INSTAGRAM MARKETING 101: Grow Your Business By Using Hashtags, Stories & More!

Рет қаралды 443,225

Күн бұрын

If the idea of Instagram marketing has you lost, this video can get you started and on the right track to take your business to the next level.
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____________________________________________________________
As far as social media marketing channels go, Instagram has been a major power player for a while. And that’s particularly true for ecommerce businesses that get access to a visual-focused platform with enthusiastic followers and high engagement.
In the past few years, Instagram has grown and evolved at a rate similar to Facebook, adopting new features at a lightning-fast rate and becoming even more valuable to merchants and users alike.
Instagram is a staple of many small businesses’ marketing campaigns. And for good reason. It has a large and diverse audience of over one billion monthly active users and 500 million daily users on Instagram Stories that are happy to engage with brands, resulting in high engagement overall.
In this video, we will go over some Instagram marketing strategy tips that will help your account gain more engagement and send your business soaring.
Here is what we’ll cover in this video:
00:00 Introduction
03:33 Make Content that No One Has Ever Seen Before
06:12 Be Consistent
09:54 Stop Making Selfish Content
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Пікірлер: 295

@learnwithshopify Жыл бұрын

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@MarketingHarry 2 жыл бұрын

Not dead at all, its just a very competitive platform. You've got to be flexible and have a really good strategy to stand out or earn people's attention!

@SamTechWorld9 2 жыл бұрын

Hey I follow you on IG lol

@MarketingHarry 2 жыл бұрын

@@SamTechWorld9 Awesome, thank you! 🙂🙏

@techinsidedailystuffs4227 2 жыл бұрын

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@23kenfarro95 2 жыл бұрын

Good marketing strategy yo

@kandykissesco 2 жыл бұрын

Idk what to do to grow my business 😭

@learnwithshopify 2 жыл бұрын

You're very welcome, Joanne! Happy to share these tips with you!

@maanya911 2 жыл бұрын

I thought I would be watching a fluff video, but half way thru, I paused to grab a book and a pen to take notes. This is very useful.

@365Quotesforlife 2 ай бұрын

I came for information I found crush🙂

@carey-loujones7860 2 жыл бұрын

Thank you for sharing I'm pretty new to Instagram & am an older generation, lol. Biggest thing I'm getting from watching & using Instagram, with a view to launching a business, is just to be real. Ordinary people don't look like Hollywood stars & we can relate when people are just being themselves, from their heart.

@learnwithshopify 2 жыл бұрын

Hi, Evielynne! We're glad you enjoyed it!

@SocialVarsity Жыл бұрын

YES ... Consistency is VERY important. And that tip to use a scheduler tool is a key. I've used Later to schedule out content for an entire year for one of my IG accounts ... including reels!!!

@almasimtiaz3109 5 ай бұрын

How did u schedule out content

@AnushaIshfaq 4 ай бұрын

the way u talk the authenticity of every opinion and facts is just beyond u r doing so good there was not any bs in this video that i loved

@SocialChamp 2 жыл бұрын

Instagram is very busy with a huge population posting, commenting, and even beating the Instagram algorithm. We believe creating relevant content with respect to the audience one has is the main key to better reach and engagement. Of course, social media automation plays an evident role here 🙌

@metzdupcounselor 2 жыл бұрын

Thank you! This is all new to me and very helpful.

@gangreiliupanmei8138 2 жыл бұрын

It was so useful. Thank you. And you speak so well. You're not boring.

@willychrosnik1925 2 жыл бұрын

Great Video Michelle. This creates real value🙌🏻

@misstaveras8028 2 жыл бұрын

I was part of the beginning and I can say it was STUPIDLY EASY. I did not know anything of anything and I got scared having +1000 people following me and liking my photos. But along the way, users and consumers are getting more selective on the content the consume. More then being a competitive platform, I think this is the key of it all right now: quality, uniqueness, experience, lifestyle, adventure.

@learnwithshopify 2 жыл бұрын

Thanks for sharing your thoughts and experience! Totally agree that consumers are increasingly getting more selective on the content that they consume within the platform. Being yourself and creating content that resonates with your followers will definitely go a long way!

@learnwithshopify 2 жыл бұрын

Thank you Reem! Glad you found it helpful. -Shay

@abhishekp2361 2 жыл бұрын

Thank you! Was facing this issue.. thank you so much 👍

@jayhoovy 2 жыл бұрын

Will definitely recommend this channel! Super helpful! I'll be keeping this in mind for my future content!

@sunilswain7322 2 жыл бұрын

I really loved and motivated with your self confidence of delivering this video content. Awesome. Keep producing such videos. You rock!!!

@learnwithshopify 2 жыл бұрын

Thanks so much for your feedback!

@ShopifyBrasil 2 жыл бұрын

Olá Jose! Fico feliz em saber que gostou do nosso conteúdo :) Mas lamento em saber que você se sentiu assim, por acaso você tinha alguma dúvida ou estava precisando de ajuda com alguma coisa? Estou aqui para ajudar!

@SamTechWorld9 2 жыл бұрын

7:14 I loved your enthusism here ! Great tips

@shaklainmohammedsifath8836 2 жыл бұрын

This is great and practical! Love it!

@fortheworldsecuritysystems1609 2 жыл бұрын

So much useful information without all the drama effects, I love it!! You are well-spoken, you don't fumble your words, Not to mention, 'very beautiful, respectfully speaking' Yup!! I said it, I can follow along with you and understand the answers to questions I didn't even know I needed to ask, lol that Make sense?? Thank you for putting together these videos, I know I have learned so much, and am ready to open my store now. A new adventure for me, lol

@learnwithshopify 2 жыл бұрын

Glad it was helpful!

@godman6535 2 жыл бұрын

@@learnwithshopify awesome video

@vyzershop148 2 жыл бұрын

Thank for sharing this. Love the way you communicate to your audience.

@techinsidedailystuffs4227 2 жыл бұрын

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@chsusrutha9445 2 жыл бұрын

It's really helpful and by the way, I loved your jewelry and nails😅😍

@kjohal9583 Жыл бұрын

Very well described, well done. I enjoyed every word you have said, and your presentation skills are very good. I have learnt the tips that you have given. Thanks

@jungsomewhat 2 жыл бұрын

Wow old dude here just popped in to see what’s happening and couldn’t understand a word you said but comments where very nice so u must be saying something useful, what’s with the talons I just couldn’t take my eyes off them how do you manage to do anything practical? Thanks for the insite into a different world..

@megonervingadventures 2 жыл бұрын

Be patient "Oh Dear" not my secret sauce. I have some major homework ahead of me. Thank you an awesome lesson

@cabinfevert-shirts9135 2 жыл бұрын

Thanks! I love how smart you are.

@clivericharts9516 2 жыл бұрын

Wow, very good information presented clear and to the point, much appreciated, Thanks 👍

@ij_socials9004 2 жыл бұрын

Thank you for sharing this!

@mrjonnyjones Ай бұрын

Fantastic video Michelle, I've taken plenty of notes!🔥

@warholscircus Жыл бұрын

This chick, term of endearment, has it going on... listen to her! Intelligence meets tech savvy, and I finally have a clue! Great video TY

@JenEFunworks Жыл бұрын

Thank you for sharing this amazing information, totally took notes!

@dafingaz 2 жыл бұрын

Great ideas. Thanks!

@JaiShreeRam_901 2 жыл бұрын

love this channel, been getting lot of great knowledge from here

@learnwithshopify 2 жыл бұрын

Glad to hear you're enjoying it!

@fardousulhasan5214 2 жыл бұрын

one of the important topics dear...thanks a lot

@reemezz2775 2 жыл бұрын

Thanks for this its really good

@Love.energy24 2 жыл бұрын

My all questions beautifully answered. Thank you so much for adding more value 😍🙏🏿

@lbnpeoplespodium9185 2 жыл бұрын

awesome tips. superb tips...a must watch for all small biz owners.

@amyantone9641 Жыл бұрын

Enjoyed your video. Received a better understanding of how business grows with social media, Thanks!

@learnwithshopify Жыл бұрын

Hi, Amy! So glad you liked the video and found it helpful. Social media can definitely help elevate and expand your business. You can learn even more about social media and creating a social media strategy on our Shopify Blog:bit.ly/3E0AdSY.

@ruffoentertainmentllc Ай бұрын

Great video, thank you

@Bikram_133 2 жыл бұрын

Love your ideas

@whousefilms 2 жыл бұрын

Excellent video!

@redbeard4716 2 жыл бұрын

thank you, very informative

@harrytaylor5412 2 жыл бұрын

Great advice. Lovely smile

@dandesgeorge 2 жыл бұрын

Very good!!! Love from Romania

@stevechambers7016 2 жыл бұрын

Well done video straight to the point I felt like a learned something thanks

@learnwithshopify 2 жыл бұрын

Thank you for watching, Steve!

@joannewei8621 2 жыл бұрын

Thank you xx

@nutrilounge 2 жыл бұрын

Amazing tips!

@widaniamorales5999 2 жыл бұрын

thank you so much

@teriqphillips2 2 жыл бұрын

You are the epitome of beauty

@iceseic 2 ай бұрын

The take away that I needed the most is human element and that people dont want a good product but content, mine is very "corporaty" if you know what I mean

@jeanctaveras Жыл бұрын

Good content, i really enjoyed your video about influencer outreach. I am launching a new product line in December. Thank you 🙏🏽

@MindBenderMav Жыл бұрын

Im liking this video for you saying "trust the universe" 😄

@themedit 2 жыл бұрын

Thank you so much for all of these tips ! So helpful ♥️

@KristinyMireny 2 жыл бұрын

🙏

@techinsidedailystuffs4227 2 жыл бұрын

Post to INSTAGRAM from Your Computer 2022 (LATEST)|How to Use Instagram on Your Desktop kzfaq.info/get/bejne/nr-Jqct1y67MXY0.html

@playabonita9297 2 жыл бұрын

super! super CLEAR. Thans a lOOOT

@vipanchika5059 2 ай бұрын

I will start free trial within two days because my international transactions not active yet I would enable just within two days

@sanjogkarki3643 2 жыл бұрын

Michelle, I was totally engrossed by your splendid presentation! Gracias! #LearnWithShopify

@toyaandprincesslifehacks 2 жыл бұрын

great tips

@youcantseeme4266 2 жыл бұрын

I love your video!!!!!!!!

@musicforsoul123 2 жыл бұрын

Her Smile is so beautiful

@pproy 2 жыл бұрын

Your Nails remember me X-men character Lady Deathstrike.

@voltairepabustan 2 жыл бұрын

Tons of great ideas that truly work!💪

@anamericanentrepreneur 2 жыл бұрын

Great advice-thank you!

@learnwithshopify 2 жыл бұрын

Our pleasure! Glad you found this helpful!

@LisaGunthropes 2 жыл бұрын

Omg I love your nails

@cjunes468 2 жыл бұрын

Thank you so much for the tips! But I want to make sure that I'm doing marketing activities that are for sure going to get me sales. Any advice?

@Almighty-mayour 2 жыл бұрын

Marketing activities like promoting your products right? One I've seen that worked extremely well for brands, i mean making them $100k/month with Instagram. Is using instagram polls. Use instagram polls to preframe your products, that way you'll get more products sold. Let me know if there is anything else I can do to help & serve you.

@Beautybysable 2 жыл бұрын

It’s the nails 💅 for me 💚

@BRN-RMDN 2 жыл бұрын

Wow...that is just open up my selfish mind 😂 thank you for making this kind of vid

@neemaMK10 Жыл бұрын

Thanks

@rajudesai3069 Жыл бұрын

Very interesting video Thanks you so much

@Jento 2 жыл бұрын

You make it difficult to pay attention. Very useful information though. Wish I could just download your knowledge into my brain and do what I need to. Lol.

@iLoveLeatherNYC 2 жыл бұрын

Hashtags? Was that covered? If so and I missed it - - time code.

@r-newstv 2 жыл бұрын

I love u & ur voice😍😍

@effdisish3828 2 жыл бұрын

You are pretty. But your personality makes you beautiful. Thanks for the tips🙂

@AmanatAli-px9tz 4 ай бұрын

U r a loving person.

@mercymakanga2327 2 жыл бұрын

Your naillllls❤❤🔥

@blackstone5777 2 жыл бұрын

More videos like this please

@OnlyGiftskwt 2 жыл бұрын

Hi.. Super helpful video by a Seper cute lady out there, u have magic smile.. Thanks for the video Bless u

@kartikthefriend 2 жыл бұрын

It's just getting started here in india.

@hobbytoby8887 2 жыл бұрын

great content

@nawalelmoutawakil7984 2 жыл бұрын

name of camera you're using please ?

@kushagraoberoi6496 2 жыл бұрын

Love these videos, Michelle. And btw you should be an Instagram influencer too. 💪🏻

@toyaandprincesslifehacks 2 жыл бұрын

indeed true

@smm24hpanel9 2 жыл бұрын

Great video ❤❤❤💯💯💯💯💯

@jessicasimmons9731 Жыл бұрын

What kind of hastags to use?

@mgrmobileservice 2 жыл бұрын

I really really love ur talking way it’s osm osm osm osm osm

@gracealxea371 2 жыл бұрын

👍🙌 🚀 hey Bali ,I love u so much 💖 💥 thanks for great content

@HUSTLER-AT-HEART Жыл бұрын

Great video

@terricavoli7997 Жыл бұрын

I’m just looking for the basics like how do you add photos and videos and things like that

@learnwithshopify Жыл бұрын

Hi there! You can learn how to add media like video and images to your Shopify products here on our help site: bit.ly/3wvszen. Let us know if this is not what you're looking to be able to do so we can help out!

@eleanorhazard1162 2 жыл бұрын

This was not helpful. This video failed to mention anything about hashtags, stories, engaging with your audience, finding your audience, HOW to run paid promotions on IG, how to find influencers to work with…literally anything. They just told us “make better content”. I’ve been doing everything in this video, I have twice the followers and half the engagement I had this time last year.

@Almighty-mayour 2 жыл бұрын

It comes down to contents, if your content sucks no growth strategy will work for you. You've gotta nail down contents and create contents that's high quality and demands your target audience attention. Let me know if there is anything else I can do to help & serve you.

@khalodygaming3904 Жыл бұрын

I also felt the same.

@hollynoel061 Жыл бұрын

I agree

@dr.rgsamy4876 2 жыл бұрын

Useful ..

@hanzelalvarez4032 2 жыл бұрын

she is so amazing

@quantumthinkinglifecoaching 2 жыл бұрын

thank you this was very useful information. Let me see how I can use it effectively

@learnwithshopify 2 жыл бұрын

Hope it works out!

@Bikram_133 2 жыл бұрын

You the best 💕😘💕🥰

@ethanshirazi3141 2 жыл бұрын

Great Video!

@learnwithshopify 2 жыл бұрын

Thank you for watching, Ethan!

@hugoswartz7907 Жыл бұрын

I love that you don’t need to make up to look beautiful

@prod.faithchi4272 2 жыл бұрын

so this is Michelle in green tea Frappuccino form?😍

@user-mg9me2zg3u Жыл бұрын

I would like to super useful, i just love it at all. 💪🏽💪🏽🤞🤞😉😉

@learnwithshopify Жыл бұрын

We're glad to hear you found the video useful, Lily. Thanks for letting us know!

@josechico3545 2 жыл бұрын

Legal os seus videos postados para fazer contas instagram e as funções de cada ícone, mas 99,9% não ensinam, e nem respondem a alguns comentários. Muita gente posta videos e até falam que vão ajudar, mas...depois esquecem, uma força pra todos. Aproveito para desejar Feliz Ano Novo.

@geoffkeen5234 2 жыл бұрын

Like the way u dance 💃 🎶

@wahomevictor6589 2 жыл бұрын

Pure pure GOLD🔥🙌🏽

@allanmigdal3593 2 жыл бұрын

Just started teaching myself to market with social media. Very good video with some info. Question if the authar is reading this, is that real background or something else? Will be making my own videos (for real estate courses) and want to know the option out there.

@learnwithshopify 2 жыл бұрын

It's a real background!