Рет қаралды 48
An open session allowing a number of global sports to share their strategies and challenges of expanding their popularity beyond their traditional markets and to learn from one another by looking at global fan bases with dominance in certain countries. What are the differences in economic impact, sponsorship opportunities and media rights whilst exploring cultural influences, fan engagement and collaboration.
Speakers:
- Amy Brooks, President, New Business Ventures, NBA
- Satyan Gajwani, Vice Chairman & Board of Director BCCL, Times Internet
- Gerrit Meier, Managing Director, NFL International
- Claire Furlong, lGeneral Manager - Marketing and Communications, ICC (Moderator)
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