Welcome to a special episode of the Grow Your Practice podcast, featuring insights from the Market for Profit session held last week at a live boot camp in Harrisburg, PA. Here’s what you missed if you couldn’t attend:
In this episode, we focus on:
- Filling Schedules and Utilizing Space
- Reactivating Past Patients
- Leveraging Referrals
- Expanding Service Offerings
- Building a Strong Brand and Community Presence
All of this and so much more is included in our Profitability Under Pressure course, which aims to help practice owners increase revenue, effectively use space, and improve team hiring and retention. Join us in achieving your PT practice owner goals! Extended deadline is June 7th at 11:59PM EST. Apply here: getbreakthrough.com/grow
00:19 Identifying Marketing Challenges in Healthcare
00:43 Maximizing Clinic Space and Efficiency
02:10 Five Pathways to Attract New Patients
05:55 Leveraging Data for Targeted Marketing
08:10 Exploring Profitable Patient Demographics
10:16 Marketing Strategies for Different Patient Groups
13:21 Targeting Specific Demographics for Higher Profit
16:11 Unlocking Patient Segmentation: Strategies for Healthcare Marketing
19:16 Maximizing Text Campaigns: Real-world Success Stories
21:03 Personalized Communication: The Key to Patient Reactivation
22:32 Exploring Multichannel Marketing: Emails, Calls, and Texts
23:48 Targeting and Understanding Your Audience for Better Engagement
28:35 Leveraging Technology and Partnerships in Healthcare
33:32 Apply to the ‘Profitability Under Pressure’ Course