The rate of digital transformation is exceeding the speed at which organizations can adapt.
Even the best marketing teams are tackling the challenge of how to deliver a consistent brand experience in an efficient and effective way. Meeting customer expectations is one half of the challenge, and the other half is aligning your people, processes, and technology to execute effectively.
Key takeaways:
How DAM is solving content volume, velocity and rich media asset challenges,
How to design your tech stack to solve your specific use case,
An overview of DAM functionality and differentiating capabilities,
Industry case studies from global marketing teams that are solving digital content challenges.