Google Analytics Beginners Tutorial 2023

Рет қаралды 220,336

Күн бұрын

In this video, I'll give you a quick overview and beginners tutorial of Google Analytics.
By the end of this beginner style tutorial, my goal is for you to feel confident to be able to view and understand your website traffic.
While Google Analytics can be very complex and overwhelming, the basics are quite simple to understand and view. I've learned that there are 3 main areas you'll typically look at which are:
1) Audience (WHO) people are doing on your site
2) Acquisition (HOW) they got to your site
3) Behavior (WHAT) they're doing on your site
In this video, I'll what you through the very basics of each section!
View the full post with links and resources at:
👉 joshhall.co/google-analytics-...
Video timestamps:
00:00 - Introduction
00:28 - What we'll look at (Who, How & What)
01:42 - Overview of the dashboard
02:27 - Behavior (WHAT people are doing on your site)
07:54 - Acquisition (HOW people got to your site)
10:05 - Audience (WHO is looking at your site)
12:09 - FREE resource to help you get started in web design
12:37 - Bonus: How to add users to your analytics
13:28 - Recap
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Related helpful resources:
Getting started with Google Analytics:
support.google.com/analytics/...
How to set up Google Analytics in Divi (with no plugin)
• How to Set Up Google A...
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If you'd like me to help you get started in web design and grow your business, head to:
👉 joshhall.co/getstarted

Пікірлер: 131

@Safestill Жыл бұрын

Watched this whilst eating my breakfast. Didn't know anything about Google Analytics, now I know something about Google Analytics. Thanks for this great video.

@Keishazi 7 ай бұрын

Same haha

@danielhardesty6530 Жыл бұрын

This video is helping me prepare for an interview tomorrow for the biggest career move of my life. Thank you so much!

@Guest-lr3eu 5 күн бұрын

How did it go Daniel?

@hemalitanna Жыл бұрын

Thanks for making it not boring! Very easy to consume your tutorials without feeling sleepy!!

@serviceallies Жыл бұрын

Great stuff. Love how simply you broke it down. Thank you!

@MallorcaUnderTheSun 2 жыл бұрын

Hi - I'm new to your channel, and after 2 years of not looking at Google Analytics (in my last job), and now having built my own website, this is super useful. Wonderfully explained and crystal clear. Thanks Josh!

@lindseyvagnini1568 Жыл бұрын

Great video - very clear and easy to understand! Thank you!

@mariamayub212 Жыл бұрын

That was a really helpful tutorial! I was recently going through an online interview and being older, I did not know what Google analytics meant. But now I understand because this used to be called Web trends! I had several websites and used the service all the time to track where people were coming from and how long they were on my site and remembered unique visitors versus complete page visitors and page views. So the name has changed and the platform but basically I really clicked with this video once I realized what it was. I will have to check out your channel because being an older person returning to the industry as well as visually impaired, a lot of things have changed LOL thank you again!

@jameshanbury232 2 жыл бұрын

Super clear walk through! Thank you.

@tamicaphillips332 Жыл бұрын

Thank you! Your tutorial is very easy to follow. Your tutorial has been extremely useful for my introduction to GA!

@WismaSoran Жыл бұрын

Thank you, Josh. Great video. crystal clear explanation, and very useful for us.

@samd9196 2 жыл бұрын

This is a great beginners tutorial, thank you! Crystal clear and very thorough 👍

@vintageretromanmusic_official Жыл бұрын

Excellent in both content and tone Josh! Thank you!

@GillianLarmond Жыл бұрын

Awesome!! Thanks much Josh. I agree with Samantha that this is crystal clear and very thorough. I appreciate you!!

@thembelihlemngoma2847 Жыл бұрын

You are a godsent 😭. So simple and straightforward.

@robwoodcomedy Жыл бұрын

I’ve worked in sales for 13 years, and have been wanting to find a new career for a while now. I’ve finally been offered a role in conversion rate optimisation, and this video is my first learning opportunity! Thanks for the video!

@addbue8540 Жыл бұрын

Best google analytics tutorial yet, thank you!

@elzzbyASMR Жыл бұрын

Thank you for this video! I love how you kept it concise and fast paced :) blessings

@calskon 6 ай бұрын

Great walk through, I am working to really understand google analytics in depth so I can better guide my own businesses and future clients but the majority of the videos I have come across don't break it down into a more simple method of understanding how analytics is laid out and where to start to understand your traffic. Thanks for doing so!

@michellehy 7 ай бұрын

Thanks so much for making this video, exactly what I was looking to learn!

@juliettebrown1420 Жыл бұрын

Oh my goodness. Just realized that Google Analytics is where I want to be. I LOVED this brief tutorial. Thanks so much.

@rohans1823 2 жыл бұрын

Thank you really helped me out!

@CCreative365 2 жыл бұрын

This video was engaging and informative! Much appreciated!

@sonakhachatryan2181 Жыл бұрын

Thank you very much for the nice video. Everything is clear and useful.

@janinewalsh5622 2 жыл бұрын

Thank you for an informative yet not overbearing tutorial!! Google has started letting us know that they are migrating away from Universal Analytics in June of 2023. I'm hoping you will be recording and posting another tutorial on the new GA4 platform, giving us the same overview???

@beautyhunter9006 Жыл бұрын

Fantastic! Loved this tutorial.

@meryamle6270 Жыл бұрын

Great tutorial! Thank you so much 😃

@shepardthinks Жыл бұрын

Thanks for making it make sense. you are great!

@SriSrinivasable 2 жыл бұрын

Really appreciate the tutorial. Thank u.

@jakee999 Жыл бұрын

Holy smoka’s, Google Analytics is powerful, glad that I decided to learn this! Thank you very much! 👏🏻

@anbalaganramu8454 Жыл бұрын

Simply a superb explanation. Thank you.

@edwinsengooba7179 Жыл бұрын

Thanks Josh, quite helpful

@TempleNirvana 2 жыл бұрын

Really nice introduction, thank you :)

@LitCurls 2 жыл бұрын

you are the BEST! I could not find any video that I could actually follow. Can you make a full in-depth version of this some topic

@zain7270 Жыл бұрын

Thanks for the information.

@kwamehutson5460 2 жыл бұрын

Probably one of the best tutorials I've ever watched on KZfaq, Thanks Mate.

@JoshHallco 2 жыл бұрын

Thank you @Kwame!!

@atarri3494 Жыл бұрын

Great video thank you!

@malakmarwan354 Жыл бұрын

Perfect!!

@AmandaDeWald Жыл бұрын

very helpful, thank you!

@user-gj5ku7cx5i 11 ай бұрын

Awesome breakdown of Google Analytics! Subscribed to your channel! :)

@LovableMe137 Жыл бұрын

OMG !! This was so so helpful thanks so much.

@adrianayub872 Жыл бұрын

Dude, your a God send. Thanks

@BigHatBoris Жыл бұрын

Just what I needed 15 minutes before my first GA meeting! ;)

@dcfavorite 10 ай бұрын

Excellent length on the topic, hitting all the points without going on and on, this is really helpful!

@JoshHallco 9 ай бұрын

Now to have to redo it for GA4 😂

@msbeescroggins8282 Жыл бұрын

thanks for making this easy to understand. I need resoures on resolving google fields errors

@gracemichelle1931 Жыл бұрын

This is great!!!!

@AnasChowdhury-hh6ir Жыл бұрын

Amazing Tutorial

@gracewilson-hi9qn 9 ай бұрын

very interesting video, thanks!

@longtalljenny2937 2 жыл бұрын

Thanks Josh, this very useful and helps a lot! (as always!) 😃 Jen

@midwestpeterbiltgroup Жыл бұрын

My webmaster was at lunch, and not available to answer my questions about GA. Then I found your video! Wow! Great explanation, very engaging! Now, I don't need my webmaster to hook me up with info!

@alexilee6349 9 ай бұрын

thank you

@improducter 2 жыл бұрын

Helpful

@rengganis4599 11 ай бұрын

very nice

@Geezeimhungry Жыл бұрын

Very good video

@wingardiun-leviosa Жыл бұрын

Very nice video. As for the '/' you didn't understand, the home page has no path so the "/" is used for the first page's path

@nigelfinance3310 Жыл бұрын

Great Video. Very informative. Thanks Josh. I wanted to ask, does the Google Analytics info include visits from Googles own crawlers? I have software installed on my site that shows Google crawlers on the site 3 time a day. Just wondered if that is part of the analytics data? Thanks

@walterfahmy4907 Ай бұрын

I am totally illiterate in this field; thank you very much, excellent tutorial

@billhaf Жыл бұрын

Thanks a bunch! Great video. Helped a bunch! I don't see any thing under audiences - interests. Would you know why that is and how I can get that information. Thanks again.

@VideoNash Жыл бұрын

thanks

@gregdarlenegaines1772 Жыл бұрын

Thanks Josh, I'm in columbus also...greg

@MaxXanch 6 ай бұрын

Thanks for the amazing tutorial! This is so easy to digest, well explained and thorough. Just curious, do you have the updated version tutorial for GA4?

@JoshHallco 6 ай бұрын

That is on the upcoming tutorial list!

@pooraraj6552 5 ай бұрын

so useful!

@ibeonu913 2 жыл бұрын

Thanks! You make Google analytics very exciting. I got two questions though. How can I insert the HTML tracking code on WIX cause the source code on Wix seems to be secured and if I had to do Analytics as a freelancer how much could I charge my clients? Thanks

@user-uu8gw2ti9y Жыл бұрын

Thanks for the intro! I am only interested in one site on our corporate Intranet. How can I save that page and be able to drill into all the other features?

@sonlady Жыл бұрын

Thank you! I'm wondering if I'll end up on GA4 since I'd like to get a site up but I read in one of the comments that this transition will happen complete by June 2023? Any current thoughts on this for people in my position trying to put together a site within the next couple months?

@jaysendraney9969 2 жыл бұрын

nice

@jjfonseca Жыл бұрын

great

@alexjohntech Жыл бұрын

Helpful tutorial. How can i upload my old annotations from universal to GA4?

@maltborg 2 жыл бұрын

'-Great Video and tutorial Josh subscribing! Do you make playlists for some of your videos to link them in a good flow? Special complements for great pleasant diction and rhetoric.

@garyedwards778 Жыл бұрын

Thank you for the information. Question, I have set up a Google Ad (2023), however, it keeps saying 'my ad can show, however, there is a problem, fix it'. The problem they refer to is, a) I need to add 'Google Tag' & b) 'set up conversion measurement'. My question is, if I do not set up 'Google tag & Conversation Measurement', does it impact my AD being seen by people? I have a Canva website with a link to a Google Form for people to fill out, so not sure how I can set up Tags and conversions. Look forward to your insights. Gary

@aliijunas Жыл бұрын

that was great but i have a question. In my home page, I can only see two stats which are "users in last 30 mins" and "engagement time" I don't have any data regarding device types, locations, or other things in your homepage. I made my account 10 minutes ago so is there a chance that rest of those data will be added later to my home page or i can add them manually by customising?

@raziarehman5096 2 жыл бұрын

Hi Josh , is there a way we can get an online one to one course wherein you could learn this concept from scratch..

@emelianosser1285 Жыл бұрын

Great video. In my acquisition data, why is my sessions by default channel group the exact same number as sessions by session default google ads campaigns. It doesn't make sense?

@dannyvocal Жыл бұрын

I found this video a nice introduction to some basic features, but the video is about a version of Google Analytics that will no longer be used by summer of 2023. Thus, it would be helpful, Josh, if you made another simple video with the GA4 version which is the latest that everyone will now be getting in anticipation of the old version going obsolete, and then you deleted this video, replacing it with the more up to date one. For example, while I could add Bounce and Engagement rate to GA4, many of the terms you referenced are no longer in use or were absorbed into a feature called Explorations. Therefore, as often happens in this crazy digital world, your video is out of date, and needs to be updated, or I would recommend viewers finding an introductory video for GA4, the latest version. I hope Josh does it though, as I found his thinking so crystal clear, reducing our needs to 3 basic functions - that is what I would like to see but with the latest GA4 version!

@daltonk8987 Жыл бұрын

Does unique pageview restart if you close out of window before reopening it? Meaning that exiting out of it (but not closing it) then entering back into it 4 times is 1 unique view and 4 page views?

@mrj6046 Жыл бұрын

Is there a video on how to set up a Google Analytics?

@5thincome 2 жыл бұрын

when I set analytics up it shows Acquisition, Engagement and Monetisation not Realtime, Audience, Acquisition etc

@abstractumx Жыл бұрын

which hosting service / host provider do you use for your website?

@katielake8714 2 жыл бұрын

Thanks Josh. This is so helpful as always. I am just wondering why my interface looks different to yours here?

@JoshHallco 2 жыл бұрын

Katie they're now rolling out GA4 so that might be it. I'll make an updated version just after my updated version 😂

@katielake8714 2 жыл бұрын

@@JoshHallco Ah I thought that might be the case! It all looks quite different! Thank you so much for getting back to me! I absolutely love all that you do and wouldn't be running a business without all the invaluable advice!

@JoshHallco 2 жыл бұрын

@@katielake8714 aw that's amazing. Thanks for the note! Yeah last time I released a GA tutorial, they changed the UX two weeks later and this time it's GA4 haha I can't win!

@campodayin 6 ай бұрын

Yes, please create an updated version when you are able@@JoshHallco ! The interface is different and the simple approach you took in this video is not helpful anymore sadly!

@mariembelhadjkhelifa7444 Жыл бұрын

Hello i want to use Google analytics to retrieve data from mobile app by phone number, meaning that for an app user i want to know number of its sessions, ...IS that possible with GA? Thanks

@calihall1484 2 жыл бұрын

Thank you for this tutorial! One question I have... what is the difference between referral and direct under the channels category?

@secondstring Жыл бұрын

Nobody ever answered you....I have the same question.

@deonbutler999 Жыл бұрын

I would assume direct being a user entering the URL to his site to access it (I.E.: you coming to this video by typing "kzfaq.info/get/bejne/pNCinJuQzLC4o2Q.html" in your navigation bar.) Whereas referral would be a redirect to this video (I.E.: A blog page explaining google analytics with this video linked as a reference at the bottom.)

@LinaSty Жыл бұрын

Hi! I don't have the audience option! I can't find it anywhere! and I wanted to check my "Active Users right now" is there any chance anyone here can help me?! The only graph I can see is the one that says "USERS IN LAST 30 MINUTES", I also did all the steps that Josh said in another video :)

@emorywitt9471 3 ай бұрын

Hey - how did you get all the tabs on the left panel to populate? Is there a tutorial that shows the creation process?

@JoshHallco 2 ай бұрын

Unfortunately this is out of date as Google Analytics has switched to the new GA4 dashboard. I plan to do an updated tutorial this year!

@Aheste Жыл бұрын

How do I export a day by day break down of Google Analytics data into excel?

@13dollhairs41 2 жыл бұрын

You should change your placements on Facebook to target Instagram. Auto placement is just forcing it to Facebook I’m sure

@SizzlingPopcorn 2 жыл бұрын

Is this for the old type of analytics or GA4?

@JoshHallco 2 жыл бұрын

It's before GA4, I'll do one for that at some point as well.

@JovenAlbarida Жыл бұрын

The UI seems not updated?

@tefltoulouse 5 ай бұрын

Has analytics changed since this video? I don't see any of the left hand column.

@JoshHallco 5 ай бұрын

Yeah I plan on doing a GA4 one here Q1 2024.

@user-zh8kd9vk3m 7 ай бұрын

To avoid creepy, don’t have location on mobile phone turn on and use a VPN. Also, if your internet provider doesn’t sell you out, some internet providers don’t give out information. It’s getting really pervasive with these companies using mobile apps tracking your location and hearing your private conversations. We need regulation on privacy rights.

@TheMikster95 2 жыл бұрын

Im missing the "behavior" section in my google analytics page. Why is this?

@leochuks1 2 жыл бұрын

I thinks it's the same as 'Engagement'

@tonylittlefield7402 Жыл бұрын

O H !

@chester9116 11 ай бұрын

I'm literally watching this video at LA creeps me out lmao

@JoshHallco 9 ай бұрын

😂

@ILZEBE-I-say-what-I-see Ай бұрын

Me too 😂

@juliaaguero9819 Жыл бұрын

My analytics is not as detailed as yours. Why is that?

@julehaven-dk Жыл бұрын

du you now wey my menye ar smaler hau i get goel contakt

@dryestwriter7601 4 ай бұрын

why is it titled 2024? it doesnt look the same as my analytics, completely different

@JoshHallco 4 ай бұрын

I'll be doing one for GA4 here in Q1.

@julehaven-dk Жыл бұрын

goggle 😁

@clarkcant Жыл бұрын

This was well done but it's not even been 1 year and this video is not of the current Google Analytics new users will use.

@WedgyBlue Ай бұрын

Just like KZfaq studio but more.

@WedgyBlue Ай бұрын

The analytics part.

@temich1985 2 жыл бұрын

Dang, didn't expect someone in Mendocino county would check your website. I thought that all they do is grow weed.

@calvinbarajas5144 Жыл бұрын

at 7:39, he says "backslash." It needs to be forward slash. Backslash (\) vs. Forward Slash (/)