Online to In-store: A Business Success Story Ft. Soha Yaseen | S6EP133

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Online to In-store: A Business Success Story Ft. Soha Yaseen | S6EP133 | Happy Chirp

Рет қаралды 7,346

Күн бұрын

Tonight's guest is Soha Yaseen, the CEO and founder of Sowears. We talked about the growth of her business, her personal journey, the significance of scaling a business and strategies for achieving it, the critical role of exceptional customer service, managing quality expectations in the realm of social media, how she managed to transition from an e-commerce operation to a physical store and so much more.
#happychirp #humnaraza #businessgrowth
00:00 Introduction
03:22 Soha’s Background
05:25 How & Why was Sowears Started?
09:02 Challenges at the time
12:09 Scaling Your Business
13:16 Sowears' Path to Scale
16:08 Moving Out, Moving Forward
19:26 Customer Service Excellence
23:04 The Beauty of Running a Business
24:49 Managing Quality Expectations on Social Media
28:47 The Persistent Supply Chain Puzzle
31:57 Marketing - Driving Force Behind Business Success?
39:01 Sowear’s Headcount
39:39 Making a Difference
41:53 The Roadmap to Professional Growth
47:10 From Clicks to Bricks - The Physical Store Transition
49:55 Biggest Challenge
53:50 The Launch
55:26 Soha’s Involvement
58:05 Who does the designing?
1:00:58 Inflation's Impact on Local Brands
1:07:03 Ending note
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Пікірлер: 36

@toobamoten5194 10 ай бұрын

So happy and proud to see two young pakistani girls speaking about important things so well. More power to both of you!

@user-mx2uh3bm1b 11 ай бұрын

Feeling so motivated after listening to Soha's story, I'm a big fan of her clothing line and order frequently from her brand. Been looking for innovative ideas to start my business and this video is just what I wanted to motivate me. Loved the podcast Humna

@sabahatmomina6330 10 ай бұрын

Such surreal conversation. I listen to your podcast while working and its always soo smooth, just two ladies being unproblematic. Particularly loved this one. The guest spoke effortlessly.

@rumeysafarhan478 11 ай бұрын

LOVED THIS! textile is A N O T H E R world. The science of threads, and fabrics are magical. The prints, colours selection, designing and stitching. . . We love clothes, but the amount of unseen struggles go in it is million times appreciable. Baara'kAllah laahum. Ameen!

@MariasPinkLounge 8 ай бұрын

Very inspiring. Thank you for this podcast. Would love to see more and more podcasts of women led initiatives.

@humairashakir5369 9 ай бұрын

Looking forward for more podcasts like this

@sumayyahaisha2068 10 ай бұрын

would love to see Hareem Zahid, owner of the ABAA, modest fashion brand!

@MuhammadAli-yv4mw 10 ай бұрын

She is so Humble.❤

@iqraabayas5372 11 ай бұрын

Loved the podcast humna❤ And what a humble lady Soha is mashAllah.. I am working hard on growing my business and people like soha are the motivation we really need these days… Warna risk lena boht mushkil lagta hai😂

@nabilakhan9234 10 ай бұрын

I really like the podcast ❤soha is so humble and down to earth 🥰

@areebashakeel6248 3 ай бұрын

Very insightful ❤

@Adultwomanlol 10 ай бұрын

She's very inspiring MashaaAllah.

@shaistaali9802 10 ай бұрын

Nothing inspirational about Hunma. U and anyone can be a influencer, just pick up ur phone and film. Regarding the other lady she is an inspiration.

@tehreemshoaib4388 Ай бұрын

Greatt podcast. ❤

@umamasalman7021 11 ай бұрын

Really helpful Need more podcast about this topic❤

@mariumyaseen6337 11 ай бұрын

Wow, loved the episode. So helpful

@alinamehmood4527 11 ай бұрын

really insightful episode

@mishit9330 10 ай бұрын

Inspiring ❤

@BinYaminVlogger 11 ай бұрын

very very nice

@chamanzahra8208 11 ай бұрын

First 🎉🎉🎉🎉🎉

@ldreams8744 11 ай бұрын

Secon

@Noorjehan87 10 ай бұрын

I love your podcast, but the guest was clearly having difficulty speaking English and making her points. She should have chosen to speak in a language she is more comfortable with. Made it difficult to watch.

@happychirp 10 ай бұрын

Guests choose the language they wish to use. I give them the space to speak in whatever they’re most comfortable with. Soha chose to speak in what she wanted ☺️

@teh_reem 8 ай бұрын

She did a good job , she has used simple words she didn't hesitate nor confused and every sentence is understandable...

@SouthAsianBrides. 7 ай бұрын

Someone I know worked for her. She and her husband are both horrible, taking employees' salaries and treating them with disrespect. All the employees have left. Please don't fall for her sweet talk; it's all fake, and she will use you. Numerous employees have posted about her on different groups and LinkedIn.

@user-ii3sv8kf7g 8 ай бұрын

She is the worst human being. Treat her employees like shit and pretend to be nice in front of the camera. She owes all her employees money.

@shaguftakhan2272 8 ай бұрын

Gosh she is pretending to be so holy in front of the camera 😂 All she does is exploit employees and take their salaries. So many employees have exposed her on different groups

@AyeshaaaMalik 8 ай бұрын

Good to see her getting exposed. Nobody likes her. Give your current and ex employees their salaries back. You can't run a business on stolen money and by misbehaving with employees

@shaistaali9802 10 ай бұрын

I just feel so upset regarding ur cat Sparky that was left in Pakistan. U never gave any updates on who is taking care of her. Its strange and beyond me how u just carry on with life without a care in the world. Humanity is none existent these days. Atleast give some updates on the innocent cat who was at the mercy of humans to take care of it. When u have looked after a pet it's the same as ur own child. Breaks my heart people abandoning animals without a second thought. Ur husband worked with Imran khan but believe me NO ONE WOULD GIVE 1% INTEREST IN U , SO NO U WERE NOT IN ANY THREAT AT ALL. U PAKISTANI inflencers would do ANYTHING to get to a foreign country regardless of if u ever fit in or will ever be able to fit in. MONEY MAD PEOPLE WILL DO ANYTHING AND EVERYTHING FOR WEALTH EVEN IF IT MEANS DUMPING PETS. I respected u when u were down to earth and humble. Now ur far far from that person I once followed

@user-hl4mx2vh5t 11 ай бұрын

great episode I really enjoyed this conversation because, Soha's initial struggling story was almost similar to my story I just love the way she talked with zero attitude & arrogance mashallah & thankyou so so much Humna jee for bringing amazing motivating story to us. Niha's interview was my first ever episode us k baad ma ny kafi interview sunnny really really helped me in many ways now religiously following you & waiting for update here & on insta too even i mesaage you on insta to share something but invite option agaya couldn't mes there yahn bhi nai pata ap parh sakaingi ya nahi but seriously load of love & respect from my core of heart.....