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Watch enthusiast have long enjoyed the robust and beautiful wrist watches that Rolex have produced for generations. Value retention was always an added bonus to any Rolex buyer. It has only been of recent years that the value of Rolex watches has skyrocketed and created a demand that can no longer be fulfilled. It is more difficult than any point in Rolex’s history to obtain one. Long gone are the times when one would save up for their celebrated Rolex timepiece, and simply purchase it. In todays market building a genuine relationship with an authorized Rolex dealer is vital to obtaining one at retail.
Today I break down the 3 key factors you need to keep in mind when trying to buy a Rolex at retail in 2022 and beyond.
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