Really struggling with undervaluing my time, I need to take myself seriously before I expect anyone else to. thanks for this tips

The package examples I'm showing are what I actually used for my pricing list (give or take $50-$75) when I was doing professional photography such as senior photos, portraits, family photos, etc. Feel free to take the numbers and fit them to your liking. My packages were simple, effective and my clients were always able to choose something that fit their needs. I was very successful with my business and these packages were part of the success. You just need to find the right balance between the amount of retouched photos and the price point that works for you. The amount of retouched photos is low in each package - that's because I spend so much time working on retouching, color toning, etc. that I also wanted to make sure that I didn't undervalue my individual photo price. Feel free to add or subtract the amount of photos you give out as you see fit. Another tip is you can offer extra retouched photos at $15, $20 extra if your client wants to pay separately for those. Hope this was helpful! ^_^

One thing that has stopped me from doing photography for payment is...charging 😂. Valuing yourself is so important. I have dodged so many people coming to me for pictures because I was scared of disappointing them, and had no idea what to charge... This was definitely helpful. First time I have thought about packages. Thanks!

This video is literally perfect timing because I am currently working on pricing for my photography business!

As a NYC based Photographer, I, personally would charge no less than $400 for a Basic Package; but I've charged $700 for High-End packages in the past! My last assignment was a Wedding, but the couple didn't want a package at all! So I put 150 of the best photos on a Jump Drive and sold it to them for $700! Needless to say, the couple was very Happy with their Photos!🙏

This was so incredibly helpful! My photography business is finally taking off and I'm starting to realize I'm charging too little and spending hourrrsss editing. thank you for your advice I really appreiciate you sharing these tips!

Being a photographer is getting harder and harder. I come from a line of professional photographers. Most people nowadays think their iPhones are comparable to a professional camera so good luck trying to get them to pay your $$$ to take their photos. Stay away from Craigslist, etc. The people on there are looking for cheap. Best way is to send out postcards with your info to expensive neighborhoods. Sell to people with money.

i price a bit extra to offer a accounted for discount to clients xd. Ah i charge this much but 15% off for you :). or 25% off on the first contract and 20% off on future contracts.

This was genuinely really helpful! I have no idea what to charge (if at all) so I just change like a throw away amount like £50 for 10 images. Really helpful, thank you!

Thank you so much, I appreciated your tips. I been kind of lost on how much to charge customers. But now I feel more confident because I been doing research and I found your video at the right time. I can't wait to start my business soon.

The photographer needs to take into consideration the market, but doesn't need to price exactly like it. Pricing comes from a doing business stand point. The market is saturated with amateur photographers who don't understand pricing. This contributes to the a race to the bottom and isn't good business practice. A lot of photographers price "affordable" but then that price is way to low. Next you have multiple photographer doing the same. If you look into that market an amateur photographer coming in might think that they need to charge what the other are charging, when in reality its completely wrong. If we take example package 2 it breaks down to something like this: $350 Total. 2 outfits, lets say that it can be shot in 1 hr. 10 edits, we can say that the photographer is a PS wizard and can knock out a great edit in 1 hr or he sucks and he can knock it out in 1hr. That's 10 hrs plus 1 hr for the shoot ( not counting commute) for a total of 11 hrs. That comes out to $31.80 per hour. IF someone worked 40 hrs a week at $31.80 that's $1,272 multiplied by 4 weeks is ~$5,000. For the year that is ~$60,000. I don't think anyone charging that price is working 40hrs straight a week shooting/editing. Now factor in your Marketing, Expenses, Rent, Car, Gas, Gear Maintenance and TAXES, your prob making closer to 35k IF you are shooting 40hrs a week non stop. Pricing isn't just about VALUE its also about feeding yourself and being able to live comfortably. With the High End Package your actually doing more work and basically making the same $$$. Note: I do understand these are just "examples" on how to price like a Pro and that it can be adjusted, just breaking down the math so the passionate photographers out their don't go bust an hungry.

I’m just recently taking my “business” seriously and man.... I can’t imagine anyone paying me that much 😂

Great video! The concept of offering 3 packages with the middle ground being the best option is a consumer behavior theory that has also been proven, so I really like how you included it in this video!!

It’s like you read my mind! I’m just starting out my photography business and I’ve been struggling trying to figure out pricing! Thank you so so so much, this helped a lot!!

This is great, I'm in the process of setting up my website. I paused this video and just deleted all my packages (6 in total) and did it the way you suggested. Makes so much sense!! Thanks girl!!

Thank you so much for this Jessica! I have undersold my photography for quite some time because I was always in and out of it due to school and work. However, I am getting more attraction to be requested and finally I decided I have to not undersell my work and time. I followed your pricing guide and made some tweaks to adjust it for families, like 1 parent photo or 2 parent photos, etc.

I recently found your channel and I really love how you stay true to your personality in these videos! You come off as really authentic and I always smile a bit when you make jokes like you're talking to a friend. Keep up the good work!

HERE FROM YESTERDAY’S STREAM Loved the video, made me rethink my prices and my worth! Thanks!

Please, please do one for doing shoots for businesses, clothing brands, etc. much luv

I've been sitting for hours today trying to teach myself photoshop to enter your competition! Wish to become a talented photographer like you some day 👏🏻❣️ your picture is going to be my third ever retouch 🙈

You've helped me grow my business with your tips and ideas, I never comment but I always watch, thanks so much, you helped me with my contract /deposit from your other video. blessings to you and Happy Thanksgiving 💜

Thanks a ton Jessica, you always gracefully express yourself to educate. Bless you kind heart ❤️

I used to charge $325 for one photo lol I have never charged this little. My smallest package was $1200....biggest sale to date is $3500.

You just made this challenge soooo simple. Thanks a million. I was struggling to set my prices and felt that I was undervaluing my work by doing 4 hour shoots and offering 20 retouches for $100 CAD 🤦‍♂️ Felt drained because they also demand major changes which made it frustrating for me. Thanks a million and I subscribed.

I’m not a photographer nor want to be but I’m still watching it because I adore you and your work 💕

Thanks, Jessica, for a very informative video. I agree that the value you provide will make the difference, and providing different options or packages is not just convenient, but also gives the opportunity to explore or further customize the offering. Thanks again for bringing this topic up for analysis.

Yes!! I’m working on my website right now, this is what I needed!

I swear I’ve been stressing on what to charge for portraits and you’ve saved the day!! Definitely undervalued myself but now I know, thanks!

Jessica omg first of all your makeup is beautiful but second this video was SOO very helpful! I’ve been struggling with my pricing for literal months but thanks to you I’m gonna go edit my site rn! You always keep me motivated 💖

You always come through when I need it the most 💜

This is so handy for me right now! Thank you, Jessica! Much love💕

Here from the live stream yesterday, as ordered 😂 . I hope your voice has recovered from yesterday. I am not commercial but I see this question a lot on photography groups, so will refer them here!

Jessica - I love your tips on pricing here. How much time do you think an "ideal package" will take (i.e. 2 hours total?). I'm just trying to get an idea of time value.

Thank you so much for the tips. You’re so amazing for sharing this. Thank you

Omg I love this eyelook Jess! You look stunning 💕

This is the best explanation of how to price yourself that I’ve seen! Thanks so much Jessica :)

OMW This is the mistake I have been making, I have 3 packages, but my lowest is at 350 ( which is allot for people in my currency, but its like less that $35 LOL) SOO, now I will add a basic package and cover all 3 categories. Which means this video has helped me 1000000000*% to be in a position to increase my bookings :D thank YOU Jessica!

This is so helpful! I was having a hard time with pricing my work. Thanks Jessica!

Thank you so much Jessica. That was a really helpful video. Great tips for someone who is starting out like me.

Watching videos like these make me so happy because you help me with all my questions!!!:)))

Thank you for this video! It really helped me pinpoint where I was getting confused with my pricing!

Thank you for making this video, it’s like the universe answered my questions with this one

Very helpful. Thank you Jessica. You always do great work.

This is extremely helpful. THANK YOU

The color you're wearing is PERFECT for your skin!!! Your makeup too! Gorgeous

This video was extremely helpful! Really appreciated! 😊

Jessica i love watching your videos. You help me a loooot! Cheers!

Thank you for your pricing tips! I'm just getting started and it was very helpful!

I need this too.Thanks Jessica🥰🥰🥰

Thank you so much for this video. Now I understand how to charge . I enjoy all your videos.

Thanks Jessica! You're always so helpful 😁

I make sure to include in my packages if I’m allowing them to be printed and if the images are sized for print. I like sizing my images at high resolution always.

Thanks for your tips ! I definitely have to adjust my packages! 👌

I agree! Also, once one gains the experience it's very natural to be confident about pricing higher, and offering high end packages.

What a helpful video! Thank you so much for the tips and the explanation (and the extra tip on the comment) I was really struggling with this and Now I feel more able to take the next step =)

Thank you so much for this video, helped me a lot ❤️

Thank you Jessica for this info! I'm wondering if you could do a video talking about what to do if the client isn't happy with the retouches but also doesn't want to pay more to have more retouched? Have you ever had a difficult client that felt underwhelmed with the results of your photos? Thnaks again Jess

Thank you for posting this, it's very useful, especially from someone with experience. And I'm sorry this has nothing to do with the video but I looove you jawline jeez

Thank you for this! All makes complete sense.

Great advice. I love your video’s. Keep up the great work.

This was SO helpful!! 💕

Thank you soo much! Your advice was very helpful.

Thanks so much for this video. We recently started getting paid photography jobs and it's been difficult to figure out how much to charge so this really helped!

Thanks for the informative video and a lot of great ideas. Very helpful.

Great video! I needed these tips.

Wanted to start my own photo business someday been seeing a lot videos from you but this one me subscribe decisively well done! More power to you

Good info, simple actionable tips. Thank you xo

This is a great video. I got aa lot out of it. I am currently working on some pricing packages for my husband.

thanks jess, you're a life saver

thnks jess love ur voice n awesome vid my photography getting better but still havent figured this pricing stuff yet this definitely helped tho

Thanks for the video Jessica. Do you have a pricing structure in any of your packages that include prints? How do you price prints?

Great video! Thanks for the information.

Thanks for this video, exactly what I was looking for.

Awesome ideas.. thanks for the guidance!

Amazing! Thank you for the tips :D

Thank you. Commenting because I was on the Live Stream yesterday.

Thanks for this..i usually never know what to charge.." janitor clean up" 😂😂 you are hilarious

This video reminded me about that bridezilla story Jessica had a story time 😂😂

This video was really helpful. Thank you 😊

I watched live yesterday(or the day before yesterday), and i promised i will watch the video and comment >.

I don’t know if you’ve ever covered this, but I was wondering how you would approach a situation where the client isn’t happy with the photos and wants a refund or reshoot. That would be my biggest fear!

Thanks so much! Love it:)

This helped me a lot! Awesome video

Thanks for this post. You drop some dimes especially charging for extra retouch photos .... 👏👐👌

Thanks for the top Jessica.... I just revamp my price sheet for 2020!!!!

Thank you so much for these tips!!!

This was very helpful. Thank you!

Thanks for the video, it is extremely helpful !

Lots of great information. Now we need one for dealing w/ corporate clients

I literally make up prices every month and sell people on them. 🤦🏾‍♂️ This was very helpful.

Hey Jessica, big fan of your channel !! I'm just slowly getting into photography, this video helped me come up with some ideas in my near future. Your the first photographer channel I started following, followed by your homies Manny Ortiz and Irene Rudnyk. Btw , yes your funny, like how you say " Buhh" when you use "but", without the "t" pronunciation ..😆

I work as a fashion photographer and charge $1000 for half a day (4 hours) and $2000 for a full day (8 hours). I also do test shoots for models and charge $250 for a 30 minute shoot.

Very much useful. Thanks Jessica

Great advice, thanks!

This is super helpful thank you! do you happen to have a time limit on your shoots that varies with price?

This was so helpful! This is literally my biggest struggle

Great tips - wish you'd uploaded this about three years ago though!

Thanks so much! you worded this perfectly:)

I totally LOVE your page

this video taught me that i was pricing my work wayyyyy under what i should be asking for