In this digital signage case study, we pointed the cameras on ourselves to show that Four Winds Interactive (FWi) is a big believer in "eating your own dog food." We know that by actively using our products on a daily basis, we'll reap the same benefits--and encounter the same challenges--that our customers face. This not only helps us to prioritize future repairs and enhancements to our product, but it also allows us to understand and share where the real value of our solution lies.
We're also driven to deliver on one of its core principles: SHOW ME. The "show me" mantra drives FWi and its employees to "walk the walk." We don't believe in hypotheticals or waxing optimism about potential capabilities of our solutions; instead, we place a premium on real, demonstrable deliverables and value propositions.
These two reasons are why we've invested so heavily in developing, implementing, and constantly refreshing our own internal digital signage network. Used to enhance communication throughout a company that's grown at a breakneck speed since its founding in 2005, FWi has implemented an array of applications, including lobby signage, event lists, performance metrics, meeting room signs, directories, employee recognition, and more. We are a leading provider of multi-channel digital communication software, and we've been listed twice as one of America's Most Promising Companies by Forbes.