Рет қаралды 33,306
In the second video of the "Marketing Research" series, Francisco Tigre Moura discusses how to develop structured online survey questionnaires.
Marketing Research Series
1. Descriptive research design: • Descriptive Research D...
2. How to create a survey questionnaire: • How to Create a Survey...
3. Cross sectional x Longitudinal studies: • Cross-Sectional x Long...
4. Types of variables: • Types of Variables I M...
5. Exploratory research design: • Exploratory Research D...
6. How to prepare for an in-depth interview: • How to Prepare For an ...
7. Causal research design: • Causal Research Design...
8. Between x within group designs: • Between and Within Gro...
9. Likert Scales: • Likert Scales / Market...
10. Projective techniques: • Projective Techniques ...
Additional Series
SPSS tutorial series: • Course: IBM SPSS Tutor...
Thesis Writing series: • Course: Thesis Writing
Additional Marketing Research Sources
Marketing research books: liveinnovation...
Marketing research support: liveinnovation...
Social Media
Site I liveinnovation...
Instagram l / liveinnovationorg
LinkedIn l / francisco-tigre-moura-...