Lead generation and nurturing is a key part of successful marketing automation strategies. In this Implement video, learn how form handlers can integrate your third-party or custom forms into Marketing Cloud Account Engagement (MCAE)
In this video we'll cover:
- How form handlers can be part of your overall marketing strategy
- How to build form handlers to bring data from your external forms into MCAE
For additional resources and information mentioned in this video, or to sign up for an individual follow-up session (available to Premier and Signature Success Plan customers), click here: cs.salesforce.com/portraits/a...
0:00 Intro and Overview
0:16 Learning Objectives
0:35 Form Handlers
1:45 Advanced Features
2:29 Form Handler Demo
5:47 Recap and Outro
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Implement: Account Engagement: Use Form Handlers
Salesforce is a customer relationship management solution that brings companies and customers together. It's one integrated CRM platform that gives all your departments - including marketing, sales, commerce, and service - a single, shared view of every customer.