I don't call this commersial It is information to the people. Its needed.

All very true, but that "Sarahs story" is close to the bone.

Yes, nobody has a right to not be offended.

Apparently, some need more education than others. No one is free of room for improvement.. like attitude and generalities that are not factual but based on emotion..

A harm reduction approach, early intervention reduces crisis.

americans always want a happy ending, they need some sort of postitive conclusion or they get uncomfortable.

I was with St John Ambulance from about 7yrs old & was 1 subject away from receiving the Grand Prior’s Award. It was an advert like the tree that got my mum to sign me & my sister up. Amazing organisation.

Quality over quantity

And Emma Thompson being Elena/Maria in the sex trafficking one. Commercials isn’t the right term for these Public Information Films.

Kiera Knightly did one called cut. It's brutal

They really need to bring that one back, especially in summer when we see teens and kids drown in lakes and quarry ponds.

Absolutely, I'm in my 70's and that image still crosses my mind when I'm out near bodies of water.

Have you watched the video on the battle of Britain, about when Hitler tried to invade The UK. There are people still alive who were children then. The memories never leave you.

My mum had and that one hit me the hardest for sure. I wouldn’t wish it on my worst enemy.

im so sorry i personally think its one of the worst diseases out there even cancer patients can still have control , love to you and your wife x

@@Kelly-just-kelly Thank you very much.

“After crushing his mother to death, he sat back down”.

Yeah I remember that one too

The car going over the wall? Yeah still brings tears to this day. These PSA's work

@@shmupperfromhell No you don't see how it crashed, it gets shown at the end of the advert in front of a tree it had hit. Urgh!

Is that the kids in the garden one

@@cyrus2728 No it's this: *f5ma_Xv7rGM* _Don't Drink & Drive - In The Summertime - UK Advert - 1992_

@@yutehube4468 ah ty that one is fucked up tbh l

'The Spirit of Dark and Lonely Waters'. One of the best Public Service films ever.

That was a powerful ad. Horrific.

Remember the train

Remember “Don’t Die of Ignorance”? The hard-hitting one at the beginning of the AIDS campaign.

@@leslyjmoore ​ @Lesly Moore Yes, and what better voice to put on them than Sir John Hurt? And there was the one with the creepy-looking dude in the nightclub, back in the days when we wore suits in clubs. I'd still say that one or two of the better-made rabies ones were amongst the most disturbing, but these AIDS ones ran them close.

You say back in the day, but most of these are fairly recent.

@@Outnumberedbykidsandcats depends on one's age i guess. i remember ones from the 1960s, others will remember earlier ones. ones seen in childhood remain.

most of these would only be shown after 9pm. that is the watershed in uk, when children are not meant to be watching, and screenings before that have restrictions, both entertainment and information/commercials.

I don't know either. He's a good man and gives good vibes. I'm concerned for him.

Ah! Get the damehood in there, to make Americans think she's more important than she is. Clever technique! Does Emma even use it? I don't think she does professionally.

'Founded in 2005 by Helen Bamber OBE (1925-2014), and currently run by Dame Emma Thompson, the Helen Bamber Foundation is a pioneering Human Rights charity ...' Thompson took on the role of the abused woman for the charity.

She played Nanny Mcphee Jay, as well as writing the screenplay for it. She also plays Miss Trunchbull in the new Matilda movie out this year.

@@MinutiaeVideo ....Yeah, Miss Trunchball. Apparently, Thompson wears a fat costume for the role which has caused quite a number of women to be outraged, although the character imagined by Raold Dahl is supposed to be heavy-set. Sigh...

Me too! Still terrified of deep water and fireworks from those early ads!!😶

It's NOT because of Political Corectness, it's because the public have changed. It's because the public are less tolerant. WE are to blame, we've made Britain a less tolerant place. I'm so tired of hearing people complaining about political correctness, when for one they have no idea what it means, and two, it's us that have changed. Do you think Channel Four wouldn't show a hard hitting ad, if an ad agency made one? Of course they would. Daytime TV is full of hard hitting ads, but they've moved away from kids and focus more on animals.

​@@philjones45 Are you OK mate? I feel like you've done a great job at showing how some are less tolerant, just on this video alone. Political correctness is a term used to describe language, policies, or measures that are intended to avoid offence or disadvantage to members of particular groups in society. In public discourse and the media, the term is generally used as a pejorative with an implication that these policies are excessive or unwarranted. As much as you may not like the phrase, it was used correctly. It may also be because the public has changed, but not offending or upsetting that changed and fragile public is still political correctness. All the TV channels want is for people to not turn over. The daytime ads are full of them because no other company or brand wants to buy the advertising space on that channel at that time of day. And there has actually been more money spent on public information propaganda by this government than literally any government before them. I guess we were tolerant enough to accept those happening on every commercial radio station around the country every 15 minutes, no matter how offensive or untrue they were. I'm glad you muzzled up like Drakeford ordered you to though.

@@philjones45 disagree. I have been fighting Political Correctness with those in Authority in my area, for the last three decades. It has replaced Common Sense in the mindsets of Decision Makers. It started small.. insisting women were ALL referred to as "Ms" (to avoid identifying spinster, divorced or married). I insisted on either being called "Mrs" (My correct title) or by my first name. I am called by my first name as they can't bring themselves to use "Mrs". Small issue, but shows the fear of using wrong terminology. We (Carers) were then told we couldn't use the term "handicapped". But must use "Disabled". Even pointing out "DISabled" meant "not working"/"unable" whilst "handicapped" had the more positive "a weight to be overcome" definition, they insisted on "unable to do" (Disabled), because SOMEONE wrongly assumed "Handicapped" meant "cap in hand". So, in Britain we use "DISabled" whilst other nations still use "handicapped". 🤔 Two examples of Decision Makers using PC to snuff sensible identifiers. There are thousands of scenarios where they FORCED their PC dogma for no reason than a Committee had decided a word/situation fails the "equalising/cause no offense/take no risk" box that has to be ticked. Over the past decade I have watched young people on Committees who have had Common Sense trained out of them in preference to the PC Dogma. They know nothing other than risk aversion (in not only dangerous scenarios, but in use of language). We used to use Common Sense in EVERY scenario. Now FEELINGS and RIGHTS are more important than safety. An example... Manager of my daughter's DISABLED Day Centre and myself, had to FIGHT his big bosses to allow us to put a tag on her to alert staff she had gone out the automatic doors and was making her way out to busy road. The Authority refused, three near accidents..because it was against her RIGHTS. Only the threat of Legal action if she was run over, (after we'd highlighted the risk) brought Common Sense ahead of Politically Correct "her Rights" argument, which disregarded the Common Sense "if she was run over, she'd have NO Rights" argument. That is how ingrained PC is in UK Society. They would risk a profoundly disabled person's life, rather than infringe her RIGHT to play with the traffic. Political Correctness should NEVER outweigh Common Sense, but it does, as each generation embraces it, believing it is King. We are training out Common Sense. Sometimes we need a shocking documentary or advert to wake us from our egocentric stupor. But how often is the final decision "we can't do X because it will offend/upset 0.3% of people"? And, PC is now being replaced by Woke. We are moving towards Orwell's "Thought Police" which only allows people to do, or say whatever the Dogma dictates. Oh, wait.. we ARE there. 😔 Political Correctness is a dangerous tool used to train us to not think for ourselves. (I'm the least "Conspiracy Theorist" you'd find, but COMMON SENSE tells me, we are less free thinking and have less Rights than we did thirty years ago).

@@gogglebox2427 Nicely said.

Yes, that last bit made it all make sense

i think in america that condition is referred to by other initials, maybe ALS ?

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Charlie says ….

most of them would only have been allowed to be screened after 9pm watershed. i remember some were on very late, after midnight, just before close-down of tv.

No we don't, ad agencies ask us to. Why do the British public take credit for hard hitting ads. You didn't win an award for watching Emma Thompson pretending to be gang raped. The British public love to be smug about how hard hitting our ads are.

No different to selling washing powder, made by the same ad agencies.

but the railway authorities should have had effective fencing. esp in urban area.

A public information film is still a form of advertising, it's just not commercial advertising.

And the Prodigy song

They aren't commercials, but they are a form of advertising.

he not only seems, he is so.

I Still hear Savile's voice, "Cluck Click Every Trip!" Whenever I get in the car, and put on my seatbelt.

The seatbelt one with the lad in the back was horrific but effective. 🥺😳

The most hard-hitting had to be "Dave" from the 1990's, about the guy who'd been left brain damaged after an unseen drunk-driving crash.