How to start a greeting card business from home in 2024

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How to start a greeting card business from home in 2024

Рет қаралды 38,811

Күн бұрын

I hope you find this greeting cards master class helpful. I've packed as much knowledge as I have from personal experience in this guide to get you up and running quicker.
00:00 Intro
00:23 Pep Talk
01:22 Your card as your product
03:14 Start with this collection
04:41 Process breakdown
06:26 The Scanner and File Format
08:02 My Printing Template
09:12 My Fav Tool for Cutting
09:40 Packaging & Shipping
11:21 newsletter s/o :)
12:06 Find Your Buyers/People
13:18 Simplified Strategy
14:24 Is Social Media worth it?
17:11 Paper
18:07 Thank you and good bye
My greeting card templates: www.easysunday...
My Wholesale line sheet template: Wholesale line sheet template: www.easysunday...
To join my newsletter (scroll to the bottom): www.easysunday...
Easy Sunday Club greeting cards: www.easysunday...
As mentioned in the video:
- Greeting cards with medical puns: www.soapnotein...
My greeting card biz must haves
Card stock: www.redriverca... Scroll to the bottom of the page to get a sample kit so you can choose the right card stock for you
Card stock option 2 if you're willing to buy in bulk: www.thepapermi...
Other card stock options:
• LUXpaper 50-pack: amzn.to/2XMVcSP
• LUXpaper 250-pack: amzn.to/3bODvKU
Envelopes: amzn.to/3UXSxEl
Clear No Flap Sleeves (code SUNDAY10 for 10% off): www.clearbags....
Rigid mailers for shipping: amzn.to/4aousLi
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List of Equipment I Use:
Scanner: amzn.to/4bEqi31
Cheaper Scanner: amzn.to/2OzSnTR
Printer: amzn.to/4dJjwe2
Paper Cutter/Trimmer: amzn.to/3QOUDE1
Creaser/Scoring board: amzn.to/3WJwYIR
Electric creaser/perforator/cutter machine: amzn.to/4aiHHx3
Related videos:
Best Scanners For Every Budget: • Best scanners to digit...
Best Printers For Every Budget: • Best Printers for Arti...
How to Scan and Digitize Artwork: • How to Scan and Digiti...
How to Package and Ship Greeting Cards: • How to Package and Shi...
How to Take Quality Product Photos with Your Phone: • Easy Product Mockup Tu...
How to Edit Your Photo to Make Reusable Mockups: • How To Photoshop Your ...
The Best Equipment For Setting Up Your Home Stationery Business: • The Best Equipment For...
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NOTE: Some links above are affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you. Thank you for supporting Easy Sunday Club and enabling me to provide you with free educational content.
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Online Shop: www.easysundayc...
Instagram: / easysundayclub
Twitter: / easysundayclub
Facebook: / easysundayclub
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A full list of tools and equipment we use for art and business is available at our website here: www.easysunday...

Пікірлер: 120

@learningkeys21 2 ай бұрын

I was just talking with a friend today who picked up 2 cards at 9.95 each. I told him I could make cards and he said make me some and help me save money! lol. Just had your video show up on my feed. There are no accidents…. THANK YOU for such great thorough information!

@EasySundayClub 2 ай бұрын

What a coincidence ;). But oh wow 9.95 a card, in what currency?

@learningkeys21 2 ай бұрын

@@EasySundayClub USD, sold at Whole Foods with plastic wrap and envelope…

@morgannwilliams967 2 ай бұрын

If it’s your original artwork and even your original writings, that price is plenty worth it. Don’t cheapen your worth.

@lamontmccaskel6078 2 ай бұрын

It’s gonna cost 109.95 to make one card 😂…but, it’s so worth it.

@belindamoore3643 2 ай бұрын

@@lamontmccaskel6078so true! 😂😂

@user-cc6ir1mu6g 2 ай бұрын

I worked for a major greeting card company for years and the number one counter-card “holiday” is Mother’s Day

@EasySundayClub 2 ай бұрын

great insight, thank you!

@hemeraldhappy7166 2 ай бұрын

Thank you for your tip, do you know the name of the transparent bags where they put the greeting cards that is not plastic, the same they use to pack the bouquet of flowers. Thanks again.

@user-cc6ir1mu6g 2 ай бұрын

@@hemeraldhappy7166 Did you mean a glassine bag? Those were used back in the day for film negatives. I’m sure you can do a search and see what those are.

@nieladrew 22 күн бұрын

@@hemeraldhappy7166Is it cellophane?

@deepbananna 3 күн бұрын

@@hemeraldhappy7166 in the UK we call them cello bags, not sure if they’re called something else in other parts of the world

@EasySundayClub 3 ай бұрын

If this video seems long it's because I also covered product strategy, marketing, not just the process of making a physical card, since that's the easiest to figure out. Feel free to jump around the timestamps to get to what you want to watch. I also reference a lot of our other videos that dedicate to topics like scanner, printer, photography, digitizing artwork, etc. Check out the video description for links. Leave your questions below. Chances are someone else is thinking it too!

@marywarren1209 2 ай бұрын

I've made cards for many years and while many of my friends kept encouraging me to sell them, the idea of figuring out how to begin took more energy than I had. This video was clear and simple to follow. Thank you so much. Who knows what tomorrow will bring!

@EasySundayClub 2 ай бұрын

thank you! glad to help simplify the process for you.

@wendys.2012 Ай бұрын

This is so useful. I am about 5 months into my process and I could not agree more with so many points you made. My main takeaway is that even if you are not completely happy with part of your process, there will be opportunities to change it down the road. I have been blown away by people I just met offering to help when I tell them what I am working on. When I mentioned to someone that I wasn't yet ready to sell at a farmers' market, she offered to let me sell at her booth. One customer service rep at a paper company asked for my shop info. So speak up because you never know where it will lead. Thank you so much for your video series.

@EasySundayClub Ай бұрын

yes I was pleasantly surprised and grateful for all the help I got from people I didn’t even know that well. Sounds like you’re off to an excellent start on your creative business journey!

@truthhearit1471 2 ай бұрын

Love the microphone stand😂.. you should keep switching them out each video to see if people notice. A new toliet brush or plunger, fly swattee, ladle would all be fun.

@EasySundayClub 2 ай бұрын

This person gets it! ☝️

@truthhearit1471 2 ай бұрын

@@EasySundayClub who says you can't have a little fun while working.

@jillianclemmons 2 ай бұрын

So helpful! You're one of my absolute favorite channels to follow on KZfaq and I love that you're using a paintbrush as a mic stand:)

@EasySundayClub 2 ай бұрын

Hahaha finally someone noticed 😆. And thank you for your kind words and support!

@KateColors 2 ай бұрын

I noticed that, too! She practices what she preaches! ❤

@user-op4tx9dq6i 2 күн бұрын

I so appreciate your advice. It's so kind of you to share your experience with us. It's as though you were reading my mind on some of the questions I have. I wish you continued success! Thank you.

@misstashxox 2 ай бұрын

This is an idea I've been toying with for a while but the process always felt really overwhelming. You've perfectly laid out the important notes and made it so easily digestible - I may actually be willing to finally give it a shot! Thank you for creating this incredible resource and for sharing your experience and expertise.

@EasySundayClub 2 ай бұрын

I’m so happy to hear that!! Give it a shot, what’s the worst that can happen? :)

@machouston6448 Ай бұрын

Hello Cathy, I am one of your thousands of KZfaq subscribers, and after watching many of your incredible online videos I truly believe that you are an incredible artist and you have so, so much to be proud of. I was wondering if you would consider making a video tutorial on how to setup an online payment system once your Customers or Clients have decided to purchase your Product, whether you are using your own website or on someone else's website preferably your own website. I believe that this kind of video would also be extremely helpful and beneficial, especially for people like me who are very unsure on how or indeed where to even start looking. Your help and advice would truly be very much appreciated if you would even consider my idea, if not it that is ok, but if you could it would be very much appreciated. Thank you in advance

@EasySundayClub Ай бұрын

Hi Mac, thanks for the positive feedback! As for online payment, if you use a website platform like Shopify or Squarespace, they have the shopping cart, checkout, and payments as preset features so you don’t have to build it yourself! Same with Etsy, Amazon etc.

@AnnCorsaro 2 ай бұрын

Thank you for your honesty and call for balance👍🏻❤️

@Jinjinajin 2 ай бұрын

thank you for preempting my procrastination 😅 appreciate the insight!

@EasySundayClub 2 ай бұрын

I know procrastination too well :).

@meg-some 3 ай бұрын

Thanks for covering the environmental part. I'm glad card makers consider that.

@elishahelsel5152 Ай бұрын

I've been a graphic designer for years and only done greeting cards for friends and family. I've had some people ask about buying them but I've been so scared of taking the leap. You have so much great detail in this video that makes it seem less daunting to try. Thank you so much for sharing your knowledge!

@EasySundayClub 29 күн бұрын

great to hear! sounds like you’ve been ready, just need to take that leap of faith.

@cindybaird9589 2 ай бұрын

Thanks for updating this! I got alot of great info from your prior videos esp on picking out my scanner, printer, and paper cutter (I love that cutter it is worth every penny.). I'm happy with my shop 6 months in, and divide my time (non work time that is) between painting for commissions and art shows and creating things for future print sales. It all changes constantly and that is a good thing!

@EasySundayClub 2 ай бұрын

The paper cutter is really great. Yes it can be so fun and creatively fulfilling to wear different hats everyday to build those multiple streams of income. Which is your favorite?

@maryzamora5989 2 ай бұрын

Thank you so much for your advice on greeting cards business. It has helped me, but I will revisit it again. I love making greeting cards. ❤

@papierandcakes2159 2 ай бұрын

Dear Shana, how lovely is it to see all your innovative creations here in the one video. It has been so much fun playing along over the past years. Have a beautiful day, Barbara 🇦🇺🦘

@rooksmuck 2 ай бұрын

This was so informative and helpful. Thanks for explaining the A2 sizing - I was really confused about this after watching another card vid. Subbed ❤

@EasySundayClub 2 ай бұрын

you’re welcome! this question came up a lot in my last greeting card video so wanted to make sure I addressed it this time.

@bcmt1 2 ай бұрын

such an informative video! wish I had this guidance when I started!! :)

@EasySundayClub 2 ай бұрын

thank you, me too :).

@TrishaKabot Ай бұрын

Excellent video! Thank you so much for sharing!

@robinschwartz6977 2 ай бұрын

Thank you! I listened while doing chores. I’ll need to go back and actually watch and listen, and take notes!

@anarissickles9059 2 ай бұрын

Thank you! Im just starting and you are so inspiring ❤

@chromagraphphotoart 2 ай бұрын

I must admit, I dithered before committing to watch this video as I've watched so many that gloss over the realities. However, yours contains good honest advice and debunks some of the myths. As for me, I already have some presence in some of these places, so have a base. It just needs re-alignment as I'm currently more focussed to fine art. I also have a Botany degree which will help me as I am going to focus on Botanical photo greetings cards. Hoping also to attend some craft fairs soon, but more seriously in the autumn and Winter. Thanks.

@EasySundayClub 2 ай бұрын

autumn and winter are busier times at craft fairs for sure. thanks for giving this video a chance :).

@KateColors 2 ай бұрын

This is really great advice! Making cards has been top of mind lately as I want to transition from working part-time at a local crafts store to working for myself. I'm taking a week off to unearth my home studio and go into business for myself. What timing! Thank you for sharing your experience. ❤

@joyannesloan8384 2 ай бұрын

I appreciate your intelligence and all of the insights offered in this video

@EasySundayClub 2 ай бұрын

Thank you, appreciate your positive energy :)!

@EROSNERdesign 10 күн бұрын

Great content! Thank you.

@sheresegentles5747 2 ай бұрын

Thank you for this video.. I really needed this boost. I recently start making greeting cards and these insights are quite helpful.

@charlenejohnson6467 2 ай бұрын

Thanks, I needed that. I've had in the back of my mind to start selling the cards I enjoy making. Now it time to figure out how to price them. Thank you so much. Looking forward to see your other videos.

@cumberlandroadart4287 3 ай бұрын

I watch your videos even if the main topic isn't what I need to know because I get some gem - always. Thanks for sharing your experiences and knowledge.

@EasySundayClub 3 ай бұрын

thank you, you are too kind! 🥹

@cumberlandroadart4287 3 ай бұрын

@@EasySundayClub 😀

@KaliHuntArt 2 ай бұрын

Thanks. Going to go in this direction

@ktremmy 2 ай бұрын

Good to see you here again. I also enjoy your newsletter

@EasySundayClub 2 ай бұрын

thank you for subscribing to my newsletter!

@glittergrandma 2 ай бұрын

Excellent video ! Many thanks.

@EasySundayClub 2 ай бұрын

Thank you too!

@Nina_2288 3 ай бұрын

What a nice video! Thank you for the ideas 🌸🌸

@kianas.kaleidoscope 2 ай бұрын

Thanks so much!!!!

@EleanorGreetings Ай бұрын

You're awesome, thank you for this!!

@EasySundayClub Ай бұрын

you’re very welcome!

@rmclarke15 3 ай бұрын

Lovely to see and hear you again!

@EasySundayClub 3 ай бұрын

Welcome back to my video! :)

@withtene 3 ай бұрын

this is perfect timing as i really want to start my business this summer!! amazing advice!!

@EasySundayClub 3 ай бұрын

perfect timing indeed! great time to get started before the busy seasons.

@truthhearit1471 2 ай бұрын

@@EasySundayClubSave your files as tiff and jpeg per photography school.

@Clemmers316 2 ай бұрын

Good advice on treating your Instagram account as an online portfolio. And not having great expectations. 👍🏼

@EasySundayClub 2 ай бұрын

exactly! it doesn't need to be all or nothing.

@lisaramscar 2 ай бұрын

Hi, Thank you for you channel. Great advice and beautiful art.

@EasySundayClub 2 ай бұрын

thank you! ☀️

@chantalp.146 2 ай бұрын

Thank you 😊

@artbyjuud 2 ай бұрын

thank you for this great video. It is very helpful

@MrsTiffanyGrey 2 ай бұрын

Thank you! Love your art!

@EasySundayClub 2 ай бұрын

thanks for watching!

@annieaviles4760 2 ай бұрын

This was exceptional. Thank you.

@EasySundayClub 2 ай бұрын

thank you for watching and leaving feedback!

@dianewhitmire 2 ай бұрын

Very informative thanks

@Nori-td5vs 28 күн бұрын

Hey thank you so much! I will definitely take actions! Have you tried plant derived compostable clear cellophane? I know it exists because my friend uses them to wrap his hippy toothie rolls!

@EasySundayClub 28 күн бұрын

I have! The down sides are a few retail buyers told me they break easily which affects the display quality and they’re only compostable in a commercial composter.

@MountainAirOrganicBeds 2 ай бұрын

I had to watch this twice. Great video. Subscribed😊 I didn’t see the link to your printers.

@EasySundayClub 2 ай бұрын

Yayy thanks for the support and pleasing the algorithm! 😆 My printer link is under “List of Equipment I use” over halfway down the video description.

@ThrivingQuietly 2 ай бұрын

Thanks for sharing.

@EasySundayClub 2 ай бұрын

Thanks for watching!

@nickn8499 3 ай бұрын

Camera setup is nice!

@EasySundayClub 3 ай бұрын

thanks! very recent upgrade :)

@JulieEbersole 3 ай бұрын

Thank you!!!

@shawnosmith8803 24 күн бұрын

I just started following you and love all the time and effort you both make in creating such informative videos. I also paint in watercolor and you mentioned in another video how you use a specific paper due to watercolor being so transparent. I tried to find it but thought I would ask here. Is it also 100lb paper too?

@EasySundayClub 23 күн бұрын

are you referring to the paper I paint watercolor on or print? I paint on much thicker paper 300lb but use a ~100lb for open edition art prints.

@shawnosmith8803 8 күн бұрын

@@EasySundayClub I was referring to prints. So thank you for answering. I believe you use 100lb for greeting cards too?

@EasySundayClub 8 күн бұрын

@@shawnosmith8803I use 100lb card stock for greeting cards and use thinner matte paper for art prints.

@shawnosmith8803 8 күн бұрын

@@EasySundayClub Thank you again. I really appreciate it.

@amandajennings9991 2 ай бұрын

Great video! Please can you do a video on how to get into Wholesale and who to target. Also which websites are best for this. Thank you.

@EasySundayClub 2 ай бұрын

You can start with these 2 and post comments there if you have further questions! kzfaq.info/get/bejne/g851aJllp9zagX0.htmlsi=fjp-pK-1KsD444cl and kzfaq.info/get/bejne/oKeWqqaW0KnXiHU.htmlsi=4r-lPBuMMXnuk3A8

@AB-tb5yh Ай бұрын

What ink do you use? Does the ink need to be waterproof?

@joseywales1150 20 күн бұрын

What type printer do u use??? I thinking about opening a stationary business. I was looking at the Epson T2170 I think is the number.

@TeenaHughesOnline 2 ай бұрын

▼ Hi there, just started watching, but I'm trying to work out why you're holding a clip-on microphone? Would you bo so kind as to share if this is better quality audio doing it this way?

@EasySundayClub 2 ай бұрын

no reason other than I want to, just to mix things up :). the audio is fine when clipped on.

@OfficialArtistryRCraftCorner 2 ай бұрын

HI I LIKE YOUR VIDEOS, I'm also new at making cards and other crafts. i do have a website and wanted to know what social media can i use to promote my business. i do suffer with severe anxiety and making things helps me keep it at bay, i've never been this happy. Regards Ray

@UnbrandedLifestyle 3 ай бұрын

This is awesome! For your paper trimmer do you usually trim one sheet at a time? Also do you have any thoughts on using Etsy with all the recent changes like fees, and artists concerns of AI art dominating the platform? Is it still a platform you would still recommend?

@EasySundayClub 3 ай бұрын

I still recommend for someone starting from scratch because it’s easy to set up vs your own website. The big caveat is people don’t buy greeting cards online nearly as much as in person, so ultimately your goal is slowly get there while building an online presence to be found.

@UnbrandedLifestyle 2 ай бұрын

@@EasySundayClub thanks so much for your reply about Etsy! I have a similar paper trimmer as yours and can only cut one sheet at a time. Does yours take more sheets and better precision?

@EasySundayClub 2 ай бұрын

I can cut 2 100# card stock stacked, and if I really want to be efficient, I can place another 2 sheets side by side, make sure they’re really aligned against the ruler, and cut 4 sheet aka 8 cards in one swish ;).

@hemeraldhappy7166 2 ай бұрын

My big problem is who to sale it once I created.

@UnbrandedLifestyle 2 ай бұрын

I have a related question, if doing wholesale, do you have to get UPC/barcodes? And do you have tips for going this route?

@EasySundayClub 2 ай бұрын

from my experience most small shops don’t require your products to come with UPC codes. They’ll add their own barcodes. I did get official UPC codes from GS1 US. You’ll have to maintain an annual renewal fee. Imo I wouldn’t go that route until you’re told by a retailer to do so.

@user-zh7yc4xv7x 2 ай бұрын

How do you pack your cards...to transport them to your customers...

@EasySundayClub 2 ай бұрын

check the timestamps; I talk about it in this video.

@chloeperalta4948 3 ай бұрын

Thanks for this. Question… I noticed that when I print some of my card if I choose JPEG to download when I print it the quality is not as good as when I choose PDF. This is me using canva of course.

@EasySundayClub 3 ай бұрын

this is what I found online: Canva exports JPG and PNG images at 96×96 dpi, while PDFs are closer to 300×300 dpi. Some say that downloading as PDF and converting to JPG or PNG can result in clearer results, especially for graphic designs. That’s a bummer it takes that extra step, but hope that helps.

@ErinEnoArt 2 ай бұрын

Coming from a printing background here. Placing your image into the card template and saving as pdf is THE way to go. The printer can extract as jpeg if needed but hi res “print quality” selection pdf is the format to send to a printer.

@Jyly1 2 ай бұрын

I love the greeting card idea, but what do you suggest for a person who has no drawing or painting abilities. How would I find artwork to go on my cards? Thank you.

@ccarbon 2 ай бұрын

Lean into your authentic creativity and take art classes or learn from videos on KZfaq until you can make your own art. Everyone is creative, and you are too. Explore your inner artist and you will manifest greatness. Or partner with artists who sell art on Etsy or social media.

2 ай бұрын

not everybody needs to have a "card" business! hah

@mones673 3 ай бұрын

Love this! Thanks for the tips. I appreciate you sharing about product details. Having a template is key. I also like your suggestions for the cards to include in a collection. And, as you recommended, I'm going to do the work and add a new collection to my Etsy shop. Again, thanks for sharing. You rock!

@EasySundayClub 3 ай бұрын

sounds great! Yes covering the most popular categories of cards is a good starting point, but if your inspiration strikes on a new idea, go for it.