How to think like an Art Director with Maria Lee -- r/Advertising School

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How to think like an Art Director with Maria Lee -- r/Advertising School

Рет қаралды 31,956

Күн бұрын

Art Direction is a fundamental creative discipline in advertising, and it's one that often goes misunderstood by those outside the role. Art Directors aren't necessarily designers (although those career paths can intersect). Learn from Maria Lee, Associate Creative Director at Goodby Silverstein, about how Art Directors think. what they look for in portfolios, and how they make decisions.
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View the assignment corresponding with this lesson here: / radvertising_school_as...

Пікірлер: 20

@_understatedd Жыл бұрын

I'm currently in my shifting era; moving from finance to advertising just with the online material. Been obsessed and inquisitive about advertising and art direction. This is a blessing! Thank you so much

@tomiateague 2 жыл бұрын

Love love this. I’m about to enter the world of advertising as a Junior AD in the next few weeks after graduation and this was so inspiring/motivating to watch.

@aidankenny6406 Жыл бұрын

Love the fact you suggest up to 3 days for a mood board, so true but such a privilege of time ❤

@Jeremysbox 2 жыл бұрын

This was sooooo helpful and insightful! Thank you Maria and team :)

@apiromsamer1950 2 жыл бұрын

THIS IS SO INSIGHTFUL! THANK YOU!!

@rarepleasures8117 2 жыл бұрын

So insightful. Questions at the end were the best part for me

@iH1Q Жыл бұрын

so much thank to you, it's a brilliant artflow ❤‍🔥

@sinenhlanhlachauke2218 2 жыл бұрын

Amazing Talk 🥺

@georgebuliba9481 Жыл бұрын

This is so inspiring, Thank you Maria

@gustavorio329 3 жыл бұрын

Wow what a rich interview, thank you!

@masgan991 Жыл бұрын

need more content like this...

@jesusaraujoc 2 жыл бұрын

This is GOLD! Thank you so much👏🏽

@devmankar4580 2 жыл бұрын

This is BEST ❤️

@azziemarrie7457 4 жыл бұрын

what does she mean by dot starter?

@radvertisingschool5620 4 жыл бұрын

what's the timestamp?

@berthunteri 4 жыл бұрын

I discovered this channel recently, is it too late to start completing the assignments ?

@radvertisingschool5620 4 жыл бұрын

not at all! check out www.reddit.com/r/advertising for the latest assignments. you can also search for "r/advertising school" to see all previous assignments and posts about the sessions.

@silviggi 20 сағат бұрын

Her advice of being selfish, aggressive and loud is very toxic and is contributing to the toxicity of the creative industry. Creativity should be about being collaborative and empathic. Really disappointing advice coming from someone in a leadership position, that people can see as a role model.