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A meme is a piece of online content, typically a video, image, or piece of text, that is copied and spread rapidly by Internet users, often with slight variations. Memes can be funny, serious, or both. They can be used to express emotions, share information, or simply entertain. The reason behind a meme is often to make people laugh or think. Memes can also be used to spread awareness about important issues or to start a conversation.