EA is Crazy for This

Рет қаралды 1,377,946

Күн бұрын

This is the greatest crazy ea statement of All Time
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@kaeso9288 Ай бұрын

Next EA title is gonna be a willy wonka experience game

@blackheartzerotheundergrou3225 Ай бұрын

Can't wait for that Unknown boss fight!

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@yoshimallow_5121 Ай бұрын

@@blackheartzerotheundergrou3225 hhhhhhnnnnnnnnnnn

@yoshimallow_5121 Ай бұрын

@@blackheartzerotheundergrou3225 (*insert the noise that the girl makes afterwards here*)

@MATT_LKD Ай бұрын

“Live Experience” btw

@t.hurson2298 Ай бұрын

Ah yes. EA saw Sony and Microsoft getting too much negative press. Needed to put them in their place.

@BrendanJSmith Ай бұрын

Don't forget Ubisoft!

@DesiringANewDawn Ай бұрын

Honestly. Their ego prolly took a hit not being on the headlines

@krievv Ай бұрын

Hey, they probably have a humiliation kink or something at EA and saw how much those two were getting and got jealous.

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@draconicusmathiusanytherio7630 Ай бұрын

@@BrendanJSmiththey’ll probably do the next tragic play

@flyingtomatoes392 Ай бұрын

They about to cite ChatGPT as the lead creative director, writer, and designer

@John-X Ай бұрын

honestly, ppl can hate me for what im about to say but, im ok with this if it speeds up video game production.. im sick of the long waits, i dont wanna wait 5, 7, or 10 years for a game anymore, just don't want to, anymore, sorry. i was just entering highschool when GTA V dropped, now im 25. if AI can speed up the process then bring on the ai, my booty is ready. as for Chat GPT, i mean, let's be honest, bet it could write better stories than MW2023 & the Saints Row reboot -_-

@adhumbla1153 Ай бұрын

They literally said: today we are gonna kill ourselves ... SLOWLY going forward from here.😏

@yasone7873 Ай бұрын

@@John-X gta 5 dropped when you were in high school and they didnt even start work on 6 until now, its not like it was a 10 year proccess, they had no reason to make a new gta while gta 5 was thriving. we get you don't care about anything but yourself, we all care about you just as little. If you're asking me you haven't gained an iq point since gta 5 dropped clearly, you probably work some low mental skill job since your intelligence is so low. I'm highkey impatient for them to make manual labor bots that take your job since you're a big ai fan. hope starvation or drugs get you on the streets lil bro, cause we know damn well if a robot takes your job you have no intelligence or skills to build off of

@SmileOlderBro_GodsBrother Ай бұрын

@@John-X Or they can literally make games by hand that don't take forever to be released. If they're too incompetent to take a reasonable amount of time to make _1_ game, that's a skill issue on their part, not an inherent flaw of game development.

@darksidegryphon5393 5 күн бұрын

They are hesitant to give credit to humans, I doubt they'd give credit to a computer program.

@dayminder7414 Ай бұрын

I'm legitimately betting that this is some behind the scenes game with every company "Hey, we're way too rich, let's up the stakes. Whoever makes the most batshit insane marketing decision without getting cancelled or going bankrupt wins"

@Dorkish Ай бұрын

I'm believing this now

@krazyxki Ай бұрын

That's giving too much faith that they're in touch with reality enough to know what a wrong decision is 💀💀

@ginnungagap9793 Ай бұрын

Weirdly enough, I was just thinking sometbing like that earlier this morning.

@alexeyeliseev6322 Ай бұрын

You can't cancel a CEO, silly

@menace2society00 Ай бұрын

@@alexeyeliseev6322 Yes you can lol CEO is a job just like any other, if the shareholders feel like you aren't bringing them where they want you to they will find another CEO

@user-by6fp4ov3k Ай бұрын

Imagine trying to choose a dialogue line but the NPC says "I'm sorry, but as an AI language model, I cannot answer your question".

@Joseph-shmoseph Ай бұрын

This would lead to some very interesting game lore. Imagine walking up to an npc and hearing about how they are secretly a stingray wearing a reverse scuba suit and how the fish uprising will arrive via 5g

@akj3344 Ай бұрын

Sadly that won't happen. It's extremely easy to do that even today. You can set Q-A pairs and turn them into embeddings. Whenever the player queries the model, you can match the player query with your embeddings and output a fixed response.

@SL4PSH0CK Ай бұрын

AI: I'm sorry, please connect to the server"

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@quistador7 Ай бұрын

I'm calling it now. Charlie is gonna play an indie game that uses AI for voices and faces and He's gonna think it's actually really cool.

@clericneokun Ай бұрын

When a CEO talks, always expect the intended audience to be the investors.

@BelindaShort Ай бұрын

That's it exactly. That announcement wasn't for us.

@bal7530 Ай бұрын

If gamers(consumer) eat this shit up even after everything said and done. I am confident there's no hope for humanity left. Fuck those investor, they do not have the power. Us user, player the people that are actually buying this shit is the decision maker. Do the right thing gamer's, this is a warning

@sigmablock Ай бұрын

And investors don't care about what gamers think unless a purchase boycott happens.

@calzeroh Ай бұрын

Amen, gaming industry is only getting worse over the years

@frostyplays949 Ай бұрын

this is actually pretty smart

@Palexite Ай бұрын

“As quickly as possible” coming from a company like EA sounds like a threat at this point.

@ShamanKyrick Ай бұрын

🤣🤣🤣

@OneionRing Ай бұрын

As a professional animator, no thanks. One of the shows I was on, the studio wanted to implement automated lip sync and we fought tooth and nail for them to stop developing it and just let us do our job. It's not about lessening the "grunt work", its about having us do less work so they can continue to pay us less. Artists and animators are the backbone of so many forms of entertainment, and we LOVE our job...even the tedious crap...and wish it would stop being taken away from us. We already have plenty of tools and scripts and automations that help us do our job more efficiently, and getting rid of the tedious stuff doesn't negate the fact that the job isn't always "fun", its still work - any way you slice it. Right now, as I know you and most others are aware, they are dropping studios like flies out here and there's no slowing down. People fight the self-checkouts at stores saying its taking away jobs, when its a job no one realistically WANTS to do. Then when it comes to artists, and a job we LOVE with every fibre of our being...folks want to come in and make it "easier" and replace us. Even when it comes to motion capture, people don't realize how much we need to still go in an adjust and clean it up...which will be the same with AI, so really it doesn't alleviate anything. I could go on and on about this, but quite frankly with the state of things....I'm exhausted and my heart breaks for all my friends out here who have been laid off and haven't been able to secure new work in nearly a full year or more.

@TheCompleteMental Ай бұрын

Yeah I feel like, ideally, the best use for a good AI is integration and not replacement. Elden Ring had to creatively reuse the same ruins a dozen times because they didnt have enough resources to develop fully unique assets for each area. Just like where those other automated tools help smooth out the process and allow individuals to do bigger workloads, so can more complex generative algorithms. But I'm not an expert or anything, I could be wrong. At the end of the day, everyone needs to be cracked down on to pay their devs more and treat them as humans, very creative, talented, and dedicated people.

@OneionRing Ай бұрын

@@TheCompleteMental reuse in games and animation happens way more often than some folks realize haha. Re-texturing and modifying old assets, or creating environments through what we call "procedural generation", where it will randomly generate and place stuff like trees or debris from a library of assets we've created. It's all still made by the artists, just not always hand placed, one blade of grass at a time. Sure AI could learn how to do something like procedural generation and dynamics...but we'd still have to babysit it and feed it data and clean up it's work...which is honestly creating negative work having to fix it all than to use the same tools we've been using up till now. If it ain't broke, don't fix it, right? Lol Sure it might have it's place but this is way too fast, way too soon and for all the wrong reasons. I feel the only way we're going to "beat" this nonsense is to feverishly support indie studios who truly foster the talents of their team rather than the big wigs profiting off our blood, sweat and tears.

@TheCompleteMental Ай бұрын

@@OneionRing I wasnt saying it's ready right now. But I can see it implimented on the same level as stuff like Nanite Unreal is working with, like Charlie said. It's a delicate balance though, like you say. Because AI isnt really necessary or helpful in most of these cases, even the ideal AI. Stuff like the procedural GPU sampled grass Ghost of Tsushima's team cooked up. AI essentially is just a complicated and directed form of procedural generation, and youll never have a system that doesnt demand cleaning up I'd imagine. Like every other method it had tradeoffs. Over time it'll probably be funnelled into the niche it works best in, as it develops.

@cazmatism Ай бұрын

WHERES THE FUCKING UV UNWRAPPING AI THOUGH I JUST NEED FUCKING UV UNWRAPPING

@mazdrpan4099 Ай бұрын

Its funny how automation was always imagined as replacing human labor in the most difficult jobs so that people can focus on creativity and design. And exact opposite is happening with development of AI.

@Ark_Strike Ай бұрын

When CEOs talk, they are talking to investors and shareholders, not the consumers.

@DeeGoner Ай бұрын

Stop being a consumer and start being a customer.

@rice5473 Ай бұрын

@@DeeGonerbro what

@yummy741 Ай бұрын

@@DeeGonerbros brain has been so succumbed to too much brain rot he doesn’t even know what he’s saying anymore 😭

@Lostouille Ай бұрын

💀💀

@algfourty9185 Ай бұрын

Exactly why it's interesting to listen to such investor calls: to find out the shit-housery they have planned.

@SamStraker Ай бұрын

Nintendo has been embodying the "Luigi wins by doing absolutely nothing" Videos

@BrendanJSmith Ай бұрын

This made me laugh way harder than it should've, thank you.

@NateyCat Ай бұрын

Haha! Nailed it.

@raeserec535 Ай бұрын

thing with nindento is that they always make sure the studios and games are well treated and funded, it's their lawyers and PR team that are horrible

@charliejenkins3211 Ай бұрын

@@raeserec535exactly

@alexanderneville8117 Ай бұрын

I always a' win. Wahoo!

@retr0412 Ай бұрын

I am in college for a game design adjacent degree and we had a speaker come in not long ago who worked at EA. His presentation was primarily on the benefits of AI and he explained how the next wave of EA games have already implemented AI tools such as Meshy to replace games industry grunt work. It was definitely eye opening and just reinforced my perspective that indie is simply the only hope for the industry.

@nickpiovesan4361 Ай бұрын

That's really interesting, can you elaborate on the grunt work replacement? Like, is it actually taking away work that makes sense to automate?

@retr0412 Ай бұрын

@@nickpiovesan4361 perhaps it’s more like what EA views as “grunt work”. Meshy is an AI program that can generate rigged and textured 3D models for almost immediate implementation. This essentially removes 3D modelers, 3D texture artists, riggers, even animators as there are now AI animating tools. These models can be noticeably wonky, so I asked if there were artists employed to touch them up. He responded that this was generally not the case; the were most likely being implemented as is.

@DingusJoe64 Ай бұрын

@@retr0412 It's really reassuring to know QA is being thrown out the fucking window. These people give absolutely zero shites about art or the heart and soul put into it, just projectile vomit out the door and assume the plebs they think we are will eat it up no matter what garbage we're fed. Disgusting.

@MonkeyShark Ай бұрын

@@retr0412 Stuff like this would be good for programmers who don't have much money or art skills, but how can you be a multi-billion dollar company and not want to pay a few thousand dollars so you don't screw over tons of people. It should be illegal lol.

@islandboy9381 Ай бұрын

@@MonkeyShark ''it should be illegal'' well yea in some countries there will most likely be regulations for this, but not in corporate bootlicker USA

@dropchopsoap Ай бұрын

"He looks like an android from Detroit Become Human" 💀💀

@xjgaming6579 Ай бұрын

Ea just went from the worst to the worster

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@John-in9hw Ай бұрын

Bro the bots are crazy 💀

@adxnis.memory Ай бұрын

bro what the fuck are these replies

@reecechadwick8504 Ай бұрын

@itz_me_aziza_21 noone gives a fuck

@ZaHandle Ай бұрын

worsterest even

@valx7586 Ай бұрын

Battlefield fans: "we want our deeper experience back :(" EA: "We hear you! The next Battlefield will have much deeper microtransactions!"

@p-__ Ай бұрын

my farts are better than Charlie’s farts 💨

@fbwo. Ай бұрын

The correct way to make it better. Make the strongest aspect of it stronger

@roscojenkins7451 Ай бұрын

Macro transactions... If you will

@LANCEtheBOIL Ай бұрын

Battlefield fans: " just do all new battlefield 4 maps ,add more guns and vehicles, make game play smooth EA: " great idea ,so we'll do nothing of the sorts "

@Heimrih Ай бұрын

EA: We will use deep learning in game development for battlefield!!

@ShadowDoc Ай бұрын

Dude looks like Homelander, even has that Homelander smirk right before he cracks and goes on a rampage!

@islandboy9381 Ай бұрын

there's two types of CEOs: Homelander or Edgar, both are toxic in different ways.

@Dexter01992 Ай бұрын

The more I hear these executives talking, the more I understand they know nothing about the jobs they manage beyond the pure financial side. I am learning 3D modeling in a course for gaming since 2 years now. Autodesk just recently introduced AI tools to supposedly "make 3D models in seconds from a picture or a prompt". What they forget to tell you is that it is a high-poly sculpt shaded in a single mesh, which the "best" outtakes they shown in their ads was everyday items you can find thousands and thousands of version of online already. The problem here is that 3D models are immensely less widespread and available for use than images, so the AI has much, much, much less data to train onto compared to images or music. For work reasons, an AI that converts a drawing/turnaround of an organic shape such as a character can be useful even if it spews out a melted blob, as at least the basic proportions are set to start working the sculpt properly and turn it into a proper 3D model you can work with. That's a tool that speeds up the initial phase of the process, rather than a complete replacement of it, so most people in the field welcomes it. Returning to Autodesk, them showing that AI can successfully "make a chair" or "a carafe" is already sign it doesn't have data to make anything more than extremely common items, due to insufficient data. Not only that, by the time you grab that melted sculpt of such simple item and manually refine it to be a low-poly you can make something useful from... It ends up being faster to do through manual box-modeling and assembling with primitives. I was told "but it can be useful for secondary items in the distance!" Yes, but at that point just use pre-made assets you can find online. Or put a billboard which in truth is a 2D image pretending to be something more complex. This is yet again an extremely redundant tool relying entirely on hype. It doesn't give much freedom to who doesn't know 3D modeling, nor is really that useful to trained workers beyond very specific uses.

@justanothermook6348 Ай бұрын

i've always had a certain mindset when it comes to AI - it is a tool, not a cheat code.

@fastforward9066 Ай бұрын

FACTS this is exactly what people forget about when it comes to A.I. A.I has always been incapable of making a usable product.

@frostbyte2899 Ай бұрын

Problem is all they see is it’s potential to make stuff for free

@Dorkish Ай бұрын

@@frostbyte2899Yeah cause investors profits and money is all they care about.

@stchaltin Ай бұрын

I dropped out of an Industrial Design masters program because of AI. We were learning 3D-Modeling but internships don’t even mention that skill in this field any more. Executives are already sure that AI can create better 3D-models than artists and developers and I hate that precedent with my whole being.

@Lumina798 Ай бұрын

Never let EA cook again

@YouTubetail Ай бұрын

Haha bro 😂 EA

@powercathat271 Ай бұрын

Idiot over here couldn’t even finish the video before talking 💀

@phillipgilligan8168 Ай бұрын

They past cooking, they rotting now.

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@thegreatacolyt1277 Ай бұрын

Someone let them cook to begin with?

@kingkidney8737 Ай бұрын

Triple A developers try not to kill their industry challenge: impossible

@AL-lh2ht Ай бұрын

*publisher Devs don’t get to decide shit.

@InternalxHD Ай бұрын

@@AL-lh2htactually yes devs do sometimes, not all the time but sometimes Anthem is one example and I can constantly name more

@SomeBsMovie Ай бұрын

@@InternalxHD wasn't like the story where the devs who started the project left and a skeleton crew in bioware was forced to finish it?

@YoshiEben Ай бұрын

Damn Nintendo must be going crazy then to prevent ing their company like Xbox💀

@louisrobitaille5810 Ай бұрын

Triple A managers*

@bladesofdestiny Ай бұрын

Sad part is all ai is made from stolen art, 3d models, music, book, code, movies . So basically they steal from everyone then use that stolen work to lay off the artist and creatives who originally create the art in the first place.

@Lightn0x Ай бұрын

All art is made from "stolen" art by that logic. Every single human artist develops their technique and style by looking at, and learning from, what other artists have done in the past. AI is no different.

@bladesofdestiny Ай бұрын

@Lightn0x you comment is flawed, it's a massive copyright infringement. I work in the game industry and can literally see where the work was Stolen from. Also, people might take inspiration, but they don't download the actual art/code/ ex and call it theirs. That's all ai is doing with there LLM datasets it's theft while trying to hide it under an ai branding. Ai companies are already getting sued like crazy

@leaderteammimikyu3024 Ай бұрын

Computers don't have the same way humans take inspiration from other art. When humans view an art, they see the character, line work, color, and the story. but when computers view art, they only see the number value of individual color pixels in a picture. The AI goal when training is to identify the quantity of pattern between the number values and the text. Because of this, computers don't understand or concept about things like curly hair, human faces, and ect. For example, if you prompt using midjourney about an Afghan woman, it creates a beautiful painting that resembles a copyrighted photograph work. it was bad that even midjourney banned the phrase. We as people knows that not every image of an Afghanistan woman a portrait where her body is facing slightly off center, looking directly at the camera, having green eyes, and a burwa. However, computers can only interpret what they've shown, leading to limitations in output. To counteract this, artists have explored techniques such as nightshade or glaze to manipulate pixel data, creating images that appear normal to humans but confuse AI algorithms due to the altered patterns.

@olp3850 Ай бұрын

If you are refering to say art style then its not really copy right infrigment.

@bladesofdestiny Ай бұрын

@olp3850 not art style as that's is just a style/genre like cartoons or Sci-fi as example. What the companies did is literally steal the original work from artist, code, books, music, without the permission of the creators and used it for the ai to make money off work that is not theirs violating copyright law on a massive scale.

@Professor_Oaks Ай бұрын

As a game Dev, its encouraging to see so many people here being supportive of the creativity and love that is needed to make GREAT games.

@Pat7713 Ай бұрын

Even if you are a big AI fan, integrating any new tech "as quickly as possible" is a recipe for disaster. That's how you get $90 games coming out broken and unplayable.

@evobsm2328 Ай бұрын

You mean more broken and even more unplayable?

@sct77 Ай бұрын

The faster they do it the faster it will improve. Not like the games they were producing were good anyways.

@crazyj5410 Ай бұрын

What’s sad is that people will still buy these broken games and just say wait till it gets fixed 😂

@italianspiderman5012 Ай бұрын

Btw, shouldn’t cost of producing a game with AI be significantly lower? Can’t wait for “AI technology is so expensive you guys, we have to charge a 100 per game now”.

@fawkyou2001 Ай бұрын

"$90 games coming out" is the only part of that sentence EA cares about

@murderman8578 Ай бұрын

Sony: Getting dragged on the internet Microsoft: Getting Dragged on the internet EA: Is that a Challenge?

@BigBoyHen1384 Ай бұрын

lol fr

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@henrynguyen6799 Ай бұрын

@@p-__ u fell off lil bro, go no likes on ur comments no more stfu

@whatsinsidethebarrel Ай бұрын

EA Games: Challenge Everything

@henrycarroll2079 Ай бұрын

Stepping up to defend their crown.

@sanjaylakshminarayanan3989 Ай бұрын

They’re doing everything in their power to not pay game devs😭💀

@Poooppoop22 28 күн бұрын

It’s a business 💀😭 lil bro just figured out what capitalism is 🤑🤑🤑🤣🤣🤣

@jerodfarmer165 26 күн бұрын

@@Poooppoop22the only people that say lil bro are teenagers or scrawny “men” I put it in quotations because you all aren’t really men. More like a manly woman. Let me guess you like socialism?

@zeldacrafter4578 Ай бұрын

I'm convinced there's a secret competition on doing the worst thing a company could do we don't know about

@adhumbla1153 Ай бұрын

Or their competitors infiltrated the company to make it fail and eventually . close down. Or They are soo stupid that they are killing themselves so that their competitors can make more money without the competition

@lorecow88 29 күн бұрын

It's not really a competition, but other than that you're pretty close.

@Bandit2033 Ай бұрын

AI is not at a point that it should replace jobs. But it is at a point that CEOs THINK it can replace jobs.

@cinimatics Ай бұрын

What's amusing is that the job it's probably most suited to replace....is the CEO.

@MyToastyToast Ай бұрын

@@cinimaticsagreed….and it will never happen

@warlordofbritannia Ай бұрын

Which is more important and frightening Nice pfp btw

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@shapesinaframe Ай бұрын

AI is just being used as an excuse to lay off people they hired into the bullshit jobs that deliver no value

@Cr1TiKal_Archive Ай бұрын

I find it funny that the game company that makes the worst games thinks using AI will help put out good games

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@mrweirdo1548 Ай бұрын

But they made Jedi: Fallen Order and Jedi: Survivor and now I’m scared the third release is going to be garbage now

@draconicusmathiusanytherio7630 Ай бұрын

They playing fast and very loose hoping they can save money and turn out crap but people are getting tired of the crap games

@numberonedad Ай бұрын

@@mrweirdo1548is fallen order good now? Bugs cleared up?

@grugnotice7746 Ай бұрын

Good games? No.... CHEAP games!

@chezefromamerica Ай бұрын

the article charlie read described the ea ceo’s “players will expand game content” blurb as “a post bong rip blab” and i’m so upset charlie didn’t notice. 6:43

@TheCompleteMental Ай бұрын

Literally Bethesda

@terribleivan1475 Ай бұрын

Wild how they are messaging EXCLUSIVELY to shareholders at this point, like the actual profits and buyers don't even ecist and it's all funny money

@AnyMEmdq Ай бұрын

1:45 The worst two words you can use in gaming are Electronic Arts. Remember, this is the same company who flirted with the idea of charging you for gun reloads in Battlefield.

@Milorax3214 Ай бұрын

Yeah but Adjusted to Inflation for Sure. Digital Bullets aint cheap ye know ? If it wouldn't be so realistic that they try to sell their Playerbase exactly this Bullshit it could be Satire.

@rrinnlonginus Ай бұрын

To be fair, that was the former CEO of EA, John Riccitiello's idea. Take note he was fired from EA because deemed to be greedy for even EA to have as a CEO. And then for some reason he became the CEO of Unity after that shit, and he was responsible for that idea of charging Unity-based projects per install after a certain threshold of profit for the creator of the project has reached. I don't really read about him so yeah I have no idea where and what he's doing now.

@matosuhalj7033 Ай бұрын

@@rrinnlonginuswtf,imagine being so evil that Satan himself thinks that you went too far

@DERAILEDbeats Ай бұрын

WTF i never knew abt that, thats fucking hilarious, that company is so fucking backwards

@andrewmeyer3599 Ай бұрын

@@rrinnlonginus I find it hard to believe they would dump that guy but not have an issue with Andrew "Let's turn Star Wars into a casino for kids" Wilson. Dude probably left on his own and EA threw that out there to save face

@underdog5534 Ай бұрын

"Hey y'all know how you accuse us of being a soulless company well check this out we are planning on getting a rid of the remaining few with souls in the near future so we'll be running at 100% soulless capacity"

@alexanderradcliffe5578 Ай бұрын

1:07 Yup. We see it time and time again, and it's only the people making the games that get fired. It's never the people who make the decision to nosedive the game with crappy policies and excessive microtransactions

@dlm9709 Ай бұрын

A key thing to remember is using AI as a tool, not a replacement. Power tools don't replace workers, they make them more efficient and capable of higher quality work. If AI is used as a tool it can be super useful, especially for small teams

@Lightn0x Ай бұрын

Yup. All they said was they want to make use of AI, and everyone on the internet instantly assume that every single piece of art and line of text will be AI-generated. There's a middle-ground there, people! 😂

@TheYuccaPlant Ай бұрын

2:30 he looks like a corporate version of homelander

@thepoleontheroad Ай бұрын

You nailed it

@GG-ou7it Ай бұрын

*steals your breastmilk*

@livingcheese2910 Ай бұрын

@@GG-ou7it Nah, that's a Blizzard-Activision thing. Genuinely.

@MrGamerz20 Ай бұрын

The is is perfect and I’m glad someone pointed this out

@islandboy9381 Ай бұрын

I can even imagine him acting like Homelander to his advisors bringing up financial stuff like EBIT and acting like he knows anything about it

@Ok_waffle Ай бұрын

This is the most in character EA moment I've ever seen.

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@ladyalicent705 Ай бұрын

@itz_me_aziza_21Girl, why are you spending actual money on botting? You don’t even have any videos! You’re just wasting money!

@Ok_waffle Ай бұрын

@@ladyalicent705 I wish I could delete their replys

@ls200076 Ай бұрын

@@Ok_waffleembrace the bot menace!

@kriblendefolelser Ай бұрын

I just applied to art school / game grafic and I'm really starting to feel the anxiety and fear

@jasondisney Ай бұрын

2:40 stonks pose lol

@RoxasXIII Ай бұрын

“To make our orange juice taste better we will be adding toothpaste to all orange juice!”

@Joseph-shmoseph Ай бұрын

“You’ll regret buying it faster”

@p-__ Ай бұрын

my farts are better than Charlie’s farts 💨

@Legionary-4 Ай бұрын

Oh god please no

@nekolu Ай бұрын

@@Legionary-4that’s what they do to tap water

@roscojenkins7451 Ай бұрын

Can I pre-order? And tell me about the microtransactions

@AlexSilver9 Ай бұрын

Old McWilson had a thought EA AI NO

@BoindilTwoBlades Ай бұрын

Underrated comment

@Joseph-shmoseph Ай бұрын

I am 1000% for this being the top comment, instead of that fact-of-the-day regurgitation that rides the throne of commenter children and bots. MAKE THE COMMENTS FUNNY AGAIN JOSEPH FOR KZfaq CEO 2024!

@AlexSilver9 Ай бұрын

You folks are too kind 😅

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@doppleganger4660 Ай бұрын

This is such a fucking banger lol

@TheSkepticalPanda Ай бұрын

Andrew Wilson sounds like the name of a BioShock antagonist.

@drewleer7854 Ай бұрын

The fact that this ceo is this petty that paying for your worker is too much a chore yikkkkeeeeeessssss

@cinimatics Ай бұрын

They all wanna replace workers with AI when its probably perfectly suited to replaced the CEO.

@awtodor Ай бұрын

Yep just watch investor return in the quarter and either press the sad face lever or happy face lever and give yourself a raise either way

@Commodore22345 Ай бұрын

If workers don't want to be replaced by AI, then they need to stop demanding higher wages. I'm not defending corporations with that statement, I'm just stating a simple reality that corporations are only ever going to look at their bottom line. So if workers keep demanding higher wages and more benefits while also doing things like going on strike or lowering their productivity when they don't get what they want, the corporate leadership is naturally going to start looking for ways to replace those workers completely. It's a classic tactic for them to temporarily cave to worker demands to keep productivity up while they secretly research new automation technology to replace them. So as long as we live in a world where you need a job to survive, you're going to just have to swallow your pride and accept terrible wages and working conditions. In the past, things like strikes and unions worked because companies still had no choice but to employ humans. Now though, technology has developed to the point where any leverage the worker had over their employer is now gone. And when you don't have any leverage to bargain with, then you have to pretty much accept being bent over and shafted.

@pbsuite Ай бұрын

I.have no problem with AI if the game gets more immersive and it could reduce the time to write NPC dialogs and small stuff But if it takes the jobs of people who actually generate the world , then no

@PoKeMoNrUlEz91 Ай бұрын

@@pbsuite and if people are going to lose their jobs for EA to save money, the cost of the game should be drastically reduced.

@jprice_ Ай бұрын

@@pbsuite If the games will become better (they won't) I wouldn't get sad if bunch of incompetent clowns get fired. You think amazing, talented people work on EA and evil manager is forcing them to make uninspired garbage? Lmao.

@Runeknight101 Ай бұрын

Any time you get an executive announcing highly unpopular shit like they found the golden goose they aren't speaking to the consumer, they're talking to investors.

@RavenMenel Ай бұрын

"How many times do we have to teach you this lesson, old man!"

@johnnymachine5118 Ай бұрын

Oh! Don't forget about them wanting to put ads in games 🎯

@Gamerdev72623r Ай бұрын

As someone who works for EA and was just in the town hall as of TODAY. Bro 1000% did not play the game 😭

@jarrettreed367 Ай бұрын

Delete b4 they find you💀

@cosmicfrank5465 Ай бұрын

Hide bro

@discat907 Ай бұрын

Start running bro

@arsena5209 Ай бұрын

I hope this is a lie otherwise bro you better run

@jerodfarmer165 26 күн бұрын

Congrats you work for the worst game company in existence. You all haven’t made a decent game since bf4 and even then at launch it was a joke.

@sdx3918 Ай бұрын

"Artificial enhancements are no substitute for the human soul" -Sub-Zero from Mortal Kombat

@jejxkxk Ай бұрын

Until the human soul is no substitute for artificial enhancements

@kevalyarathore223 Ай бұрын

Technophobic propoganda lol!! The concept of "soul" is made just so some pathetic self-preserving selfish humans could survive a couple more years.

@kevalyarathore223 Ай бұрын

AI is our successor, the sooner you accept that the better...

@lildemonshannon5202 Ай бұрын

@@kevalyarathore223typical ai response

@justanothercommentercarryo8367 Ай бұрын

@@kevalyarathore223if this is your attitude to this, you can roll over and stop breathing whenever you want. I'll actually try and make something out of being born in the meantime.

@turnityp886 Ай бұрын

we havent forgotten the current ad, charles.

@awesomebears Ай бұрын

Yeah, its been said to always be careful around a guy with two first names...

@DiploV1 Ай бұрын

“Hi I’m Andrew Wilson. I’m the android sent by EAlife”

@LuisSierra42 Ай бұрын

Hey andrew, I am human

@Noob-oh6hw Ай бұрын

oh no, Connor what happened

@bobbygoestoabyss6624 Ай бұрын

EAI Robot

@andrewwilson8636 Ай бұрын

I am

@DiploV1 Ай бұрын

@@LuisSierra42 😂😂😂

@ceoatcrystalsoft4942 Ай бұрын

"...another tremendous live service." "AI as soon as possible." Tell me you don't know anything about your customers without telling me you don't know your customers.

@arsena5209 Ай бұрын

tell me you don't care about your customers without telling me you don't care about your customers applies here as well

@bokuden79 Ай бұрын

They care about their investors. The customers have already proven to be sheep that lap up whatever is thrown their way.

@I_wac Ай бұрын

I like money

@Nykandros Ай бұрын

Lmao this is honestly a chad move on the CEO's part. Just imagine the blunt, unapologetic delivery of those statements. I'm pro-EA now lol

@infernal-toad Ай бұрын

But what about our good ol’ fashioned publisher Ubisoft? What are they gonna do after seeing EA doing this? O_O

@eaggi Ай бұрын

Andrew Willson can be replaced by AI, he already looks like it's happened.

@pavsofficial4284 Ай бұрын

I really want Ai to be applied to NPCs, though. Imagine a world like Skyrim where it's quests are unique and outcomes are unique. All conversations with NPCs are different. That would be crazy

@stuggoto750 Ай бұрын

In the end, they probably wouldn't be that different, though. At least not with the way AI is at the moment. They would all feel pretty generic and would be lacking that human touch. I'm not sure why Charlie thinks it's a good idea to have AI generate dialogue for NPCs, that seems like one of the things you'd least want to use it for.

@SomeYouTubeTraveler Ай бұрын

The only way I'd like AI in NPC dialogues would be to expand their dialogue into reflecting what they're currently doing or about to do. For example, in Skyrim, each NPC had an entire day's schedule of things they were doing. It was revolutionary and awesome. But their dialogues were basically in one of a few modes at each time, if not the same at all times. Imagine, though, if AI could let them fill in certain specific gaps, like a natural evolution of how games with a user-created name allowed NPCs to start using your name. Imagine if you could talk to Bob Commoner when he's on his way somewhere, and he'd respond with, "I'm a bit busy, I've got to get to [insert place here]. Instead of a team having to think up and record 20 different locations, the AI could just fill in the blank. Even a modded game with new locations could still use the same unchanged AI filler tool to make him say an infinite number of places, from the final boss room to "Your mom's house" or "Yankee Stadium." This seems like low-hanging fruit which no one on earth would have a problem with.

@R3dR4y. Ай бұрын

There are already games like that and they’re fine, but when you lay off a large work force because you want to use AI to replace them, that’s when people have problems and that’s when you start losing your fan base.

@amicableenmity9820 Ай бұрын

Eh, not really. The story needs to be told through various avenues, and even if it's just a little side quest there's still a chance to tell the story though it. If you have random NPCs just spewing out trash quests it's going to feel hollow. All I'm seeing is Preston Garvey's radiant quests.

@noobpuncher8571 Ай бұрын

"We're thinking of how we can use generative AI to give our employees more time back." That's a rather fancy way of saying they'll lay-off people as they soullessly hack together content like Kwebbelkop did (and probably still does).

@toknowwhyuneed3593 Ай бұрын

Yea, do you only buy handmade items for your household or do you use evil automated machine made plates, chairs, and appliances? Do you know how many more craftsmen there were before industrialization. I cannot believe you are STILL supporting corporations who killed jobs with your thoughtless purchasing of machined products. It should have taken 5 people a week to make your couch, now it only takes one person overseeing a bunch of machines. How DARE you cause skilled workers to be fired!

@ryedayne Ай бұрын

@noobpuncher8571 I actually looked Kwebbel up today. He removed all the ai shit

@jonaswox Ай бұрын

they will have more time alone at home , poor employeezzzzz Does the idiot not realize that exactly this is one of the few places where nobody wants an AI :D So all the story writers and artists have been freed from time at our company. Instead we have this new chatbot, george, hello george , "Hello Activision" U gotta think that people who genuinely thinks this is a good idea, have not had much experience with these bots.

@xboxnation2854 Ай бұрын

@@ryedaynenah I’m pretty sure he updated the ai or something😭 but I could be wrong

@willm5032 Ай бұрын

Thing is that's how automation SHOULD work, if society wasn't fucked.

@GetDuckRolled Ай бұрын

Next up: Nintendo “we have fired Shigeru Miyamoto, he has never done anything for our company accept take a pay check. Also you can’t play smash anymore.”

@Coco-hq6ns Ай бұрын

Mario Miyamoto GONE?!

@planescaped Ай бұрын

We are also going to be suing anyone who plays our older games without paying us again for the privilege.

@lockerbuddy2039 Ай бұрын

@@planescaped"In fact, we'll also be charging you per every online match you've ever played on any of our consoles, including the Wii and DS. Failure to pay will result in a lawsuit. Thank you. And screw you, lol."

@JakNasty69 Ай бұрын

STOP GIVING THEM IDEAS!!!😂😂

@Micecheese Ай бұрын

true

@CoolDylan1216 Ай бұрын

3:36 BEATLES METIONED!!!!!

@apollyon24789 Ай бұрын

as a transformers fan i can confirm, cybertron has been destroyed

@CasuallyJapan Ай бұрын

EA is actually doing a bankruptcy speedrun

@ClaudiusTheFirstKnight Ай бұрын

Yeah

@warlordofbritannia Ай бұрын

At this rate they ain’t getting a Summoning Salt video Do better

@joey662 Ай бұрын

Time to cancel AI.

@davidbaker9479 Ай бұрын

EA has increased revenue, and decresed expenese year over year. They are doing better right now than any otger point in there history as a company. They are not looking to reduce operating expenses further while expanding potential revenue streams. The idwa this wil somehow bankrupt them is crazy.

@blazingmonolith4323 Ай бұрын

Hardcore gamers man...

@maximelius Ай бұрын

The guy is pulling the same pose as the Real estate agents in South Park 😂

@epgamer1145 Ай бұрын

Gotta lean his back more

@maximelius Ай бұрын

@epgamer1145 Haha Yeah he's slacking, gotta get that spinal snap going on .

@WATCHMYCLIPSZ Ай бұрын

Or when they did the school news 😂

@filthykolechian9359 Ай бұрын

They should just rename themselves to Entertainment Artificial at this point.

@rouge22strgrv Ай бұрын

could u imagine if Ubisoft make a next move about denuvo crap "you don't own a game, we own you and your money"

@meganaxeliar Ай бұрын

it still blows my mind that the number one thing everyone said would never be replaced by AI, art, got replaced first.

@theSato Ай бұрын

Art will never be truly 'replaced' by AI. People still buy handmade purses and wallets on Etsy, there's still a market, it's not "dead". But obviously when a cheaper, more efficient, high quality method (machine manufacturing; generative AI) exists, most people will lean toward that and save time/money. It's just optimal to do unless you want to spend more (time or money) to support human individual endeavors.

@Joseph-shmoseph Ай бұрын

@@theSato it really did “replace” though. It took all the art it could, made it into data points, and copied using every point based on requests.

@kroveris Ай бұрын

@@theSato i think the idea op is talking about is how ai has been traditionally been talked about as a sentient computer. Historically its been portrayed as smarter than people, but lacking a soul. And how else do you symbolize the concept of a soul than with art? Detroit become human has a whole storyline of an android artist

@bred223 Ай бұрын

It killed commisions because why give a prompt to an artist instead of an ai? But the real creative art made not for one guy but thats stuck in museums isn’t gonna be replaced any time soon.

@Duoprism Ай бұрын

It's actually not that surprising when you think about it. Generative AI's biggest flaw is that it can hallucinate details that never existed making it unreliable for any kind of work that requires correct information. But a hallucination for something subjective like art can just be seen as an interesting quirk or even an inventive new way to express something.

@Shibanu_ Ай бұрын

The "Detroid become human" line was way to accurate 🤣

@kingzingo1784 Ай бұрын

It's Detroit, not Detroid.

@karakurto7297 Ай бұрын

I fucking died istg 💀💀💀

@brasileirokubrusly2 Ай бұрын

bars

@krazyxki Ай бұрын

The androids in that game look more human than this guy 😂

@RavenMobile Ай бұрын

Is Detroid where the Metroids go to retire?

@ratardobatardo Ай бұрын

still not forgetting about that loan sponsership you took 2 videos ago

@ventusprime Ай бұрын

6:14 that thing going to go well as online votings.

@1imag337 Ай бұрын

"You cant spell diarrhea without EA" well guess what, they put the EA in smart wait no what the fuck

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@ucouldtry Ай бұрын

@@p-__seek help

@justanothercommentercarryo8367 Ай бұрын

@@p-__video evidence or it didn't happen

@dingickso4098 Ай бұрын

@@p-__ Let me fart at you one more time

@arsena5209 Ай бұрын

@@p-__ robots can fart? shit, they're more advanced than I thought

@realMoistNugget Ай бұрын

It's like these CEO's are speedrunning another Video Game Crash of 1983 just for the fun of it.

@chowder130 Ай бұрын

Honestly might be worth a legal investigation to see if they are trying to deliberately tank the stock price to soak up more shares before reversing all their bad decisions. At a certain threshold, this kind of stupidity is outright illegal.

@isaacplaysvr Ай бұрын

I genuinely love it like when for example pop one which is free, allows users to make and expand on existing maps without ever needing a single cent from the users just a fyi. I like the opportunity to creat I hate that if id make a map or expanded on content that I would be expected to pay for it.

@user-kv3dm7pc4i Ай бұрын

that good we need more ppl doing real work

@Wastelander-ns8hr Ай бұрын

You also can't spell steal without EA.

@masam9700 Ай бұрын

EA really said: we're more than eager to get people to not support us 'as quickly as possible"

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@TheJoey2098 Ай бұрын

I love the first line in this vod

@ThoraxetheImp Ай бұрын

I agree with Charlie that Ai has potential to be a huge boon to devs if used correctly and cautiously. Like, it could be used to generate more reactive dialogue on the fly. Like imagine you play a fighting game, and the narrator/announcer reads out each players' username before the fight begins. But yeah, the way EA is gonna use it is just going to churn out the worst garbage.

@fitricfc4258 Ай бұрын

They're doing this for investors, not customers. More A.I = less cost = more money to be pocketed

@infernal-toad Ай бұрын

This is where EA’s real greed era will start…

@dennys1334 Ай бұрын

That has been the case for as long as companies have existed, and the customer buys it because they like it, not because they care about how many people work in that company

@balazscsotai8354 Ай бұрын

Well, less customers also means less profit.

@infernal-toad Ай бұрын

@@balazscsotai8354 This is honestly proof that the second video game crash is happening this year. But having AI to save the game industry? Really?

@balazscsotai8354 Ай бұрын

@@infernal-toad oh well. I think it'll just serve as valuable lessons for the next generation of AAA companies. After all, can a video game company like EA force a new world wide law that states that it's illegal to buy and play games not made by them?

@caskye1950 Ай бұрын

Andrew Wilson looks like the LinkedIn default skin.

@kulehulfer4385 Ай бұрын

A way id use ai in a game is like how warframe has that thing where every map is randomly generated based on tilesets. But then also have the ai randomly generate the tiles themselves. Could lead to some unique playthroughs in something like a rouguelike game

@TheDorkSideTV Ай бұрын

This is why we must celebrate Dunky’s new BigMode release, Animal Well. That is the only good news I’ve seen in gaming lately

@rollingrock5143 Ай бұрын

Audio engineer here who has worked on games and film. Those "tedious lip synching chores" are a massive part of the experience my dude.

@blubfish1000 Ай бұрын

How so? I can imagine it being extremely tedious from an animator's perspective.

@Delta9Church Ай бұрын

I never really thought about it, but it's being good at the tedious bits that make us valuable. Nobody is praising us for the obvious easy parts, it's being good at the stuff nobody wants to do or is any good at.

@poochy2479 Ай бұрын

@@blubfish1000 it's only tedious if you don't like doing it bruh, i promise you any task you can think of has people out there who would be more than happy to do it as their primary job

@cloudnine5651 Ай бұрын

then find a new job.

@poochy2479 Ай бұрын

@@PoshPom legitimately can't figure out what you're trying to say here

@Zapchats Ай бұрын

one heck of an opening line 💀

@Joseph-shmoseph Ай бұрын

To anyone else who sees the bot here: report, don’t reply. This is spam, it’s in every single thread, replying does nothing. It violates community guidelines.

@Zapchats Ай бұрын

@@Joseph-shmoseph what

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@Grulaz Ай бұрын

@@Joseph-shmoseph i wish it was that easy.. but i see these motherfuckers in every one of charlies videos

@954tris Ай бұрын

you go girl. @itz_me_aziza_21

@robertozee5024 Ай бұрын

This is a consequence of businesses focusing on stock price rather than longevity of the company. It's hitting the whole economy and the basis for the phenomenon of "empty stadiums" AKA "enshittification".

@Ogre32890 Ай бұрын

Time for the age of EAI. Since there will be no "Arts" left.

@oomoulee6156 Ай бұрын

As someone who has worked in both AAA and indie for a decade, I can tell you that there are no AI tools that factor into any studios production pipelines in any significant way (as yet). Some concept artists use tools to quickly iterate ideas, some designers use tools to generate level maps too but their impact is minimal. What is happening right now is companies like EA are simply hyping share prices and the value of AI companies they have invested in, own, or partner - it's just the new crypto. The industry in the US is far closer to tech than to traditional entertainment or creative industries business models - they are one - like Sauron and The Ring. Not one of these suits can explain HOW ai will help development as they have no idea currently. They are simply inflating company value by implying they will be more profitable and efficient in the future as their profits are projected to fall over the next few years.

@Rubenz343 Ай бұрын

Do you think it would be feasible to create NPC's with AI generated dialogue with the current hardware?

@noctisdusk Ай бұрын

As someone who is finishing their masters in concert art this is comforting to hear lol

@TyceeFaler Ай бұрын

@@Rubenz343 Yes but it would come out all janky I would assume

@perunarieska9182 Ай бұрын

I work in TV post-production and was terribly worried I'd lose many job opportunities to AI. The editing department are constantly encouraged to integrate available AI tools into our workflow, and every production has to spend time figuring out the new workflow. And as of yet, the AI tools don't make anything faster. It's just way more jank to manage, and midway through the production our supervisers tell us to ditch the AI for efficiency.

@carnage6968 Ай бұрын

@@perunarieska9182 The best use for AI is getting an unpolished preview of a concept art or scene, it allows you to better imagine how something can look. But you'll still need an artist to actually make it.

@opalpal1673 Ай бұрын

Let's be honest, AI is used to increase quantity not quality. Which is why companies like EA and even shovelware developers see it so favorably. It allows to flood the market with quick low effort slop without the need to hire someone to help make it.

@dongordon2754 Ай бұрын

If that's true, then it's an easy self-fulfilling prophecy of all AI usage inevitably causing failure after implementation, and it would be easy to find better alternatives in such a competitive market. Poor implementations should be extremely easy to detect, and skillful ones would go unnoticed and would likely be viewed as no different than something a human made. There's nothing intrinsically wrong with technology advancing, there's something wrong with people who think it's an excuse to become lazy, but that always comes back to haunt them.

@johnfreeman9349 Ай бұрын

video game crash of 1983 2!!!

@Gokulbalram Ай бұрын

I don't think the primary issue is the use of AI itself, it's the immediate push for generative AI, it sounds like a bunch of suits sat down and decided that having a computer just make stuff up would be way easier and cheaper than having to pay actual people All about the money

@joaomoreira9428 16 күн бұрын

Ai is very good as a support. It cant replace as it cant create on its own. This fuckers are just gonna use it as an excuse to fire people and overwork the left. What ai did is replace shitty workers. But its never gonna replace fully anything. Its expensive to run it as it is and its price and consumption is just gonna keep increasing as it gets better. Maybe it would be ditched eventually since its exponential in its design to the point its easier and cheaper to hire people than to use it.

@ImmortalKxlla Ай бұрын

I miss when PopCap released PvZ2... that was prime mobile gaming when it was at its peak surrounded by nothing but revolutionary masterpieces.

@KevinFrost Ай бұрын

AI can 100% be a tool used for good-especially as an indie dev. When prototyping things I use AI to generate backgrounds that I can use and I can fine-tune the look and feel I want. Then when I'm ready to put in actual backgrounds and assets, I can either make them myself or hire someone to make them for me and I have a look and feet to go off of already. But AAA studios using AI, you just know it's gonna help them pump out even more garbage and lay off a bunch of people in the process.

@Haggz Ай бұрын

1:02 EAs customers aren't gamers, they're investors. And they couldn't be more excited by this announcement

@cline4288 Ай бұрын

Every corporation needs a brutally honest dude in the board room

@SomeYouTubeTraveler Ай бұрын

cue the "Boardroom Meeting Suggestion" meme

@kaof-1958 Ай бұрын

they are brutally honest, they literally just told you what they are planning to and you're about to witness them doing it live in real time right infront of your existence, earning calls have never been more transparent which is it's intended purpose than it is in 2024, the truth will always win no matter how ugly it is, come on you should know this by now

@deserthare1 Ай бұрын

I wonder what will happen when companies will realize that it would be more cost effective for the shareholders to replace the CEOs with AIs?

@jacobnordquist3448 Ай бұрын

AI has the most value as a replacement for CEO decision making, just imagine the savings as you eliminate golden parachutes and stock bonuses

@ABurch13 Ай бұрын

8:44 I will say that a lot of the time those smaller repetitive tasks are how newer team members get trained and brought in. AI is removing a lot of entry level positions in game dev meaning it will be harder and harder to fill intermediate rolls over time and the gap AI will have to fill will grow. It’s a very scary feedback loop.

@pinnacleevolution1634 Ай бұрын

Yeah that is the wedge they will use to push this shit, paint it as a harmless aid and then start ramping it up. Horse armor strategy, and everyone will fall for it. "It's just cosmetics bro"

@LeoCoot Ай бұрын

He doesn't even know that games are an art form; AI immediately strips anything of its artistic value.

@ceoatcrystalsoft4942 Ай бұрын

He doesn't care about that and neither do players. What they care about is garbage experiences at full price releases

@toknowwhyuneed3593 Ай бұрын

I know RIGHT?! People don't get that making paint brushes is an art form. Nowadays so called "artists" just buy factory made brushes machine pressed with only one or two people overseeing the assembly line. People just don't understand the talent and skill that goes into making a truly good brush and instead rely on "AI" programmed machines to assemble their brushes. Artists really hate craftsmen and have caused the loss of thousands of jobs with their childish demand for cheap supplies to paint with.

@ikosaheadrom Ай бұрын

Ai is not entirety a bad thing, it could be used to inhance graphics make better characters that wont make repetitive dialogue option, but we all know EA will just try to decrease how much they spend on their underpayed employees

@akira8393 Ай бұрын

it's going to be like that one art where a banana is taped to a wall and consumers will call that art. it sucks but it is a business and art with business dont go along well together.

@TheShazamProductions Ай бұрын

@@toknowwhyuneed3593did an artist steal your lunch money or something?

@mousepotatoliteratureclub Ай бұрын

I won't even want to pirate that slop, it's not worth my time, storage space, or bandwidth.

@AubreyMK Ай бұрын

the statements are not for gamers or the audience, its for investors

@duncanroth5289 Ай бұрын

EA Sports, It's in the poop.

@p-__ Ай бұрын

My farts are better than Charlie’s farts 💨

@therookie5714 Ай бұрын

It’s in the drain 🚽

@juggalojack5667 Ай бұрын

@@p-__ reported for terrori-😂

@DrFumiya Ай бұрын

It’s in the toilet. 🚽

@Run_For_Fun_ Ай бұрын

Poetry

@abigaillilac1370 Ай бұрын

I think even using AI to write NPC dialog would be bad. Some really memorable experiences can come from well-written NPC dialog when a studio has actual writers do it. It's not grunt work, it's art from writers who are paid like grunts. I think replacing writers with AI for NPC dialog would take a lot of magic out of games. It's also a slippery slope since a company like EA would just replace all dialog with AI.

@kevalyarathore223 Ай бұрын

First the producers, then the consumers. Then whatever that's left...

@drubo17 Ай бұрын

@@kevalyarathore223 become the doomer!

@ItsDylanBruh Ай бұрын

I think there are specific use cases. Suck Up is a great game, but I've seen a few games that are absolutely awful using a similar gimmick. Plus, using AI for background dialogue would be pretty interesting instead of hearing the same 5 lines every time you walk into a new town.

@kevalyarathore223 Ай бұрын

@@ItsDylanBruh Exactly

@50shadesofmycow Ай бұрын

@@ItsDylanBruhYESSSS imagine in cyberpunk when an NPC says „Some fuckers shot up my car last night, parked next to old wakako‘s“ or some similar stuff. While I’m sure many games will get crushed and die, I’m optimistic that AI will enhance games significantly - in the long run at least

@JuiceWizard Ай бұрын

You might be able to make a tier list of this at this rate

@thecowboyfromcali 23 күн бұрын

Always thought this: AI in gaming needs to have a really solid balance to not take jobs and work away from people who can or would do things better. It should strictly be for things like open world survival game map generation, NPC dialogue options, quest chains, post FX rendering, framerate stability implementations (in real time), etc. We aren't currently at the point with technology to use it in its most effective or most desirable way, but I could easily see the next decade of gaming being fully focused on incorporating it. Hopefully it's for the best and not badly designed

@TheLeafyo Ай бұрын

If you just fire the CEO you save like 100mil a year and lose the risk of them posting something stupid on the internet. Don't even need to replace them with an AI

@discob61350 Ай бұрын

It actually makes perfect sense when you realize he's talking to shareholders and not games.

@awtodor Ай бұрын

I mean sure if you think AI isn't producing absolutely dog water right now. They'll do this and it'll lose them tons of money. Then they'll mea culpa in 4-5 years and the cycle will repeat because it's EA

@thesistersofbattle Ай бұрын

They can't let Ubisoft steal "Worst Company" from them without a fight.

@megamandrn001 Ай бұрын

It's very clear that these big companies owning your studio provides no benefit whatsoever. These guys are only going to be defeated when the talent walks away.