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Learn how to track file downloads in GA4 (Google Analytics 4) using both automatic tracking with Enhanced Measurement and manually tracking downloads using GTM (Google Tag Manager). Plus, learn how to report on the files people are downloading by creating a custom exploration report in GA4. Let's get started!
YOUR EXTRA RESOURCES:
○ Enhanced Measurement events - support.google.com/analytics/...
○ GA4 tutorial - • Google Analytics 4 Tut...
○ GTM tutorial - • Google Tag Manager Sim...
○ GA4 Course (paid) - www.lovesdata.com/courses/goo...
○ GTM Course (paid) - www.lovesdata.com/courses/goo...
REGULAR EXPRESSION:
pdf|xlsx?|docx?|txt|rtf|csv|exe|key|pp(s|t|tx)|7z|pkg|rar|gz|zip|avi|mov|mp4|mpe?g|wmv|midi?|mp3|wav|wma
JUMP TO A TOPIC:
00:00 Introduction
00:30 Check automatic file download tracking
01:11 What files are automatically tracked?
01:58 Test automatic file download tracking
04:25 Report on file downloads in GA4
07:13 Track file downloads with GTM
13:40 Preview manual file download tracking
14:46 Conclusion
Join our courses: www.lovesdata.com/courses
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