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How I spend $60k in 30 days on facebook ads for ecommerce at 3.5x ROAS
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Күн бұрынHow I spend $60k in 30 days on facebook ads for ecommerce at 3.5x ROAS.
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In this video, I'm diving deep into my experience with facebook ads, showcasing how I strategically utilized facebook advertising to spend $60k in 30 days for my ecommerce ventures, achieving an impressive 3.5x ROAS. From the basics to advanced techniques, this facebook ads tutorial is designed for both facebook ads for beginners and seasoned marketers. I'll walk you through how to run facebook ads effectively, sharing my facebook ads strategy and facebook ads targeting tips to maximize your ad spend.
Leveraging meta ads and the facebook ads manager, I fine-tuned my campaigns for optimal performance. This video is not just about Facebook; I'll also touch on instagram ads and how they contribute to a holistic social media advertising approach. For those in the ecommerce space, especially in facebook ads for ecommerce and facebook ads dropshipping, I'll share actionable insights and strategies, including a facebook ads tutorial for beginners step by step guide.
Whether you're using facebook ads for shopify, exploring ecommerce facebook ads, or looking to enhance your facebook ads ecommerce strategy, this video is packed with valuable information. I'll discuss the nuances of facebook ads shopify integration and how to leverage shopify facebook ads for maximum impact. With the upcoming year in mind, I'll also provide foresight into facebook ads 2024 trends and predictions, ensuring you're well-prepared for the future of online advertising.
@trevorf3774 5 ай бұрын
tons of value here.. thanks for posting this 🤙
@SamPiliero 5 ай бұрын
My pleasure!
@trevorf3774 5 ай бұрын
Quick question.. So each different ad creative pack gets it’s own ad set .. and I see you have several ad sets within your campaigns. Is it safe to say you’re running 50+ different ad creatives at one time? @@SamPiliero
@trevorf3774 5 ай бұрын
Are you able to see consistent sales results with FB Ads lately? We are experiencing days of 4x-5x ROAS followed by very low days of 1x .. Seems very inconsistent in comparison to our ads performance last year, or the year before.@@SamPiliero
@theartofmlm5295 5 ай бұрын
Worth watching, I'll try this strategy 👍
@SamPiliero 5 ай бұрын
Appreciate you 💪🏻
@padraigjordan2 5 ай бұрын
Very detailed tutorial
@SamPiliero 5 ай бұрын
Thank you!
@joelsequeira9706 5 ай бұрын
Its gold here! Do you advise separate the prospecting campaigns by Colletions? or Product Price? For example we sell range of products for home, like sofa covers, duvets, kitchenware. Or all inside in one prospecting campaign?
@SamPiliero 5 ай бұрын
Price point is usually best but if the collections are very unique then differ by both!
@markpommett5712 5 ай бұрын
Awesome content. What about running value based bidding? Wouldn't that give you more control in achieving your desired blended ROAS?
@SamPiliero 5 ай бұрын
Yes it does in some cases but you’re relying on Facebook to include 1 more variable in its calculations
@pratherbby 2 ай бұрын
For bidcaps, are you finding it more useful to go above your goal ever? For example, I know my account can drive purchases pretty easily on a 20-30$ amount, but I don't want to cut any scale opportunity. Do you have an adsets running without, or do you just account for what you're "willing" to pay?
@SamPiliero 2 ай бұрын
It’s all or none for bid caps. If you are going over then you are playing a game of averages in which case I’d recommend going with cost caps and setting the cost cap to exactly your target. Set your budgets 2x higher than your daily spend so they can fluctuate
@Shiva.Sharma26 5 ай бұрын
Hi, We are looking to scale a specific category of our business. Would you recommend creating a separate TOF MOF BOF for it, or start putting ads in existing campaigns?
@SamPiliero 5 ай бұрын
All conversion based campaigns.
@Shiva.Sharma26 5 ай бұрын
@@SamPiliero Hi, What I mean is do we create separate campaign for a particular category or we put their ads in the existing campaigns?
@fliu5282 2 ай бұрын
why you do no dynamic creative with bid cap
@SamPiliero 2 ай бұрын
You can try! We like the improved visibility of creative
@stockholmcompany3493 4 ай бұрын
Could this strategy work for me if I'm simultaneously running my regular campaigns with the low cost objective ?
@SamPiliero 4 ай бұрын
No. Pick one or the other
@stockholmcompany3493 4 ай бұрын
@@SamPiliero thanks
@orikakuli1 5 ай бұрын
Sam, I wonder, how did you get such a low CPM? Is that campaign targeting only the US or other countries?
@SamPiliero 5 ай бұрын
Strong creatives that are engaging and a website that sticks with a high cvr
@orikakuli1 5 ай бұрын
@@SamPiliero Yea but to get to 6$ CPM you can't be targeting just the US, can you?
@SamPiliero 5 ай бұрын
This is strictly USA targeting@@orikakuli1
@orikakuli1 5 ай бұрын
@@SamPiliero Interesting. When I'm targeting the US we don't get lower than $40 CPM. Good for you for achieving such a low CPM that's really impressive
@SamPiliero 5 ай бұрын
@@orikakuli1 In that case I would recommend fulling focusing your time on creative and site experience.
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