Another commercial that I don’t know why I cry on this but I do. The end is amazing Probably one of the best ads I’ve ever seen. As someone who grew up in a family that has made aircraft parts and has for 60 years, it just means a lot. Thank you for staying positive. And thank you for the brave men and women that go up there every day

How majestic and poignant at the end: did anyone else notice the "missing man formation" flight path of the Concorde Supersonic Transport? This ad brought a tear to my eye.

Best advert ever made 👌

This ad makes me cry every time I view it. The “missing man” formation at end with Concorde leaves me balling

Man I love British Airways it's epic it's one of my all time favourite airlines ever and it has the best callsign ever to be put on an airline!!!! Speedbird

I loved this commercial from the first second I saw it. Why? It reminds me of my dad (a musician and a private pilot). But the main reason - The haunting music - by Helen Jane Long.

First commercial to make me cry

Love this tune and commercial it’s so emotive 😍😍😍

I LOVE this

Now all the aircraft seen here are retired since BA ditched their 747s in 2020.

I can't believe they didn't include footage of Concorde "rotating" on the runway. A spectacular sight as the wing generates vortex lift to get airborne

@prees120797 The aviators by Helen Jane Long...... I think?

I can picture this commercial's sequel in 50 years: shows the early electric jet, the solar-battery planes, new supersonics (return to Concorde), and even possibly kind of a Dragon/Richard Branson Virgin spaceship for real flying high above.

this was on tv too not just cinema

Those four words have been on Watchdog on the BBC

Concorde 1:10

This advert says yeah we use to fly Concorde and ......... the reaction from the public you should of kept her flying. Bring Back Concorde Only time I would pay for first class if it meant I could fly supersonic. Otherwise its like a mini bar in a hotel it's a f**king rip off.