Brunello Cucinelli: A fashion for industry

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Brunello Cucinelli: A fashion for industry

Рет қаралды 95,533

Күн бұрын

In a country where thousands of little towns are being deserted, one village is thriving, mainly due to the work of one extraordinary man: designer Brunello Cucinelli. His company, which makes some of the finest and priciest clothing in the world, has raised the fortunes of Solomeo, restored the town's ancient buildings, and upheld the dignity of local workers by forging what has been called a "humanistic enterprise in the world of industry." Tracy Smith reports.
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Пікірлер: 56

@marcirobins5144 5 жыл бұрын

He is wonderful. His clothes are gorgeous. Did you notice that his employees are wearing his clothing? Beautiful.

@hanhb6047 2 ай бұрын

When I traveled to Italy, I found that Italians dress very well no matter the occasion.

@lzrd929 5 жыл бұрын

He's one of a kind man how wonderful.

@debbiecooper1677 5 жыл бұрын

Bless him.. There needs to be more bosses like him. I bet he doesn't have a big turn over . you find a place like that you wont want to quit

@caroldente9635 5 жыл бұрын

what an amazing man.

@catlady5862 5 жыл бұрын

American bosses and companies take note of how this man treats his employees and runs his company.

@MrSaxbb 2 жыл бұрын

@Alias Deus so in other words, prices of products or services should determine how companies should treat their employees? That’s how your rationale works?

@David-lb5py Жыл бұрын

He treats his employees well and is still a very wealthy man

@garyodriscoll7988 Жыл бұрын

Ford, Rockefeller all paid above the norm.

@irishlegend5326 Жыл бұрын

@MrSaxbb you want to purchase ethically made goods, then you better be okay paying a high premium

@nighttrain7404 4 жыл бұрын

His blazers and clothing are pretty amazing

@HiddenWen 5 ай бұрын

Love his clothes. Very expensive? Yes. But they are elegant, and made of high-quality materials. You buy one and own it for the rest of your life.

@mrhudah 3 жыл бұрын

Fantastic interview. When I went into the Store in Orlando Florida I was in love. I told my Wife that I would take a retail position in this store because I felt like it was a great company without knowing all I learned from this interview. I’m impressed with Brunello. Bravo! And again, great interview 😎💪🏾

@elevensavage4911 4 ай бұрын

Why am I in tears watching this

@honeybadger1810 3 жыл бұрын

This man inspires me.

@umbertotallarico3387 10 ай бұрын

The best high quality in the fashion world right now

@louisamendoza7249 2 жыл бұрын

His parents were blessed from heaven!!

@mindakahn9964 5 жыл бұрын

Want a great job? Work for a European firm. Everything you heard in this story was true about my experience working for Europeans in America.

@carmenxajay8772 5 жыл бұрын

Which ones?

@mindakahn9964 5 жыл бұрын

Carmen Xajay Swarovski and subsidiary’s

@carmenxajay8772 5 жыл бұрын

Minda Kahn Thank you. I will support them.

@italianjourney 5 жыл бұрын

LOVE this! Have to look now where this town is located in Italy!!!

@folladordeprostis Жыл бұрын

Milán ???

@axoram Жыл бұрын

@@folladordeprostis No Solomeo it's near Perugia , center of Italy

@shadowfilm7980 Жыл бұрын

Have four cardigan sweaters from him. Amazing. Quality. Love his clothes. Pure quality. If you can afford it. “You get what you pay for”

@jerseattle0722 11 ай бұрын

Good company I just discovered!! Customer service is amazing!!!

@buray1998 Жыл бұрын

A true people leader

@Racedoc Жыл бұрын

As a customer myself it is (with Kiton) is the best of the best.

@_DeepGroove_ 3 жыл бұрын

I like his clothes and own several pieces. However it is worth asking whether his “humanistic capitalism” is not also a smart marketing strategy. Saying that you are paying your employees 20% above market and limiting work hours can help legitimate his astronomical prices. It can also provides a psychological relief to customers for whom spending $1,000 on coton sweatpants feels like an undeserved privilege.

@Sam-py9qq 2 жыл бұрын

Ethical and profitable. Win-win

@giulianoilfilosofo7927 Жыл бұрын

What would be wrong with that?It allows customers to buy a superior product while guaranteeing high working standards at the same time. Also humanist capitalism is much more than that. Read the story of Olivetti and other comparable Italian entrepreneurs.

@_DeepGroove_ Жыл бұрын

@@giulianoilfilosofo7927 I may. What some people could find wrong is using statements about selflessness to advance a self-interested commercial agenda. But for me at least, it works: my wardrobe is now 80% made from Cucinelli items, and I am very happy with it!

@cutdepiefails6596 Жыл бұрын

It can be highlighted and used as marketing, but they are values that standed from the beginning. He got where he got because he was always a good human, and the starting loan he got was exactly because of his good hearted values, with his intellect as a secondary factor.

@goobles3991 8 ай бұрын

@@_DeepGroove_ Jesus christ, 80%? Can I work for you?

@Antogioanta93 3 жыл бұрын

The philosopher of recommendations! From the Church to Politics

@savvyguy4180 Жыл бұрын

I need one of his suits my dream one day.

@jairobaguio8319 3 жыл бұрын

When my aunt gifted me 3 beunelio cucinelli pants i dismised it and put it back deep in my closet until i realized it was a luxury brand🤯

@TNMUSlC 3 жыл бұрын

LOLL Brunello is the end of the end. Hand-made only in Solomeo factory. I use to wear those loud Gucci, Fendi, and other mainstream stuff. Now I just buckle down Brunello, Brioni, and Thom Browne. Sometimes I pick up from another brand specifically that catch my eyes.

@vicentiucristian972 3 жыл бұрын

@@TNMUSlC What was about Thom Browne that got your atention?

@TNMUSlC 3 жыл бұрын

@@vicentiucristian972 Simplicity but a hint of detail. Not too loud. Pieces like that can compliment a loud monogram piece if needed. Also TB consistent made in Japan, Italy, and Ireland (knit item)

@snow2k11 3 жыл бұрын

@@TNMUSlC TB slightly overrated, loro piana better

@TNMUSlC 3 жыл бұрын

@@snow2k11 I have both. Well, if you gonna compare. At this point, you gonna compare fabric vs against fabric. Cant technically say "Ferrari is better than Lambo." Well, which model? I'm gonna put Vicuna/cashmere coat from BC against a cashmere Loro? Vicuna outweighs the cost of any cashmere. However in terms of quality control. I still go with BC. since is only made in one factory in Solomeo and is family control. Vs against Loro Piana which is under the umbrella of LVMH. They mass produce in various of factory. In the end is really up to your preference.

@ronmize2862 2 жыл бұрын

I wish I could afford a suit like he’s wearing........It is my wish.

@arashghasemi 4 жыл бұрын

I have never bought Chinese clothing in the past 5 years... People please buy American or European made products and save the world

@folladordeprostis Жыл бұрын

Brunello clothing not made in China ?🤔

@supporttech5879 Ай бұрын

In India we have a similar brand however, it is more accessible and is amazing. It is called Oldwoods however, there isn't any such other brand here. However, like Brunello Cucinelli, Oldwoods is also known by less people. 😢

@stephenmthompson272 5 жыл бұрын

What is the name of the musical piece in the background?

@eberett 4 жыл бұрын

Bravo, ma io Vitale Barberis Canonico

@kathrin9674 Ай бұрын

so by byuing one of his item you not only help an Italian city to thrive but also support ethical workplaces. So, no brainer for me. Sadly I don't like the esthetics, but maybe time will come.

@2pkjs1351 2 ай бұрын

So not all billionaires are working 7 days a week 24/7??? Cool change to see

@anjquilinderino6634 2 жыл бұрын

Atleast his overpriced brand benefit his employees and community..

@sedatedturtle 5 жыл бұрын

where's the source of the cashmere & how well remunerated are those suppliers?? billionaires aren't created by distributing wealth!!!

@TNMUSlC 3 жыл бұрын

This comment makes no sense. So If I needed to make a shirt. I go to the fabric store and buy buttons on top of it. So after I pay the guy, and spend time to make the shirt. Then spend money on marketing. Then sell it. Pay the shipping. Then tax takes a cut. Then I go back and pay the person from who I purchase the fabric and button from again? Homie which planet does this? I need to know

@_DeepGroove_ 3 жыл бұрын

This is an interesting question. There is not much information on this topic, except that the cashmere mainly comes from Mongolia. On the profit comment, I can tell you from owning several Brunello Cucinelli pieces that they’re extremely expensive for the quality. The profit mainly comes from its core customers, the very wealthy, who have personal shoppers and don’t care much about the price.