We Accidentally Started A Chocolate Company - Now It Brings In $162 Million A Year

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CNBC Make It

Күн бұрын

If Tony's Chocolonely founder Teun van de Keuken had his way, he would've ended up behind bars long before he created his popular chocolate company. The crime? Fueling slavery by knowingly purchasing a chocolate bar made with illegal child labor. Nearly 20 years later, Tony's Chocolonely is not only one of the most popular chocolate brands in van de Keuken's native Netherlands, it is known around the world.
Produced by: Beatriz Bajuelos
Supervising Producer: Jessica Leibowitz
Camera: Federico Campanale
Editor: Dennis Donovan
Animator: Gene Kim
Narrator: Nicolas Vega
Senior Production Manager: Kathryn Mavrikakis
Additional Footage: Getty Images, Tony's Chocolonely
Special Thanks: Mickey Todiwala, Marisa Forziati
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#TonysChocolonely
We Accidentally Started A Chocolate Company - Now It Brings In $162 Million A Year

Пікірлер: 970
@tomr164
@tomr164 3 ай бұрын
Tony's has been founded in the Netherlands and we've eaten it here for over 10 years. Initially it had very ethical business principles at its' core, but even the original founder said that after losing control/selling the company to other business people, it turned more into greenwashing rather than staying true to the initial goal of eradicating slave labour and child labour form the production chain.
@user-sk6dh1kf2x
@user-sk6dh1kf2x 3 ай бұрын
Sounds like the power of money. Can quickly change people with the best of intentions.
@boohere2
@boohere2 3 ай бұрын
I love it. Actually I recently bought some in January. I saw it was on sale at the market. I got some.
@HEYSERGYO
@HEYSERGYO 3 ай бұрын
Where can you find that statement from the founder?
@INSIGHTCO
@INSIGHTCO 3 ай бұрын
First time I had it was in Amsterdam about 5 years ago. Tastes good. The reason it changed it was after the lawsuit from big corporations....
@amirpenkar947
@amirpenkar947 3 ай бұрын
Yeah after they announced they aren't 100% slavery free I completely lost interest. Such a shame because the chocolate tasted good and actually 'felt' good to eat before that. Seems like the biggest marketing gimmick.
@arzotravels
@arzotravels 3 ай бұрын
Nestle tries to end child labor 😅. Right, Nestle is one of the worst companies out there with total disregard for any human rights.
@DavidBcc
@DavidBcc 3 ай бұрын
Not just disregard; wilful destruction.
@AdamBechtol
@AdamBechtol 3 ай бұрын
mmmmmm
@bpxl53yewz29
@bpxl53yewz29 3 ай бұрын
I hated how durin California’s severe droughts where residents had all sorts of water restrictions, Nestle kept draining millions of gallons of water in the state for its bottled water production. The state said it had no legal right to the water.
@Jesuslovesyou0316
@Jesuslovesyou0316 3 ай бұрын
God loves you! John 3:16✝️
@bpdbhp1632
@bpdbhp1632 3 ай бұрын
Its typical behaviour. Agree with stuff like that to use as "look at this, we are good"
@KaneshaDi
@KaneshaDi 3 ай бұрын
What I have taken from this video is this: Whenever anyone makes an effort to do the right thing, especially in regards to the well-being of other human beings. They find that it is not always easy. There are going to be hurdles and missteps along the way. I will give Tony's Chocoloney credit for at least caring enough to want to do something that gives these Coco Bean farmers a chance to make better wages for the work that they do.
@ayushisharma162
@ayushisharma162 3 ай бұрын
The hurdles are there for a reason. The big corporations don't want ethical brands to be big. We live in a terrible world
@ryanm2648
@ryanm2648 3 ай бұрын
But unfortunately the company was sold and now uses slavery. They repeat the origin story but never bring up facts about how well they pay workers for their cocoa. That's because the company has regressed. Capitalism at work
@VluggeJapie59
@VluggeJapie59 3 ай бұрын
​@@ayushisharma162 The hurdles are there because when it comes to choosing between a "Better" brand we decry it isn't perfect. Marketing to people with high ethical standards is very difficult because they also tend to inform themselfs well and are willing to drop you if you do anything they don't like. While your competitors can be as evil as they want because their consumers don't care. This comment section is a good example. So many people who are opposed to buying Tony's simply because they aren't slave free or manufacture in africa. Now maybe these people are prepared to pay 10 euro per bar for that kind of ehtical standard. But a lot of people aren't so Tony's now has a choice. Cater to the extremes and lose the middle. Or cater to the middle and loose the extreme. Either way their consumer base get's smaller.
@rmmoss3800
@rmmoss3800 2 ай бұрын
@Trainrhysand the w. African gov’t get their cut bc the farmers don’t have the education and the wages and equipment to make it sustainable. A machete some boots is labor intense with just getting paid by the pound. Around $1.50-$1.67usd a pound. USA farmers get paid way more than that!
@manifestingsanctuary
@manifestingsanctuary 25 күн бұрын
You took away doing the right things is going to be more challenging? Idk sometimes it's easier.
@funkibudentertainment3689
@funkibudentertainment3689 3 ай бұрын
Tony's chocolate tastes like what cadbury's chocolate used to taste like before it was bought by another multinational. Tastes fantastische compared to all the mass market chocolates on the market
@ugo7395
@ugo7395 3 ай бұрын
marabou better
@funkibudentertainment3689
@funkibudentertainment3689 3 ай бұрын
@@ugo7395 marabou and Cadbury are both owned by the multinational firm mondelez so the taste is the same or diluted. It is not authentic chocolate anymore. I suggest you try toney's and your taste buds will experience something exciting
@andy2641
@andy2641 3 ай бұрын
Ehh, it’s marginally better than hersheys, but the flavors of single origin chocolate are worlds better
@Terandium
@Terandium 3 ай бұрын
@@ugo7395ate that in Sweden all the time, it’s so good. Now that me and my ex broke up, I’ll miss the chocolate 🥹
@jaleelz7435
@jaleelz7435 3 ай бұрын
@@ugo7395 marabou kvalitet suger jämfört med förr
@JavenarchX
@JavenarchX 2 ай бұрын
To compare any chocolate to Hershey's is rediculous... Hershey's is not chocolate.
@ahmedxkhan
@ahmedxkhan 2 ай бұрын
There normal hershey bar sucks. But man if you ever try there hershey symphony milk chocolate bar. It is on ANOTHER LEVEL. I promise you. Its just as good as tonys,
@calvinl5726
@calvinl5726 2 ай бұрын
Wrong
@squirrelabouttown6022
@squirrelabouttown6022 2 ай бұрын
They RUINED Cadbury Milk Bars.
@MickeyGee73
@MickeyGee73 Ай бұрын
Hersheys isnt allowed to advertise as 'chocolate' in Australia as it doesnt meet the standard for cocoa butter content.
@billB101
@billB101 28 күн бұрын
Hersheys tastes like sick smells. I mean, it's made with butyric acid which is literally the smell of vomit.
@one234569and10
@one234569and10 3 ай бұрын
Education, and this video is going to boost their sales. Because people like me now understand the name and product. I knew there was something unusual about it, but did not know what until this video.
@ballinspalding11
@ballinspalding11 3 ай бұрын
They're actually expanding their distribution quite a bit. I've had a few of these and they're great!
@___Truth___
@___Truth___ 3 ай бұрын
I first had the Ben & Jerrys version of Tonys Chocolonely and I loved it, never knew it was this deep in its conscious efforts,. very admirable 👏🏾
@bergbilch
@bergbilch 3 ай бұрын
and if they sell more the core values will fade away untill only marketing is left
@user-xl1iu1hx3h
@user-xl1iu1hx3h 3 ай бұрын
I'm an Australian living in the US temporarily, and I'm not a fan of US made chocolate, US chocolate has a weird texture and harsh taste. I stumbled across Tony's and the taste is more like Australian chocolate - it was love. So glad they sell it here!
@glorymanheretosleep
@glorymanheretosleep 3 ай бұрын
So Australian chocolate is trash like Tony's?
@bilalashraf7480
@bilalashraf7480 3 ай бұрын
@@glorymanheretosleep bug off mate
@nicksims2827
@nicksims2827 3 ай бұрын
This is the real secret - US chocolate is nowhere near as nice as European. Tony’s would do well even if each bar came with a picture of an enslaved child that had been forced to make it
@CantThinkofaCoolOne
@CantThinkofaCoolOne 3 ай бұрын
I visited the US and enjoyed the Trader Joes chocolate slabs. Hersheys is the worst tasting chocolate that I have ever tried.
@raichu5844
@raichu5844 3 ай бұрын
@@glorymanheretosleep American chocolate tastes like vomit, but of course with a fast food diet someone like you wouldnt know the difference between good and bad.
@krisb-travel
@krisb-travel 3 ай бұрын
i thought it was funny that the pieces of chocolate in the bar represent the inequalities in the chocolate industry and the piece that had TONYS on it was the biggest lmao
@excaliber2845
@excaliber2845 3 ай бұрын
I mean it would have to.
@Steve.._.
@Steve.._. 3 ай бұрын
Well the countries some of the pieces resemble aren't too big.... 😅
@retrogazele
@retrogazele 2 ай бұрын
I thought it didn't make sense.. since he was in search for equality.. 😂
@bokisuba9702
@bokisuba9702 3 ай бұрын
We just visited Amsterdam and as a welcome gift, hotel gave my daughter one of these Tonys bars (milk chocolate). What caught my wifes and mine attention immediately was "fun" and bright packaging, which is brilliant idea by their marketing dept. Also, chocolate itself was genuinely very good and now I would buy it in a store for sure over "big brand" guys.
@user-ck3by4zg3e
@user-ck3by4zg3e 3 ай бұрын
So you support child labor, thats wild😂
@bokisuba9702
@bokisuba9702 3 ай бұрын
@@user-ck3by4zg3e sure thing troll... thats wild
@hansmemling2311
@hansmemling2311 3 ай бұрын
You were very close to Belgium, best to go there for good chocolate.
@danielsimpson607
@danielsimpson607 3 ай бұрын
​@@hansmemling2311 have been to Belgium and met plenty of locals who still enjoy Tony's as a cheaper option. Also not everyone want to spend that much on chocolate even though yes it is superior to any supermarket stuff.
@Yogoniogi
@Yogoniogi 2 ай бұрын
this is big brand mate just with new colourful packaging
@jj-if6it
@jj-if6it 3 ай бұрын
I love Tony's! I'm pretty much obsessed with the sea salt flavour. You can tell it's high quality and I love supporting a fellow Dutch business owner
@user-ec3rm9wr1n
@user-ec3rm9wr1n 3 ай бұрын
Ugh dutch 😒. .
@tsemoanie8494
@tsemoanie8494 Ай бұрын
Majority stake holders are now Belgians
@tjnorrisofficial
@tjnorrisofficial 3 ай бұрын
I first was introduced to this brand perhaps three years ago. Loved it from the start. This doc made it even more compelling when reaching for a bar in the future.
@michielroskam3877
@michielroskam3877 3 ай бұрын
Dont, tony chocolonely is now 85 procent unverified sourced cocoa...... aka slave chocolate......just dont......
@tsemoanie8494
@tsemoanie8494 Ай бұрын
Don't forget how they sold everyone bs stories for years
@FG097
@FG097 3 ай бұрын
Tony's is great! Tried their chocolate at an airport once and knowing what they do completely converted me to making them my favourite brand.
@user-ec3rm9wr1n
@user-ec3rm9wr1n 3 ай бұрын
They are good 😊...
@BornToTroll-it5ju
@BornToTroll-it5ju 22 күн бұрын
They're ok. Nothing to pine over. Just the new kid on the block is all
@BushMann731
@BushMann731 3 ай бұрын
I recently tried this brand and I love it. It's delicious. I will gladly pay more for the best. Thanks for your efforts trying to minimize exploitation.😊
@davidjaslow6458
@davidjaslow6458 Ай бұрын
I have pretty much given up on chocolate. The quality has decline rapidly since I was a kid in the 1960’s I’m am going to buy Tony’s to support a living wage.
@PatriciainOz
@PatriciainOz 3 ай бұрын
I am a happy Tony's Chocoloney consumer I have made a point to reach out and share the progress. There is a lot of small chocolatiers in SF Bay Area they could easily source from Tony's 5% fund .
@darkglass3011
@darkglass3011 3 ай бұрын
If the taste of their product is superior to their competitors on the market, I have no problem paying the extra cost for their chocolate.
@SunKing909
@SunKing909 3 ай бұрын
Their product is not only superior in taste but also in quality. They don't contain any palm oil, no plastic too. The most important and great thing about them is their cocoa is 100% free from child labor and slavery and they pay fair amounts to the farmers instead of bankrupting them like Hershey's and Nestle.
@Dave-cg9li
@Dave-cg9li 3 ай бұрын
Yeah, I love the taste of their chocolate! And knowing that it's sourced responsibly is a big advantage on top of that 😄
@nemesis8131
@nemesis8131 3 ай бұрын
It’s not that great. Tastes average.
@Cazzakstania
@Cazzakstania 3 ай бұрын
I’ve never really understood why people like it so much. I think it tastes like cheap generic chocolate, which is a shame, as I’d like to support their agenda.
@TunaIRL
@TunaIRL 3 ай бұрын
​@@Cazzakstania You can still support the agenda any time you're about to buy chocolate? Unless your need for certain tasting chocolate is more important. In which case you probably don't care about it much and don't need to even think about it.
@anniecouture3339
@anniecouture3339 3 ай бұрын
My son turned me on to this chocolate years ago! I love it! I buy at Target.
@michaelrichards669
@michaelrichards669 3 ай бұрын
My town has only 3500 people but our Rite Aide has these Candy Bars. Ive tried a couple years ago and like the Bars. Pick one up... the Bars are heavy.. 👍👍👍
@peakingmantis5331
@peakingmantis5331 3 ай бұрын
You can accidentally start loving chocolate or accidentally find out your good at making it. But to accidentally start a company? No that is not an accident LOL.
@jonathanyoung8109
@jonathanyoung8109 3 ай бұрын
Whoops! An LLC just formed!
@DailyShit.
@DailyShit. 3 ай бұрын
I think they meant the scale. Don‘t think Tony intended it to be a multinational corporation.
@chauswriting
@chauswriting 3 ай бұрын
I worked in a Dutch organization a few years ago and whenever we had a meeting, there'd be bars of Tony's Chocolonely on the table. I don't even like chocolate in its solid form but these are really good.
@msdenise1234567
@msdenise1234567 3 ай бұрын
Tonyyyyyyy's! I'm impressed by how much back story they provided, you don't often see that when the US makes a video on something that's not from their own country. But of course this channel does :) I wonder if they already sell the Easter egg, Easter eggs, and Christmas tree bars over there.
@scottbergman8662
@scottbergman8662 3 ай бұрын
No. The only items we see from Tony’s Chocolate in the bar form. They seem to have lost steam. A few years ago, they were everywhere. Now, not as many places.
@Maxime_K-G
@Maxime_K-G 3 ай бұрын
I used to not like this brand at all with their silly name and packaging, the bar is all crooked and way overpriced. Ever since I learned about their mission though, I'm completely on board!
@michielroskam3877
@michielroskam3877 3 ай бұрын
Its corporate now, its 85 procent unverified sourced cocoa, aka slave chocolate.....its a greenwashing scam
@xxkissmeketutxx
@xxkissmeketutxx 3 ай бұрын
They literally admit they use a slave labour company, so they can "grow their business globally" this company is a fraud
@angelagardener1234
@angelagardener1234 3 ай бұрын
You can never accidentally start a chocolate company you set the intention from the initial idea and got busy. This is brilliant 👏 and the story shows the intent and fabulous strategy 😊 Never knew of this chocolate 🍫 until I discovered this video.
@FCTrinese
@FCTrinese 3 ай бұрын
I love this chocolate. I tried it in the Netherlands.
@boohere2
@boohere2 3 ай бұрын
You can buy it in the U.S. as well.
@Moving_Chicane
@Moving_Chicane 3 ай бұрын
This was a solid watch - great!
@NinaBytko
@NinaBytko 3 ай бұрын
Great! After I read a book of Artur Grandi, my mind is constantly thinking about his unique formula, which was created by author for healing world’s financial system and all other ways of earning money is not so much exciting me now!)
@MrCopess
@MrCopess 3 ай бұрын
I stumbled with this chocolate brand twice, didn't know about the charity part, but I found it really, excellent tasting. The rest it's a very nice plus, makes it taste even better. Glad to see them on the supermarket shelves here in Spain!
@MidLifeMamaInMotion
@MidLifeMamaInMotion 3 ай бұрын
I knew there was a reason I was drawn to this chocolate beside the funky graphics and yummy taste ... My first sampling was during a visit to Amsterdam (May 2019) I brought several to family and friends in the the US 🙂
@COCOFINANCE
@COCOFINANCE 3 ай бұрын
Don’t know why but the packaging of this chocolate reminds me of a WONKA BAR
@posthocprior
@posthocprior 3 ай бұрын
Why isn’t the manufacturing and processing also done in west Africa?
@bendover-bz4bc
@bendover-bz4bc 3 ай бұрын
It's their company they can do whatever fk they want
@slaskero01
@slaskero01 3 ай бұрын
West africa doesnt have the industrial capacity. The few factories they have are already producing something else for another country or company and then exported.
@DiamondCake2
@DiamondCake2 21 күн бұрын
Can’t trust blacks…
@gocuisine
@gocuisine 3 ай бұрын
Love Tony's. Loved it from my first bite, and then loved it more when I learned about their cause.
@HeatherValentineMsFoodie
@HeatherValentineMsFoodie 3 ай бұрын
EVERYTHING BAR!!!!!! ❤❤❤❤ that is my favorite and Tony made me love milk Chocolate again! I really want that rainbow wall of chocolate in my living room ❤😊 THANK YOU for an amazing product and standing up against child labor 🙌 Bend Oregon
@LoveGummy
@LoveGummy 3 ай бұрын
I hope they don’t get bought by a big company. They taste so good.
@tyrellcobb4665
@tyrellcobb4665 3 ай бұрын
When I see a Chocolate bar made by West Africans with all the profit going to West Africans, I'll believe the goody goody talk.
@NotKimiRaikkonen
@NotKimiRaikkonen 3 ай бұрын
Exactly. You can't claim you're helping anyone if you don't even have processing and manufacturing in West Africa.
@mtrajano973
@mtrajano973 3 ай бұрын
It sounds like they’re paying a lot better than the other manufacturers to me that sounds promising. Why would all of the profits go back to west Africa? Who would take care of the production, advertising, distribution, etc.. Making a chocolate bar company is more than just sourcing the cocoa. I would agree that allocating a small percentage of the company for profit sharing, donations to help out the community is warranted though (not sure if they are already doing this)
@mtrajano973
@mtrajano973 3 ай бұрын
Not to mention, as they said in the video they are not profitable at the moment due to scaling
@tyrellcobb4665
@tyrellcobb4665 3 ай бұрын
@@mtrajano973 Who would take care of the production, advertising, distribution, etc? I assume the West Africans. They would figure out how to do what they need to do and outsource the rest to partners of their own choosing. They would be in control of their destiny rather than relying on charity handouts. With this business model, nothing really has changed - the farmers still get only a very minuscule slice of the pie and other people take the giant share while also selling a feel-good story and appearing to be ethical at the expense of the little guy.
@euko7469
@euko7469 3 ай бұрын
i don't believe they're claiming to help west africans. their battle was against child labor lol
@terr256
@terr256 3 ай бұрын
I've never had Tony's but now I want to buy and support!
@storytimewithanne
@storytimewithanne 3 ай бұрын
Loves this amazing work .
@mannehnasalimata1249
@mannehnasalimata1249 3 ай бұрын
Why not open manufacturing hubs on those countries to create employment for their youthful population to bring down unregulated immigration
@Tola5657
@Tola5657 3 ай бұрын
Problem often are educate work force
@VluggeJapie59
@VluggeJapie59 3 ай бұрын
If they could they would. However when you want to take on the industry that means selling in grocery strores. This mean massive production. The kind of scale you can't achieve when you are starting out. We are talking processing the massive amounts of milk, sugar, Cocoa with advanced machinery running 24/7 on a stable energy grid. It means the infrastructure to move everything, a predictable political climate and regional sability. Those things don't come over night. So you have two options. Produce there on a smaller scale. Every bar you sell will provide more human value. But you will sell less bars because you can't sell to the mass consumer. Or sell to the mass consumer. Start with a sligly better product and as you gain market share use the economy of scale to invest back into your production chain increasing the value you provide the people who make your products. However your value per bar soled will be lower. Tony's is going for the second one. And that means right now the can't yet produce in Africa.
@mistermood4164
@mistermood4164 3 ай бұрын
Lack of infrastructure and corruption in government
@m_liban2984
@m_liban2984 3 ай бұрын
Ever seen that investigative journalist reportering from the coco fields and basically make them taste the final product and interview their reactions. because, for some reason, they've never tasted it.
@odeode4338
@odeode4338 2 ай бұрын
That’s because the product we make out of it is not what the originating countries used the beans for.
@markg.1159
@markg.1159 12 күн бұрын
Cocoa isn't indigenous to West Africa. It's purely a cash crop there. South and Central America have traditional recipes.
@Northstar-Media
@Northstar-Media 3 ай бұрын
I've seen their chocolate bars but never tried & and I have to say its probably down to the price, but now that next time i am at the store, i will give their chocolate a go.
@cmaysautoyt
@cmaysautoyt 3 ай бұрын
Never seen or heard of this chocolate until now.
@tammygolden9022
@tammygolden9022 3 ай бұрын
Love the chocolate, love the backstory even more!
@JogBird
@JogBird 3 ай бұрын
using Hershy's as a comparison is like comparing RANDOM above basic brand to McDonalds, KFC, etc... the proper comparison is with other above basic brand, so commodity brands that NO ONE thinks as premium
@ballinspalding11
@ballinspalding11 3 ай бұрын
The comparison is more to do with highlighting unethical market practices committed by market leaders.
@harryharrison362
@harryharrison362 3 ай бұрын
Is Hershy's comparable with Milka?
@ArmourGX
@ArmourGX 3 ай бұрын
Hershys the chocolate that tastes like vomit to anyone who is used to eating proper chocolate.
@repetetivebeats
@repetetivebeats 3 ай бұрын
As someone from the UK I had assumed this was a slightly more ethical, but mainly overpriced chocolate. But having seen this video, and all the work they are doing I fully support the higher prices, and understand that mass produced products can often have a dark secret as to why they are so cheap. They also taste fantastic too - not sure that is anything to do with the ethics of the business but the process they use really does maximise the product. Full credit to the company and the chocolatiers.
@kenfaganjr.7357
@kenfaganjr.7357 3 ай бұрын
Amazing story!
@thezu9250
@thezu9250 3 ай бұрын
Imagine the bar for being ethical being so low that just getting rid of slave labour is a starting point.
@SupaPLAi
@SupaPLAi 3 ай бұрын
Fun fact: It's impossible to 'accidentally' start a chocolate company!
@priyam352
@priyam352 3 ай бұрын
Another fun fact: this is the reason you do t get invited to parties
@avicohen2k
@avicohen2k 2 ай бұрын
I saw these in some high end convenient stores and thought it was expensive for no reason. No I understand why and I'll definitely try them out. At least once if I can afford it..
@ingchinprasert5264
@ingchinprasert5264 29 күн бұрын
Businesses like this deserve the success they gain. The name, their goals, the chocolate bar design are so cool and well thought out.
@youngpassport
@youngpassport 3 ай бұрын
Imagine what West Africa would look like if they manufactured and processed the majority of their cocoa on the continent instead of exporting their raw ingredients to Europe and the US
@SpiritSoPoetic
@SpiritSoPoetic 3 ай бұрын
Cocoa! How about cocoa, gold, diamonds, lumber, coltan, colbalt, salt, sugar, petroleum!! The list goes on and on..Imagine not knowing you’re in a race war 😒
@krisb-travel
@krisb-travel 3 ай бұрын
they are being kept poor for that exact reason
@areejashraf7413
@areejashraf7413 3 ай бұрын
@@krisb-travelYep, if things actually improved for South Africans, they’ll ask for ‘fair wages’ and Western slave companies don’t like that word.
@dailylegend
@dailylegend 3 ай бұрын
Not possible, chocolate manufacturing requires a massive dairy industry and refrigeration something West African climate is suboptimal for.
@jishani1
@jishani1 3 ай бұрын
They would need way more child slaves if they started manufacturing.
@TheMightyKinkle
@TheMightyKinkle 3 ай бұрын
1:52 It is weird how that wasn't signed by Cadbury's 🤨
@Suedetussy
@Suedetussy 2 ай бұрын
Wow, what a great idea to design the chocolate unevenly. I thought it was just to be different, but in fact it is so symbolic! I love that!
@dead_stargameing226
@dead_stargameing226 3 ай бұрын
honestly one of the best chocolate bars ever i use to see them in stores in my area moved couldnt find them found them online but they were really expensive for some reason and now i moved again and their at the store next to my house
@AK-cv6lu
@AK-cv6lu 3 ай бұрын
where do I apply for a job :)) ?
@ballinspalding11
@ballinspalding11 3 ай бұрын
I will always support Tony. Ethical consumerism for the win! Child slave labour is no joke.
@user-ck3by4zg3e
@user-ck3by4zg3e 3 ай бұрын
They been caught again, month ago😂
@shumuss
@shumuss 3 ай бұрын
If I'm buying the product I'm already supporting the cause. If I don't get a chocolate in my advent calendar I'm not happy!
@tuntuncortez6554
@tuntuncortez6554 Ай бұрын
I tried Tony's by accident at work! I use to work at Target for a few years and I worked in the Market area. I would always stock foods and when I stocked Tony's it always caught my eye, it was fun to look at. Until one day I went into the back room cooler to put stuff away and I accidently came across with a Tony's bar split in half. It didn't look tampered with, it looked like it was just split in half accidentally in the back some how and a co-worker probably left it there and didn't throw it away, idk. I decided to open it more and try it! It was soo good!! I couldn't get enough, I was almost half way through it, I couldn't stop myself 😂. I left the cooler and the half eaten chocolate where I found it. I went back to work and later I went back to the cooler again to get more, I couldn't stop thinking of it. I was almost done with it at that point 😂😅. I've never tried chocolate so good! . . (There are no cameras in the freezers/coolers. Also you can eat items without paying, nothing happens. The chocolate wasn't touched or dirty, sometimes products break and coworkers forget to throw away.)
@Elaba_
@Elaba_ 3 ай бұрын
Charlie?
@jc4418
@jc4418 3 ай бұрын
How all these small products bringing in hundreds of millions I ain’t ever heard of any of them
@TunaIRL
@TunaIRL 3 ай бұрын
There's a lot of people in the world. You don't need to influence all of them. Just enough.
@nomadicartist3072
@nomadicartist3072 3 ай бұрын
I LOVE Tony’s. It’s probably my fav chocolate. Surprised it’s not more popular
@lifesfunnyafmyjigga
@lifesfunnyafmyjigga 2 ай бұрын
gotta go tesco later, ima try this out and buy one, nice recommendation
@kishisetasama
@kishisetasama 3 ай бұрын
Hailing from a third world country myself and working with people below the poverty line, some children actually do want to work to help their family even though their parents tell them to study. I think there's a fine line between child labor and children choosing to work because they have goals (my dad was one of those who chose to work as a kid). And while I know there is child labor in these farms (and i have been in these coco conferences asking hard questions that ate never answered), we also have to wonder if there are children who work just because they want to help out their family...
@KaiayaRules
@KaiayaRules 3 ай бұрын
Hence why their approach is to pay the parents a living wage so their children don't need to help out their families. I'm from a very different cultural and socioeconomic background, so I respect that I might not fully grasp the complexity of this, but the thought of a child being so aware of their parent's poverty that they develop the wish to work seems utterly tragic to me. No family should be reliant on their kid's income. These companies must pay fair wages because children shouldn't have to "want to work" in the first place.
@kishisetasama
@kishisetasama 3 ай бұрын
I wonder if anyone really understands how living wages work and how it's not enough for families. Fine, families don't starve. Kids go to school...and then they see someone (classmates or friends) having something they want but their parents only earn a living wage. It isnt even a smartphone. Its just a nicer pencil or a bag without holes. Or maybe they want a snack aside from their lunch but their parents are budgeting. What do they do? Do they steal or work? My dad just wanted a new pair of slippers so he worked at the market selling tomatoes and salt near where his mom sold fish and meat so he can have a new pair that he likes.
@kishisetasama
@kishisetasama 3 ай бұрын
@@KaiayaRules unfortunately, that's not going to happen..if we see coco farmers in Ghana become middle class, then someone is actually doing this.
@Ramonatho
@Ramonatho 3 ай бұрын
​@kishisetasama now you're just justifying greed. "He has something, why shouldn't I?" Get real. Not everyone is obsessed with the idea they need to have what others do.
@PauldeVrieze
@PauldeVrieze 2 ай бұрын
Even in the west children help out on their family farm. It can get unhealthy, but it is also true that often the children want to.
@healingasthmaacasestudy9851
@healingasthmaacasestudy9851 3 ай бұрын
John Oliver did a “last week tonight” episode on this
@jodpigbass5904
@jodpigbass5904 3 ай бұрын
It is not cheap here in Australia .. but i bought a christmas bar as a gift to ourselves and now we cannot eat any other (to be honest the only other chocolate we ever ate was Whittakers which is a NZ brand) have always held out buying from the big companies ....
@ItsDeffoScott
@ItsDeffoScott 3 ай бұрын
Tony's is great. The only chocolate company I know actively trying to make the industry better. I try to only by their stuff.
@janeemflores
@janeemflores 3 ай бұрын
Omg I got to taste this here in Manila. This is on my top 3 :) And yes - better than Hershey's
@bigworm3886
@bigworm3886 3 ай бұрын
Hersheys is trash
@RachMonPhoebs
@RachMonPhoebs 3 ай бұрын
That's not hard to do. Explore the world of small batch craft chocolate, you'll be astounded.
@janeemflores
@janeemflores 3 ай бұрын
@@RachMonPhoebs Yes - the problem is I don't see a lot of chocolates here from all over the world. It's really these countries --- US, Japan, South Korea, Malaysia, Thailand, Switzerland, France, Amsterdam.
@deadlinked
@deadlinked 3 ай бұрын
"Accidentally"
@PauldeVrieze
@PauldeVrieze 2 ай бұрын
Yes, it was part of a (public) TV consumer programme, where they used the creation of a bar as storyline and scaffolding of the research. There was such demand that it became a business on its own.
@elliestewart7770
@elliestewart7770 5 күн бұрын
I hate the uneven scoring on this brand. I track my sugar intake, and their attempt at making the bar look artsy makes it impossible to take an even portion. No thanks.
@alphaTrader.oo1
@alphaTrader.oo1 3 ай бұрын
As an ex-choc company employee I really appreciate what they doing
@mathewmcfool
@mathewmcfool 3 ай бұрын
I think I saw one of those in a Five Below store
@tubevantedi
@tubevantedi 3 ай бұрын
Love their mission of making exploitation-free chocolate, but CR discovered their dark chocolate has a whopping 134% lead! 🤯 Hoping they'll fix that for safer munching!
@gr3vis
@gr3vis 3 ай бұрын
134% relative to what ? I feel like this statement is misleading
@RachMonPhoebs
@RachMonPhoebs 3 ай бұрын
You can't have more than 100% of something in something. And if something is even 100% lead, it means there is nothing else in it. Lead occurs at the point of origin when farmers aren't paid sustainable enough wages to reinvest in their farms and build proper drying sheds for their beans. Tony's has a way to go with helping farmers.
@user-ck3by4zg3e
@user-ck3by4zg3e 3 ай бұрын
You can, you cant be this stupid. Lets say i have 1 dollar you have 3 dollar, thats more then 100% more😂 Now lets say there is 00.1% lead in my chockbar, and 0.1% i. your bar, thats 1000%, how can you be so stupid😂​@@RachMonPhoebs
@wendypanozzo9133
@wendypanozzo9133 3 ай бұрын
It's the best around! Worth every penny!
@RyanGoslingthestonecoldsigma
@RyanGoslingthestonecoldsigma 17 күн бұрын
Better than American chocolate, worse than European chocolate but it’s alright
@edr.2642
@edr.2642 3 ай бұрын
We were in their Amsterdam store couple months ago and it was a cool store.
@NothingMatterz
@NothingMatterz 3 ай бұрын
How many of these people who bemoan about inequality and how they're going to make the cocolate industry better, how many of them are driving electric cars made possible by child slavery in the DPRC?
@Will---Davlin
@Will---Davlin 3 ай бұрын
wool socks to bed = best sleep you've had🟣
@DJ-jq8if
@DJ-jq8if 3 ай бұрын
Found out about Tony’s chocolate when my town got a Sprouts. Well worth the price tag.
@XTC95
@XTC95 3 ай бұрын
so tasty, available at almost all supermarkets in Australia now
@akumayoxiruma
@akumayoxiruma 3 ай бұрын
Great what they are doing and the taste is good. However, I wish they would reconsider their bar structure because this is the messiest chocolate bar I have ever tried: Every time when trying to break a piece of, lots of small particles get spilled left and right. If their bar structure had more regular squares, triangles or other shapes - preferably bigger ones - it would probably be less wasteful. I understand that the design has a purpose and is a comment on exploitation, but for me personally, it isn't a practical choice and I wish they would instead focus that element onto the rather bland packaging instead of the bar itself.
@kojoemma
@kojoemma 3 ай бұрын
This is misinformation and misunderstanding of culture. This is how you know DEI means nothing! I am from West Africa and children found on farms is not child labour. The children are not paid. We used to go to the farms with our parents as a form of apprenticeship training to take over from our parents when they grow old. We start very early and master the skill at an early age. It is no different from a father living in the Western World and giving his kids small projects in Artificial Intelligence (A.I.) to better position them for life. Please you would have to talk the indigenous people and understand their culture before projecting your standard and misrepresenting the facts. The children are not illegally working. They are family undergoing apprenticeship and mentorship training. The story sounds good for institutional investors but is a clear misunderstanding and misrepresentation of facts. It is almost insulting to our culture, our way of life.
@notgrubu2179
@notgrubu2179 3 ай бұрын
Are the children going to school? If they don't then it's child labor.
@02nupe
@02nupe 3 ай бұрын
This is what happens when they own the media, thus the narrative & so much more. If one were to Visit the Smithsonian museum in Washington DC it’s noted the Dutch transported over 500K native Africans to the americas. I digress. 🤐. Oh the irony
@ballinspalding11
@ballinspalding11 3 ай бұрын
Isn't the slave labour well documented in the confectionery industry? I don't think I need to personally ask people there when the evidence is out in the public.
@cmaysautoyt
@cmaysautoyt 3 ай бұрын
That's probably why when the dude asked to be put in jail they looked at him crazy 😂😂
@JaySmith-mz7vg
@JaySmith-mz7vg 3 ай бұрын
WHAT?! Your attempt to conflate DEI within the context of this video & your comment is wild. Perhaps it's not considered child labor in the country of West Africa that you call home, but that no longer holds true for the entire region. There has been a change in labour relations in certain parts of West Africa which has led to an increase in child slave labour. There have been a series of documentaries and pieces of investigative journalism dating back as as early as 2000 about this issue. Those interviews have been with the indigenous people working on the cocoa farms. So are you arguing that the multitude of indigenous people who have provided first hand accounts about the work being child labour are misinformed? Are you alleging that somehow they misunderstand their own culture? What's insulting is you disregarding the lived reality of some of your fellow West Africans who considered it child labour. One example is the eight children who are now adults that have filed a lawsuit alleging that they were used as slave labour on cocoa plantations in the Ivory Coast. According to you, it's not child labor though. & Ironically, that's the same thing the European Cocoa Association said back in 2000. Until they could no longer make the claim due to the overwhelming amount of evidence that said otherwise. That's what led to Mars, Hershey, Nestle and other chocolate producers signing the “Harkin Engel Protocol,” in 2001. It was suppose to provide a time-bound process for eliminating the use of child labor in cocoa growing and harvesting. CBS literally just did a report in November of 2023 about how the Candy company Mars still uses cocoa harvested by kids in Ghana. It's child labor no matter how you try to spin it.
@moracomole8090
@moracomole8090 3 ай бұрын
Got one as a gift and was still disappointed in its quality
@lukek8357
@lukek8357 2 ай бұрын
This has started showing up here in Australia. It's not significantly differently priced to more common chocolate and it's really nice. I didn't know the story behind it but I'm happy I click on this video.
@CindyGanzalez
@CindyGanzalez 3 ай бұрын
People don't understand that the prices of things are never going back down. This inflation is deeper than we think. Those buying groceries are well aware that the real inflation is much over 10%. The increments don't match our income, yet certain investors still earn over $365,000 in stocks and assets. Thanks for recommending Lindsey Jaedyn.
@MarciaParody
@MarciaParody 3 ай бұрын
That is true my dear, Investment is the best idea presently and without it, human struggles are worthless.
@michellerteddy
@michellerteddy 3 ай бұрын
Everyone needs more than their salary to be financially stable. Investing it with a reliable source is the best
@jodiethumbler
@jodiethumbler 3 ай бұрын
No doubt!! I never knew Lindsey Jaedyn had gone viral. I decided to back up my assets and property with her when we met at a conference in New Jersey for the first time.
@annlouis9218
@annlouis9218 3 ай бұрын
I agree with their services are exceptional. I can testify to that from the improvements I have seen so far
@patrickedison5070
@patrickedison5070 3 ай бұрын
That woman totally changed my life for good. I have come across individuals but none is as honest as Lindsey. So surprised you know her too.
@daddyyahweh9328
@daddyyahweh9328 3 ай бұрын
Just tried my first bar cause i could afford it, it was incredible and I don't think I can go back. So worth the extra price too with the ethical goals.
@CatDribble
@CatDribble Ай бұрын
The design / branding did it for me, for me to try something different this helped me pick up this one and not another like feastables
@ScottS.-California
@ScottS.-California 3 ай бұрын
Tony’s may be more ethical than most chocolate companies, but they still rely on animal exploitation because most of their products include dairy and are not vegan. Their products also contribute to obesity and diabetes etc.
@kendramarie6981
@kendramarie6981 3 ай бұрын
Shut up
@RachMonPhoebs
@RachMonPhoebs 3 ай бұрын
That could be said of any product that includes processed sugar since it is made with bone char.
@avalonwarriormage35
@avalonwarriormage35 19 күн бұрын
what an irrelevant comment to make on video about HUMAN SLAVERY. Animal exploitation is everywhere, to make a snide comment about Tony's not being 100% ethical because of dairy farming is to hold it to an impossible standard when it is clearly driving enormous change in an industry reliant on SLAVE LABOR.
@513digital
@513digital Ай бұрын
I've never personally had a Tony's chocolate bar. Actually never even seen one in the grocery and convenience stores I frequent. When I do see one, I'll definitely have to try one now.
@EcomCarl
@EcomCarl 3 ай бұрын
Tony's Chocolonely's impressive growth and ethical mission highlight a significant trend: consumers increasingly prioritize both taste and ethical considerations in their purchases. This is a powerful reminder that modern brands can thrive by aligning their business practices with social justice issues.
@odeode4338
@odeode4338 2 ай бұрын
This is awesome. I wonder how much more the open chain can sustain and how they grow their suppliers and certify the non-child labour
@hritikwadhwa3028
@hritikwadhwa3028 3 ай бұрын
Amazing videos by the team
@TommyGee.
@TommyGee. 2 ай бұрын
I stopped eating Tony's chocolate, not because of health or that i stopped liking it, i simply couldn't afford it - £3.00 for 180g bar is kinda ridiculous 😅
@gabrielmoreirabr
@gabrielmoreirabr 3 ай бұрын
Love this, it looks like 90's packaging
@GDBOYFilms
@GDBOYFilms 3 ай бұрын
Amazing stuff. Also as a parent, a kid not getting their advent calendar chocolate to learn a lesson about supply chain inequality miiight be a hard sell 💀😆
@TechAtScale
@TechAtScale 3 ай бұрын
Mid-day squares is another player in this space now too
@PacificForager
@PacificForager Ай бұрын
I will still try one when I see it. Even if they veered off from their original promise, I like to see more companies starting with a good goal.
@andyroo8uk685
@andyroo8uk685 3 ай бұрын
tonys bens and jerrys in the uk is the one lol 😂
@Rascon5
@Rascon5 16 күн бұрын
I tried it for the first time a few months ago. I was just walking by and saw the colorful brand. It was appealing! The taste did not disappoint! I got the pretzel and milk chocolate. Delicious!
@hatsunemarku07
@hatsunemarku07 3 ай бұрын
I love Tony's Chocolate. In fact I'll grab a bar when I'm getting my groceries tonight.
@huricanethreeonesix
@huricanethreeonesix 3 ай бұрын
Honest to god, This chocolate is amazing. I ordered it on a whim a couple of times, the dark chocolate and the salty one and both of them where great. would definitely recommend.
@HagenChristoph
@HagenChristoph Ай бұрын
I tried US chocolate while in San Fran and Boston ! I was not impressed - so if you use good quality ingredients and have a good cause - then you are winning !
@CognitoCognito-rh3bu
@CognitoCognito-rh3bu 3 ай бұрын
I need to try this
@samuvisser
@samuvisser 3 ай бұрын
Been eating and loving it for over 10 years. Would recommend to anyone
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