How To Come Up With A Business Name (Brand Name Ideas, Examples & Strategy)

Рет қаралды 150,778

Күн бұрын

Learn how to come up with a business name with these brand name ideas, examples, and strategies.
#brandname #createbrandname #branding #brandstrategy
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By the end of this video, you’ll know how to come up with an epic business name with these brand name ideas, examples, and techniques.
First, you’ll learn why naming a business or brand is one of the most difficult tasks in branding and why entrepreneurs and business owners get it wrong.
Next, you’ll discover the most common business naming mistakes and why designing a company name takes creativity and strategy.
Then, we’ll uncover the characteristics of a great brand name and what the strategic goal of the brand name creation process is.
Next, you’ll learn about the different types of brand names and brand name examples for your inspiration to get some unique brand name ideas.
Finally, you’ll learn how to choose a brand name by using this brand name strategy to create a name for your business.
0:00 How To Come Up With A Business Name (Brand Name Ideas, Examples & Strategy)
2:03 What Is The Goal Of A Brand Name?
2:45 What Makes A Great Brand Name?
3:46 Brand Name Ideas & Examples
3:49 Example #1 Founder
4:04 Example #2 Descriptive
4:22 Example #3 Aligned
4:41 Example #4 Invented
4:58 Example #5 Lexical
5:10 Example #6 Acronym
5:31 Example #7 Geographical
5:57 Step #1 Create Your Buyer Persona
6:24 Step #2 Define Your Differentiator
6:55 Step #3 Brainstorm Keywords
7:35 Step #4 Integrate, Amalgamate & Consolidate
8:16 Step #5 Quality Filter
8:50 Step #6 Real World Application
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Пікірлер: 88

@aidantmchugh Жыл бұрын

The name Google actually means a number equal to 10 to the 100th power. This relates to Google’s massive collection of information.

@leokinnetz4708 Жыл бұрын

No crap Sherlock

@lavonneevans988 11 ай бұрын

Thanks for the insight ! 🎉

@Presiustajah 8 ай бұрын

Its a GOOGOL not a Google.

@Presiustajah 8 ай бұрын

@@leokinnetz4708 if you were correct you would have corrected them. lol so shut it. It's a "Googol" not a Google.

@leokinnetz4708 8 ай бұрын

@presiustajahstudios No dip Sherlock

@kirill53 8 ай бұрын

Nothing is said about the fact that the name you come up with is in fact already taken for the most of the names you come up with

@bonniehardy5910 Жыл бұрын

You have identified the key issue we have come up against with renaming / rebranding our company (25 employees 25 years) we didn't take the time to write out our Customer Avatar- we have been going off what each of us thinks our customer is, but we haven't compared notes. Next week we will be able to move forward when we go through that exercise. Have you done a video about rebranding/renaming a company after a long time?

@ceelo3998 3 жыл бұрын

I found this video to be really good. I listened to it in parts so I could slow down and think things through. You bring a lot of building blocks together and they really are helping me to clarify my brand, my message, and how to distinguish myself for memorability. Thank you!

@BrandMasterAcademy 3 жыл бұрын

Great to hear 👍

@lavytechworld6192 3 жыл бұрын

Created a brand name before the end of the video.. thanks mate, yo the B.E.S.T

@BrandMasterAcademy 3 жыл бұрын

👍👍🙏🙏

@caraquedesenha Жыл бұрын

This strategy is actually very similar to wich I use for logo and identity design. Great content!

@BrandMasterAcademy Жыл бұрын

Great to hear!

@johnnyr8603 9 ай бұрын

Unfortunately, the information provided in this video is not new to me and I am still stuck on creating a brand name. I want to create a brand name so original that it will blow all the competition out of the way. I know that sounds weird to put it that way but that is how I envision it. The issue is that every time I come up with a brand name I love that my friends and family approve of I come to find out someone else already uses that brand name and the domain name for that brand name is either taken or some parked domain name where someone is selling it for $2000 or more. Looks like I am back to the drawing board again. But I appreciate the information. Although I already knew the information presented it is still very good and valuable for those who do not know it already. Thank you for sharing this video!

@BrandMasterAcademy 9 ай бұрын

Appreciate your feedback. Naming is tough but crucial. Consider blending ideas or tweaking your favorites slightly. For domain hurdles, try variations or explore naming platforms for fresh perspectives. It's a grind, but a dash of patience often leads to memorable brand names.

@oluwakemiishola2184 2 жыл бұрын

This is so helpful, God bless you more.

@BrandMasterAcademy 2 жыл бұрын

Glad it was helpful!

@kerwinfernandes9583 2 жыл бұрын

Thanks for this video, God bless you 🙂🙏🏼❤️

@BrandMasterAcademy 2 жыл бұрын

Thanks for watching! 🙂🙏🏼

@tanyakaushik3543 Жыл бұрын

Really helpful video! It was concise and guided me in exactly the way I needed. Thank you

@BrandMasterAcademy Жыл бұрын

Glad it was helpful!

@mervinj8442 3 жыл бұрын

Amazing Stephen!

@BrandMasterAcademy 3 жыл бұрын

👍👍👍👍

@jennyjumpjump 7 ай бұрын

I have 2 brands. One name is in the invented category. The other one, I'm not sure if you had a category for. It's a semi-invented product description name crossed with a Geographic name that doesn't outright say the name of my location but is what my location is known for

@FelipeZorro Жыл бұрын

Excellent video! Thanks!

@BrandMasterAcademy Жыл бұрын

Glad you liked it!

@sibusisoboemah Жыл бұрын

Very helpful. Thanks!

@BrandMasterAcademy Жыл бұрын

Glad it was helpful!

@marachellmara14 Жыл бұрын

Very timely information, thanks.

@BrandMasterAcademy Жыл бұрын

Glad it was helpful!

@UnwrappingLabels 4 ай бұрын

Brand names have all have an interesting tale to tell

@afnan9432 6 ай бұрын

That was very helpful thank you ❤

@BrandMasterAcademy 6 ай бұрын

I'm so glad!

@ecomamaadmin3328 2 жыл бұрын

Really appreciate your content.

@BrandMasterAcademy 2 жыл бұрын

Happy to hear that!

@brand-upwithnonso7147 2 жыл бұрын

Great resource 💯💯

@BrandMasterAcademy 2 жыл бұрын

Glad it was helpful!

@itsskiner9322 3 жыл бұрын

Than you for the tips been for one for a while.

@BrandMasterAcademy 3 жыл бұрын

Great to hear thank you 🙏

@itsskiner9322 3 жыл бұрын

@@BrandMasterAcademy I found it thanks again 🙏🏾

@worldisnotenough2011 Жыл бұрын

Thank you!!

@BrandMasterAcademy Жыл бұрын

You're welcome!

@RodlessReel 2 жыл бұрын

Well done!

@BrandMasterAcademy 2 жыл бұрын

😇 thank you

@kai990 6 ай бұрын

if you dont know where to start collecting related words, go through sections of a thesaurus or the entire thing and just write down everything that resonates

@T_Nice 3 жыл бұрын

Thank You!👍❤

@BrandMasterAcademy 3 жыл бұрын

You're welcome 😊

@AheartFixedInChrist 2 жыл бұрын

good one❣️❣️

@BrandMasterAcademy 2 жыл бұрын

👍👍🙏🙏

@LithikaDamnodofficial 6 ай бұрын

I would come up with thousands of names, but every domain is purchased .... 😢

@tahabinabdulsalam7317 4 ай бұрын

Relatable 😢😢😢

@relentlessslog Жыл бұрын

My favorite KZfaq tutorials are short, sweet and to the point. This is a prime example. Thanks BMA, oh whoops... I mean... uhh.. Brand Master Academy.

@BrandMasterAcademy Жыл бұрын

I appreciate that!

@michelehowe6853 2 жыл бұрын

Great video! I have watched a lot of videos and this one is the best. Direct and thorough. A video on identifying your target audience would be amazing.

@BrandMasterAcademy 2 жыл бұрын

Glad it was helpful!

@robertoprisor8083 3 ай бұрын

Power

@HollyOak 6 ай бұрын

Can't believe you know the Coffee Club, but not the more famous QANTAS - Queensland and Northern Territory Aerial Services

@BESTutorialsX 11 ай бұрын

my cousin was in Manchester, I was in Paris

@mossifaith8894 2 жыл бұрын

an excellent content

@BrandMasterAcademy 2 жыл бұрын

👍👍👍👍

@sanjanewmoonlife 18 күн бұрын

I already have

@PriyamKukreja 3 жыл бұрын

Damn it was amazingg, can you please make a video on how to market our brand?

@BrandMasterAcademy 3 жыл бұрын

Have made a note 👍

@MathijsSterrenburg 2 жыл бұрын

How would you approach this with a personal brand instead of a business brand name if you have a long/complicated name that people usually can't remember/spell?

@BrandMasterAcademy 2 жыл бұрын

I would create a "stage name" brand... Create a new spelling or an abbreviated version eg "Mat" / "Matt" etc

@BrandNameEntertainment 3 жыл бұрын

It was pretty ez

@batuhankahraman5474 6 ай бұрын

Better Call Bearded Saul for brand name picking!

@reubenmcmahon9042 Жыл бұрын

Google isn't an invented word it's the number 10^100 whitch probably relates to how Google simplified using the vastness of the web

@mamoboogoro884 Жыл бұрын

What are your thoughts of different language names? and the pronounciation?

@BrandMasterAcademy Жыл бұрын

You always have to consider the context... the culture it's coming from, the meaning it has and the pronunciation... If you're going to confuse, it's not recommended

@bipulbiswas8335 3 жыл бұрын

Need a brand name for RICE FLAKES & PUFFED RICE. Plz plz plz rply. M from INDIA.

@zainulabidenkazmi Жыл бұрын

content is valuable, but would be nicer if you please don't speak everything in one breath. Instead, take some short pauses in between, so we the audience consume it properly. ✌

@epicdogs6466 Жыл бұрын

I think the video was cut into sections and put together that's why

@mizzcrazygal Жыл бұрын

ive been working on this beautiful gender neutral packaging brand for 2 month only because i still cant think of a brand name haha

@relentlessslog Жыл бұрын

Welp, now it's been 5 months. Gotta name?

@mizzcrazygal Жыл бұрын

@@relentlessslog lmao yh finally

@miles-thesleeper-monroe8466 Ай бұрын

"The....(insert generic obvious)....Company " urrrgh

@fosforus1588 2 жыл бұрын

5:10 - ACRONYM - Nope! BMW, MTV & IBM are “initials” but not acronyms. Examples of acronym names are NASA, Asics, GEICO, Nabisco.

@Jared_SC 2 жыл бұрын

Bayerische Motoren Werke, Music TeleVision and International Business Machines. All acronyms.

@fosforus1588 2 жыл бұрын

@@Jared_SC No, you are missing my point. By definition, an acronym is initials (the first letter of each word) that are spoken as a word, not as separate letters. BMW, MTV, IBM are all spoken as separate letters.