Smart is perfecting sprint exercises to help teams collaborate and excellerate outputs in these area. And a few case study examples of how they play out in real world examples for teams/clients! 👏😀❤

@AJSmart 4 жыл бұрын

Thanks! It's a much more sensible way to look at it, for sure! Ohhhhhh you're in luck! We'll be filming a Strategy Sprint series THIS MONTH! more to follow too! Along with the Case Studies! Nice suggestions!

@GreciaOmana 3 жыл бұрын

Love this content!! I would love to see Design thinking applied to a small challenge, and how could you apply DT techniques designing by yourself

@manarqasas946 5 ай бұрын

I really didn't feel the time passing when I watched this vid! excellent work !!! really interesting... really useful .. best of luck .. and yes, more on computational thinking please.

@ulrichwentzel6327 Ай бұрын

This was an excellent explanation, thank you.

@inspiredaction1111 3 жыл бұрын

Love the blooopers so damn real, want to see how you coach customers to understanding what they want...they usually dont know!

@estherokekwuo3391 3 жыл бұрын

Wow! This video is simply amazing. Design Thinking is being explained in simple practical steps. Coincidentally, I am currently working on a research on how design thinking can be used as a 21st century skill in Education. I'd like to see a video on that. Thanks.

@lenakay8661 2 жыл бұрын

thank you! this is the most clear and easy to follow explanation I have seen so far.

@SpaceCadetSuji 4 жыл бұрын

This is a nice breakdown! Thanks! I'd like to see an explainer regarding how to adjust frameworks for groups new to Design frameworks and who haven't bought in yet? Maybe even how to get them there in baby-steps.

@Innovation110officiel Жыл бұрын

Hi Sujata, I would recommand to focus your energy on the groups who are interested by Design, get your first success with them and create a great storytelling with these successes. The others will follow naturally ;-)

@dheerajchinni1739 Жыл бұрын

This is the best explanation for design thinking. Helped me a lot to clear all my confusions about design thinking.

@stephaniedikaiou9756 2 жыл бұрын

Loved the video, concise and to the point! Thank you! Also loved the retakes at the end!! :)

@VickieOnuoha 2 жыл бұрын

New into ui/ux design and this video really helped me understand things better. Thanks!

@aarthydesikan9939 3 жыл бұрын

Hello, thanks for the crisp definition on design thinking, design sprint concepts! Wish you could also post a video of doing a design thinking exercise for a real world problem.

@jilsonjoseph1140 4 жыл бұрын

Finally got the difference between design thinking and design sprint .I thought both are same . Thanks for sharing the important difference between those two .

@AJSmart 4 жыл бұрын

Great to hear, we get ask ALL the time about this particular topic!

@luanacuzzo9693 4 жыл бұрын

Jonathan, thank you for everything you and you team teach us!

@AJSmart 4 жыл бұрын

Thanks Luana, much appreciated! Lovely feedback!

@agricps 2 жыл бұрын

Down to earth and presentation on design thinking. Jackie Chan style of including the snippets of errors and flip flops at the end is daring!

@pathikdesai5853 4 жыл бұрын

Hello AJ&Smart! I have been following you guys for a while now. Really appreciate the crisp and on-point content you deliver. I have one video request about storytelling. How to tell your story to clients, investors, teacher, friends, etc. Storytelling is a very critical part and designer and as I'm still studying design, it could make alot of difference. Please!!

@cucuzzellamichele 3 жыл бұрын

Thank you so much for this video! I had read quite a lot about design thinking, but only this video made me really understand It!

@AJSmart 3 жыл бұрын

Looove hearing that Michele! Good luck on your design thinking learning journey!

@AhmedAliIbr 3 жыл бұрын

In one word. Just brilliant video summing up Design Thinking in 10 minutes.

@alexl.1297 3 жыл бұрын

thankyou bro, im seen thithankyou bro, im seen this video for a class, it really help me to design process, im from Mexico, my english isn't good, but i'll see all your videos to try to better my english. (i'm graphic designer) :)

@BigDataLogin 3 жыл бұрын

Thanks AJ, that was crisp, clear and concise... validates what we did in our recent startup, precisely same, but the nuances of reality we learnt along the way... and Oh Boy what lessons we learnt - its like being punched in the face every single day... Like the part that you guys are from Berlin, so I'm sure there's some practical things instilled .. all the best AJ .. and thanks really !

@vijayalen8386 3 жыл бұрын

The section in colors was informative and simple and the section towards the end in black and white was enjoyable ! Well Done on this video. 👍

@daiwanxtay7865 3 жыл бұрын

This is my first time to watch your video. I really like your explanation. GOOD JOB !!!

@roving-camera_72 4 жыл бұрын

This was an excellent summation of what Design Thinking actually is. Succinct and to the point. Nice.

@hazala6046 4 жыл бұрын

Simple and brief explanation. Thank you so much!

@katyagarzon-raake8239 4 жыл бұрын

Hi! Thank you for your videos, they are very useful! It would be nice to see your team at real work, from brainstorming to prototyping. :)

@puritysusan3158 2 жыл бұрын

Hallelujah. You just saved me from wasting hours of researching on D.T definition

@dvtwyford 3 жыл бұрын

More about product management please. I think a lot of your potential audience are not designers but use design processes. Product Managers will be in this camp

@yakovdavid8874 Жыл бұрын

Hey Jonathan, thanks for the video. I work as a software trainer and a learning developer. instructional design is becoming a big part of my work and I'm developing more and more eLearning courses and mice-learning units. I like the approach of design thinking and I'm seeking ways to improve my digital design skills, learn some principals on developing my own taste in digital design, meaning coming up with ideas for image design, infographics, so that when I develop new learning units, my design "footprint" will be there. Sorry for blubbering so much and thanks 🙂

@obedkwesi-ahordjie7816 4 жыл бұрын

thank you. you have simplified design thinking very well.

@mrshawnspencer 3 жыл бұрын

THANK YOU for posting this. Awesome stuff. Stay safe & healthy.

@Strong-icon Жыл бұрын

Worth watching, so concise but it gives clear sense.

@jonatandewaele637 Жыл бұрын

that end is really relatable since I had to record myself presenting my high school science project due to covid

@d-ngai2795 2 жыл бұрын

Not only good content but also good speaking for beginner English learner. Thank a lot.

@user-gd3jy9ic8v 9 ай бұрын

Love to see you’re at 345k by the time I see this! Amazing content

@willieguswilliams5606 2 жыл бұрын

Hello. I would definitely want to see more videos on design thinking workshops! I would be engaging in couple if co-creation workshops for a new project I am currently leading on! Thanks.

@judithnandase2800 2 жыл бұрын

Wow, this s really so good. I would love a video about design thinking vs design sprints.

@ahmedabobaker2203 2 жыл бұрын

WOW The best video I've ever watched about design thinking Thank you soooooo much for your effort

@alemsegedyohannes6686 2 жыл бұрын

Hey AJ&Smart! It's helpful brief about DT and I will keep looking takeaways for my workshop project. Thanks!

@MissJollyCatMeow 3 жыл бұрын

Oh I recognise that pic on the top right corner, Hipstory, I love their designs. We came across it in Israel

@brianruscio596 Жыл бұрын

Love the bloopers at the end. We can all relate. Great vid guys!

@ricardoveiga007 3 жыл бұрын

Very instructive and entertaining. Thanks a lot, Sir!

@sistories4128 4 жыл бұрын

design thinking is some thing that is not even being taught at design schools. we really need to realize the importance of it explore the true potential of design to have a positive impact on people and this planet

@kyrollos0208 Жыл бұрын

Thank you for this clear explanation of design thinking.

@ahmedemad7831 4 жыл бұрын

To the point, Share with us a detailed case study using Design Sprint video for each phase

@kishoredas692 2 жыл бұрын

You have explained it in a very simple way and it is very easy to understand. I find this video as one of the best. Would love to listen more from you.

@AJSmart 2 жыл бұрын

Glad it was helpful!

@lovealwayswins1218 9 күн бұрын

I am a certified scrum master and this sounds a lot like the agile/scrum concept.

@visalakshi7107 Жыл бұрын

Okay , I need thank you tons for this video!!! Lots of love and thankyou again❤❤

@dinaraeva 2 жыл бұрын

I am new on this channel and I found this content extremely useful! Thank you for the video!

@elvichuang405 4 жыл бұрын

Great video! Very informative and helpful, thanks for sharing!

@1856parth 2 жыл бұрын

Appreciate your brief insights on Design Thinking! Thanks🎉

@maggiemere1913 4 жыл бұрын

Very well explained. Made so much sense!

@Easychinesepapercut-origami 2 жыл бұрын

Thank you, i wait + exemples of live workshops

@kapadiamanan93 4 жыл бұрын

Wonderful explanation. I am keen on learning more about Design Thinking, will follow the LinkedIn page. Thanks :)

@AJSmart 4 жыл бұрын

Thanks Manan! We've got LOADS of stuff on our Linkedin about this topic now! Next week = Innovation! Stay posted!

@ale5975 4 жыл бұрын

me TOO

@imeldalim2016 3 жыл бұрын

Wow Design Sprint need to check on that . Appreciate it .

@esguerramarialouisei.4249 2 жыл бұрын

You have 200k + subscribers now and it was my first time to watch here. Congratulations !

@AJSmart 2 жыл бұрын

Welcome aboard!

@mani1910 4 жыл бұрын

Long story short, you made it so easy to understand.. awesome..

@vholmgren1 4 жыл бұрын

Great! Been teaching this for years at MSU (Michigan State University) Scott

@RealRyanDeLuca 3 жыл бұрын

The best UX channel there is! Keep up the great work :)

@SanjayKapoorDelhi 3 жыл бұрын

Awesome. Very well explained. Thank you!!

@hrs2373 2 жыл бұрын

Great explanation with insightful information. Good job done!

@ZeeJohansen 2 жыл бұрын

Was talking to a new classmate in my study today and we talked about what tools we knew for creating designs, and I mentioned Design Sprint, and then he asked if design sprint ain’t againt the principles of Design Thinking. I couldn’t say then, but now I know, and it makes sense 😉🤣

@Ravenpicturez 4 жыл бұрын

I'm looking for new exercises to use in workshop and the design process in general. But it is so hard to find the different exercises through Google searches. Please make "excercise toolbox" I'd love to have a list af all the different exercises that can be used in each step of the design thinking process, or just design I general. Just a list of the different exercises, to use for further research to learn the exercises.

@SUMITKUMAR-ml6tv 4 жыл бұрын

This video is very informative, I am working as High school teacher (Political Science and Geography )Kindly tell how can I use it effectively in my online classes during this lock down period. Thank you very much.

@76554channel 4 жыл бұрын

Absolutely refreshing!!!

@olumidebenjamin6418 2 жыл бұрын

Short and precise. This is a beautiful content. So helpful. Thank you

@AJSmart 2 жыл бұрын

Glad you enjoyed it!

@HatchDuo 3 жыл бұрын

Great insight and a very informative explanation about design-thinking!

@ILZorya 4 жыл бұрын

Amazing explanation of methodology. It will be good to see how you apply methodology in real projects

@AJSmart 4 жыл бұрын

Thanks a lot! we'll have more content to follow on this area too!

@alankowja1863 4 жыл бұрын

Hey guys! Awesome video. I have a question on user interviews and usability testings. I am working in a company where we create a product for customers with about 12 hours difference in the time zone. Due to that I have to do one customer a day interviews and outside of my work hours. This is really inefficient. How do you guys tackle that kind of situations in your agency? Thank you.