Kicks of Controversy: The Story of Nike's Air Max Plus TNs

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Күн бұрын

Nike's Air Max Plus is one of the most popular - and controversial - sneakers in the world. It has a cult following, but its association with criminals and troublemakers in Australia has seen the shoes being banned from some businesses. Subscribe to 'Grounded' » 7news.link/Grounded
Making its debut 1998, the Air Max Plus quickly became one of Nike’s most iconic shoes. Originally designed by then rookie Nike designer Sean McDowell, the Air Max plus was the first sneaker in Nike running to introduce Tuned Air technology. While this shoe has maintained success across the world, especially in Europe, for anyone living in Australia, the notoriety of the Air Max Plus is widespread.
Down under, the shoe is better known by it’s simple 2 letter name - TN’s. Many underground cultures in Australia adopted the TN for it’s bold, bright and distinct aesthetics. However, the shoes association with criminals, troublemakers and eshay has been rampant for many years.
But like any cult classic, there are die-hard collectors who have curated the finest and rarest pairs of TN’s to ever be released. On social media, there are communities dedicated to the TN’s from Instagram pages showing very aesthetic shots, to Facebook pages with a loyal community.
In this video, we speak to the man who designed the shoe - Sean McDowell, and meet some Australian collectors who devote their passion to the iconic shoe.
Written and Produced by Marco Gallo.
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Пікірлер: 61

@CreasedHeat 2 жыл бұрын

This is dope!! Australian smaller culture for sure.

@Suicide_Haze 2 жыл бұрын

I swear 5/10 people have tns in Greece, the shoes became everyone's hobby after drillers and rappers started wearing them

@kendelleackerman1813 Жыл бұрын

Love to see more videos of culture around Nike Tns. The shoes are popular here in the UK

@scuvastebe5778 2 жыл бұрын

I’ve always wanted a pair but I don’t like the reputation that comes with these shoes

@blu6 2 жыл бұрын

Fuck what “reputation” or what others think of the shoe. Wear that Mf if you like it!

@chloegreen1462 2 жыл бұрын

Buy a pair, who cares. They’re so comfortable, it’s not even funny!

@renegadeone2058 2 жыл бұрын

Who cares what others say if u like them wear them. Just be you bro 🙏

@freezhd5589 2 жыл бұрын

Same here man I would buy them but it’s just looks junkie shoes now I’m sure you could rock them shoes with a nice out fit but don’t wanna be called an eshay 😭💀

@Finley.o4o 2 жыл бұрын

@@freezhd5589 I don’t think a junkie can afford 180$ shoes!

@Bigmoneygangsta 2 жыл бұрын

Such a sick video bro really appreciate it all the research you did into all the little niches within the subculture!

@jacksonakers7754 2 жыл бұрын

The sad thing is I know the people in the fight vid 😂

@louisinese Жыл бұрын

Didnt know Tien got his own shoe, sweet.

@directorced_2793 2 жыл бұрын

Mad one tim & Bennie much love u guys Dons in this 💯🔥🔥🔥

@blayemoore8712 2 жыл бұрын

This is excellent content!

@ex_leper222 2 жыл бұрын

Bought my first TNs in 2004, haven't bought a pair in a long time I just get around in my fletchskys now

@garyhost1830 2 жыл бұрын

I have a mate who will only ever buy or wear tn. He has multiple colours and thinks they are a status symbol.

@timstarr210 2 жыл бұрын

I wouldn’t wear them now cause coppers just look at you automatically

@mrphatmunkeyspew6969 2 жыл бұрын

With the state of the world today my dream of owing a pair of TN's is slowly fading away.....................

@SANDYFRECKLE 2 жыл бұрын

Next episode : Dunlop volleys

@zunzoku 2 жыл бұрын

My favourite air max

@hairyscary8511 2 жыл бұрын

BWs were all the rage that set the tone for TNs the main difference in the 90s no social media yet everyone still wore AirMax old enough to remember the AirStab lol..

@squidwaan 2 жыл бұрын

shii, no way you're only on 181 subs

@DarthNihilussss 2 жыл бұрын

Tn speaks UK/Europe drip and drill music

@damodaraomalley3974 2 жыл бұрын

Pairs sold down under come with a free fit kit🤦

@hustleandflow 2 жыл бұрын

Cool vid

@vexfollow7304 2 жыл бұрын

You boys should go into depth of the origins of australias modern culture of 'Eshays & Adlays' as its a culture that alot of us younger generations and previous have used to help identify ourselves in a positive way, as these newer generations have been taking the piss of the culture, without actually knowing the truth and importance of the meanings behind the words & culture; from friendships, to our dress codes, moral, and social belonging. I know alot of people i grew up with from Australia that had been exposed to some unfortunate events and we had all felt outcast at some point of our lives, we had all been categorised as eshays & adlays, creating a society of likeminded individuals who can resonate with eachothers thoughts, feelings & characters. Most people i see today rocking a pair of tns, are usually pretty full on people, as in they have been exposed to alot more touchy subjects and by wearing 'TNS' it helps identify like minded & culturally similar people amongst a huge variety of people. These shoes, terms & labels have created a huge and widely connected culture that was always there in the background.

@barefaceindian8821 2 жыл бұрын

I just order the Shattered Ice TN air maX damn I love these Air Max+ since in the 90s Where can I get a free book of them ?

@notpmi14 Жыл бұрын

From wherw

@notpmi14 Жыл бұрын

Where

@baxtersamuel3657 2 жыл бұрын

I have about 70 pairs now and I love em! Even have a tattoo 😂

@Killajmj 2 жыл бұрын

7news in the links?! Controlled Opposition

@baxtersamuel3657 2 жыл бұрын

Look up the song “haifisch Nikes-187 Strassenbande” even if you can’t understand I promise you’ll the Tn AMG’s!

@bigboychucky7072 2 жыл бұрын

eshay

@PaulSera 2 жыл бұрын

Tuff shoes 🙏

@UngoliantsLair 2 жыл бұрын

Interesting. Never liked the look of these at all.

@anthonysassine7597 2 жыл бұрын

Eshays 😂

@timstarr210 2 жыл бұрын

cause crims wear them I was wearing them in 2001 when no one even knew what they were and doing job and in jail

@MORGSSEVEN 2 жыл бұрын

🔥🔥

@kierenmoore3236 2 жыл бұрын

Bogan shoes. 😉 90s and 95s are the real classics. I never liked how the patterned plastic on the TNs would split - looked terrible …

@thestarseeker8196 Жыл бұрын

What the fuck? Why to all of this. Haha. They’re shoes. Stop ruining style and fashion

@ronaldogoat3546 2 жыл бұрын

Eshays lad bruhh i have 35 pairs of brand new tns lad eshays jk hahahahah🤣😭

@DARCnarc 2 жыл бұрын

only thing i remember about these is a mate had a blow out... though he might have done that himself.... teenagers

@Salah1990R 2 жыл бұрын

i wear 44 , if i want to buy my air max plus should i get it 44 or 44,5 ??

@SHIFTYNTHAT1 2 жыл бұрын

Tns brah !!

@eetswa2042 2 жыл бұрын

This whole videos cap

@ozzypresident 2 жыл бұрын

LADS and EHAYS

@adzkay2053 2 жыл бұрын

Mostly gronks where them

@RJCoAustralia 2 жыл бұрын

LOL Adidas Superstars are 53 years old and still on the shelf to buy to this day, double what your TNs are.

@makersmark1974 2 жыл бұрын

I'm sure the first Australian Tn's was aqua.. It weighs a quarter of the Tn's now.. Like very very sure... 1996 Why...? B'cuzzzzz, I'm looking at it while typing this.. That plastic stripping is/was actually embroided..