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Terrific video mate! Insane amount of information packed into half an hour, but easily digestible and applicable

Appreciate you sharing your wisdom and knowledge! Your authenticity shows and its much respected.

good advice man. im just getting started with my ecom journey too. and have been told broad broad. but i find if i run tests with audiences then have a broad going. generally what works for me is i use the audiences till broad picks up then i end up turning the targets off because they stop performing and broad takes off. because at the start the targets get early sales then broad generally goes well after a week of fb doing its learning thing. the targets only do well for few days/ week

please keep posting

Just the video i needed! Thank you 🙏

Amazing video!, Can you make the same video but this time with you implementing this in an actual ad account. It'd really help for visual learns

Question about the scaling campaigns. When we have the winning ad sets, there obvs will be the winning ad and others underperforming. So, when duplicating the ad sets are we turning off/deleting the under performing ads or do we keep the ad set without changes? What if in the scaling campaign the algorithm starts spending budget on the other ads, which doesn’t bring wanting CPA? Also, what would be Your actions if the results in scaling campaign with duplications brings unwanted results and higher CPA than in testing phase (like 2-3x higher CPA)? P.S. Great video and info

Just the video i needed! I'm launching my testing campaign today :) quick questions about the test to scaling part. For testing - are you testing the same ads across different interests? so like image 1,2,3 stays the same across all interests you are testing? And second - when you are testing and find your winning creatives for at least 3 winning audiences, for the scaling campaign do you keep those same winning creatives the same too for those diff winning audiences? so like winning ad 1,2,3 remain the same for winning interests 1,2,3? hope that makes sense! lol i love how simple your strategy is! side note: i went the webinar route, so excited to test this out! :)

Hey Sam, perfect video as always, I would like to ask you what is on your tracking sheet? I saw couple of them and I was curious if you could share which data are the most important for you to track? Thank you!

When we testing interests Do we test 1 interest per ad set, or we testing group of 3-5 interests, which determines different audience segments. Also, when testing interests, we using Advtg+ audience with suggestion of the interest, or we using the original audience option?

Sam, lets say I am just starting and I dont have any data, brand new product or whatever , do you run ads for purchase event or do you first get traffic to your website and try to get some data for your pixels first ?

Hey, which program. you use to record these type of videos with screenshare? About content- great stuff!

Hello! Thanks for the video, new subscribed here! Can i ask you, new account, after how many days you would add more interests and turned off the adsets that are not working well?

Why not all 6 creatives in one ad set and just one campaign instead of 2 and just double the ad sets?

Would this work with Dynamic Creative / Flexible format?

From one of your newsletters, if I understand, you don't use an audience more than twice in all your facebook account. So let's say at testing phase there's an audience working (that you'll scale) if you want to test new ad creatives you just add them to that working audience in testing phase instead of creating a new adset with the exact same audience right? And if it works, then you add the winning creative to that same winning audience that is now in scaling without creating a new scaling adset again with that same audience. But are you not afraid that it screws up your working adsets? Isn't this disturbing the whole adset? what's your best practice for doing so without messing your adsets up?

The 5$ for testing will spend on the campaign that has all of those adsets? Or is it 5$ for each adsets within the campaign?

Why not put all of the interests under the same adset why spread them across multiple adsets?

Do you use ABO or CBO for testing?

How many ad sets do you typically put in the ABO scale campaign?

Do you mix carousels with single images?

How long do you give for testing 3 days or longer?

how much budget you gave per ad set for testing purpose?

What product are you selling to achieve 8x roas ?

Hey Sam , really nice video ! I was wondering if I could help you with more Quality Editing in your videos and also make a highly engaging Thumbnail and also help you with the overall youtube strategy and growth ! Pls let me know what do you think ?

In 2024 teaching people to do multiple campaigns, LaLs and 5$ budget Assets thats a clear way to failure for 99.5% of people. If it works for this YT probably the product is mega mega good which would work even under this nonsense structure or it is simply a scam product that overpromises ( which 99% of coaching products essentially is)

so basically you did the opposite of what you teach on your channel? lol.