iPad Event MESS: Apple Needs to Remember This Steve Jobs Lesson

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CNET

CNET

Күн бұрын

Apple’s reveal of the new iPad Pro and iPad Air gave us a confusing mess of expensive accessories and compatibility problems, along with a tone-deaf Crush ad. Bridget Carey suggests going back to the simple Steve Jobs product matrix.
Find out more about Apple's latest products:
iPad Pro: rebrand.ly/9ckj642
iPad Air: rebrand.ly/fqh9knd
Apple Pencil Pro: rebrand.ly/b171m0n
Magic Keyboard for iPad Pro: rebrand.ly/931n9av
*CNET may get a commission on these offers
0:00 Why the iPad Event Disappointed
1:21 iPad Pro Gets M4 Before MacBook
2:13 New Magic Keyboard and Pencil Compatibility
3:09 iPad Pro Can’t Replace MacBook Yet
3:47 The iPad Air Needs a New Name
4:27 Goodbye iPad Headphone Jack (Sorry Parents)
5:21 Apple Fixes the Front-Facing iPad Camera
5:40 iPad Pro ‘Crush’ Ad Got it Wrong
6:34 Bring Back the Steve Jobs Product Matrix
8:22 WWDC24 Could Fix Apple’s iPad Problem
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#ipad #ipadpro #ipadair #appleevent

Пікірлер: 2 300
@LeoAngora
@LeoAngora 28 күн бұрын
It is so refreshing to see honest critics to Apple in CNET, this is not common nowadays.
@bbrunoliveira
@bbrunoliveira 27 күн бұрын
I was just about to say that! Reviewers need to be more honest and say what we are thinking because they have this platform!
@franciscodiaz5778
@franciscodiaz5778 27 күн бұрын
Indeed!
@k.vn.k
@k.vn.k 26 күн бұрын
@@bbrunoliveira so when they praised Apple they were being dishonest? Double standard much?
@daniellove162
@daniellove162 25 күн бұрын
@@k.vn.k- When 99.9999% of your published content about Apple is praise then someone is not being objective./honest.
@k.vn.k
@k.vn.k 25 күн бұрын
@@daniellove162 can say the opposite is true as it happened a lot recently to Apple (just search anything with “honest review” in title). When 99.99,% are negative, then someone is not being objective/honest.
@AlphaGeekgirl
@AlphaGeekgirl 28 күн бұрын
I never thought I would see the day where someone outdoes Marques Brownlee in addressing all the issues in an Apple release!
@froodoftheforest
@froodoftheforest 28 күн бұрын
Right?! She seems more connected to average every day users and our needs and just says it how it is. It's a mess. Not everything is about tech specs...
@kthmtchll
@kthmtchll 25 күн бұрын
marques is popular but his content sides more with entertainment than journalism.
@foxarasta
@foxarasta 24 күн бұрын
DUDE FR
@chewyluigi
@chewyluigi 24 күн бұрын
She's been great at reporting for years!
@kima.6611
@kima.6611 18 күн бұрын
The common denominator is the new Apple sucks, got it.
@connors.8618
@connors.8618 28 күн бұрын
Preach. If you can’t explain the iPad lineup to your parents in once sentence, something is wrong.
@WorksOnMyComputer
@WorksOnMyComputer 27 күн бұрын
No Bridget you nailed it. Your video should be played at least twice in the boardroom at Apple.
@Mabinogion
@Mabinogion 2 күн бұрын
Twice a day!!
@vlg12
@vlg12 28 күн бұрын
Totally agree, too many configurations, too many accessories that do not work with older models
@ben_car_8115
@ben_car_8115 28 күн бұрын
I’ve been thinking about this for the past year (though the trend is much older) and I’m happy that it’s finally getting more attention again
@KC-bi9jw
@KC-bi9jw 28 күн бұрын
I actually disagree. It would take a whole lot of typing to explain, but the basic message is: you’re just a sucker for marketing
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
You don’t need to buy a new one.
@KryptonianAI
@KryptonianAI 28 күн бұрын
I agree. The Apple ecosystem was always impressive to me because of interoperability. It seems to be fracturing. 😔
@Gorfvan
@Gorfvan 28 күн бұрын
I’ve worked in the industry for 13 years. Apple is the only brand I can think of where you can use old accessories on new models. You’ve been able to use the same accessories on the Pros for the last 3 generations, since 2018. I think its a bit unrealistic to expect the builds to be the same forever, especially when noone is complaining that their competitors do it EVERY generation.
@sanchezfive
@sanchezfive 28 күн бұрын
Agree, iPad lineup is confusing now. The only thing that’s clear is that they want you to buy the next price up until you hit the absolute limit of your budget.
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
Wrong. You only upgrade if you need. They don’t force anything. Most of their older devices work perfect. I still have an iPhone XR.
@nixl3518
@nixl3518 28 күн бұрын
@@juangoyeneche7304 wow! For me that’s two generations ago. I went with a 12 and the 15 since then, but I guess it’s viable still. I would edit your comment to say that you don’t have to upgrade but you might want to.
@clay___doh
@clay___doh 28 күн бұрын
@@juangoyeneche7304can people stop saying “wrong.” in response to others? It’s the most mom’s basement cringe internet thing possible.
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
⁠how would you put it?
@juicyr
@juicyr 28 күн бұрын
​@@juangoyeneche7304 they didn't say they "force" they said they "want". Reading skills are essential. Stop reading what you want to hear
@haroldji7240
@haroldji7240 27 күн бұрын
I like your definition of your job: reporter. We miss that kind of quality, independence, objectiveness and accuracy in delivering tech news and conducting reviews.
@Diode5
@Diode5 28 күн бұрын
As someone with an iPad Air with M1, I'm not sure if anyone is screaming for more CPU power in an iPad. What we do want is the underlying OS that will assist users and devs to make more use of that power. If Apple to continue to kneecap the OS, then really there isn't any point getting anything other than the regular iPad model with A14 series CPU.
@qazmko22
@qazmko22 25 күн бұрын
Yeah there are just practical limits to what a tablet screen can do, even one that has the same specs as a MacBook Pro.
@mandrews817
@mandrews817 23 күн бұрын
@@qazmko22, the limit would be much more lenient IF ONLY Apple allowed users to use a desktop class OS on the iPad. But then, you wouldn't buy a shiny new Macbook, would you?
@SuperLightningBalls
@SuperLightningBalls 5 күн бұрын
I've got an iPad 11 M1 and I'm of the same mindset. The really frustrating thing is the forced obsolesence of all M1 devices as the new apple pencil is only compatible with M2, M3, and M4...
@codecaine
@codecaine 4 күн бұрын
Tim the tool man Taylor
@smetlitzky
@smetlitzky 28 күн бұрын
100% Correct. Apple isn’t listening to its customers or major tech reviewers like Marcus Brownlee.. it’s simple we are all saying the same thing… we don’t need more hardware, we need you to fix the software .. MacOS will easily run on iPad hardware .. no more excuses about macOS and touchscreens .. just let it work !!
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
Some don’t need to listen to People that want to get stuck on the past.
@dabinasa4748
@dabinasa4748 28 күн бұрын
Until Apple liberates itself from fear and monopoly, we will continue to see repackaging the same that is offered at a higher price. We need macOS running iPads.
@fatboyRAY24
@fatboyRAY24 28 күн бұрын
2 Trillion dollar corp won’t listen to customers unless they start to lose money tbh
@nocivolive
@nocivolive 28 күн бұрын
No need for MacOS in the iPad. Makes sense to have different OS designs for touch devices and mouse devices, you just need 2, 3 years of heavy investment on iPad OS. Thats the issues. No investment at all. Why you think there is no app calculator? Because nobody at appl eare thinking about it.
@appletechlikes7075
@appletechlikes7075 28 күн бұрын
Mac OS will never be on iPad, why do people keep thinking this?? If this happens what market will be there for the Mac line up? Mac OS is for Mac’s only
@RedVersion89KENT
@RedVersion89KENT 28 күн бұрын
Huge props and kudos and RESPECT for adding a “Star Fox” reference. Somebody had a great childhood
@taps4615
@taps4615 28 күн бұрын
so true... hilarious
@PizzaNight321
@PizzaNight321 28 күн бұрын
@@taps4615 yeah that was pure nostalgia!
@brandontoyer6077
@brandontoyer6077 28 күн бұрын
Nintendo DMCA takedown in 3, 2, 1...
@bytesmouse
@bytesmouse 28 күн бұрын
yeah i heard that and hit subscribe
@dbellamy6694
@dbellamy6694 28 күн бұрын
My favorite part! Made this 47yo smile 😀
@jimbuckets
@jimbuckets 24 күн бұрын
Great video. The Steve Jobs focus on simplicity was a great callout. I’m confused why the keyboards aren’t compatible across the lineup and there are way too many pencils.
@lionelplummer
@lionelplummer 28 күн бұрын
I lived in Europe for 3 years and came back to the iPod and then a few years later, the iPhone. It was a true revolution and it was fun. Then Steve Jobs passed and it’s just been endless reiterations, price hikes and embarrassing launches like the watch and goggles. Steve may have been a tough captain but he knew how to navigate the ship.
@muskreality
@muskreality 28 күн бұрын
"we want a thinner iPad" said no one ever
@MickiMinach
@MickiMinach 27 күн бұрын
I bring my iPad Pro when I have to be outside instead of my heavy MBP. But the iPad Pro can be very heavy too, so I'm glad they made it lighter. It makes it more portable for my job
@BenSussmanpro
@BenSussmanpro 27 күн бұрын
I’d rather Apple make their watch thinner.
@PtBm2975
@PtBm2975 27 күн бұрын
Uh, I did.
@fatcrruise6508
@fatcrruise6508 27 күн бұрын
​@@BenSussmanproless battery life
@cyberspacedweller637
@cyberspacedweller637 26 күн бұрын
I thought Apple had given up on their quest to make everything thinner, apparently not. We could have been looking at a 20 hour iPad Pro with M4, but instead, we got one that we can bend a lot easier with the same battery life as last gen.
@tomernst8595
@tomernst8595 28 күн бұрын
I feel like Tim Cook’s been spending a lot of time at Disneyland getting tips on how to squeeze the customer. Having Gil Amelio flashbacks.
@car_tar3882
@car_tar3882 28 күн бұрын
Is that why apple products last the longest of all consumer electronics and are generally competitively priced?
@theglowcloud2215
@theglowcloud2215 27 күн бұрын
*insert 'businesses exist to maximize profits' meme from Tucker Carlson devotees here*
@CyberSamurai4Life
@CyberSamurai4Life 27 күн бұрын
Oh yes Disneyland, the company who employed the most child predators on the planet. 🤔
@stephenvalente3296
@stephenvalente3296 26 күн бұрын
He started by perfecting the squeeze on suppliers under Jobs, so had to move on to the customers when he ran out of suppliers to screw!
@frederickneu9018
@frederickneu9018 28 күн бұрын
Bridget, I totally agree! Is being the thinnest worth losing the camera, microphone and possibly sound quality on the 11” iPad Pro? This is a swing and a miss. I’m an iPad Pro user. I’m hanging on to my 2022 iPad Pro. I’m not missing much. Thanks for your honest reaction. I really enjoy your channel.
@dschommer
@dschommer 28 күн бұрын
Thank you for saying what I’ve been thinking for years. Not only apple but a lot of tech companies need a simpler approach.
@kshitijbhardwaj4287
@kshitijbhardwaj4287 28 күн бұрын
That was spot on take on the new Ipad. Quite an honest one as well. Keep it up.
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
Not honest.
@Karanboury
@Karanboury 28 күн бұрын
@@juangoyeneche7304 Where’s the lie? 🧐
@PaulSinnema
@PaulSinnema 28 күн бұрын
I’ve got the iPad Pro 12,9” with M1 chip, the Smart Keyboard and Apple Pencil. I’m definitely not going to buy the new M4 iPad because I would have to buy all the accessories again. The current one I own is fast, big and sleek enough for the next few years. All design changes are geared towards luring people into buying more Apple stuff. It goes against Mother Nature Tim!
@KL-xv5gj
@KL-xv5gj 28 күн бұрын
Apple=Greed
@PeteLewton
@PeteLewton 28 күн бұрын
I actually bought an m1 deeply discounted after this announcement, fantastic deal right now.
@CanadaHasFallen
@CanadaHasFallen 28 күн бұрын
That has been Apples MO for....ever? Then they only support OS updates for devices for like 5 years?
@gerardryan353
@gerardryan353 28 күн бұрын
I’m in the same position. Seeing this event makes me think I’ll be holding onto it for even longer now.
@bensoncheng493
@bensoncheng493 28 күн бұрын
Apple will use their semi-forcing OS-updating tricks to slow down your iPad so that you would have no choice but to buy a whole new set of everything again.
@mikeplantagenet2983
@mikeplantagenet2983 26 күн бұрын
So glad I escaped the cult of Apple many years ago.
@TimpossibleOne
@TimpossibleOne 28 күн бұрын
The iPad Air line is basically the iPad Pro SE. It's the old iPad Pro regurgitated under a different name. The Air used to be about having a lighter iPad but now it's the holder of used Pro specs. Something to charge more than the base iPad but less than the new pros. They don't need it. All they have to do is number-name the Pros and sell the previous generation next to the new ones. It works for the iPhone.
@malcolmhightower9407
@malcolmhightower9407 28 күн бұрын
Hopefully Apple can fix the iPadOS at WWDC, next month
@wisdomyaw03
@wisdomyaw03 28 күн бұрын
iPadOS doesn't need fixing. It only needs improvement.
@Trustiieee
@Trustiieee 28 күн бұрын
We’ve heard this for a thousandth time. Nothing new coming next month apart from some visual ui changes.
@bladeofmiquella1887
@bladeofmiquella1887 28 күн бұрын
"No!. Best i can do is new sets of emoji." - Apple
@scupking
@scupking 28 күн бұрын
Nothing is going to change.... A 5 year old iPad runs just as good as these new Pros... Also iPad Air should just be called iPad... The 10th gen should be iPad SE.
@orangeofmars2835
@orangeofmars2835 28 күн бұрын
I am not holding my breath.
@user-yz9zi7ji7n
@user-yz9zi7ji7n 28 күн бұрын
"Apple will fix the iPad pro next wwdc Apple event" heard that for the last 8 years🤣🤣🤣
@PSy84
@PSy84 28 күн бұрын
maybe. Macs just transitioned for 2 years starting M1 in 2021-2023...same architecture as iPads. And Mac OS is looking like ipad os each year. So we're just 1 year after that transitioning.
@BSingh-on4qr
@BSingh-on4qr 28 күн бұрын
Sad how painfully true this is
@FORBIDCharlie1986
@FORBIDCharlie1986 27 күн бұрын
Nothing beats this quote tho..."Apple is expensive" heard that for last 48 years 🤣🤣🤣
@JDelta87
@JDelta87 28 күн бұрын
I think you’re spot on with this. Seeing how my household uses a tablet, none of these new iPads sway me to replace the 9th gen in our home that barely survives off its charger. These new “features” don’t make sense for me to upgrade to.
@arnoldramirezjr.2039
@arnoldramirezjr.2039 28 күн бұрын
You’re absolutely correct. I the other day I wanted to upgrade my iPad to the newer one and Best Buy has all these (generations) listed for iPad. I’m like “which one is this” to my own product. It would be nice if they went back to basics and kept everything simple and priced fairly.
@Un4gettablewolf
@Un4gettablewolf 28 күн бұрын
Shots fired!. Thank you for saying what we are all thinking
@anontrdrus4667
@anontrdrus4667 28 күн бұрын
I’m not thinking what y’all are thinking 💭
@Un4gettablewolf
@Un4gettablewolf 28 күн бұрын
@@anontrdrus4667 well what are you commenting for lol?
@skyscraperfan
@skyscraperfan 28 күн бұрын
The maxed out iPad Pro costs 3,139 Euros in Europe without pen an keyboard. That is so insane that it would be embarrassing for me if someone saw me with an iPad Pro.
@car_tar3882
@car_tar3882 28 күн бұрын
Ha ha look at this looser he spent 3000 euros on an iPad because instead of whining about how it needs macOS he made his workflow work on iPad and realized how much better it is haha
@redx7536
@redx7536 28 күн бұрын
I have not upgraded since my 3rd gen ipad pro...I don't see a reason to upgrade after the event
@markwornom1050
@markwornom1050 26 күн бұрын
Some great points made and I agree. I'm getting close to an original iPad Pro 12.9 replacement and, between all of the variations and simple software, I'm seriously shopping the Surface Pro to replace it.
@javiermoralesds
@javiermoralesds 28 күн бұрын
Haha, “edited on a Mac and an iPad” not just an iPad. I also caught that myself and thought what a joke. Even Apple doesn’t use it strictly for video editing 😂
@car_tar3882
@car_tar3882 28 күн бұрын
Apple is also doing cinema quality stuff. If iPad can’t work for your workflow you either have a strange workflow or a skill issue.
@TheToobNube
@TheToobNube 28 күн бұрын
Seeing that Apple Pencil comparison chart gave me anxiety
@mkhanman12345
@mkhanman12345 28 күн бұрын
Gave me hope.
@ragamjagoan5862
@ragamjagoan5862 28 күн бұрын
At least for iPad Pro M4 has MacOS when with keyboard, and iPadOS when not with keyboard, it will be perfect
@livelongandtroll9108
@livelongandtroll9108 16 күн бұрын
WTF is she talking about? Apple made Siri sassy FROM THE START. In fact, they programed it with a bunch of supposedly funny and sassy responses when it was unveiled. Sure, the GPT one is more advanced but to claim that Apple might be starting to move in that direction is nonsense.
@dougc78
@dougc78 28 күн бұрын
You nailed it! We’re looking to replace my wife’s very old iPad and were very much looking forward to this intro/launch……now we’re thinking there really isn’t much, if any, incentive to upgrade.
@brilliantblue4366
@brilliantblue4366 27 күн бұрын
I’m with you and your wife. My iPad Pro is getting long in the tooth but like you said $2k for an oled screen? Okay, you didn’t say that specifically but it’s what I thought instantly.😢
@kaorunguyen7782
@kaorunguyen7782 28 күн бұрын
The Ipad air is called Air because it costs a little lighter than the Pro.
@fendermon
@fendermon 28 күн бұрын
Yes, lighter on the wallet :)
@ross4061
@ross4061 28 күн бұрын
Lmao 😅!
@eastmanwebb5477
@eastmanwebb5477 20 күн бұрын
And it’s lighter on hardware features.
@johne1599
@johne1599 28 күн бұрын
You nailed it. They all have USB-C now. We want accessories that work up and down the product line. Function keys on ALL keyboards.
@_sparrowhawk
@_sparrowhawk 26 күн бұрын
"We want accessories that work up and down the product line" What exactly are you asking for?
@stephenschulte3996
@stephenschulte3996 25 күн бұрын
USB-C plugs don’t stay “plugged-in” THEY SLIP OUT easily. Who designed them? Horrible! They may transmit a lot of data - fine - but the plug itself - it slips out! Very poorly conceived…
@av_oid
@av_oid 23 күн бұрын
@@stephenschulte3996my USB-C cables stay plugged in just fine. I actually think they grip more than lightning does.
@dravez
@dravez 17 күн бұрын
Ipads lost the 3.5 jack long time ago. I got the mini 5 as an upgrade but cant get rid of the mini 4 because I need the headphone jack for live gigs.
@FloridaClay
@FloridaClay 28 күн бұрын
Kudos!! I also wonder if that super thin iPad is rigid enough to prevent screen-cracking flexes.
@Miguel-Del
@Miguel-Del 28 күн бұрын
You're so right! I'm also really disappointed in the lack of significant UPGRADES to the accessories, they just gave us updated versions of the same thing.
@JimiHendrix67
@JimiHendrix67 28 күн бұрын
If ipads run mac os as some comments are suggesting would it still be able to run ipad games? Not sure how this works thanks
@Sashazur
@Sashazur 26 күн бұрын
It would be technically possible; whether it actually would depends on what Apple decides to do. But it would make sense; Apple selling an iPad that no longer runs all previous iPad apps and games would be dumb.
@flsal27
@flsal27 23 күн бұрын
Like even in the iPad Pro lineup, the M4 is not the same between the models with 1TB and more and the other ones. And why not, on the proline propose the mat screen on all models. Why?
@snerkjen
@snerkjen 28 күн бұрын
I agree with you! I dare anyone at Apple to tell us, what value it gives consumers that an iPad is thin? Who among their customers has been craving a thinner iPad?
@editorodriguez6554
@editorodriguez6554 28 күн бұрын
My M2 iPad Pro is already thin to the point where I’m afraid it will bend. And not you want to make it even thinner which makes no sense at all. They keep bringing out all these powerful iPads for no reason cause in the end it’s going to do the same thing as the previous one which is already a powerhouse but can’t fully perform at peak performance because there’s no apps that take advantage of it. What Apple needs to focus on is on iPadOS and stop bringing us more powerful hardware just for the sake of it and not give us the performance we need takes advantage of it.
@la2atl
@la2atl 28 күн бұрын
Exactly. The first thing I thought of when they said thinner was the danger of it breaking. Thinner is not synonymous with better. Duh
@idanvfx_studio
@idanvfx_studio 28 күн бұрын
they are making it for wall-street not customers - big flashy over-powered stuff with messed up compatibility that will make buyers bleed cash for some bragging right
@lalaishappyyy
@lalaishappyyy 28 күн бұрын
honestly... i bought the new ipad and as much as im excited for it... i dont really understand their strategy or ideology
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
@@lalaishappyyymany don’t understand their strategy because we don’t know what they’re working already. While we get iPad 2024 they’re already designing iPad 2027.
@SinisterPuppy
@SinisterPuppy 28 күн бұрын
Seemed like a pretty honest take on the announced lineup and accessories. To see an outlet that's usually pro Apple feel they're not reading the room presently speaks a lot. Hope they do offer the solutions you suggested for the product tiers and accessory cross compatibility.
@richardcooper4336
@richardcooper4336 28 күн бұрын
Have a iPad Pro and don’t intend to upgrade. I’m happy with what I have and disappointed by the letting loose for their event . Don’t understand why the pencil couldn’t be backwards compatible at least with the previous iPad Pro
@GrilledChickenRamyun
@GrilledChickenRamyun 27 күн бұрын
Of all the power it packs. Still we couldnt code/ program on it as well as direct connect home pod mini using the type c
@lumberjackdreamer6267
@lumberjackdreamer6267 28 күн бұрын
Good point on the 4 different pencil. I thought of buying a pencil 6 months ago, got confused with the choices, and lost interest.
@PressContinueToQuit
@PressContinueToQuit 28 күн бұрын
THANK YOU. Ridiculous hype around this essentially spec-bump update right now.
@NN-sp9tu
@NN-sp9tu 28 күн бұрын
Where is the hype? Not seeing it
@muungani
@muungani 21 күн бұрын
Honestly my 2018 iPad Pro, bought heavily discounted in 2021, works so well I don't see the need to upgrade.
@mm2dip
@mm2dip 27 күн бұрын
Thank you so much for this information. Super helpful.
@Lokesh_Chand
@Lokesh_Chand 28 күн бұрын
Apple event this Spring : Greed Pro Max 😂
@HammadKhan-zq7qm
@HammadKhan-zq7qm 28 күн бұрын
Completely agree. I own 2021 ipad M1 and I only used it handful of times. OS is the barrier and not Hardware. File management system and lack of support (non-appstore apps) with desktop level detail is the ultimate barrier.
@PWingert1966
@PWingert1966 18 күн бұрын
I own a 3rd Gen (Pre M1) iPad Air. It still does everything I need. I use it mainly for media consumption when commuting. It fits in my backpack and works with the 1st gen pencil (Which I have but rarely use). I did get the updated iPad Air, only because of the upcoming AI focus that will require more processing power for even basic tasks. I don't think having the Mac OS on it would make a difference to me. if I can run media consumption apps and social media apps. I am fine. I think Apple missed an opportunity to make the iPad Pro into a media creation device for mobile situations like onset activities that need high mobility and access to tier-one MacOS applications for people in situations where time costs real money and the MacBook's and iMacs can be featured for post-production.
@soumenchakraborty2450
@soumenchakraborty2450 28 күн бұрын
Well since I’m not upgrading, ppl like me who are still using a 2018 iPad pros need to know how long it’ll be supported, I mean will it get iPad OS 19 and 20? I guess we will find out.
@Danielle.0000
@Danielle.0000 28 күн бұрын
It’s all so confusing now. I have an iPad pro 2nd gen with pencil. Was hoping for more in the release but now it’s all out of reach and confusing. I’m due to upgrade my MacBook Pro and iPad Pro and have now been strongly considering just getting a Microsoft Surface to replace both to get more for less.
@brojohnmcd
@brojohnmcd 28 күн бұрын
You were spot on! Apple does have a lot of explaining to do at WWDC to justify their decisions.
@frankcosgrove9958
@frankcosgrove9958 28 күн бұрын
Great vid and best one on this event I've seen, well done your honesty earns respect, agree with all your comments
@oznerriznick2474
@oznerriznick2474 28 күн бұрын
IDK..I just got this iPad Pro 11 a few months ago. It had a few bugs, coming from an Android tablet. But I got them worked out. Now I’m very pleased with it. It’s a powerful piece of technology! The Qlone LiDAR Scanner is great! I can print out anything I can scan in 3d. Thumbs up for Apple👍👍!
@mikehughes5800
@mikehughes5800 24 күн бұрын
The OLED display will play into new iPadOS features like an always on screen. Do you think the m4 will be the iPhone pro, too?
@delta40031
@delta40031 28 күн бұрын
Not only one less camera but also one less microphone
@f___v
@f___v 28 күн бұрын
and smaller battery in 13 inch pro
@user-eo1ss5ov4x
@user-eo1ss5ov4x 28 күн бұрын
You are absolutely on point. I had to explain the different variations to my partner and it was so complicated.
@jimmy4x4
@jimmy4x4 26 күн бұрын
Thank you! The iPad line-up was confusing enough before this event. Now it's even worse.
@obamtl
@obamtl 28 күн бұрын
It might be worth considering that moving the camera to landscape means you can’t have the same magnet orientation for the pencil, so there’s no way the old gen 2 Apple Pencil could have fit at the top of the new iPad
@brandon___styles
@brandon___styles 28 күн бұрын
This video was so nice, I had to watch it twice. Great job, Bridget.
@michaelsilas5387
@michaelsilas5387 28 күн бұрын
How many pencil options do we have now
@subodhsrinivasamurthy6866
@subodhsrinivasamurthy6866 28 күн бұрын
For the new ipad's it's two(the new one and the usb-c one)
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
Only the one you need. People over complicate things for no reason.
@car_tar3882
@car_tar3882 28 күн бұрын
2
@BUKI4EVER
@BUKI4EVER 25 күн бұрын
Great Video ! And you're so right on many examples you pointed out.
@SoftwareManiacLSM
@SoftwareManiacLSM 26 күн бұрын
Great review. Nice & important perspective. I bought an IPad Pro 11 M4 anyway. Excited.
@RidingWithMarc
@RidingWithMarc 28 күн бұрын
The only way to truly make iPad a Mac laptop replacement is to allow it to run Mac OS apps. Just have it switch modes when Smart Keyboard/trackpad attached or whatever to make it work. But let us install full desktop apps for our pro use cases.
@stopstalkingmebruh6021
@stopstalkingmebruh6021 28 күн бұрын
They know we want that, they already know how to easily implement that but they are far too greedy for that. Apple prefers to bleed the people dry.
@jonyu9333
@jonyu9333 28 күн бұрын
the apple ipad event was a great advertisement for their competitor. I ordered a s9 ultra right after the event.
@PSYCHOV3N0M
@PSYCHOV3N0M 28 күн бұрын
You should've waited for the Tab S10 Ultra which will hopefully have a Tandem OLED panel.
@elinx7641
@elinx7641 28 күн бұрын
​@@PSYCHOV3N0MI'm literally waiting for s10 and I really hope it has snapdragon x elite cause imma need a tablet real soon and I feel getting an s9 with a mobile processor won't be the best idea for future proofing. I plan on using whatever tablet I buy for a long time.
@snoodle7472
@snoodle7472 28 күн бұрын
A samsung ? cant even imagine.
@jonyu9333
@jonyu9333 28 күн бұрын
@@elinx7641 Same, I am using an ipad pro3 12.9 inches daily. Held up well. Love the magic keyboard and also a daily. Working fine but the polyurethane material is peeling off like tissue paper. Held off changing for the longest i could but, this ipad 13 disappointed (mainly agreed with most of the points stated in this video). Was pondering about s10 but not sure if it would be launched 4Q 2024 or even late 2025, so I just ordered the s9. Also my ipad 12.9 just stopped charging using my GAN charger "somehow"....
@kranhat
@kranhat 28 күн бұрын
@@snoodle7472 brainwashed apple user
@somethingsomethingsomethingdar
@somethingsomethingsomethingdar 28 күн бұрын
Good job on this review. I have the M1 12”. Not going to upgrade and even if this one breaks I am going to purchase the older one where my accessories still work. Huge lost opportunity to make an IPad with a huge battery for those of us that use it on the go for work.
@jacob.williams
@jacob.williams 28 күн бұрын
Exactly. I’m on a 2020 Pro, and having to repurchase all the accessories is the primary factor in my not upgrading. I’ll look at refurbished M series models if anything.
@rudycaruso4757
@rudycaruso4757 28 күн бұрын
So is there going to be a 16 inch iPad Pro anymore?
@GGori_99
@GGori_99 28 күн бұрын
NO.... They dont care about you... They only care about your wallet..
@rashedalblewy3847
@rashedalblewy3847 28 күн бұрын
your Apple wallet 😎
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
They’re not telling you to buy a new device. And most smart people know apple devices last way longer that others and upgrade 2 to 3 years at the time. Just upgrade my iPhone 12. Nothing wrong with the phone. I just wanted the new spatial video option. You buy when you need it.
@car_tar3882
@car_tar3882 28 күн бұрын
Then why do they have competitive prices and the longest software support in the industry?
@markl2095
@markl2095 28 күн бұрын
Once I heard, “do a barrel roll” auto liked 😂
@louz6745
@louz6745 28 күн бұрын
Great video! I miss the headphone jack so bad and the conveviently placed finger print button. Loved it when you shared your thought for the old iPad design that was in Steve job’s mindset.
@alexanderkoekoek
@alexanderkoekoek 27 күн бұрын
You’re spot on. I’m still using my iPad pro from 2018, would love to upgrade because of that oled screen, it looks amazing. But the price tag 😢
@deereal1145
@deereal1145 28 күн бұрын
You are 1000% correct! Selections are a mess. Well done 👍🏽
@mfam72
@mfam72 28 күн бұрын
It feels like long time ago that cnet makes a good quality content. Keep it up!
@capellapratts
@capellapratts 27 күн бұрын
Right on point. Thanks for this review.
@robardin
@robardin 18 күн бұрын
I can understand rolling out new versions of the Apple Pencil with new features that only work with the newest/latest iPad. What I don’t understand is the lack of backwards compatibility with prior Pencils! Just because I upgraded my iPad Pro from maybe a busted one from 3 years ago, I have to get a whole new pencil, even if I found the old one perfectly suitable for my needs?
@accesswireless189
@accesswireless189 28 күн бұрын
I think you understand the customer correctly, and Apple could learn from you. Thanks for your video, as always.
@StayPeace69
@StayPeace69 28 күн бұрын
AGREE! AND WHERE’S THE NEW IPAD MINI AT!? WAS HOPING FOR A PRO MODEL, BUT DAYUM, EVEN A NORMAL MINI DIDN’T GET ANY UPDATES🙂‍↔️
@oliverstemp9132
@oliverstemp9132 27 күн бұрын
Nobody would actually buy that, like the mini iPhones what were frequently asked for but hardly actually bought. They won’t make that mistake again.
@Sashazur
@Sashazur 26 күн бұрын
Nobody’s going to buy the Mini when it costs more than a larger basic iPad, and iPhones keep getting bigger anyway.
@daboundy
@daboundy 25 күн бұрын
I think you've nailed it .. at every point.I was looking forward to a brighter screen and a jump in processing .. but now I'm not going to bother AT ALL. I have a 2020 12.9 Pro (and I'd jump at a 14" or so ) but the ridiculous expense isn't worth it for me for the Pro, and the Air doesn't have a jump in the things that matter for me. So I'm giving up.
@GodfreyLisk
@GodfreyLisk 16 күн бұрын
I love this video. You are spot on. I am not buying another iPad until I am clear in my mind what I'm going to do with it besides media consumption
@TimWong49152
@TimWong49152 28 күн бұрын
You add a second USB C Thunderbolt 4 port at the other end and you replace iPadOS with MacOS. That would be game changing. You keep the regular iPads with iPadOS.
@PSYCHOV3N0M
@PSYCHOV3N0M 28 күн бұрын
Never happening. 🤣🤣🤣 Apple is a publicly traded company that answers to their shareholders. They're not stupid to allow iPads running MacOS to cannibalize their Macbook sales. They make more money selling two different devices that have 2 completely different target audiences instead of selling 1 device that can do it all.
@TLSYoutube
@TLSYoutube 28 күн бұрын
I would say all M iPads should be running macOS
@car_tar3882
@car_tar3882 28 күн бұрын
@@TLSKZfaqnope iPadOS could be better and should probably allow Mac apps but macOS itself is not designed for touch and to add it would be stupid and fundamentally un apple
@WanKhairilRezaKamaludin
@WanKhairilRezaKamaludin 28 күн бұрын
Need to simplify. The line up could be: iPad Mini, iPad (standard and max) and iPad Pro (standard and max). The standard and max are same sizes across the pro and non pro, to simplify accessories. Eg standard-sized keyboard works for both pro and non-pro standard-sized iPads. Pencil and Pencil pro. Both can be magnetically charged or by using usb-c
@benjackson11111
@benjackson11111 26 күн бұрын
i had a similar idea - but the base level could be iPad mini in both a small and larger size, and that would incorporate the exisitng base level ipad $349. So that's still 3 tiers instead of Steve Job's 2, but i think it's justified
@mikewill37
@mikewill37 28 күн бұрын
Last iPad I bought was the 2020 iPad Pro and Magic Keyboard. It’s still a great device but it’s the iOS software that lets it down and why I use my M2 Mac more over it. The iPad only gets used now when I need an extra screen and it’s actually heavier than the Mac which is ridiculous.
@joh2434
@joh2434 26 күн бұрын
We have a modified version of Job's matrix nowadays except it's now Good-Better-Best e.g. iPhone - SE, Standard, Pro. To apply this to the iPad fpt's suggestion is that they need to merge the standard and the Air so it's iPad Mini, iPad, iPad Pro.
@paolacastillo3566
@paolacastillo3566 28 күн бұрын
You are totally correct!! For now its too confusing…
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
What’s the confusion? They simplify the line up. 3 iPads. The entry level. The mid level and the high level.
@gustavoentrala9611
@gustavoentrala9611 28 күн бұрын
Bright insight about the current situation at Apple. I also have been following closely Apple since the 80s. And much of the spiritual, humanistic and consumer culture is gone.
@crystofdigital
@crystofdigital 26 күн бұрын
I have the same iPad and feel the same as you.
@QUANTUMJOKER
@QUANTUMJOKER 28 күн бұрын
I bought a 2017 10.5-inch second-gen iPad Pro second-hand early last year, and recently had the battery replaced. I'm extremely happy with this iPad Pro, and it's still full of great technology: a six-core A10X Fusion chip, a 12-core GPU, a beautiful, fast Pro Motion screen, and a gargantuan 512 GB of storage. Touch ID also works near-flawlessly (on this iPad Pro and my gorgeous iPhone 6s Plus), so I'm a little disappointed that the Home button is now fully gone from Apple's current line-up.
@JonathanNKpaka
@JonathanNKpaka 27 күн бұрын
I get so confused about these line up and think I should stick to my 9th gen and MacBook Air 2020. My 15 pro max plus these definitely play my daily drive well
@LavoePR
@LavoePR 28 күн бұрын
Best take on Apple’s current situation and lack of a real strategy. Cheers!
@ryanjones8049
@ryanjones8049 28 күн бұрын
If only they put MacOS on the new iPad Pro, then we would be getting somewhere!
@juangoyeneche7304
@juangoyeneche7304 28 күн бұрын
Why don’t you buy a MacBook.? It comes with MacOs.
@KazrBrekker
@KazrBrekker 28 күн бұрын
@@juangoyeneche7304 It doesn't come with a touchscreen in case you failed to notice that and there are 2 in 1 Windows laptops that can be both. It's Apple's pure greed to force customers buy both
@nickcpv
@nickcpv 28 күн бұрын
Haven’t heard such a good review in many years. Great job Bridget.
@cw3728
@cw3728 28 күн бұрын
What a great video, totally agree. How did Apple become this way!
@rossbearson3761
@rossbearson3761 28 күн бұрын
That Star Fox reference!😂
@hernangarciamonteavaro
@hernangarciamonteavaro 28 күн бұрын
I completely agree with you. I was hoping to renew my ipad this year, but nope.
@turbotambourine
@turbotambourine 16 күн бұрын
Agree! I feel like I need to watch each event to understand the product lineups. Let’s go back to basics! So many sku’s of different machines is just wild. I get that people want to have choice but buyers and users should have it a bit easier once they understand their use. It’s almost like Apple has made a whole separate chart for ipads. As an owner of the first ipad pro with face ID, that thing has been so solid and when buying I had no doubt of what to buy, the hardest decision was the capacity I could afford and if I should buy the keyboard which I still haven’t. I bought a standard Mac keyboard instead. Full function, great feel, can be near or far from the ipad.
@alexandergrigorov2594
@alexandergrigorov2594 23 күн бұрын
Does actually AAPL mimic BOE?
@IdoGindes
@IdoGindes 28 күн бұрын
How about: * iPad - for people who needs a cheap and basic iPad for work, school or entertainment, one size, runs iPasOS * iPad Air - for people who want an iPad with more features and the Apple Pencil Pro, 3 sizes (mini, regular and Max), runs iPadOS * iPad Pro - for people who want the ultimate versatile Apple tablet-computer hybrid, 2 sizes, runs MacOS or preferably iPadProOS (which would be 70% MacOS and 30% iPadOS) I think this method would differentiate the iPad Air from the iPad Pro in a way that would make the iPad Pro worth it’s extremely high price compared to the iPad Air BTW, I was so disappointed when the event was over without the iPad mini getting some love 😢
@sandeshsapkota23
@sandeshsapkota23 28 күн бұрын
man that ipad ad crushing so many things was not good.
@andyH_England
@andyH_England 28 күн бұрын
It was a copy of what LG did years ago, and no one complained. It is more a sign of the times where people take offence at anything and everything; where art is no longer acceptable to push boundaries; it must conform to the demands of the few.
@wolf-dieterschulz-engelke8598
@wolf-dieterschulz-engelke8598 28 күн бұрын
It was just CGI, not real.
@supercraigjanelli7451
@supercraigjanelli7451 28 күн бұрын
I agree with ALL of your points! The biggest issue is that the software doesn't come close to being able to utilize all the upgraded specs of the hardware. Rumors last year was that would all change at WWDC... but it didn't... we'll see what happens this year.
@Jayden-lr2mm
@Jayden-lr2mm 28 күн бұрын
What they should have done was put the M4 chip on the MacBook instead of the iPad
@HunterY0zz
@HunterY0zz 28 күн бұрын
Sa sers a rien c’est juste la m4 classique
@TheHuggableEmpire
@TheHuggableEmpire 28 күн бұрын
they will
@skyMcWeeds
@skyMcWeeds 28 күн бұрын
it makes sense but the ipad needed that new M4 chip for marketing even though the ipad can barely even use more than half its power
@fonkenful
@fonkenful 28 күн бұрын
“Not to mention, you now get the benefit of a portable hand / lap warmer”
@car_tar3882
@car_tar3882 28 күн бұрын
@@skyMcWeedswritten like a true non iPad user
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