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Here's Why Rihanna's Fenty Clothing Line Actually Failed
Рет қаралды 4,444
Күн бұрын
@molemomoalosi 3 жыл бұрын
also the brand was not giving Rihanna. for someone who is considered a fashion icon, Fenty was not reflective of that.
@SlavicSnowWhite 3 жыл бұрын
I think that’s the problem with celebrity brands, they rarely rely on artistic talent of design, but rather count on personality and publicity this personality attracts, and it’s not the way it works lol
@yueuphoria8952 2 жыл бұрын
- The collection was boring - Her fans couldn't afford it - The people who could afford it didn't care about it - The marketing sucked :)
@ronniegrace2162 2 жыл бұрын
Tbh, I’m a huge Rihanna, fenty beauty and savage x fan, but girl… that Fenty clothing line was seriously hideous
@SlavicSnowWhite 3 жыл бұрын
Shirt unboxing is also coming, i’m just random inconsistent mess xx
@purpleswag2313 3 жыл бұрын
The Brand is just not recognisable to most people. Only a heavyweight designer could turn that around.
@SlavicSnowWhite 3 жыл бұрын
Totally agree, I feel like going mid-market would make the brand a lot more profitable.
@purpleswag2313 3 жыл бұрын
@@SlavicSnowWhite Agree. Then you are not in competition with these big proven houses with die hard customers as you mentioned.
@bonesfan2k 3 жыл бұрын
That Junya shirt is beautiful. Great video!
@SlavicSnowWhite 3 жыл бұрын
Thank you 🖤
@nyx3983 3 жыл бұрын
I argue we would have saw a few more collections if it wasn’t for COVID. remember, LVMH lost a lot of profits since it begun. Fenty Beauty is crazy successful, so it makes sense to kill of a line that wasn’t moving units. I totally agree that I didn’t feel that there was anything too distinctive about it.
@FashionRoadman 3 жыл бұрын
That shirt though 🔥
@SlavicSnowWhite 3 жыл бұрын
😅🖤
@lilmizzije 2 жыл бұрын
it was expensive and boring
@laurynz9164 3 жыл бұрын
Really liked this analysis!
@ilcapitanoalexandr8698 3 жыл бұрын
Hahahaha subscribed 04:57 Looking forward for more great content, hope you're consistent. Cheers
@claudiorodrigo7574 3 жыл бұрын
tbh i....wasnt really aware that she had her own non lingerie fashion nrand so that says a lot about their marketing strategy
@SlavicSnowWhite 3 жыл бұрын
✨exactly✨
@winonapurple7957 3 жыл бұрын
I can't find this shirt anywhere 😖
@SlavicSnowWhite 3 жыл бұрын
2002 archive, thank you for noticing, really helps me to justify spending that much on it lmao
@doeeyed7498 3 жыл бұрын
I love your content
@rmq1988 2 жыл бұрын
Rihanna never gave priority to her fashion house, the pandemic came and everything happened very quickly, taking care of luxury clothes with Covid-19 restrictions was a waste of time for a new brand and therefore concentrated on what she already had dominated to finish exploiting it. To say that FENTY was a failure of LVMH is a very hasty nonsense since the brand did not even launch a collection as it should. This closure is temporary, it's Rihanna Fenty, we all know than that woman always gets away with her, success is assured, she is RIHANNA.