The Autumn Winter 2020 Collection: "UNITY"
We revealed our latest collection during Copenhagen Fashion Week on January 30th 2020. With a bespoke light installation and a diverse cast, Creative Directors Helle Hestehave and Rikke Baumgarten presented a collection inspired by the universal feeling of unity that exists at music festivals.
While music has always created communities, a festival provides a prolonged experience of closeness; there is a unique affinity to be found in sharing the same moment in time with thousands of others. Festivals break down boundaries and foster a sense of solidarity between strangers. They encourage connections and collaboration, and gift us shared memories to bond over.
“The overriding energy at a festival is joyful, exciting, and empowering. You feel seen, heard, and valued, which in turn, unearths your better nature. We wanted to create a collection that celebrated the modern day festival experience, and also paid homage to the ‘70s, the decade where many festivals began.” - Helle Hestehave and Rikke Baumgarten, Creative Directors.