Hank Mandsager discusses the impact of #ai on farm equipment #dealerships and shares his background as an #aerospace engineer turned data scientist. He emphasizes the importance of data quality and the challenges faced by dealerships in implementing big data. Hank highlights the three categories of challenges: technology, culture, and processes. He advises dealerships to evaluate their data, clean it, and determine if data will be their key differentiator before deciding whether to build in-house capabilities or work with third-party vendors.