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According to Kantar World Panel sales of bars of soap are up 3% and scientists are saying the claims of bars of soap being full of germs has been blown way out of proportion. So with the war on plastic getting stronger, could bars of soap out sell liquid soap in 2019 and manufacturers and celebrities help bring back the bar of soap?
Bars of soap have declined in sales so much that supermarkets and other retailers sell them on the bottom shelves on reduced facings, but as plastic continues to bu over used... should soap return to the mainstream and liquid soap be removed?