I remember seeing this for the first time in 2007. I keep this in mind every time I see a model. And I never feel so bad about my appearance anymore.

Wait a minute, this video isn't about the evolution of doves. WHERE ARE MY DINOSAURS? YOU LIED TO ME!

Congratulations to Dove for taking a courageous step in educating the youth. Hats off to the amazing producers and PR team !

I can't believe that people DO that. Sure, it makes her prettier, but no human can possibly look like that, so it means people chasing beauty are practically chasing a rainbow. It's impossible to look that way.

This video made alot of my friends feel better about themselves. Thankyou Dove

My teacher showed us this video for photoshop class, She said photoshop is to show off how beautiful the picture can be, and not change the picture at all because the picture was beautiful from the start. Thank you Miss. Rodriegiez for telling us this.

I love that Dove is sponsoring this message! Many young women (and men) are striving to obtain this degree of perfection and sharing a message like this shows that it is just not realistic. The men and women we strive to model ourselves after do not even look like the people they portray themselves to be in advertisements. Great message!

The two most jaw dropping moments: When her neck shot up and when her eyes went O.O !

Four years later this still makes a huge impact. Even though I've seen the ad a thousand times, 0:42 (the neck lengthening) makes me gasp aloud.

we watched this video in my computer class. I go to an all girls school, and this video really helped us to understand that we shouldn't try to make ourselves look like the people in magazines or on t.v. Thank you Dove :)

One of my powerfully favorite commercials!

she looked amazing when they were done with her make-up, why would you want to change her facial structure, why does she needs to become an unrealistic looking alien ?

I suddenly feel like there's hope for me to become a model XD

Still one of my top favorite vids on KZfaq. I love the music I wish it was a full song lol.

Wow. I remember my sister showing this to me in first grade. I dont think I realized the full weight of what it meant.

Imperfection in underrated.

I CAN'T GET OVER THE SONGG!

This is really weird I don't know why, I just find it weird how you can make people look a completely different way by going onto a computer and re-aranging their face shape etc.

the real beauty is you.

I Remember My 6th Grade Teacher Showing Us This Video

I don't know whether to like this for being so brilliantly done and conveying so much, or dislike it because this is most of the reason why society is so damn shallow.

wow, what a difference!

When I job-shadowed at a post-production company, I actually got to see this process being done. Believe me, it's more shocking in person.

gives me chills everytime!!!

Strong, important message and brilliant execution. Dove's goal may be another story but as for the ad - five stars... thumbs up!

Really sad, when you think about it. We live in a selfish culture that judges women by outer beauty when real beauty is love, humor, intelligence, responsibility, not artificial hotness. I'm a guy saying this.

Wow. I used to think that cover models really looked that pretty, I was even jealous and felt depressed because I don't have anything they have... By these videos ive finally found the truth..

i would love to know who came up with the idea of perfect is beauty

True beauty begins on the inside and manifests itself on the outside where no makeup, whatsoever, is needed.

Love this! I am 50, and Dove soap (and more recently moisturizers) are the only things I have ever used on my skin. All 3 of my daughters now use it exclusively also.

I love this video and have shown it to many Girl Scouts over the years. Thank you!

dear: all ladies, you are just perfect on your own compared to the fake airbrush models.

I love this video! Last semester in my Woman's Studies class our professor showed us this...beauty is so distorted by the media and it's not even true, natural beauty. No wonder young girls have such a hard time with self-esteem!

Amazing Dove! Really amazing. Finally someone takes a LEAP ahead and really shows people how our perception of beauty is failing more and more every day.

Dove does so much to help girls and I think thats amazing. That they're devoting their time to make people feel good about themselves.

She's so gorgeous... She doesn't need all of that editing!

I was showed this in class. I really loved it so I found it here and showed others ;)

see the video response and let's fix the self-esteem of humanity...

I am really impressed with this video. The vision we see in magazines and on tv is not even real anymore, this video really helps us to remember that what we see isn't what we should define as beautiful, but normal and all people are beautiful.

She was gorgeous without photoshop :) I could watch this over and over I swear

Really sad that people would vote this down. It is concise, it proves a point, and it is a well-done little film!

She turned into another person

I plan on studying photography during college, and I've actually started taking photos now. People criticize my way of thinking that Photoshopped photos are the worst kind of photos. Real beauty is not given by a computer, it already exists in everyone around the world.

AWESOME!!! Just what I always suspected but much more impressive than I thought.

I've seen this a million times & every time i re-watch it im in shock

I don't see anything wrong with encouraging girls all around to love the way you look, just the way you are. Confidence is a gift that everyone should have. Our looks are apart of us, as are our minds, so we should love and embrace them.. not ignore them or cover them.

this clip is simply amazing... always impress me

idk why i watch this video every single time im on youtube

One day when I look at a magazine.I want to see a non photoshopped person on the front cover as their natural self with stretch marks and pimples all the flaws that a human can have.This will send a message that you dont have to be all prettied up or be a certain weight to be or look beautiful.Embrace your flaws! Yes I am 23 and have skin issues mild breakouts and marjs left over from pimples on my upper back and back of upper thighs I accepted my flaws.... Well peace out peeps

Ok, I'm scared to see beauty magazines and ads because of this... It's just so unreal

Wow! I never knew this much change is done to models!

I agree. Her cheekbones are amazing and the eye-enlargement thing detracted from them.

Music : Flashbulb - Passage D

This is one of the most powerful ads I've seen in a long time. This message is so shows so much about our society and how we glorify the unachievable. To all those girls killing themselves out there to look like the women in ads... please know their beauty is pure fiction. It doesn't exist! The only real beauty in this video is the girl at the beginning.

@MinamuTV i`m glad there are still guys like you in this world . some guys , jus SOME , not saying all , would care about looks when the true beautiful thing is your personality .

Dove thanks for showing that. It gave me hope

So you are actually telling me with Photoshop I can make me look good? :-)

beautycrush

Hiding behind a fake image isn't you, being yourself is what counts

This was SO FREAKIN' COOL!!! Good job 2 the people who created it!

Not fair at all. How do we compete with photo shop and airbrushes when we have to just walk in the street. No just isn't fair.

I'm going to keep watching this video until I start to love myself as I am. 40+ views now and I'm no longer wearing make-up. :)

I went to a post-production studio for job shadowing, and saw them do this. It was truly terrifying. I don't want to live in a world of fake beauty.

This Is A Huge Self-Esteem Boost For Me

my mom made me watch this becouse i always wanted to look like a model

I don't know what's real anymore.

Thank you Mr. Wenger for showing this!!

At the beginning look at her eyes, I think they are STUNNING. :]

Artificial beauty.

0:32 in this Moment she Looks so pretty??

the flashbulb... still the greatest artist of our time

best advert ever

Hahaha... I went over the comments and irony is filled every where. Want to know what's fake? In today's movies, EVERY movies out in theater all around the world are, at least, remade 50% through CGI. Even schools' movies which involve only some house and school grounds. You think they really shot the movie in a school? Nah! They made the shot over a green sheet and made the background from a compute, removed all imperfection from the "look-like-18-years-old" actors who actually looks 30-40 even with their makeup. Even worse if it's fictional. The Avenger movies actually only have 22 minutes which involve real people. All other part are made with CGI through 90% of what you see on the screen. (That 10% remaining is, most of the time, their face which is still worked on digitally. Even their body is fake) Irony is that even this video "Dove Evolution" have been edited a lot in aim of manipulating the audience. The lightning of the original was weaker, so they changed the color range of the video to make things look clearer, they made sure that the "model" women isn't too ugly or too beautiful and that, initially, her "imperfection" seems present but still light. They made the choice of picking up a white blond which is a typical of the racial restrictiveness of the advertising. (The impact wouldn't have been the same with a model of another originality). Everything was made to be like a fake story based on reality... a sketch shown to the public. Those who watch are never in control. They are made to believe they are while they will never be. The day they will be in control, they will live in an area free of advertisement of any kind. If that day ever come, it will means that every currency will not exist anymore as nobody would need to sell any service or product to other for a living.

mon prof de svt nous a montrer ca mdrrrrr

OLD BUT GOLD

Why would someone even dare to dislike this??????

😍

When i saw this video...my little sister said: WOW SHE'S SO BEAUTIFUL! but i said: she doesn'T exist beauty industry creates her... The beauty industry can hurt everyone

I love the photoshopping here. It is absolutely amazing!

I like natural beauty the most!

every picture in printmedia or internet, that is used to promote, is retouched. Mostly when you say "Wow she looks young for her age" you know it's retouched.

what song is this ?

I think this is the best ad of dove.

this blows my mind every time I watch it

Wow!! No wonders we can as women can never feel we are ever as beautiful as what we see in magazines and everywhere. A lie told every single day, every photo you look at is tweaked in some way to look a in the minds of the creator 'better' The young lady in this video was beautiful before and after they applied her makeup/hair done there was no need to do a single touch up! So making one's neck looks better? Why?

I honestly think she looked 10x better before they put all that makeup on her and photoshopped her. I don't really understand the appeal of thick, dark makeup. But hey, to each their own.

whats crazy is that she was already beautiful!

Remember when you first watched this back in 2006? Where has the time gone..

iam beautiful

So... Photoshop is bad, but using tons of makeup is 'real beauty'? Thank Zeus I'm a man!

This made me feel so good about myself. honestly.

Because it is one of the most important videos for young people to see! Well done teacher.

zum kotzen sowas!

we watched this in pdc today. have no idea why i came back to it but...woah

She is beautiful, both ways. Natural and Photoshopped -Nya!!!

This is amazing and true. My hats off to the concept creator and the hundreds of crew who made this inspirational video.

this video makes you feel alot better about yourself. dont it?

i watched this in ela class because we were learning about beauty . beauty is our unit.

beauty is in the eye of the beholder, NOT the fashion company

this video really makes you think. what all us women go through to make ourselves look perfect and beautiful, to look just like those models in magazines and on TV. when really nobody looks like that. they think that shows women how great they can look when really it makes us feel worse about ourselves, or at least that is how i feel every time i read a magazine or watch TV.