Meta Facebook Pixel Tutorial 2023 - How to setup the Pixel with GTM

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Күн бұрын

Getting the Meta Facebook Pixel installed on your website is an essential part of running Facebook Ads and knowing what is going on after a user clicks your ad. It also sets you up to be able to create audiences, track conversions and more down the line.
In this video, we will show you how to set it all up with Google Tag Manager.
👉 This is a lesson pulled from a new course on “Meta Facebook Pixel Tracking” inside our membership: measureschool.com/measure-mas...
OUTLINE
00:00 - Introduction
00:47 - Getting started
01:41 - Setting up GTM
02:25 - Creating PageView Tag
04:20 - Using your Pixel ID
06:00 - Apply a Trigger
07:18 - Testing
12:23 - Full Course inside MeasureMasters
🔗 Links:
Get Google Tag Manager: tagmanager.google.com/
Meta Facebook Pixel Documentation: / facebook-pixel
Meta Facebook Pixel Helper Extension: chrome.google.com/webstore/de...
📄Read this Video's Guide: measureschool.com/how-to-set-...
🎓 Measure Masters Membership: measureschool.com/measure-mas...
❓ Take Our GA4 Quiz: measureschool.com/google-anal...
FREE Tag Manager Course: measureschool.com/products/fr...
FREE Analytics Course: measureschool.com/products/fr...
🔀 GTM Copy Paste - Our Chrome extension chrome.google.com/webstore/de...
🚀 Hire us: measureschool.com/services/?u...
📚 Recommended Measure Books: kit.co/Measureschool/recommen...
📷 Gear we used to produce this video: kit.co/Measureschool/measures...
📡 Our Live Streaming Software: restream.io/join/YXLM2
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Пікірлер: 69

@MeasureSchool 3 жыл бұрын

Were you able to get this set up ok? Let us know in the comments!

@neetayogi 3 жыл бұрын

Yes, I did it. Thanks the explanation was clear. Can you also make a video on tracking the WhatsApp button with GTM

@radoslavsedlak7184 3 жыл бұрын

Hi, I did it exactly the same like you in the video, but my Pixel helper shows me "The Facebook pixel activated 2 times on this web page, which can cause errors in your event tracking." How can I fix it please? Thank You Julian.

@stingrayyuvi 2 жыл бұрын

My pixel isn't getting fired when others access my site. How to fix this? When I do it across browsers, it works, thanks to your tutorial.

@tiffanyng4255 2 жыл бұрын

Thanks for the video but my google tag Assistant kept reflecting not connected to my website after i hv followed all yr instructions to set up n also tried following the troubleshooting errors that were prompted. Any other tips? Tried for 3 hrs 😪

@esysoftwares-techwithdeman8241 Жыл бұрын

Hi I need help, I integrated the same way you did, everything is showing as it is like Google Tag Manger is firing it correctly and showing connect but Meta Pixel Helper is not showing any events also when I am opening the event setup tool it is not connecting with the website, simply Google is showing connected and Facebook event setup tool is showing error NOT connected, PLEASE HELP ME

@gustavoaires13 3 жыл бұрын

Another great and simple tutorial from MeasureSchool. This template makes the setup much more easier and intuitive. Excellent content, Julian!

@ellensilva8451 2 жыл бұрын

Amazing video! Thank you, Julian and MeasureSchool!

@M0J0R1S3R Жыл бұрын

Thanks! Easy to follow tutorial. Double thanks getting to the point quickly.

@cristian_riveros 2 жыл бұрын

Thank you very much, got it to work perfectly

@KordTaylor Жыл бұрын

Really a video. Very informative. Thank you.

@Pete_Jamieson 2 жыл бұрын

Great Thanks for the update

@ManiSaintVictor 9 ай бұрын

Thank you!

@markli4554 3 ай бұрын

Thank you for your tutorial

@mondistributeur326 Жыл бұрын

Perfect thanks

@technotemper 3 жыл бұрын

As usual, great video. I have a question - Do I need to Add Event tracking code (such as Lead in my case) to my thank you page from the Standard Event setup ? I have added base code of pixel in GTM and again a Trigger for page view for Thank you page in GTM. Am I doing wrong? My pixel is firing though when I visit thankyou Page.

@sjlegrice Жыл бұрын

Do you have the next step to this on creating the custom conversion in Facebook events manager based on the lead you created? Would Lead be selected as the event in custom conversions in FB and no rule setup or is there a rule needed there as well? I love your videos, so incredibly easy to understand. I am brand new learning all of this through your videos. Thank you!

@dylanonline 3 жыл бұрын

Easy to setup and also easy to create Pixel events using existing triggers (that were created for Google conversion tracking).

@liteolika1784 4 ай бұрын

5:21 Hi Quick question; why would I want to create a new fb pixel in Tag manager as I already have one? You suggested saving it… Help is very appreciated.

@fishchipsandmushypeas 8 ай бұрын

Thanks bud.

@David-pu8vs 2 жыл бұрын

The last step does not work for me. :( My tag is recognized by the FB pixel helper extension, but if I go to FB Events Manager, to test it in the browser it Facebook does not show me the info "pageview processed". I made sure tags are deployed live and not only in the test environment. Could this just be a delay or what is going on there?

@tarakenny7573 Жыл бұрын

I cannot get my Facebook page to appear in Events Manager. What setting in FB do I need to implement in order to see the page in Events Manager ? The tag does however appear to be working according to the Chrome extension.

@HoiCon-yd2cj Жыл бұрын

Hi Julian, I have a question. If we use a Facebook Pixel template from the community gallery as your guidance, then this template may disappear by the time. Will it take the setting of Facebook pixel get wrong?

@user-ix2ds9io7h Жыл бұрын

Hi, Pankaj this side, i want to know how to use the demo shop website? Please make a video on it. Thanks

@adriavalexander 5 ай бұрын

I have two websites with two different URLs. Should I do an FB pixel for each, or can I use the same pixel for both?

@abhipatil4844 3 жыл бұрын

Good one

@MeasureSchool 3 жыл бұрын

Thanks

@bnpweightloss2641 3 жыл бұрын

Please continue for next events

@esysoftwares-techwithdeman8241 Жыл бұрын

@sithuwin5412 Жыл бұрын

in my case i add proper pixel id and gtm code but showing Firing Status = false in container loaded . why ?? help me

@naufalfikrimujaddid Жыл бұрын

Hello measureschool. It's been one month since I followed a tutorial on Google Ads, Tag Manager and Google Analytics 4. If you wish, I'd like to ask a few questions. I've created a conversion ad and its conversion settings in Google tag manager to track conversions. I have a few questions: 1. Questions about the Google Analytics feature, when I have created a tag manager for Google Ads ad conversions, do I have to create two containers in Google Tag Manager, one for Google Analytics and the other for conversion tracking? Or only need 1 container. 2. Questions about the Google Tag Manager and Facebook Pixel features, when I have created a tag manager for Google Ads ad conversions and want to do remarketing through retargeting Facebook Ads, do I have to create two containers in Google Tag Manager, one for Google Analytics and the other for tracking? conversion? Or only need 1 container at the same time for Google ads. 3. Is it possible to track ad conversions using only 1 container which is intended for viewing Google Ads conversions and Google Analytics. Thank you, I hope you can answer. Sorry if there are concept errors and questions, if there is a misperception, I hope you are willing to correct my mistakes.

@ohmyads3d 2 жыл бұрын

Just curious, why do you even need to install fb pixel on website when you can use Google analytics to track website activities?

@behere9823 Жыл бұрын

Please. Setup event scrolldepth facebook for 2022

@shanpieee Жыл бұрын

thank you

@ashkanahmadi 3 жыл бұрын

It's highly recommended disabling all your adblock extensions when setting this up, otherwise, you might get errors and warnings!

@MeasureSchool 3 жыл бұрын

and maybe consider leaving it disabled if you are working in digital marketing and want to support a healthy ecosystem

@bechystone2592 3 жыл бұрын

Hi Julian, When did the tracking start when you set up the Facebook pixel? Do previous months track or upon set up only? Thank you!

@ahmadaltamimi348 3 жыл бұрын

After set up only

@ashkanahmadi 3 жыл бұрын

of course after set up. How can Facebook know who visited your website 6 months ago?!!

@user-eh1po2zl6i 6 ай бұрын

I am stuck on pixel everytime I test it says tags not fired dont know what is the reason everything is fine i am very frustated due to it

@ajayrathod7777 Жыл бұрын

how to do cross domain tracking for Facebook pixel using GTM

@nanoskill_ 5 ай бұрын

I dont understand how you will detect the pixel inside website website while using gtm?

@theshorekitchen7453 2 жыл бұрын

I followed the same steps, and can see the facebook pixel is dropping on most of the pages, however, it is not working on the checkout page. When the checkout page loads, the facebook helper plugin says 'no pixel found on this page'. Anyone came across the same issue? Really appreciate some helps here.

@JonGuinn1 2 жыл бұрын

The checkout page is the only page the Facebook pixel does not monitor. I'm guessing there are legal issues with this.

@vmchazarra 3 жыл бұрын

Can you please explain how to configure the API token in GTM? 🙏🏻

@MeasureSchool 3 жыл бұрын

you want to access the GTM API?

@vmchazarra 3 жыл бұрын

@@MeasureSchool I want to configure the Facebook Pixel Token, so the events are sent by server, not the browser. To avoid the data loss from IOS 14. That would be great!

@kishorem846 3 жыл бұрын

Is it good to use 3rd party template for FB Pixel in GTM ? Kindly let us know how to add Pixel code without 3rd party template.

@MeasureSchool 3 жыл бұрын

you can go back to my older tutorials then. There I use custom HTML

@realMartinHamilton 2 жыл бұрын

@@MeasureSchool that was my question. Thanks for answering this question Julian!

@BattleMachines 2 жыл бұрын

Premiered on 16 Jun 2021?

@omerteyb7094 2 жыл бұрын

this is out of date any update please?

@mevszach Жыл бұрын

What are the benefits of setting up the FB Pixel with GTM?

@stepup487 Ай бұрын

i did what you sid but didnot work

@Muhammed-sg6us Жыл бұрын

0:54 AUTORIDADE SOCIAL É O MELHOR DE TODOS RECOMENDO

@user-yk9un5fv2m 10 ай бұрын

Not working...

@neymarxxX243 Жыл бұрын

3:53 Obrigado por tudo AUTORIDADE SOCIAL, o melhor de todos

@AdreamlyfeByMichelle Жыл бұрын

what is going on here?

@eminalf9950 Жыл бұрын

1:56 Obrigado! Autoridade Social a melhor para comprar seguidores e inscritos

@peterkortvel Жыл бұрын

This is just pain to set up omg.

@sleepless83 2 жыл бұрын

Out of date

@omerteyb7094 2 жыл бұрын

any ideas how to set it up?

@sleepless83 2 жыл бұрын

@@omerteyb7094 Do you use a CMS? When you use a CMS it is a good idea to take a look for a module. In the mosts of the time you need to minified your Javascript and CSS code. Using a module is than the best solution. I tried to figure out why the facebook pixel is not working with custom html, but I haven't found a solution.

@omerteyb7094 2 жыл бұрын

@@sleepless83 ill be honest i have no idea what that is, see the problem i have is that i created my website on google business and it doesnt allow me to install fb pixels on there unfortunately.