Leveraging the LinkedIn Algorithm for Maximum Exposure
Рет қаралды 14,793
Want more people to see your LinkedIn content? Wondering which signals the LinkedIn algorithm uses to assess and rank your content in the feed? Discover how to take advantage of the LinkedIn algorithm to maximize your exposure.
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👁️🗨️ About Richard Van Der Blom
- Website www.justconnecting.com/
- Website www.richardvanderblom.com/
- LinkedIn Algorithm Report 2022 PDF www.linkedin.com/posts/richardvanderblom_algorithm-report-2022-edition-4-november-activity-6995279862512914433-MrRb
- LinkedIn www.linkedin.com/in/richardvanderblom/
- Twitter RichardvdBlom
🔗 Other Notes From This Episode
- Find other products, tools, and resources mentioned in this episode www.socialmediaexaminer.com/leveraging-the-linkedin-algorithm-for-maximum-exposure
- Connect with Michael Stelzner (@Stelzner) on Instagram stelzner
⏰ Timestamps
00:00 Intro
01:01 About Richard Van Der Blom
08:42 Why It’s Important For Businesses To Be Active On LinkedIn
14:56 Mistakes Marketers Make With Their LInkedIn Content
20:23 How Does The LinkedIn Algorithm Work
29:19 LinkedIn Algorithm: Text Posts And Links
40:05 Content Categories To Maximize The Algorithmic Reach On LinkedIn
#SocialMediaExaminer #SocialMediaMarketingPodcast #LinkedInMarketing
@SocialMediaExaminer 11 ай бұрын
‼️ Discover how to use LinkedIn Messages to develop 🤝 relationships and sell kzfaq.info/get/bejne/lc6Wl9ydyOCXZoE.html
@baba-ganoush 10 ай бұрын
What an absolute treasure if wisdom. Unsung hero of the year
@KevinRiggle Ай бұрын
I watched this maybe six months ago, liked it, came back six months later, and got more from it. I wish I could like this twice
@marymurray6755 10 ай бұрын
Thank you for this great interview. I've listened to it twice now. So many great nuggets. Please have him on again!
@AmazingApplications 3 ай бұрын
In the discussion about links in posts (29:19) Richard advises to add a link in a comment, not in the post. His views have been updated since then. In his Algorithm Insights 2024 report, page 39, he acknowledges that changes to the algorithm around Oct 2023 now bury these comments and it's a bad idea. Posts with links still don't get as much reach or engagement as posts without, but sometimes links are crucial for conversion.
@mercurious6699 11 ай бұрын
Really appreciate Richard van der Blom's insights, thank you - would be great to see him here more often :)
@hopolang99 11 ай бұрын
Never missing an episode here 💪🏾..Grateful for this platform and it’s content …much love from South Africa 💪🏾🇿🇦
@evadesignagency 7 ай бұрын
Learned so much, thank you for making this video!
@craigg5051 9 ай бұрын
There was a ton of insightful content packed into this episode
@yoursocialmediaassistant-d1827 6 ай бұрын
Love the value here thanks for sharing
@thedistractedphilomath 3 ай бұрын
Very useful insights. Thanks for this discussion.
@francescagomme1687 9 ай бұрын
Ah thank you Richard, I have 21,000 followers on LinkedIn and my engagement sucks. I have learned enough from you on this single video that I am about to "kill" so many of my shares and go back to the drawing board.
@InfoAgentOutsource 2 ай бұрын
So much valuable info!!
@ValidaTuStartup 7 ай бұрын
Great content, pen and paper needed!
@creightonholub 11 ай бұрын
Great interview, as always. I'm excited to hear more about the non-Zuck platforms.
@DavidSenteno 11 ай бұрын
Great points as I rebrand my photography business to a headshot business.
@elonmusknewsnetwork 5 ай бұрын
This was a good one!
@MrBadGenius 4 ай бұрын
Awasome content guys ❤
@andreadama3366 7 ай бұрын
Great video
@LyleGadin 7 ай бұрын
Great interview. Learned a bunch. Any upcoming LinkedIn insights coming? Thanks again! 🙏🏽
@brunovincent1969 9 ай бұрын
Amazing interview, learned sooooooo much, any plans to have this guy back in the future?
@kevinhinds6850 4 ай бұрын
Just remember if you have a young family focus on them first. Chasing career in the corporate world is a waste of time. In the corporate world you are replaceable. Tenure doesn’t mean anything. Your skills and your networking don’t mean anything. You are less than nothing. They are preying on you. Don’t miss a moment of the worst day of family life to maximize prioritize or strategize.
@user-ol4ss4wm1d 8 ай бұрын
Say that you have a LinkedIn business page, what if the same group of people who engage with your posts are employees of the company, would LinkedIn punish the page thinking that you used an engagement bot?
@relaxinggospelmusic2421 6 ай бұрын
😘
@neilsimpson8414 11 ай бұрын
was this shot 5 years ago?...all of this stuff is common knowledge isnt it?
@SocialMediaExaminer 11 ай бұрын
More like 5 days ago. We've noticed quite a number of changes with LinkedIn over the past year or so - especially in terms of what the platform considers with Dwell Time. -Jason
@neilsimpson8414 11 ай бұрын
Interesting @@SocialMediaExaminer - in that case I can consider myself super informed lol
@SocialMediaExaminer 11 ай бұрын
@@neilsimpson8414 Well, maybe I'm the one who didn't know about that. ;) -Jason
@MrBigjack71 9 ай бұрын
Should I put my Instagram and Facebook links/reels in comment section?