An Honest Conversation with Guy Fieri about Tequila

Рет қаралды 19,705

5 ай бұрын

Join me in an exclusive and enlightening interview with the one and only Guy Fieri, as we delve deep into the world of tequila. In this candid sit-down intervie, we explore Guy's journey with his tequila brand, Santo Fino, uncovering the passion and craftsmanship behind every bottle.
This video isn't just about tequila; it's a story of dedication, culture, and the art of distillation. Guy Fieri, renowned for his culinary expertise and vibrant personality, opens up about the inspiration behind Santo Fino. We discuss the nuances of tequila making, from the selection of agave to the aging process, and what makes Santo Fino stand out in the crowded world of spirits.
Get ready to be captivated as Guy shares personal anecdotes, the challenges he faced in the tequila industry, and his vision for the future of Santo Fino. Whether you're a tequila aficionado or just curious about the spirit, this interview offers a unique perspective from one of the most charismatic figures in the culinary world.
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Пікірлер: 126

@DirtyHairy01 5 ай бұрын

Diners Drive Ins and Dives is one of my all time favourites, getting an interview with Guy Fieri is huge, major congrats Lui!!!!! 🥳🙉😄

@Lui_Fern 5 ай бұрын

Thanks friend! Happy you enjoyed the video 😁

@numanuma20 4 ай бұрын

Same

@billk8909 5 ай бұрын

This is a badass discussion. I may be a tequila novice, but I love this type of content.

@Lui_Fern 5 ай бұрын

Happy you enjoyed it friend!

@NISSANZ33 5 ай бұрын

Much respect to what Guy and Sammy are doing

@mrpricklypear22 5 ай бұрын

Big props to you Lou and Guy for doing this video. 🔥🔥🔥

@paulrandall3020 4 ай бұрын

Santo Fino is a great tequila. I have a bottle on hand for ranch water and margaritas always! This video is SICK!

@Lui_Fern 4 ай бұрын

Thanks friend 😁

@dwightking6992 5 ай бұрын

Lui, has to be one of the best and most authentic interviews and discussions I have ever watched on KZfaq. I used to be a big bourbon and whiskey person. But since I started watching your channel, I have done a 180 and it's all about the tequila. I now have more bottles of tequila than bourbon. All additive free!! Still need that Fortaleza Anejo!!! lol!!!

@Lui_Fern 5 ай бұрын

Oh man, that's so awesome to read! Thank you so much for the kind words. I'm happy that I've been able to help out and thank you very much for following along and watching this channel. It means a lot!

@dwightking6992 5 ай бұрын

Just picked up a Mijenta Anejo Gran Reserva at a Total Wine near me. The only one they got!! I didn't even know Mijenta came out with an Anejo!! @@Lui_Fern

@markcarrera717 4 ай бұрын

This was such a great interview. Great job! The “additive free conversation” is great.

@nikmarshall2989 Ай бұрын

This is an incredible video. I can’t believe it doesn’t have way more views. Like, I don’t think it’s often you get such a view into how the industry works. 10/10 content imo

@josephpowell7998 4 ай бұрын

I absolutely love Guy's passion to produce excellent non additive pure tequila. Every other celebrity made or endorsed tequila is crap. End of story. Guy and Sammy have raised the bar to new heights and tequila lovers like myself greatly appreciate it. Every chance I get, I recommend Santo Fino tequila to my friends and family

@toymachine2328 3 ай бұрын

Sammy set the bar high, then everybody else came in and threw the bar on the ground. He had to wait for his non-compete clause to expire to return to the industry and set the standard again.

@cvanterpool1 5 ай бұрын

Lui..man you are the TRUTH..thanks to you I've learned to appreciate tequila in a whole new way. I wish every bar manager would listen to guys like you..

@rickstrokesOG 5 ай бұрын

Awesome conversation Lui! I was a fan of Guy before, but this convo solidified him as a truly humble and down to earth guy (no pun intended)! Absolute legends, you two!

@zachgonzales9178 5 ай бұрын

Killin it Lui

@Lui_Fern 5 ай бұрын

Thank you 😁🙏

@SikPow77 5 ай бұрын

This is rockstar. Thanks Lui!

@WheelTek86 5 ай бұрын

I've been a fan of tequila for many years and my go to back then was Cabo. When this Santo first came out I was hooked, i now order by the case. Also Lui this was one of the best interviews ever.

@JeffreyPisarek 5 ай бұрын

Man, my respect level for Guy has always been about a 10 but this interview bumped it up that much more. His honesty, passion, and ‘realness’ truly came through way more than what comes out in a show like DDD imo. Well done to the both of you. 👏

@Superaficokings87 4 ай бұрын

Man i need to drink Santo Fino 😢

@jacolen3791 4 ай бұрын

Although the quality of the video wasn’t the best, the content made up for it. Great to hear from Guy about his brand. I was a bit skeptical when I found out about his brand of tequila but did my own research and saw that it was an additive free product. I will definitely try a bottle. I agree with Guy on his comment about promoting you business. You really should incorporate something in your videos to promote it and mention it from time to time. Keep up the great work!

@Michelle-1 8 күн бұрын

Wow this is a phenomenal interview. So many insights.

@thepatwalsh88 4 ай бұрын

this was awesome to watch; great job, Lui! i discovered you through cachaça, but i understand the trend towards tequila. i love Guy, so now i gotta try a bottle of Santo Fino. and i also gotta make my way outta Boston to check out your restaurant!

@Dkarraker 5 ай бұрын

So good!

@Abarabove 5 ай бұрын

Love this! What a great conversation!

@Lui_Fern 5 ай бұрын

Thanks friend! So happy to hear that you enjoyed it!

@tomrichter3959 2 ай бұрын

Wow! That is some of your best work. Thank you.

@Lui_Fern 2 ай бұрын

Thanks my friend! 😁

@AFluffyBunny4 5 ай бұрын

Fantastic! Thanks so much for making this content!!!

@Lui_Fern 5 ай бұрын

Thank you for watching it and enjoying it!

@jpdesimone5509 5 ай бұрын

This was awesome. Keep up with this kinda stuff. Thanks to Guy. Keeping kicking ass Luis!!!

@Lui_Fern 5 ай бұрын

Thanks my friend! Happy you enjoyed this one 😁

@FIUPanther305 2 ай бұрын

This was a good watch, thanks for putting it out.

@Lui_Fern 2 ай бұрын

Thanks for watching it friend! Happy you enjoyed it

@nicktheflybradley 4 ай бұрын

Hi Lui, I managed to copy into my book yesterday The Undead Gentleman from your short show. I had to watch repeatedly to get the recipe right and I am now enjoying it almost exactly to your recipe. I used Goslings 151 for my op. It is indeed a complex but delicious cocktail, served in a double old fashioned glass with a rock & half of ice. I guess you are so busy with your restaurant/bar that you find little time to make longer shows now. I have now been retired 2.25 years and thoroughly enjoy my drinks, with an ample notebook and 3 cocktail books and a phone app as well. Rarely do I make the same drink twice in succession but do have a lot of favourites which I frequently make. How about the football? My team are again playing better than yours though who knows how the season will end. Nick from York

@dominictovar1 5 ай бұрын

Wow great video I’ve been drinking tequila for years and have never tried santo because I thought it was just like every other celebrity tequila but I will definitely try it now. Keep up the good work lui

@rjhagel1918 5 ай бұрын

Great interview.

@johnholte3989 5 ай бұрын

Great video Lui! I appreciate the discussion and talking about the 'exception' to the celebrity tequilas. I've always thought Guy was a straight shooter, will definitely hunt this one down. Keep making videos, you're guiding me through my tequila journey 😊

@Lui_Fern 5 ай бұрын

Happy you enjoyed it! 😁

@mitchellpark7157 5 ай бұрын

I am not a big liquor person, especially straight liquor, but I've always been big on making my own true top shelf margaritas. I'm also a teacher and really appreciate how you teach the higher points of tequila, I've been using your info for my personal and gift purchases! Thanks, and congrats on the interview, Guy is 1 of my favorites!

@Lui_Fern 5 ай бұрын

Wow thank you so much for that comment! It really means a lot to me to have read that and to be able to help in any way that I can!

@greatitbroke 5 ай бұрын

This is awesome Man. We love This guy. Love his show and have mad respect for what he does. If there is any chance we can get this up here in Canada I am buying it Thanks Lui

@Zwikster 5 ай бұрын

Gotta love Guy's passion. You can see he loves tequila

@coffeeplse3224 5 ай бұрын

Guy is a wealth of knowledge and agree 1000% about the marketing 👏

@PeenTip 5 ай бұрын

Great stuff again!

@Lui_Fern 5 ай бұрын

Glad you enjoy it! 😊

@charliet7205 4 ай бұрын

Fantastic interview, great info. Have been a Guy Fieri fan for yeeeeears. Big fan of you as well. Keep up the great content. I just wish VA carried better tequila.

@Lui_Fern 4 ай бұрын

Thank you my friend, I really appreciate that. Happy that you enjoy the interview and that you've been following along. Cheers!

@peterthomas3207 5 ай бұрын

Love Guys sentiment that he wants to spend a week experiencing the entire process of making tequila from the harvest to the bottling at his co-op. Also love his transparency especially as a celebrity even though he doesn't want to be perceived as a celebrity tequila. I also love how he's obviously taken the time to watch your videos and complements your legit content

@Lui_Fern 5 ай бұрын

He was so genuine and incredible. It was such an amazing experience to get to chat with him. He came across as just very knowledgeable and really thoroughly gave a s*** about what he does and talks about. I completely agree with you

@peterthomas3207 5 ай бұрын

@@Lui_Fern 2 of my friends and I would love to meet you and taste thru a flight of your Mezcals and Tequilas maybe on a Wednesday on or before Labaredas opens at 5. How could we make that happen? I'm the spirits salesperson at Highland Wine & Spirits in Berlin

@Lui_Fern 5 ай бұрын

@@peterthomas3207 so before we open I can't do because it would be very difficult for my team to open but if you folks came by right at 5 on a day I could make that happen.

@peterthomas3207 5 ай бұрын

@@Lui_Fern Thanks! We'll see you Wed Feb 21st at 5pm. Just missed you last night but left my bosses business card with a note from me. Cheers

@gabevasquez71 5 ай бұрын

Great interview

@TheAdrian7826 5 ай бұрын

I remember how good Cabo was back in the Day.I really enjoyed this vid and will have to pick up some santo ! You are producing great content !

@Lui_Fern 5 ай бұрын

Thanks so much! So happy you are enjoying it!

@crazylife4543 5 ай бұрын

Been wonderin lui, have you ever tried or heard of tierra noble? Its a pretty lowkey tequila but its one of my personal favorites for the price, especially their blanco, interesting story behind it too with where its made

@wg2060 5 ай бұрын

Amazing! Farm to table tequila is an awesome idea. And… this is an excellent tequila. I have a bottle to my wife as a present a month or so ago. She loved it too. We were also fans of Cabo

@chrismorin1047 5 ай бұрын

Love Guy. Have loved DDD since it came out. His tequila is great. His cigars are even better. Great conversation, Lui. I agree with Guy. You should promote your own business more often on your channel. You are already on my list if/when I visit the Boston area.

@Lui_Fern 5 ай бұрын

Yeah I think he's right haha. I should probably start doing that more. And I'm so happy you enjoyed this video!

@paulrandall3020 4 ай бұрын

Liu you’re the reason I found additive free tequila. Your video on putting tequila in the freezer to drink was me! Now I have 10 bottles of Fortaleza!

@CL-yc5ld 5 ай бұрын

Fantastic interview.

@Lui_Fern 5 ай бұрын

Glad you enjoyed it!

@isleyvideoproduction 5 ай бұрын

An excellent conversation

@Lui_Fern 5 ай бұрын

Thank you! 😊

@pandafragrance 5 ай бұрын

Lui this was phenomenal. As was my meal at your restaurant. You’re a class act!

@Lui_Fern 5 ай бұрын

Wow thank you my friend 😁🙏 that really means a lot to me and I am so happy you enjoyed both the meal and this conversation

@filibertocordova252 5 ай бұрын

Now I need a bottle or 2 😅

@hh-up2jj Ай бұрын

Got a couple of good things out of this even besides the tequila thing, yo soy de Jalisco, y no solo de Jalisco, de Atotonilco el alto Jalisco donde se fabrica uno de los mejores tequilas, tequila siete leguas. Me gustan tus videos y he aprendido bastante.

@cjtheejuic3839 5 ай бұрын

Guy rules

@nicktheflybradley 4 ай бұрын

Hi again Lui, Regarding the Kingston Negroni. I like that, making it with Smith & Cross. However, to reduce the high proof alcohol burn, I add 5ml Velvet Falurnum and it works perfectly. Nick from York

@nellyoungblood2047 5 ай бұрын

i was in Cabo for summer and stopped by the CABO WABO Cantina. I order a margarita with their Santo Tequila and was impressed. Looking forward to heading back and place another order.

@evanm9026 5 ай бұрын

You do. Know. They just buy it and rebottle it.

@alexramos9953 5 ай бұрын

@lui_fern Great interview! Love your content. I really liked Guy’s idea of expanding the channel to include more of your restaurant biz. Your take on spirits & cocktails has always been super helpful. And to me it seems like you have an advantage over the other Cocktail KZfaqrs - who mostly host channels detached from the real world environment of a bar or restaurant (most cater to home bartenders). I don’t know if it would help your numbers, but I would enjoy if you folded in your restaurant/bar experience. Things like food pairings w cocktails/spirts & why they work together. Or tips on ordering cocktails at a bar - do’s & don’t’s, how to get respect from a seasoned bartender, how to order to avoid pre-made mixes, etc. Again, love your channel. Always playing your vids at the liquor store to make sure I get quality tequila & mezcal. Thanks! 🥃

@Lui_Fern 5 ай бұрын

Thank you so much my friend! I really appreciate the kind words and I'm happy you think my channel stands out. 😁 I actually am working on a pretty big video in the next few months about my experience owning a bar. I think people will really like it.

@gijoey5912 5 ай бұрын

Very cool! I watch Triple D almost every day on my lunch break. I wish you would've asked him what some of his favorite tequilas are.

@Lui_Fern 5 ай бұрын

Ahhhh yeah I should have asked him that actually. That would've been a good question.

@jameslopez958 5 ай бұрын

Excellent Interview Brother 😎👍✌️ Tucson Arizona Desert 🏜️🙏

@Lui_Fern 5 ай бұрын

Happy you enjoyed it friend! 😁🙏

@Andrew-bb1iq 5 ай бұрын

Guy Fieri is really the man. I also know he’s super passionate about eggs as well. He will eat them anyway and anywhere.

@Lui_Fern 5 ай бұрын

Hahahahaha I did not know that but that's pretty cool!

@jimklemens5018 5 ай бұрын

@@Lui_Fern Guy hates eggs.

@philc1884 5 ай бұрын

I've always had a love/hate for him. This steers me more to love. When he said to promote the restaurant more. that was the time to say 'hey, how about you do an episode on my place : )

@Lui_Fern 5 ай бұрын

Hahahahahaha damn you're right. That would've been the right time to do it!

@philc1884 5 ай бұрын

@@Lui_Fern Haha, I'm sure it's not too late. He fregin loves you it seems. That kind of PR would blow you up. I thought his advice was more on branding, merch and franchising to which you'd have to decide if you have the desire and time to go that route. Good stuff either way. Will try to get to your place this spring/summer (3hrs away) Maybe we can do a tasting with my club? I've done a couple : ) Cheers from YorktownWhiskeyClub.

@Lui_Fern 5 ай бұрын

@@philc1884 thanks my friend! I'd love to host you and maybe we could figure something out 😁

@PorkChopXpress1701 5 ай бұрын

I have always been a big fan of Cabo Repo. I've always wondered after Sammy sold it off, if the new ownership would mess with the formula and process? Does anyone know if Cabo's current ownership respects the philosophy behind Sammy's original product? Also...been a fan of Santo Blanco from day one! Great discussion Lui!

@toymachine2328 4 ай бұрын

I think he still has 20% or so of that venture, I could be wrong. Nevermind, he sold the remaining 20% off in 2010.

@jaykapur9588 2 ай бұрын

Sammy Hagar has said he regretted selling the Cabo Wabo brand when he saw the quality decline and he even tried to buy it back. They rejected his offer to buy it back, so he waited and started over with Santo.

@MrPicopicopico 5 ай бұрын

That’s the truth.. the big fancy bottle got me into the world of tequila..

@whatsthat05 5 ай бұрын

What’s your opinion on Don Julio anejo

@giovannisynthesis 5 ай бұрын

I would work for this man making tequila

@DzigaJerkov 5 ай бұрын

Great talk. Fieri knows tequila more than I thought he did, even as a fan of the brand. But really, did you know no one that could’ve helped you salvage the original video?

@Lui_Fern 5 ай бұрын

Nope. Unfortunately because of circumstances that I won't go into this was the best we could do. Which is sad because it was supposed to have been better but unfortunately this was what we could do

@jlennertz4018 5 ай бұрын

You speak the TRUTH regarding the perception of cachaça in the USA. I am your flip side as I am an American by birth but Brasileiro by choice. I live in Southern Brasil now for many years. I found your channel because of your pinga content and appreciated it . . . but Americans, somehow thankfully, will not embrace cachaça. I am happy that they "don't get it" as I can drink a nice puro bottle from an artesanal producer for $10 bottle or bump it up to their velha products with 16 or more years on it at a cost of less than $120 for my favorite Armazem Vieira Topazio (32 years old) bottle. I appreciate that you took the risk on telling the story but I am happy Americans want to purchase celebrity tequila instead. As for your interview of Guy Fieri . . . I enjoyed it immensely. I enjoyed that he and Mister Hagar did not sell out and are staying with an artesanal producer making field to still products . . . traditional and that fusion with mezcal. Parabéns Lui pra tudo e esse video, meu amigo ! ! !

@Lui_Fern 4 ай бұрын

Meu amigo! Muito obrigado por essa mensagem de carinho. I'm so happy you enjoyed the video and yeah unfortunately whenever I start talking about cachaça people's eyes glaze over. But what's crazy is that while we have a handful of good brands here in the U.S in Brazil there are countless others that I wish we'd have access to here.

@jlennertz4018 4 ай бұрын

So true. I live in the South splitting my time between Porto Alegre and Florianópolis. We have several 100 distillers here. I hear that Brasil has more than 8000 artesian distillers and I would believe it at a minimum. Novo Fogo is not seen here but I have, like you visited their distillery in Paraná. I have also spent a month driving in Minas doing a Mineiro Cachaça Pilgrimage . . . dropped by a few in SP and RJ. The cachaça scene is the equal major whiskey centers of the world . . . Maybe we will be the mezcal of the or not. I am starting to distill my own whiskey here as I miss a fine bourbon and rye as they are tough to find here and the cost is stupid. Well, at least I can use my degrees in chemistry to get my quality level up quickly. Keep up the good work, meu bruxo. (gaúchese for trusted and respected friend)@@Lui_Fern

@Lui_Fern 4 ай бұрын

@@jlennertz4018 my friend! I wish you all the luck in making your own whiskey! And I need to go home to my home state (Minas) and do that pilgrimage. And see more

@jlennertz4018 4 ай бұрын

Vc é mineiro . . . mineiros são gente boa. But for those that don't know . . . English . . . Minas is the culinary center of Brasil and it is the heartbeat of cachaça . . . think Tennessee and Kentucky for American whiskeys. Lui . . . take your time there is a new movement of mineiro fusion going on with the dining scene in MG and there is the cheese, feijoada and cachaça with the churrasco (My wife a Gaúcha tells me to remind you that RS has the best churrasco) . . . Do the pilgrimage and go slow . . . some journeys deserve the attention. Minas was a magical experience for me. Fica bem, Faz bem@@Lui_Fern

@Lui_Fern 4 ай бұрын

@@jlennertz4018 I've been to visit family but I need to take more time exploring the distilleries and food scene for sure

@delreal17 5 ай бұрын

Did you record this on a Nokia?

@kessel12 5 ай бұрын

Cabo Wabo was the first tequila I liked.

@coffeeplse3224 5 ай бұрын

I go to a Mexican restaurant that I love because they sell unique tequilas. That's where I bought Fortaleza and 7 Leguas. I'm not sure if you could do this, but just a thought.

@Lui_Fern 5 ай бұрын

I do sell Fortaleza and Siete Leguas haha. I always have them stocked

@dekulruno 5 ай бұрын

@@Lui_Fern I'm glad when I can find Siete Leguas or G4 repo in stock, haven't been able to find a bottle of Fortaleza after looking for over a year (partly due to your review), but I'm thinking it's because of Texas' distribution system, only Specs distributes liquor for all the bars and stores in the state and I think they just aren't buying it or at least not enough to supply liquor stores and I don't tend to go to bars.

@PeenTip 5 ай бұрын

@@Lui_Fernwait, I’m in Austin Texas and can’t fine it anywhere. When I want my fortaleza fix I go to a mezcal bar and get a shot to sip on. How could I word asking to buy a bottle? I always see their backstock and see multiple bottles.

@PeenTip 5 ай бұрын

⁠@@dekulrunoTexas is horrible right now for finding it. However I’m in Austin area and there are a lot of places with siete and g4

@dekulruno 5 ай бұрын

@@PeenTip Bars in Texas aren't allowed to sell bottles to take off-site per Texas liquor laws sadly. I think restaurants can do beer and wine for delivery since 2020 lockdowns.

@boatiepearland 3 ай бұрын

Lui, Have you tried Guy's new cigars?

@Lui_Fern 3 ай бұрын

I don't smoke cigars

@boatiepearland 3 ай бұрын

@Lui_Fern awww sorry thanks for the reply though 👊

@bobcosta1824 5 ай бұрын

Farmer Joao

@Lui_Fern 5 ай бұрын

Okay, that was genuinely hilarious A+ comment 🤣🤣😁😁😁

@redbud97 5 ай бұрын

Hey Lui - if you ever wanted to delve into the tequila industry, hit me up. I'd put my money (as others would I'm sure) behind your knowledge and passion to bring a quality product to market.

@Lui_Fern 5 ай бұрын

I don't think I ever would tbh. There are way too many tequila brands, some with hundreds of years of history doing this, and I'd rather speak about their stories. I also can't criticize celebrities for getting into the game for money and then release my own. If I ever do a tequila it will be in partnership with someone I really respect and trust and it would be a special limited release that would benefit charity.

@TruthMan1234 3 ай бұрын

Santo is a bona fide awesome authentic tequila , the best since the ORIGINAL Cabo Wabo , not the CW junk now , that Sammy has NOTHING to do with !

@hgbuckwheat660 16 күн бұрын

Just call it uncut anyone from the street knows what you mean and it’s easily explainable plus more sexy than “no additives” Tequila Respado sin cortar “uncut”