I like Strawberry Shortcake but, it is strange how they change her look every decade.

The problem with so many of these doll line reboots is that they basically try to capitalise on the success of other doll lines while simultaneously throwing everything that made their own brand unique and successful in the first place out the window. Monster High being a great example of this. Sure, for every long running property, it’s important to update and modernise the material. But at the same time, you have to stay true to the core of what made the property stand out and resonate with people to begun in with. It can be a tricky balance sometimes and a lot of companies and creatives tend to mess it up, especially with doll line reboots/rebrands.

The monster high reboot will a;ways be one of the most devastating in the toy industry

Reboots usually suck but it would cool to also see what some of the best reboots are as well.

I like the 2017 Polly Pocket reboot, they reused the concept of the small playset from the original 90s line just with a modern twist for todays kids 2000s Fashion Polly was pretty but they made her just a mini Barbie, totally missing the point of what made the original Polly so unique

I laughed when you talked about Rainbow Brite. I still have the original Lavender doll, she's the one with the glasses. She was the first doll I'd ever seen with glasses!

“Not to throw any shade at mums who are watching” Me, a mum (but stylish I swear): 🥺

Joey makes me feel so old when he says he remember the fashion Polly… I remember the tiny plastic ones with compact sets 👴🏻👴🏻👴🏻👴🏻👴🏻

the monster high reboot made me wanna cry, my favourite toy growing up and it turned into THAT 💀

The Monster High reboot was also caused by some parents complaining that the dolls were innapropriate and demonic (very similar to the complaints that were made about Bratz in the early 2010's)

You should talk about “what’s her face” dolls at some point if you haven’t already. Removable wigs, you have to draw the face on. Came with stamps for the eyes and mouth since young kids like me couldn’t draw a face on a doll to save my life so I never really liked her. I loved Betty spaghetti but her legs would always get lost or something like that 😭😂 and then it would just be a torso with arms lol

i think the OG 1990's polly pocket with the compact is the best one among the multiple reboots.

I'm scared for the new original Monster High play line dolls but I have to remember the reboot and we can't really go anymore downhill than that... So that gives me hope. Questionable and ethical choices from the 2022 collector MH dolls aside, I think they have a better grasp at their overall market and where to allocate certain doll lines to.

There is one I know of: Barbie Fashionistas. Now I know they aren’t bad now, with the new things (skin tones, hair textures, body sizes), but the main appeal of the original dolls wasn’t just that, it was the articulation. They got their name from posing and such, like models, but started to phase it out after Liv dolls ended and then kept it until the reboot. We have Made To Move, but even the bodies they used to have (pivot bodies, the Barbie Extra Doll’s bodies) are even worse. They have better body proportions, but the articulation is stiff and worse off, which is odd because I still have some of the pivot bodies and they work fine, so I don’t know why they changed it, rather then just to have no articulation so you have to buy Made To Move bodies. I also did like the 2010s Bratz, but for the new characters and some of the fashions. I liked the rock/singer ones from 2010/2011, the pop star ones (not the wigs and all that, but I liked the outfit they made lady Gaga inspired outfits for Jade), the tattoo one (it had sleeves on it and it was crappy looking, but the outfits and Yasmin’s hair were actually pretty good quality, and Shadi (out of all the characters of 2010’s new ones, she was the coolest one, with blue/hazel eyes, a darker complexion, and kind of a tomboy outfit; I hope they remake her into one of the original dolls and put her in the app game they have).

Ahoyhoy There, Fellow KZfaqrino! I really admire what KIND of doll collector you are. I used to think there was no one else who collected, and actually liked to play with thier collection. I'm glad you usually open your collectible toys, because deep down they were all originally in mind , made for making children and adults alike happy. If you leave those older toys in the box, not only will they deteriorate faster if they are made of plastic, but no one will get any enjoyment out of it. It makes me happy when I see a collector who wants to preserve toys of our childhood and before, and also get enjoyment out of it.

I was collecting Monster High when the reboot happened, so it had an extra negative impact on me. I still proudly display my original Monster High dolls because that line got me into doll collecting and I loved Cleo and Nefera's Egyptian inspired aesthetic. The Ever After High reboot was also unfortunate, and I missed out on the original ones growing up, as I was more focused on Monster High at the time. I do have Crystal Winter though, and I feel like she is a very unique take on The Snow Queen, and I also love that she looks more icy in her phenotype rather than looking Elsa-like. With the Equestria Girls dolls, I actually liked the reboot ones better because I liked their size, and the quality of their clothing was an improvement over the original dolls. I own Rarity, Sunset Shimmer, and Applejack from that line, and Sunset Shimmer is probably my favorite.

So glad you raised this subject. Some were great reboots, others were terrible! Most of your judgments about which reboots were bad and which were good or better, I agree with. Very exciting review and super interesting subject. Great work!

My mom sold a reboot Draculara for $5 at a doll show last week and I'm still shocked 🤣🤣🤣

For me, the She-Ra reboot dolls were very disappointing. I LOVE the rebooted show and the character designs and was hoping for dolls/figures around the size of the original dolls. Instead, we got either standard fashion doll size, or action figures that weren't really dolls. She-Ra was so cool back when I was little because she could beat up another kid's GI-Joe and THEN put on a pretty sparkly gown, brush her hair and ride her unicorn to a ball. I loved, and love even more that I'm an adult, the versatility of She-Ra (mine played Eowyn for years in my LOTR action figure collection, long after I'd stopped playing with toys, rode my my little ponies and had adventures when I was a kid. I still have her somewhere and I'd hoped to get her a rebooted friend in her size. Ah well! I always was a little creeped out by Equestria Girls as a concept. I've also seen much better humanized MLP designs on deviant art. I'd have preferred to see them with different human skin tones, though I suppose the version they went with avoids any appearance of racism if anyone got left out. I remember buying my little cousin her first Diva Starr (original). It was so much fun to see her playing with it! The others...you have a point about striving for things being more Barbie-like. It's an odd homogenization when a brand already works well and is charming on its own.

I’m *thankful* that the current Bratz reboot is basically the original ones.

I feel like I don't feel as negatively about some of those. Of course I'm not a 90s kid so I didn't get to experience quite some dolls you talked about, but I like the Bratz reboot actually. I was never a big fan of them or Myscene back in the day and only have a couple dolls from those brands, but there are some cute reboot Bratz like some dance line I forgot the name of. Their eyebrows aren't the thin, angry ones but quite soft and they're adorable! I can see though that they don't really look like the original Bratz anymore 😅 And for Polly Pocket I grew up with the reboot one, so that one is closest to my heart XD I feel like dislike towards reboots also depends on when you grew up and what you experienced

I actually like the 2015-16 Bratz. In particular the Sweet Style, Music Festival and Study Abroad. I like the colorful and more cartoonish look but I understand its not for everyone. The Monster High Reboot was such a disappointment. I wish instead they would have tried making less lines and just focused on details and creative ideas. I have always been a fan of the I heart fashion line and I would have loved to have one for Nefera and Toralei.

I loved the original Strawberry Shortcake told when I was little. My sister and I had a ton of them. But I was never very taken with any of the reboots.

In the 2010s (I’m America at least) eveeerryyyyybody (girl) was wearing layers of clothes 😩 I’ll never forget the fashions back then, looking back it was terrible and we thought we ate that 😭 Towards like the end of 2010s like 2016-17 ish?? That’s when people started to chill on the layering 💀

I had a Betty Spaghetti doll 😊 I can still remember the feeling of her weird plastic hair.

I had a lot of those dolls and still have but the thing about reboots I hate most is this molted clothing ???? WTF who in their right mind thought this looks good ? I was so pumped when they announced new monster high dolls and then kinda pissed they were so pricey…not everyone can afford a doll for over 100$ …hope the new ones are more back to the roots

While I never had any of the Diva Starz dolls as a kid, I loved going to their website. I used to spend hours on there doing all the different activities they had. I remember being disappointed when the characters got re-designed because they looked less unique with the more realistic proportions and felt too similar to the Bratz girls in appearance. The worst part for me was that Summer (who was my favorite due to her love for animals) was replaced by Miranda who just felt like another Alexa. Summer's room did remain on the website with all the activities, but aside from a re-design of her in that section and a mention of her in a webisode saying she was on an ocean rescue mission with her family, she was absent from everything new.

I love Strawberry Shortcake but only the original version and the early 2000s versions they did! Other than a game here and there of the new version I don't care for the new version. I love Polly Pocket! I still have a little toy box full of different Pollys and clothes and pets!

When Monster High tanked their style I was heartbroken, and so was my daughter. She recently bought herself the new comeback dolls. We compared them to their originals and they're pretty similar, but we never even saw them at our local stores. Still sad. As for the Bratz, the good thing about the 2010's dolls was their body sculpts were really nice, but I agree that that took away the ability to use the old fashions, and the fashions they came with were just bad, and I was a mom at the time (and still am of course)! My daughter didn't even want any. She preferred the Moxie Girls dolls and then Monster High. As for the Equestria Girls reboot, they were actually pretty nice. They were fully articulated and much larger than the originals. By the time they came out though my kids had already outgrown playing with MLP dolls. Still wish I had grabbed a couple for myself though. The 2010 Rainbow Brite dolls were okay, which is almost worst than being bad. I had intended to pick them up and when I went back to Toys R Us to do so they had already gotten rid of them. If they had only spent more time and money on the new Cartoon. They really tried to go cheap with it and they attempted to make a beloved fan favorite character the bad guy and that did NOT sit well with any of us.

I just want to defend the poor 2015 Bratz! I actually love them (just like I love all Bratz, plus Moxie Girlz and Moxie Teenz!). I just think they're very unique and different, kind of an exaggerated, cartoonish, naive form of Bratz (not a bad thing!). In my opinion, Bratz / MGA has never put out subpar dolls (unlike Mattel). They just have fun variations and creative interpretations. I love all Bratz, all the way up to the recent GCDS one (that I unfortunately can't afford or prioritize right now, even thought they got marked down, which is great

I was 12 in 2010 and to me the fashions on those 2010 Bratz seem pretty accurate to what was cool then

Tbh I definitely prefer the reboot equestria girl dolls. I never liked how odd their face looked like, and how far apart they were. But I do agree they were pretty unique

I LOVE strawberry shortcake! I mainly collect the 2009 dolls. (not the ones with brushable hair, the all plastic ones)

Gen 3 Monster High has definitely come into it's own now, but there are still some changes that are a little harder for Gen 1 fans to get behind (Most of it having to do with Miss Lagoona Blue becoming PINK of all colors)

I had a large vintage Strawberry Shortcake collection. I even had some of the ultra rare dolls. But when they started developing spots on them, something called vinyl deterioration syndrome or VDS, I just had to part with them because I didn’t want it to spread. I prefer the original versions best. If only they didn’t develop spots all over them over Time… I also had a huge Monster High collection. They had so many different face sculpts and bodies. they were truly unique… and from what I understand, Mattel was getting a lot of complaints from parents and others about how creepy and scary they looked. I never thought they were that creepy or scary but they were more creepy cool. But Mattel being the cheapskates they are, decided to reboot them and make them “Less scary“ for little kids, when they were never intended for little kids to begin with! I hated the reboot and so did many MH collectors. I call the reboot “ Little Girl High.” 😁 they look like little girls with the extra large eyes. UGH. Do you know anything about Jem dolls by Hasbro from the 80s? Jem got a reboot too. I still have my vintage Jem dolls from the 80s. The reboot version by integrity toys just doesn’t do anything for me. I actually like the more current Polly Pockets. Not too crazy about the rubbery clothes but I do like the dolls. The original versions were just too tiny. And yes I had a large Bratz collection too. But they all started to look alike after a while. They definitely took a turn for the worse after 2010. They had so many new characters but like I said, they pretty much all have the same faces. I think MGA only had two molds for the girls and one for the guys. Boring! I can’t stand dolls that use the same head molds for all the characters. I guess I was spoiled by Monster High and vintage Barbie & friends.

Ugh the early 2000s/1990s polly pocket dolls were my favorite, and cause of the sizing I'd use legos to make her houses/buildings/sets to play in. I loved those so much.

Tbh, Madeline and Apple from EAH smiley faces actually suited them. I love the 2000s version of Polly Pocket with those playsets and stuff like Groovy Getaway Jet. The playmates version of Rainbow Brite dolls (their hair is bad, tho) aren’t that bad even the 1997 version. Hasbro/Vivid version is my favorite Sindy. I like the reboot style of the Equestria Girls dolls. I’ll always love the original. Don’t come after Diva Starz, the fashion ones that I enjoy so much. Bratz from 2010-2011 comeback was a bit bad but wasn’t at the same time.

For the Monster High reboot, everyone who knows the characters a little bit know that neither Clawdeen nor Cleo would be caught alive in their reboot outfits.😆

Hey Beauty in a box I wanted to let you know what I've heard from many OG Monster High doll fans is that another reason Monster High got a reboot was because some parents thought the Monster high dolls were "too scary" and they got rebooted.

My first love was Barbie, but I also adored Sindy. She had better furniture and her clothes were lovely. The remakes were shockers.

I had a sindy doll. With the bigger head in the 80's 😊. With a lovely dress with a flower print. Rainbow brite from the 80's, and strawberry shortcake 😊

I preferred the reboot of Equestria Girls over the original. The old dolls tended to have plastic clothes and no articulation. The face sculpts were awful. The hair was bad. The colors were washed out. And they really did not resemble the show. Most fans really didn't like the styles either. The reboot improved on a lot of these problems.

Thank you for covering Diva Stars, I love Diva Stars as a kid, I remember having one of each of them, with the Tia and Summer with Curly hair! I love all the fashions they had!

The monster high and ever after high reboots we're just HORRIBLE 🤡

Not a doll but the new My Little Pony's are sure ugly.

I never had a Monster high dool but god the reboots are awful :S The faces looks weird, the legs and arms can't bend anymore so the dolls have the same position which is boring, their dresses looks similar; same model but in differents colors. None of the monsters have unique accessories or charm. Everything is gone! The originals looks prettier and creative :D Can't say the same for the reboot. The Bratz and the Diva starz got lame reboots too. The B just got taller and the others couldn't talk anymore. That's dissapointing :(

im so happy about the monster high reboot coming soon, but they did lagoona so wrong 😭😭

For the Monster High reboot, I must admit I liked the new characters Ari Hauntington, Fangelica, and Znap. But everything else? Not so good (although I do love the SDCC Ghostbusters Frankie doll; she's awesome).

Once again, you are spot on!! I totally agree with your picks.

I am giggling every time you talk about Polly Pocket 'cause there's usually at least one set on the screen that I had when I was younger :)

You come up with such new and awesome ideas for videos and it’s so fun and interesting

When I was a little kid I used to love playing with the teeny tiny Polly pockets. Like the little bitty ones that came in a little case, it popped open and there was a whole world in there that the little dollies could go in :) it was really cool.

I found your channel a few days ago and I love your videos

Hiiiii! I just found your channel and i can't stop watching your vids! I've been stuck at home with covid and this is really entertaining me!! Thank you!!!

When they rebranded Kelly dolls as Chelsea. I hate Chelsea; Kelly had a friend named Chelsea. I want my Kelly dolls back and the Skipper Babysitters dolls aren't cutting it.

I love and miss Polly Pocket. ❤️ I use to have a few but I did lose and I so agree what you are talking about Brats

The 2010 Bratz clothes are actually nice for the time period cause 2010s was about layers and stuff

Oh you added my picture of 2 Diva Starz dolls, happy you like it :D :)

I bought one of the 2015 bratz because I was SO excited to see them in stores again (and honestly I do think that Cloe with pink hair is a fun concept) but the more I looked at her the more disappointed I was! I could deal with the fashions (as there's still good Bratz clothes out there), but her face paint is..... really unsettling! Also honestly I really like the concept of tall Bratz, but not as a reboot- I think it could be fun spun as either a "grown up" line or a "supermodel" line, where they're canonically taller than the typical dolls! Because not being able to fit the original Bratz clothes stinks, and they do miss some of the original charm of the proportions, but they're still honestly quite beautiful dolls!

I somehow find Ever After High Dolls at Value Village, and I finally found the extremely rare Allister Wonderland, and the Epic Winter Daring Charming Dolls. The image of the Daring Charming from 2016 was so misleading. I was hoping he was going to have Dexter's face and rooted hair until Mattel gave him more of my childish boycott expression which I think is okay in my personal preference, but I extremely hate the fact that his torse could move, and his sculpted pants and sneakers are a complete abomination. However, I re-bodied him on Allister's body, and I feel in love with him.

My sister had a Diva Starz doll, I swear that thing was possessed. She would still talk and move even after taking the batteries out, she’d also talk and move without anyone touching her(even without batteries in her), she sometimes would say some really messed up things and sometimes she would talk in different voices… she was the ginger one. She had a green top and black shorts with bright orange shoes. She was the most terrifying thing ever, I don’t even remember what happened to her because she just disappeared one day. I think my parents had enough of her and threw her creepy ass away… so scary.

Equestria Girls reboot are my favorite doll line, I was so sad how people hated on them and Hasbro discontinued them ;(

I love your content so much!

Polly Pocket started as a tiny tiny doll that had players that were built into compacts. The ones with the rubbery clothes came after they had to redesign since a doll less than an inch tall is a massive choking Hazzard or was just too east to swallow

Also the DC Superhero Girls were ruined. The original dolls were great, I even have the original Harley Quinn, they had muscles. The reboot dolls looked so thin and lost all their muscles.

Oh I love Diva Starz. I love the interactive dolls and the fashion dolls. The fashion dolls are so cute and charming. They have a cute Blythe vibe and a kitsch charm.

The longer Strawberry Shortcake's hair got, the less unique she looked 😆 Her latest iteration is so generic

I love the strawberry short cake dolls! I grew up with the newer version! Love them!

Monster high was my way of experiencing my inner edgy self when I was 9

Mommy longlegs from huggy waggy has ro be a reference from Betty Spegeit. Lol

The doll that i had a worse reboot doll is the totally hair Barbie because although the original totally hair Barbie had a so long hair but on the other hand, the reboot doll that mattel does not have that long hair like the original and i think that mattel did is disappointing because it ruined a very succesful doll Not only the dolls have a worse reboot, the cartoons also have a worse reboots like ben10, the power puff girls or the teen Titans go

I just found you last night and this video makes me want to ask one question. It might be kind of confusing but, any ideas to talk about how the Blythe dolls were brought into Littlest Pet Shop after being bought by Hasbro? The Blythe dolls really have an adult fandom in their original forms because you can change the eye color via the ring on their backs and they allow for photo ops, so it really makes me annoyed that when they introduced Blythe dolls into that series they took away the eye changing gemick to save on money and just painted on the face. The original version of the dolls can still be bought but they aren't cheap. I have one and a fashion book and I almost cried seeing the price of the doll ($300+ USD is what I paid for mine.)

I really dislike the new version of Polly! I wish they would go back to both the bluebird version & the fashion Polly version. & great video, btw!

"I have high hopes for this comeback" Oh. Oh no. Oh god, if only anything couple prepare him for the hideous Cleo leak...

10:01 The problem with Polly Pocket dolls was that their clothes were very hard to put on the dolls. I felt like some dolls, their bodies weren't meant to go through the outfits cause there wasn't enough room for the legs. That's why a majority of my Polly Pocket dolls' clothes are ripped or torn because they were so freakin hard to put on.

I miss Lego scala and lego Belville: their size was perfect to fit world in small kids room, articulation, clothes, they looked like a people instead od some kind of monstrosity...

The reboot of equestria girls dolls looks are based on what they look like in the movies

always enjoy your videos Joey

Everything from the 80's was awesome. I still have my Rainbow Brite doll and many more from the 80's

Betty Spaghetty is cute, in the original she looks a bit like a cartoon from the 1930s. The limbs look like that sort of floppy style of animation.

Love these kinds of videos

I think all these "upgrades" they do just because the first edition dolls are popular and are still sellable. More profit for less capital has always been the goal. Rarely are new variations better than the preceding ones.

I just stumbled over this channel and I got to say I do not know a lot about who makes dolls and what counts as a doll line etc. But one of the biggest down grades in dolls I know of are the Winx Club dolls. I saw some recently in a store and when I remembered the dolls i played with as a child i was in shock. I know Mattel used to make the winx dolls, i don't know if they still do, but the dolls from the 00s really looked like their animated characters. Like even as a novice I can tell that they don't have their unique face molds anymore and the beautiful hairstyles or color palettes they used to. It makes me pretty sad and really compares to the Monster High reboot in terms of quality drop.

I remember me and my older sister had all the strawberry shortcake dolls from the 80s a while back cause one of my moms friends gave them to us

"Chloe has like, leg warmers over her shoes like... No" I literally have leg warmers over my shoes rn lol

I was just wondering if you were interested in ball jointed dolls at all? I would love to hear your opinion on them. Do you watch any bjd art doll channels?

I love MH and EAH but I strongly dislike the lack of articulation is some of their reboot dolls

Eck, the Rainbow Brite reboots not sanctioned by Hallmark.... just all the NO. I was a huge RB fan and collected the original line. I got the paint on me reboot version for Christmas when she came out and I was confused. On the one hand... loved the colored hair and the idea you could paint on the dress. But she wasn’t Rainbow Brite. I’m more forgiving of the traditional RB reboot where she was just aged up and a few details were changed on her dress. But it’s the Hallmark retro reboot line I’m most accepting of. I love seeing Rainbow Brite back in Hallmark stores. Another bad reboot were the Cupcake dolls. They may have been called something else, I don’t recall. But these were tiny dolls with huge hats and big skirts that when flipped up became the top of the cupcake and the wrapper respectively. Their claim to stardom was that the doll smelled like its name... for example Blueberry Muffin...and the smell lasted. I recently found my Blueberry in a box after decades and she smelled exactly the same! They apparently tried to reboot this line at least twice by different companies and it bombed both times.

The Diva Stars that came with clothes that are clothes, fit Barbie. I didn’t have any of the Dolls, but bought a couple of their fashions for Barbie.

I'd love to see your reaction to the new G3 monster high dolls!

Tesco Sindy is staring straight into my soul.

Ngl I actually liked the Polly Pocket reboot. I totally agree with you on the Monster High reboot tho, I was a HUGE MH fan and when I saw these new dolls, I couldn't tell you HOW disappointed I was🤧

NGL. Kinda love the 2010 Bratz designs. They actually look like they have personality.

pls make a video about strawberry shortcake! I’ve never seen the original dolls before and they’re amazing!

When Monster High was rebooted I instantly lost every urge to give Mattel more of my money. The new dolls even bored my niece who was 7 at that time. I sincerely hope Mattel lost a big bunch with this change 😎.

What about LaLa loopsies? I’ve been seeing them on store shelves lately? Just wondering 💕👍🏻

OMG BETTY SPAGHETTI! I had so many of those when I was a kid! They were my favourite. I loved the fact one of them had my name 'Hannah'. She was the black doll with the purple hair. When I was young, for whatever reason I struggled saying 'betty spaghetti' and so instead would call them 'spaghetti manelie' WHAT EVEN IS THAT, I MADE IT HARDER. I completely forgot all about DIVA STARZ! I had a blonde one with a pink colour scheme. The massive feet you could put near someone else's diva star doll and they'd ''talk'' to each other. Me and my cousin had them. I was a teenager when I got myself a couple of Monster High dolls, just cause they looked so damn amazing. I'd never watched the series or anything, I just liked the dolls. But even I can see their reboots are horrible compared to the ones I'd purchased. Bratz and Polly Pockets had to be my other favourites alongside Betty Spaghetti. I hated when they changed Polly Pocket's plastic hair to 'real' effect hair. It kinda lost the vibe that was Polly Pocket. I used to also have the miniatures. So I had the Polly Pocket camera that if you opened it up, it would turn into a wedding venue with the tiny Polly Pocket's inside. Miss when toys were that unique and fun. Toys for kids these days are so boring and depressing, no quality whatsoever. It's no wonder kids would rather have their faces glued to screens now, than play with dolls or toys.

The everafter high reboot made me SO SAD. The painted on tops??? WHYYYYYYYYYY

Strawberry Shortcake and Rainbow Brite are my favorite!, I wasn't born in the 80s but I've started liking them because my mom was a little girl back in the 80s and they were her childhood, I'm obsessed with them, also the reboots of Strawberry Shortcake don't bother me honestly, I think her newer versions are cute, especially her 2009 version of her, she got a 2021 reboot and is getting dolls in October 2022, I can't wait her 2021 reboot looks cute too but her back in the 80s still is best, same for Rainbow Brite she slayed in the 80s, her reboots I have mixed feelings about ngl, I don't like them as much as I like Strawberry Shortcake's reboots, also the Bratz and Monster High and MLP Equestria Girls reboots don't really bother me either, but originals are the best 💕

I collect Pedigree Vintage 1960's & shave some 80's dolls ONLY have 2 Pedigree Sindy Houses with lots of Furniture, purchased from UK Ebay. yrs ago. Cheers from Canada