Colt is a perfect example of why the tour is falling apart. Lives in a PGA Tour bubble and doesn’t know 8 billion people exist outside of the united states.

I attended a LIV event last summer. Had a great time. I do not remember the names of the teams or who was on what team. I do however remember who won the event and how well he played (shot a record low score) but I do not remember what team he was on. I am sorry I just don't see this going as this supposed expert sees it. Golf is an individual sport like tennis despite what GM says. Like electric cars this will see limited success and if forced down the throat of fans they will see fans walk away from watching. We all know money is the driving factor behind everything in professional sports but the PGA and LIV had better be ware they may kill the golden goose.

Colt, just because you don't "get" the team golf concept, doesn't mean others don't and that it won't work. Being employed by CBS to cover PGA Tour broadcasts you have a vested interest in seeing LIV fail, so I have to take what you say on the subject with a grain of salt. That said, professional golfers grow up playing team golf at the intra-club level, in addition to high school and college. It's only when they go professional that team golf stops. All LIV is doing is taking team golf to the professional level and includig the invidual component, same as high school and college men's and women's teams do now. It's not that difficult to wrap one's head around the concept, as it isn't anytihng new. It's only knew at the professional level. If you played high school and or college golf growing up I'd hope there'd be a part of you that appreciates this.

No one watches LIV because the streaming services have made it very difficult to watch - I have KZfaq tv and there is no way to set LIV to record except going into each individual event and day within that event and set it to add to the library - if you don’t proactively do that, you’ll inevitably miss the entire event. Then once it does record, it doesn’t show up as new in my library. It is literally buried in my library. With the PGA, I can ask KZfaq to automatically record every pga tour round that streams on any channel - then it shows up as new in my library. Hmm…I wonder who has the better contract.

Colt, team golf isn’t meant to challenge the majors or the Ryder Cup. It is meant to build interest in the off-weeks (when typical PGA events take place) when the interest is only tepid.

Colt isn't to bright. Gary has this figured out. He's been around and he knows. Follow the money. Your feelings don't matter Colt..

Gary McCord is the first to acknowledge the role of teams to this endeavor. These guys who think private equity investors are just going to give the tour $2 billion without creating value are not looking at it from an investment perspective. Just think of world golf like Formula 1 (and F2, F3, etc.). This is what elite golf, men’s and women’s, will look like.

Phil explained it well. The Team idea will be huge because of the young players. Each team will create facilities for young players to come to and learn to be great golfers. Each team will have the first right of refusal for each young player when they turn pro. 15 teams each with top notch facilities through out the world and virtually all new young talents will come through LIV.

Americans think we run the world of sports! Just not true! So many sports are huge all over the world!

This show was a couple days early lol.... Jon Rahm moves

The golf ball roll back is more detrimental to the game than players playing on LIV.

I can see Gary McCord vision, the challenge is how they get there. Somehow golf has to transcend from being a niche sport to mainstream and how long that will take, how much money needs to be spent and then IF it will ever happen. The real danger for golf (not the elite players) is boatloads of money comes into the game, the investors cannot achieve the level of appeal to justify the investment and then walk away. Back in 1970's tennis took off and more people started playing the game and tennis equipment sales went through the roof. One company looked at was happening in tennis and said golf will the next big thing. They bought club makers, clothing brands, shoe brands etc. The golf boom never happened, and that company sold everything they had bought at a loss, in some cases back to the people they bought it from. They had made a fundamental misjudgement about the game of golf. To play tennis you to buy a racket a couple of balls, you have shorts and top and go to a court and spend a hour or so. How many tennis courts can you build on a couple of acres of land? a lot. With golf you need clubs, shoes, balls, a course to play (green fee or membership) and a LOT TIME to play, its a very different proposition. Then take the amount of land and money to build courses etc. Nike built their golf brand on the back of Tiger and he transcended the sport, and even they could not make money from the clubs and balls and walked away. Even if potential investors see the growth not so much in the number of people playing golf but viewers, sponsorship, merchandise, gambling etc. its what's the catalyst for people to start supporting and watching? There are many sports NFL, Soccer, NBA, MLS, NHL etc. and they have proven business models. Are they not lower risk investments? Maybe the team element can work, maybe there is money to be made by investing in golf, but that's playing a long game, and question is can golf truly transcend the niche it is today? The truth is nobody knows the answer to that question, but it looks like people are prepared to spend boatloads of money to find out. My concern is the game of golf so many of us love gets damaged in process of finding out.

Here's a topic for discussion guys....How does Tiger's non sanctioned Hero world challenge, 20 man invitation only field, no cut get OWGR points yet LIV golf events don't ?. All I can see is they played 4 rounds instead of 3 therefore using that logic, if LIV goes to 4 round tournaments then problem solved will qualify for OWGR points...Precedence has been set !!. Can you see the bias and irony here guys!.

I have no interest in watching LIV golf or team competitions. Happy for all the guys who cashed in. Can’t blame them for taking the dough. I’ll pretty much just watch the majors and a couple other high profile PGA Tour events and that’s it.

Absolutely astounding…how can Colt be so daft🤦‍♂️. Reminds me of Jay Monahan😂😂😂

PGA Tour forgot Golf is a World Game.

All RAHM's Big sponsors are 100% with him, do you think that LIV will not very soon get the worldwide Media deals, these sponsors must think so

When you see LIV on TV, it looks like a video game with cartoonish graphics on the sides. It appeals to the video game crowd because that's how they comprehend. You can argue that's the future because it's young people who like it that way, but it still looks more like an exhibition than a competition. At the end of the day, one person should win because he took the fewest shots after 4 rounds and LIV is not that.

LIV Golf is in it's infancy and is forcing the PGA Tour to fundamentally change it's narrative and format. The PGA Tour has no choice but to keep evolving or become progressively less relevant. It doesn't matter how we, "feel," the game changing.

Nobody watches LIV & nobody gonna watch LIV. Team events?!?!?!?It’s freaking hilarious 😂😂😂😂😂

In Australia, majority of club golfers aspire to be in the club rep team. Team golf is a big deal in Australia, but we also play competitively on the weekend. Team rep golf is matchplay, a neglected format on the pro tours. If LIV had teams playing each other in a 5v5 bracket tourney, that'd be worth watching.

Gary makes a lot of sense - not sure I like that future…

Colt, remember Team based revenues are massive. NBA, Soccer. The revenues do not come from the local supporters but supporters from all over the world. Now there are conservatively 3-4 x more viewers for NBA and English soccer than Golf with 3-4 x more players and yet they are able to pay single players in the team upwards of 100 million USD... Can you imagine the amount of revenue held back by PGA towards their players, and the amount of revenue not tapped by golfing industry by not having a team and merchandise which sponsore can buy in on... LIV supporters are country based. And yes, i can back Cam Smith and his team, and the spaniards now will have 2- 3 teams to back themselves. In fact, the amount of supporters backing a single team based on nationality will far outweigh what a single team in the states can achieve within supporters from their own state. So yes.. Liv is growing the game. in every way. and also for PGA

Gary, good reasoning from you was lost on those two buttnozzles. Not really sure they understand the whole business model process. Do yourself a favor and keep them off your Christmas card list…

Mr McCord is trying to educate these guys on the concept of the team golf angle, the two dudes r just like u dont know what u r talking about 😂😂😂

I think it's ironic that they can't understand team golf when that's what all college golf is! Some of the biggest events are team events yet somehow these guys can't envision that. Has anyone considered that they only can't Envision it because they've never seen it. Isn't that pretty normal with change? Basically they're saying it can't happen because it's never happened. That's a Fool's way of thinking. I'm 100% with McCord on this. That would be way more fun to watch if all these different teams played each other I would really enjoy watching golf a lot more like that. And also have individual events but let golf be what it is it's an amazing sport it's not just what the PGA has branded it to be. It's much more than that it can be super casually it could be super intense it can be all these different things it can be teams it could be men and women on and on and on. The PGA has put it in a box and now people that follow the PGA think that's all it can ever be obviously the people who have invested billions Of dollars in this see that!

Kudos Garry, you get it !. Colt, keep thinking that way and you will become a dinosaur along with the PGAT. USA is not the center of golf, its a worldwide game and LIV are taking it to the world. Get on board or get left behind.

l am with Gary, let it ride. The other two simpin for the pga good luck lol. l bet more player will be leaving the pga for LIV because of yep money that the pga claim they don't have but all of a sudden raise the purses to keep up with LIV. World ranking won't be a thing if LIV keeps paying their guys this kind of money and the WR doesn't matter because all you are ranking are second-tier players. Think of it, how many more players to leave the pga for LIV and the pga just becomes a step-up tour for LIV? pga is scared to shyte right now, fact! But LIV isn't!

LIV events are fun to attend and are a lot more family friendly than PGA events. I thought the USGA would benifit more than they have.

Congratulations and Kudos to the Host to let old Gary know that Tennis, Worldwide, is second only to soccer, and cricket at certain points in the sports calendar, as MOST VIEWED! Gary showed his ignorance in not knowing nor acknowledging this fact! Great job guys, Gary hopefully left this interview and did his due diligence to understand the demographics that support tennis Worldwide!

McCord was offered a ton of dough to go to LIV with old pal and turned it down because he told Norman he was too old to travel.

I can’t name 5 people who actually watch any of these golf tournaments, they can’t stand any of these current golfers, and don’t care about anything related to golf. The future doesn’t look good at the moment…

I can’t imagine any LIV golfer gives a crap about their legacy. It’s pure and simple a money grab and the future of golf is immaterial. As long as they keep their sponsors and get an up front payoff that is more than they’ll probably earn in their golf lifetime, it matters not what the future of golf is going to look like.

LIV golf Adelaide sold out in 15 minutes for 2024, LIV has a load of support world-wide. Pgatour messed up by not taking the tour world-wide. Also look at the INDIAN IPL cricket tournament. Makes billions in 6 week season. The team franchises are worth a fortune.

What do you mean "Nobody watches"??? I stopped watching PGA when a video outlet became available for LIV. TRUTH!

Until LIV gets a network where America can watch in a prime time setting we will never know.

Of all the people LIV has spent hundreds of millions of dollars recruiting, the only one that still gets media attention is Paulina Gretzky

Most other team sports have broadcast promotion. The main problem for LIV is no major broadcast coverage. Every major network has a contract with the PGA Tour until 2030. For OWGR points, the OWGR has already ruled that LIV will not receive points for 2024.

Golf is an individual sport always has been and should remain!!! Don’t care who goes to liv.. they play for nothing winning their gets u a check but that’s it… golf is about qualifying for the majors that’s the goal and fun to watch.. pga has fucked up but still would rather watch who is left..

I have been a golf fan (a player) for 60 years. I watch golf every weekend come rain or shine, but I agree with Colt, I don’t give a rats reared about some contrived “team” of golfers. I just don’t. As the PGA goes down the tubes, I find myself watching more and more women’s golf and senior golf and even NCAA golf. Gary keeps talking about revenue streams coming to enhance this golf super league. That’s all speculative B.S. Look at Wells Fargo, they are already pulling out of their tournament because they are balking at the $20mil purse the PGA wants them to pay. Right now LIV is paying mega-millions that is all coming from Saudi oil money. How long will they keep up this negative cash flow? It’s not exactly a thriving business model. If they pull out, or reduce their financial commitment, where is the money coming from to support team golf? Wells Fargo? Cadillac? If you look at the revenue streams currently, it is tv advertising and individual sponsor tournaments. And, of course, the Saudi Government. How much money is the Korn-Ferry Tour bringing in? Or the DP World tour, or the Asian tour, etc, etc? I can foresee that the LIV tour will drive the PGA tour out of existence as they try to do double back flips trying to match funds with LIV in an effort to keep their top players and they keep tinkering with the format which nobody likes or understands and eventually professional golf implodes on itself because mega-greedy players will have killed the golden goose in favor of a golden cash cow that has left the barnyard and Greg Norman will have left the gates open as he extracts his perverse revenge.

Gary knows how tv works all right, he got fired by tv! Lmao

I agree and disagree with alot of stuff in this pod. Saying that team golf won’t work because if there’s 4 guys on a team and you only like 1 it’s hard to find the passion. Who knows down the road in 10 years that those 4 guys create a huge fan base and now people cheer for this “team” I think it’s very closed minded to say team golf won’t work.

I can’t watch the LIV as a product, I would go see them in person but team aspect isn’t there for me

Stop saying nobody watches... as soon as liv figures out how to obtain TV deals, people WILL watch.

Here’s an analogy: world team tennis: top men and women formed into teams to play each other. It was around for almost fifty years, 1973-2021. Can you can name one team without looking it up? Probably not. People like Greg Norman have conflated the Ryder Cup and Formula One, and have come up with franchise teams playing a world circuit. I believe team golf won’t be able to emulate Formula One which, for most sports fans, is the antithesis of golf: fast, glamorous, romantic, dangerous-and it took many years to become that way. Put another way, Scotty Scheffler ain’t no Max Verstappen.

LIV will get a TV deal with one of the major media outlets, it is just a matter of time. How long was the PGA playing before Arnold Palmer came onto the scene and changed the way Golf was broadcast. LIV is the future of Golf. World Golf is the Future of Golf with ONE TOUR. Thank you Greg Norman for finally getting it done. Here is the problem with the PGA Tour. Tiger Woods hasn't accomplished shit since 2019 and that was one showing. The networks showed him and the top name players every damn hole. There are 70 other players on the course as well. I for one am sick of watching a guy who can't hit the ball straight like he used to get all the coverage. Team Golf is exciting, because now you need to play your best for them, not just yourself. If not, just ask Chase how well that turned out.

Just because investors like teams doesn't mean the audience will appreciate them. I'm sure the gamblers like the additional things they can place bets on, but the general audience could just say MEH.

Clearly, Colt is not a business person.

alot of doubters, I love when the haters lose

Im not opposed to LIV at all but I still have yet to watch a single event. It still just seems like an exhibition event.

Professional golf is done. LIV killed it.

Colt is probably the only guy more PGA Tour locked than Jay they deserve each other and really bad for golf

It’s about the fans not the commentators! PGA is on the path of Tennis , and other sports that are involved with and catering to tv networks !

I like the team aspect when the other 3 guys are waiting on 18 to see if their 4th guy can bring it home..... its more fun then just playin for himself..... raises the pressure and stakes

Golf is an individual sport, no one cares about teams. Similar to tennis. This isn't the Olympics.

From a revenue stream standpoint, I understand the team thing, and a segment of the golf population likes this stuff, primarily those "Thurday night league" golf players; they do not coexist with walking stroke players. Golf is an individual sport and will mostly remain that way; as a fan, Gary, I don't care about the corporate revenue stream. Golf is for us, and we don't want to see how 'you' make millions for corporations.

I haven't read the comments but I agree with Gary for one reason and that is gambling!! It is far easier to gamble on a team then an individual. And that is why the LIV Tour will work simply based on gambling its the same reason that a Panther Vs Jaguars game is pulling 15 million viewers not from FANS but from GAMBLING!!!

Golf is about an individual studying and attempting to conquer the game of golf while trying to be better at it than everyone else. Think Tiger Woods, Jack Nicklaus. Teams have nothing to do with golf.

College golf is team play in the USA, Club Golf is team play in Australia. The best Golf has always been match play it has so many more layers than straight up stroke play. The PGA tour cannot compete with a PIF / Black Rock with 800 billion+ usd in capital. it is purely about money the Saudi's want to develop business ties and investments to grow their capital long term. Golf is one of their chosen ways to achieve this.

You dont see it, but ROW does so as PGAT becomes a feeder you will continue to enjoy what you had just at a different level..... World passes some by. Gary gets it, golf has squandered its value because it has been choked to death by PGAT, LIV will deliver world profile, Norman and PIF have learnt from cricket / football / F1 etcm(norman knew it in the 90's). Golf was an easy pick up an undervalued asset, LIV will have free reign to experiment with format to find what sells, PGAT and some of its pundits including this channel say if is not 72 holes, with a cut and played in 2's or 3's over 12 hours of coverage it is not sport. F1 showed with drive to survive that personalities of athletes bring in value, any wonder why LIV has Phil, Bryson, DJ, Cam and now Rham while PGAT has Scotty, Patrick and Justin......

I watch Liv!!! I buy Ace’s gear because I follow DJ. Team golf ⛳️ will explode

This dude on the left has no idea! The 4 South Africans on LIV have got loads of people back home wanting to buy Stingers gear- and that’s how they recognise our players, as stingers.

Watching LIV Golf on their LIV+ app is awesome…5 hours of golf and no commercials! Once they get a bigger TV deal that will end, but for now it’s the way of the future! The PGA leadership and the official world golf rankings are both a joke, and are trying to hold onto their monopolies at the players expense…. Anyone that thinks LIV is going away has got their head in the sand (pun intended) ..

The Liv teans dont mean anything. I have no allegiances with these teams. Liv has to territorialized their teams, with golfers from those areas. The names of the teams mean squat to me. 8 guys from California? Call them the Beach Combers. Arizona guys? The Coatimundes. Liv needs to open up to franchises, and have a college draft like the NFL. Otherwise nobody with ever care about a team golf format.

its already been said that watching the PGA has dropped significantly and LIV ratings has kicked up in views..I watch it on KZfaq and the local channel shows it too..

If you have teams with all the best players it could be sick..You have a draft every year..Lots of potential just need to innovate

Gary is smarter than his age.

McCord is right. Knost is a PGA Tour loyalist and would get bumped in a minute from his TV job if he supported the LIV concept. Follow the cash.

Won't have to worry about if you don't like team golf, pga tour will be history! We will be mostly rid of the boring golf we have been subjected to for decades! Also hopefully won't have to hear that announcer at the masters whispering like he is in church somewhere.

Love golf, play golf, don’t even watch it unless Tiger is playing. Hurry up Charlie!!!!!!

The guy with the handle bars shows critical thinking. The others on repeat.

Gentlemen, Gary is right!!!!

Mcord gets it

If you can’t see the concept of team golf you really don’t have much of an idea! What if Jon Rahm creates a team with Callaway and Red Bull just like F1 has Red Bull racing… His team could be Callaway- Red Bull GC. IPL cricket, Americas Cup it’s so easy to see the plan, open your eyes

They gotta penalize LIV by not letting them play in the majors

Either Colt is dense or he’s being disingenuous in his lack of understanding in the teams concept. I know you’re worried about ur job, but fuq man, be objective in the conversation. Ughhh

These knuckleheads keep saying no one is watching and that's a lie! First, LIV doesn't have any major TV rights in the US. Second, the tournaments are AMAZING!! They are getting crowds who say they will never go to another PGA event.

The one thing that would get people excited would be a Liv v Pga match every 2yrs or so...ryder cup format!!That would be great for golf and tv..crowds be huge..that needs to happen..and why not!!

Another crazy statement by Gary, a "Tiger Woods" every 25 years!? You would be lucky to see a "Tiger" every 100 years. Jordan Speith!???? That's ridiculous, you can't even mention him and Tiger in the same sentence.

*I think the operative word here is GREED! Money corrupts everything it touches! The Saudis don't give a damn about the American PGA Tour and apparently the players who defected don't either! Imagine if the Saudis started a pro football league offering big money and players from the NFL defected. What would that do to the sport we all love???!!!!*

The reality is golf is boring to watch on TV. These guys are cheerleaders for the PGA. I can take it or leave it.

Any LIV player think about the FAN or CHARITY or only how the rich get richer.

Colt is stuck in NASCAR and the rest of the world is living in Formula 1. LIV is golf under a Formula 1 model. The quicker people like Colt realize and understand that the quicker we all get to the end game.

It's an absolute mess. No interest. The majors need to make a stance which will set the course for who plays where.

team golf is dumb, golf is an individual game, the ryder cup is a team tournament but it's match play and that makes a huge difference

NewCo will start a Wold Tour. NewCo will be owned by PGA Tour, Dubai Ports World Tour, PIF, and possibly other private equity. The New World Tour will hold about 10 to 14 events, and team golf will be part of it. The teams will have sponsors/owners. It will be about 75 top players in the fields - most likely with big purses and no cuts. Gambling will be a huge part of it. Worldwide gambling is a big market for a New World Tour. This is the solution. It's Problem, Reaction, Solution. PGA Tour and Korn Ferry Tour will merge into one tour for lesser ranked golfer outside the top 75. Dubai Ports World Tour will become a secondary tour outside of America for higher ranked players who don't play on PGA Tour. The problem was created by design. The solution was known from the beginning. No one is watching LIV Golf by design. It's all set up for the worldwide solution. PIF isn't stupid and the PGA Tour leaders are not this stupid.

Been a golfer for over 50 years, have not watched a PGA event since that bastard LIV tour bought there way into and RUINED THE PGA.

Why should 75, 60 people make past the cut line and at the very least are able to pay their lodging while the other players go home empty handed?? Except for Monaghan and his gang at the PGA tour of course. Terrible management and decision making by the PGA have helped other tours start to get a foothold on professional golf. Golfers from all over the world will now have a chance to at least participate. Look at the LPGA. Half of the players are from Asia and their winning most of their tour events. Even if they went to American universities they still represent Asia. Golf is golf and no matter where, when and what tour you play for, it can only enhance and encourage more people to play a great sport. Remember, it’s only a game people!!!

Golf is an individual sport. No one gives a shit about team golf unless it's Ryder Cup. I couldn't name a LIV team if you paid me a million bucks.

3:30 Turned this off when they checked their guest for using “guys” instead of gender neutral language.

The guy with the moustache things he knows it all.

People will watch what ever league the MEDIA tells them is the best to watch.

Gary isn’t convincing me AT ALL about the team aspect , but golf isn’t about that it’s individual, fact

Tiger woods ❤

Lets face the current golf environment. The PGA Tour, USGA, and R&A have incompetent leadership stuck in the 1960s. If the PGA Tour had competent leadership, when LIV emerged, they should have said players go play whatever events and you want. The fact they tried to pull a power trip, and said you go you are suspended was asinine, because then players started looking at things closer, and exposing the PGA tour hiding money, and keeping money for themselves that should have been going to the Players all along. Now LIV is gaining more press and getting alot of really good, to Elite Golfers jumping ship over to LIV. Then you have these maroons at the USGA and R&A wanting to take the ball and equipment back to the 1960s. That kind of mindset, appeals only to people that will soon be 6 feet under. Horrible leadership has caused this fracture.

Mr. McCord - your idea of 'team golf' is NOT the same as the Yankees and NOT the Dodgers!

The team concept is brilliant, look at F1, we expect the best drivers to be at Ferrari, Mercedes and Red bull… even after the stars leave… we still expect the guys in those teams to be exceptional and fans of Lewis Hamilton are Mercedes fans… for long term those fans don’t leave Mercedes, it’s gonna be similar to LIV, I’m South Africa and a fan of Stingers, the guys will change overtime but I’ll stay a fan of the team since it’s a South African team… same for the Aussies

Golf is attractive to me because it is an individual sport. I don't feel that team Golf has a near term chance out side of ryder and presidents cup.

this clown is trying to compare an nfl team with potential global teams, exactly why the pga doesn't realise the rest of the world plays golf, and that's a world wide revenue scheme not just an american one

Team golf is going to thrive once it gets going