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Deep Purple : California Jam : 1974 - My First Video !
Well this is a VHS tape, but it was a major event when this appeared in 1983.
When this arrived in HMV there were only two music videos in existence. This one and Slipstream by Jethro Tull.
They were over £40 each. I had to sign the receipt in the shop because they were so expensive. (I have the receipt somewhere but I think I paid £44 for the Purple one)
My wages were £68 per week so this was a major investment.
Deep Purple were the first band I ever saw in my life in 1974 aged 15. So as I looked at the cover in HMV I thought here is a chance to see Ritchie Blackmore actually move and not just see a photo!
Let me explain. There is no internet, no KZfaq, no MTV, rock music is not on the TV and no mobile phones. The only way to see a band in concert was to see them live. Cameras were not allowed and nobody had a video camera back then anyway.
So I paid for the tape and waited until my parents were out on the Saturday night and put in on our rented VHS player. I think I told my Dad it was £10! Blank VHS tapes were about £8.50 back then!
I was so excited, I was seeing Deep Purple live in my house! They were moving on screen, interacting with each other. I had the live albums but now I could watch them again and again… and I did!
I think for months I would come home from the pub, make myself a spicy pot noodle and put on this tape and love the bit when Blackmore attacks the camera.
For some reason Lay Down Stay Down was missing from the tape but was included in the DVD.
Phil Aston | Now Spinning Magazine
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