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How do you dedupe Salesforce data in mass?
While matching rules in SF is great, there is really no good way to merge data in bulk. Demandtool makes it super simple. Of course it comes with a price tag.
Keep in mind, you need business or end users input to merge production data and always test it out in sandbox. Follow the steps in the video.
Some helpful links:
community.validity.com/custom...
community.validity.com/custom...
community.validity.com/custom...